The rules, part IV: so that’s how a book manuscript should appear on the page!

Sorry about the unexpected hiatus between my last formatting post and this one, campers; I honestly did mean to follow up within two or three days. My blogging time has been a trifle more difficult to schedule since my car crash, however — I never know when someone is going to decide to pop me into an MRI machine. Or decide to cut my computer use in half.

I’m back on the job this evening, however, and raring to polish off our list of requirements for a professionally-formatted book manuscript. At the risk of repeating myself, allow me to underscore book manuscript: if you are planning to write anything else (say, a short story, article, or a tasty little tidbit for an academic journal), I would strongly urge you to look elsewhere. Different venues for publishing writing have different standards. So while I would always encourage even those writing books to check agency and small publishing house’s submission guidelines — like literary contests, the individuals who evaluate submissions sometimes harbor personal preferences — a writer’s best bet is always to find out how professionals submit their work to that particular venue and emulate it.

Rather than, say, do what most first-time submitters do: simply assume that presentation doesn’t matter if the writing is good. In any writing venue, adhering to its expected presentation will make your work look more professional to the pros, for the exceedingly simple reason that all professional manuscripts circulated by agencies in the United States conform to standard format.

Or, to put it another way, everything that editors at major publishing houses are used to reading, will look like the pages we saw in the first post in this series’ brief visual tour of a properly-formatted manuscript. So does our old pal, Millicent the agency screener.

Why are these expectations important for a writer to bear in mind while preparing a submission? Well, think about it: if editors want manuscripts in standard format (they’re easier to edit that way, incidentally), a savvy agent would make sure that all of her clients’ work adhered to that norm, right? It follows as night the day, then, that taking on a writer fond of formatting his work in any other manner will necessitate training him in professional formatting.

Which — are you sitting down? — pretty much everyone in publishing circles expects a writer serious about seeing his work in print to have invested the time and energy in learning before approaching an agency or publishing house. Knowing how to format a book manuscript properly is a basic professional skill for an author, after all. And arguably, it’s never been easier to pick up that skill.

Of course, those who argue that typically don’t spend much time trawling the Internet for tips. As I’m morally certain won’t come as even a vague surprise to those of you who have discovered this post — and only this post — in the course of an web-wide search on how to format manuscripts, there’s a heck of a lot of conflicting advice out there. Not all of it is equally well-informed, and an astoundingly high proportion fails to mention — as I may have pointed out fifteen or sixteen times throughout the course of this short series — that the rules the site in question is touting should not be applied to all writing, anywhere, anytime.

Why is that supposition problematic? Shall we chant our mantra, writers who have been following this series? Standard format for book manuscripts is not proper for every form of writing known to humanity, anywhere, anytime. It’s for — wait for it — books.

No one is born knowing that, however, nor with the publishing experience to tell good advice from, well, the other kind. I think a excellent case could be made that since the rise of the Internet — and the concomitant rise of the expectation that everything someone new to the publishing world needs to know should be possible to locate in, if not a bullet-pointed list, then at least in a 500-word post appearing on the first page of a Google search of the phrase manuscript format — it’s actually become quite a bit harder for those new to the game to learn the rules.

Understandably, then, many aspiring writers’ response to the plethora of advice floating around out there has been not to seek out the most credible, or even the one that appears to be speaking to the type of books they might happen to be writing, but rather to pick and choose elements from a buffet of options. The inevitable result: Millicent’s inbox has been awash in some rather odd admixtures in recent years. Mixing and matching standard format for book manuscripts, short stories, magazine articles, etc., perhaps with the piquant addition of an element or two from a published book, has become the norm in recent years, not the exception.

Am I correct in concluding that audible intake of collective breath indicates some personal experience with this phenomenon? “But Anne,” buffet-lovers across the world protest, and who could blame them? “I tried to find out how to do it, but there were so many different sets of rules — and virtually all of them barked as orders, instead of explained nicely, as I notice you have tried to do in this series — I just assumed that there wasn’t really a single standard. I can’t be the only one who’s felt this way. If so many of us are submitting our work in ways other than standard format would dictate, why doesn’t Millicent just, you know, lighten up and not pay attention to anything but the writing?”

Oh, you’d like that, wouldn’t you? So would the overwhelming majority of writers trying to break into print. And if the publishing industry were run to please aspiring writers, Millicent might embrace your suggestion with vigor. Ditto if there were not hundreds of thousands of talented writers competing for the limited publication slots in any given book category in any given year.

Which is to say — and you might want to sit down for this one — it’s very helpful to Millicent that so many submissions arrive on her desk incorrectly formatted. Trust me, if she works for a well-established agent, she already receives a few hundred well-written, perfectly-formatted submissions for every opening her boss has for a new client. So if other manuscripts’ formatting allow her to draw the conclusion that their writers would be more time-consuming to represent than those who have made the effort to learn the ropes, well, can you really blame her for regarding them as less professional writing?

I sense some of you grumbling, and with some reason. “What about individual expression?” nonconformists everywhere cry, bless their ornery hearts. “How my writing appears on the page is part of my vision for my book. Why shouldn’t my manuscript reflect that?”

A fine question, and one that richly deserves a direct answer: because non-standard presentation will distract Millicent. In publishing circles, formatting matters like font size, margin width, and whether a new chapter begins on a fresh page are not matters of individual preference; standard format is just that, standard. That means, in practice, that when anything else appears on a submission’s pages, a professional reader’s eye is going to zoom right to it.

So I ask you: which would you rather have Millicent focus upon, your unique formatting vision — or your writing?

Remember, too, that neither Millicent, her boss, the agent of your dreams, nor your future lucky acquiring editor will expect your manuscript to resemble a published book. Standard format differs in many significant respects, from being double-spaced and printed on only one side of the page to how a dash appears on the page.

That comes as a surprise to many aspiring writers: all too often, they assume that deviating from standard format in order to, say, place the first letter of a chapter in a larger font size, or to remove the indentation from its first paragraph, will make sense to Millicent, because it’s sometimes done in published books. The way the manuscript is formatted for submission, they reason, will be their best chance to show their future acquiring editors how they would like to see their books appear in print.

How that reasoning plays out on the page will send a different message to Millicent, unfortunately. To her, as to anyone who reads manuscripts for a living, all such a page conveys is that the writer is not very familiar with the book publishing process. Specifically, the part in which the publishing house, not the author, gets to make the decisions about what the book looks like.

Does that glum silence mean that I’ve convinced you, or merely depressed you into a stupor? Both are quite normal reactions for writers hearing about all of this for the first time, or even the second or third. (Hey, there’s a reason I go over this every year.)

While you’re absorbing it all, let’s go over the rules we’ve discussed so far:

(1) All manuscripts should be printed or typed in black ink and double-spaced, with one-inch margins around all edges of the page, on 20-lb or better white paper.

(2) All manuscripts should be printed on only one side of the page and unbound in any way. For submission to US-based agencies, publishing houses, and contests, the pages in question should be US-standard 8.5″ x 11″ paper.

(3) The text should be left-justified, not block-justified. By definition, manuscripts should not resemble published books in this respect.

(4) The preferred typefaces are 12-point Times, Times New Roman, Courier, or Courier New — unless you’re writing screenplays, in which case you may only use Courier. For book manuscripts, pick one (and ONLY one) and use it consistently throughout your entire submission packet.

(5) The entire manuscript should be in the same font and size — no switching typefaces for any reason. Industry standard is 12-point.

(6) Do not use boldface anywhere in the manuscript but on the title page — and not even there, necessarily.

(7) Every page in the manuscript should be numbered — except the title page. The first page of text is page 1, not the title page.

(8) Each page of the manuscript (other than the title page) should have a standard slug line in the header. The page number should appear in the slug line, not anywhere else on the page.

(9) The first page of each chapter should begin a third of the way down the page. The chapter title should appear on the first line of the page, not on the line immediately above where the text begins.

(10) Contact information for the author belongs on the title page, not on page 1.

(11) Every submission should include a title page, even partial manuscripts.

(12) The beginning of every paragraph of text should be indented .5 inch. No exceptions, ever.

(13) Don’t skip an extra line between paragraphs, except to indicate a section break

(14) Nothing in a book manuscript should be underlined. Titles of songs and publications, as well as words in foreign languages and those you wish to emphasize, should be italicized.

Before we move on, allow me to revisit #14, as it’s one that’s often misinterpreted. There are in fact forms of writing in which it is still quite proper to underline certain words under certain conditions. In a book manuscript (or a book proposal, as it happens), however, this is not acceptable.

No, no matter how much you want to emphasize a word or phrase; italics should be used for that. Ditto for any phrases you might choose to import from a foreign language — you wouldn’t want the agent of your dreams to think you had misspelled a word in English, would you? — and titles of books, songs, newspapers, and magazines. If you should desire to refer to an article, a poem, or a short story, however, those titles should appear within quotation marks.

You’ll find list of the rules for italics use in my last post, but as I’m a great fan of visual examples, here are those principles in action.

Minette waved the paper at him. “Honestly, Patrice, it’s all here in The Anytown, U.S.A. Gazette.”

He shrugged. “Chacun ? son go?t. I prefer to get my news from the moon, the stars, Bridget Jones’ Diary, and ‘The Road Not Taken,” my sweet.”

A less-than-convincing argument from a man whose idea of a first date flick had been Gore on Parade and whose most-quoted rhyme was “There Once Was a Man From Nantucket.” “Oh, look, honey. The article’s even called ‘Stuff Patrice McStubbornhead Habitually Gets Wrong.’ I think it might conceivably speak to you.”

He reached for his guitar. When she was in a mood like this, nothing soothed her so fast as a quick rendition of Greensleeves.

God, how I hate that song,” she muttered.

Everyone happy with that, at least provisionally? If not, this would be a dandy time to post questions in the comments. Please don’t be shy: believe me, if you have been wondering about any aspect of italics use, so have a quarter of a million of your fellow aspiring writers too shy to speak up.

Do ‘em a favor: ask. While you’re formulating your questions, let’s move on.

(15) Numbers over 100 and those containing decimal points (like currency) or colons (like specific times) should be written as numerals. Numbers under 100 should be written out in word form. Thus, twenty-five is correct; so are 1,473, 2:47 p.m., and $15.90. Page numbers, of course, should appear as numerals.

The instinct to correct this particular set of mistakes when they appear on the submission page is universal in professional readers. That’s potentially problematic for a submission. Why? Well, from that impulse to rejection is often a fairly short journey, because once the notion gee, this writer hasn’t taken the time to how book writing should be presented has occurred to a professional reader, it’s hard to unthink. After that, anything from a major clich? to a minor typo would just seem like corroboration of this uncharitable — and in some cases unfair — conclusion.

Translation: not presenting your numbers correctly will not help you win friends and influence people at agencies and publishing houses. Don’t say I didn’t warn you. This one makes our teeth grind.

It also ties in with the publishing industry’s always-strong sense of its own history. Like pointing out foreign-language words with special formatting, this formatting rule was originally for the benefit of the manual typesetters. When numbers are entered as numbers, a single slip of a finger can result in an error, whereas when numbers are written out, the error has to be in the inputer’s mind.

And honestly, what could a manuscript possibly gain artistically by violating this particular rule? If Millicent will be happier to read text like this:

Abbott/The Great Voyage/82

The sandwich cost $3.76.

On November 11, 1492, fifty-three scholars divided into eighteen parties in preparation for sailing to Antarctica. It took 157 rowboats ten trips apiece to load all of their books, papers, and personal effects onboard.

Rather than (stop it, teeth!) like this:

Abbott/The Great Voyage/Eighty-two

The sandwich cost three dollars and seventy-six cents, cash American.

On November eleventh, fourteen hundred and ninety-two, fifty-three scholars divided into eighteen parties in preparation for sailing to Antarctica. It took a hundred and fifty-seven rowboats ten trips apiece to load all of their books, papers, and personal effects onboard.

Why not humor her? She puts in a long day at a hard job; she doesn’t have time for extra trips to the dentist.

Do I spot some hands waving in the air? “But Anne,” inveterate readers of newspapers protest, “I’m accustomed to seeing numbers like 11, 53, 18, and 72 written as numerals. Does that mean that when I read, say, a magazine article with numbers under 100 depicted this way, that some industrious editor manually changed all of those numbers after the manuscript was submitted?”

No, it doesn’t — although I must say, the mental picture of that poor, unfortunate soul assigned to years of searching tirelessly for those numbers and making such a nit-picky change saddens me. (Hang in there, brother!)

What we have here is yet another difference between book manuscript format and, well, every other kind of formatting out there: in journalism, they write out only numbers under 10. Yet — stop me when the song begins to sound familiar — there are many, many sources out there insisting that the over-10 rule should be applied to all forms of writing, anywhere, anytime. Yes, this is true for newspaper articles, where space is at a premium, but in a book manuscript, it is WRONG, WRONG, WRONG.

Did I mention it was wrong? And that my aged eyes have actually seen contest entries knocked out of finalist consideration over this issue? More than once? And within the last year?

AP style differs from standard format in several important respects, not the least being that in standard format (as in other formal presentations in the English language), the first letter of the first word after a colon should not be capitalized, since technically, it’s not the beginning of a new sentence. I don’t know who introduced the convention of post-colon capitalization, but believe me, I’m not the only one who read the submissions of aspiring book writers for a living that’s mentally consigned that language subversive to a pit of hell that would make even Dante avert his eyes in horror.

That’s the way we nit-pickers roll. We like our formatting and grammatical boundaries firm.

Heck, compared to most professional readers, my feelings on the subject are downright non-confrontational. I’ve been in more than one contest judging conference where tables were actually banged, modern societies deplored, and the rise of the personal computer berated to the skies.

Again, I ask you: do you really want your contest entry to be the one that engenders this reaction?

So let’s all shout it together, shall we? The formatting and grammatical choices you see in newspapers will not necessarily work in manuscripts or literary contest entries.

Everyone clear on that? Good, because — are you sitting down, newspaper enthusiasts? — embracing journalistic conventions like the post-colon capital and writing out only numbers under ten will just look like mistakes to Millicent and her ilk in a book manuscript.

And no, there is no court of appeal for such decisions; proper format, like beauty, is very much in the eye of the beholder. So if you were planning to cry out, “But that’s the way The New Moreford Journal-Sentinel does it!” save your breath.

Although my aforementioned heart aches for those of you who intended to protest, “But how on earth is an aspiring writer to know that the standards are different?” this is a cry that is going to fall on deaf ears as well. The sad fact is, submitters rejected for purely technical reasons are almost never aware of it. With few exceptions, the rejecters will not even take the time to scrawl, “Take a formatting class!” or “Next time, spell-check!” on the returned manuscript. If a writer is truly talented, they figure, she’ll mend her ways and try again.

And that, in case any of you lovely people had been wondering, is why I revisit the topic of standard format so darned often. How can the talented mend their ways if they don’t know how — or even if — their ways are broken?

(16) Dashes should be doubled — rather than using an emdash, as my blogging program forces me to do — with a space at either end. Hyphens are single and are not given extra spaces at either end, as in self-congratulatory.

Yes, yes, I know: you’ve probably heard that this rule is obsolete, too, gone the way of underlining, large advances for novelists, and the dodo. The usual argument for the doubled dash’s demise: books no longer preserve these spaces, for reasons of printing economy, so many writing teachers tell their students just to go ahead and eliminate them. An AP-trained teacher will tell you to use the longer emdash, as will the Chicago Manual of Style.

In this, however, they are wrong, at least as far as manuscripts are concerned. But you’re starting to get used to that, right?

Your word-processing program probably changes a double dash to an emdash automatically, but CHANGE IT BACK. If only as a time-saver: any agent would make you do this before agreeing to submit your manuscript to an editor, so you might as well get into this salutary habit as soon as possible.

Don’t stand there and tell me that you’ve seen the long dash in countless published books, or that those self-same volumes have not placed a space between the dashes in question and the words on either side. None of that is relevant. Standard format is invariable upon this point: a doubled dash with a space on either end is correct; anything else is not.

And whatever you do, don’t fall into the trap of doing it properly only when you think about it, or not doing a search for it before you submit your manuscript. It may seem like a minor, easily-fixable phenomenon from the writer’s side of the submission envelope, but believe me, inconsistency drives people trained to spot minor errors nuts. Seriously, the pros bemoan how often they see manuscripts in which this rule is applied inconsistently: two-thirds of the dashes doubled, perhaps, sometimes with a space at either end and sometimes not, with the odd emdash and single dash dotting the text as well.

Remember, consistency is not only a hallmark of a well-developed authorial voice; it’s a sign of professionalism in formatting, too. Or did you expect your future agent to invest the time in cleaning up your formatting and/or punctuation before submitting your work to editors? Even in the unlikely event that he would be willing to do it — good agents are very busy people — wouldn’t that expectation mean that he could never send out any of your writing without proofreading it?

As opposed to, say, a writer who had already gotten into the professional habits of consistent dash formatting and proofreading?

I’m going to leave the consistency-haters among you — oh, I know you’re out there — to ponder that one while the rest of us move on. Those who have spent the last few paragraphs resenting the necessity of going over your manuscript in this detail prior to submission will be pleased to hear that the next rule is one that will eat up very little of your time.

(17) Turn off the widow/orphan control in your Word program; leaving it on can result in pages containing varying numbers of lines.

Told you so: this is something that can be accomplished by highlighting your entire text (the shortcut for that in Word is COMMAND + A), then pulling down the FORMAT menu. Select PARAGRAPH…, then LINE AND PAGE BREAKS. Un-check the Widow/Orphan control box.

Voil? ! Every full page of text will have the same number of lines!

Oh, those of you new to the term would like to know why you did that, would you? Fair enough: as some of you clever souls may have already surmised, the widow/orphan control dictates how many lines appear on any given page. The default setting prevents the first line of a new paragraph from being left alone on a page if the rest of the paragraph is on the next (a line so left behind is called an orphan) or the last line of a paragraph begun on a previous page from appearing at the top of the next page all by itself (and that’s called a widow). Thus, if the widow/orphan control is left on, lines will be stolen from one page and added to the ones before and after.

Result: some of your pages will have more lines of text on them than others. Why might that be problematic? Well, unless your pages are standardized, you can’t justify estimating your word count (at # of pages x 250 in Times New Roman). Since word counts for book-length projects are expected to be estimated (you’ll need to use the actual count for short stories or articles), and actual count can be as much as 20% higher than estimated, it’s certainly in the best interest of anyone who tends to run a little long to estimate.

And even if your manuscript isn’t over 400 pages (100,000 words, estimated) — the time-honored dividing line for Millicent to cry, “Oh, too bad; it’s too long for a first novel in this book category. Next!” — she’s going to dislike seeing an extra inch of white space on the bottom of some of your pages. Not necessarily enough to shout, “Next!” all by itself, but need I ask you again if this is the response you want your writing to evoke?

I thought not. Let’s tackle the last rule.

(18) Adhere to the standard rules of punctuation and grammar, not what it being done on the moment in newspapers, magazines, books, or on the Internet.

In other words, “But I’ve seen other writers violate that rule!” is not going to fly here. Assume that Millicent graduated with honors from the best undergraduate English department in the country (or at least the fifteenth-best), taught by the grumpiest, meanest, least tolerant stickler for grammar that ever snarled at a student unfortunate enough to have made a typo, and you’ll be you’ll have set the level of proofreading concern just about right.

Why? Well, if you can bear yet another rhetorical question, do you really want to encourage Millicent to wonder whether you broke a rule on purpose — or if you simply were not aware of it?

Grammar aside, there’s been a tendency in recent years for submissions to ape the trend of paper-saving publishers across writing types to leave only one space, rather than the standard two, after a period or colon. The rationale runs thus: printed books often do this now: the fewer the spaces on a page, the more words can be crammed onto it. Since we’ve all seen it done in recently-released books, some argue — and vehemently — it would be ludicrous to format a manuscript any other way.

Indeed, some insist that the single-space convention is the ONLY way to format a manuscript. A number of writing-advice websites, I notice, and even some writing teachers have been telling people that this is the wave of, if not the present, then at least the future. They aver that adhering to the two-space norm makes a manuscript look old-fashioned. Some even claim that retaining the second space is a universal instant-rejection offense.

At the risk of sounding like the harsh grammar-mongers of my youth, poppycock. Agents, very good ones, routinely submit manuscripts with doubled spaces to editors, also very good ones, all the time. Successfully. That might be due to the fact that most editors who deal with manuscripts in hard copy actively prefer it.

Truth compels me to point out, though, that there are also agents, good ones, who have embraced the single-space convention, and quite adamantly. It’s become a less common preference over the last few years, but those who feel strongly about it tend to — you can see it coming, right? — feel strongly about it. In practice, the doubled space is still the norm — except amongst the minority who insist that it is not. In either case, though, it’s not a common rejection criterion.

Clear as pea soup, right?

So which convention should you embrace? The answer, as it so often is, involves doing your homework about the specific agent or publisher you are planning to approach, rather than treating submissions, as so many aspiring writers do, as generic. It’s always a good idea to check each and every agency’s submission guidelines before tossing that manuscript in the mail, anyway .

Fortunately for aspiring writers everywhere, agents with a strong preference for the single space tend not to keep mum about it. If they actually do tell their Millicents to regard a second space as a sign of creeping obsolescence, chances are very, very good that they’ll mention that fact on their websites. If you happen to be submitting to folks who specifically asks for single spaces, by all means, bow to their expressed preferences.

Sensing a pattern here?

Spoiler alert: once you get in the habit of doing that research, I suspect those of you who have heard horror stories about how everybody now positively hates the second space convention will be astonished to see how few agencies even mention it in their submission guidelines. If they don’t, it’s usually safe to assume that they adhere to the older convention — or don’t care.

Why should that be the default option, since proponents of eliminating the second space tend to be so very vocal? Those who cling to the older tradition tend to be, if anything, a shade more vehement.

Why, you ask? Editing experience, usually. Preserving that extra space after each sentence in a manuscript makes for greater ease of reading, and thus of editing. As anyone who has ever edited a long piece of writing can tell you, the white space on the page is where the comments — grammatical changes, pointing out flow problems, asking, “Does Ambrose the Bold really need to die so peacefully?” — go.

Less white space equals less room to comment. It honestly is that simple.

And just between us, it drives traditional-minded grammar-hounds nuts to hear that time-honored standards must necessarily be jettisoned in the name of progress. “What sane human being,” they ask through gritted teeth (I wasn’t kidding about those trips to the dentist), “seriously believes that replacing tonight with tonite, or all right with alright constitutes betterment of the human condition? Does any literate person genuinely believe that a colon means a new sentence has begun? Dropping those letters and spaces doesn’t even save significant page space!”

They have a point, you must admit. Yet as rule-seeking web-crawlers have no doubt discovered, traditionalists tend not to be nearly so well-represented online — nor so vitriolic in their condemnations — as advocates of the new. I don’t think that’s merely because proper grammar and spelling do not really require defense; to literate people, they just look right. I suspect that it’s for the same reason that agents and editors don’t habitually go online to check out what people are logging into any particular writers’ forum to suggest is the current rage in formatting: if you already know the rules, why would you be looking online for them?

Then, too, there’s a practical reason: until everyone in the industry makes the transition to editing in soft copy — which many of us find significantly harder and less efficient than scanning a printed page — the two-space rule is highly unlikely to change universally. Just ask a new agent immediately after the first time she’s submitted to an old-school senior editor: if she lets her clients deviate from the norms, she’s likely to be lectured for fifteen minutes on the great beauty of the English language and the imperative to protect its graceful strictures from the invading Goths, Visigoths, and journalists.

I sense that some of you are beginning to wring your hands and rend your garments in frustration. “I just can’t win here! Most want it one way, a few another. I’m so confused about what’s required that I keep switching back and forth between two spaces and one while I’m typing.”

Again, you might want to sit down for this one: inconsistent formatting is likely to annoy both sides of the aisle. Whichever choice you embrace, be consistent about it throughout your manuscript; don’t kid yourself that an experienced professional reader isn’t going to notice if you sometimes use one format, sometimes the other.

He will. So will a veteran contest judge. Pick a convention and stick with it.

But I wouldn’t fret over it too much. This honestly isn’t as burning a debate amongst agents and editors as many aspiring writers seem to think — and definitely nowhere near the snarling division so many online sources were claiming it was ten yeas ago. But as always: check before you submit.

And be open to the possibility — remember, I already advised you to sit down — that you may need to submit your manuscript formatted one way for a single agent on your list, and another for the other nineteen. That needn’t worry you at the querying stage, of course, but it might affect the order in which you will want to submit your work if, say, four of them ask to see your manuscript.

Hey, you’re busy, too, right? And it’s not as though what I’ve been suggesting throughout this series isn’t going to require setting aside some time to tinker with your manuscript. I realize that if you already have a full manuscript formatted in any other way, the very notion of applying all of these rules may seem intimidating.

Which is, if you will excuse my saying so, an awfully good reason to get into the laudable habit of writing your manuscripts in standard format from the get-go — in the long run, it will save you time to be consistent about applying the rules. It’s a very sensible long-term investment in your writing career, after all. Literally every page you will be showing to your future agent or editor will need to look like this; why not use the opportunity to practice the rules until they are imbedded into your very bones?

That, too, I shall leave you to ponder; I recognize that it’s a commitment. But doesn’t your good writing deserve the best possible presentation you can give it? Keep up the good work!

So you’ve pitched successfully — now what? Part V: presenting your manuscript so its glory shines unfettered

I had to laugh, campers: remember Tuesday’s lengthy post on cover letters for submissions, and, by extension, on the many, many benefits of tailoring one’s communications with agents, editors, and the rest of us that read for a living in such a way that (a) one demonstrates a laudable ability to communicate clearly in writing, (b) one displays an admirable willingness to follow the directions given in the request for pages, and (c) one practices a level of courtesy that indicates not only that one would be a pleasure to work with, but also that one does not expect the manuscript-requester either to have been holding her breath, awaiting your submission, or to drop all of her other work to pay attention to your pages the instant they arrive? You know, the post in which I explained with meticulous care that since so many aspiring writers are inconsiderate in their submissions, it would be very much in your interest to be the one submitter that day that greets Millicent the agency screener with professional politeness? To be, in fact, the one aspiring writer out of a thousand that puts in the effort and thought to render herself easy to help?

Once again, as so often occurs, the universe rushed to provide me with further examples to illustrate a discussion already in progress here at Author! Author! Yesterday, I found myself devoting hours to an author that expected me to abandon any work-related plans I might have had for my afternoon to pay attention to an essay he had written — as a potential guest post here, as it happens — without any prior warning. That in itself is too common to be irritating; it frequently takes writers years to accept that their deadlines are not the only ones with which the pros deal. The fact that he had pulled the same stunt on Monday, while less ordinary, had already confirmed him in my mind as someone that would not be especially easy to help.

Being an easy-going sort of person, however (or at least as easy-going as it is possible to be in a deadline-based business), my first response to his popping up again — and so soon, too — was not to dismiss him as inconsiderate or unprofessional. I intended merely to give him a gentle hint that the next time he wanted my advice, he should plan on asking, nicely, to book my time a week in advance.

That was my plan, anyway, until it became clear that he was outraged about Monday’s editorial feedback. You know, the stuff I’d spent an hour thoughtfully compiling for him on a moment’s notice.

Which, again, is not in itself unusual enough to raise my delicate eyebrows much. What did throw me a little — and make me think of our ongoing series — was that the tirade the author saw fit to e-mail me was clearly his immediate response to my editorial suggestions. That indeed surprised me: by the time most writers make their way into print, they have generally learned that their first responses to revision requests do not always match up with their subsequent thoughts on the subject. An experienced author might still compose that irate e-mail telling the editor that she must be out of her ever-loving mind, but he usually has the presence of mind not to hit SEND.

Why bring this up in the midst of a discussion on submission, you ask, other than to plant the seed in your mind that a prudent writer will wait a few days before taking issue with an agent or editor’s revision request? Two reasons: to illustrate my earlier point that how writers present themselves sometimes discourages the pros from trying to help them — and to remind everyone that the manuscript is not necessarily the only part of the submission that an agent, editor, or Millicent will weigh in deciding whether to represent a writer. The writing is the most important element, of course, but the professionalism of a submission packet and submission behavior that demonstrates both courtesy and a willingness to follow directions will also go a long way toward convincing a pro that yours is the project out of tens of thousands to select.

Perhaps equally important for first-time submitters to know, this is a business in which politeness counts, as do reputations. Although it may appear huge and monolithic to a writer trying to break in, U.S. publishing is actually a relatively small and diverse world. People talk.

Why might a writer want to be concerned about what they say? Well, let me put it this way: I already knew when the soon-to-be irate author approached me with a request to guest-blog that he tended to overreact to editorial feedback. I’d heard stories.

To be fair, such stories abound. One does not have to hang around publishing circles very long to learn that as a group, writers have a reputation for being hypersensitive to feedback, if not downright resistant to it. We also, I’m sorry to report, have gained the image of reacting with equally violent negativity to any suggested revision, be it a request to alter a single paragraph in Chapter 2 or to rework the entire last third of the book.

“What do you mean, I have to add a comma on line 3 of page 147?” the faceless author of professional anecdote rails. “That would utterly destroy my artistic vision! And you want me to stop using adverbs to modify every appearance of the word said? Madness!”

Like most stereotypes, the writer that flies into an insensate rage over the slightest criticism is largely mythical, of course, and his ubiquity is certainly exaggerated. In my experience, most writers serious about their craft do try pretty hard to be open to professional critique. And that can be genuinely challenging, as almost every aspiring writer thinks of her first manuscript, at least, as part of herself.

So when even the best-intentioned agent or editor says something as self-evidently helpful as, “You know, your target audience might respond better to this character if he didn’t swear in every sentence,” it’s not entirely surprising that a writer new to revision might hear not a practical suggestion to excise a few dozen specific words over the course of a manuscript with a hundred thousand of them, but a blanket condemnation of her writing style.

It’s even less astonishing than such a misinterpretation would have been fifty or sixty years ago. Most aspiring writers today are not aware of it, but the submission system used to be set up, at least in part, to inure them to the fact that one of the ways the pros help writers is by offering feedback. How so? Well, in the bad old days, a writer would send a manuscript (often, unwisely, his only copy) to a publishing house, and he would receive a response from some kind editorial assistant. Most often, that missive would be a form letter, thanking the writer for his submission but informing him that it did not meet the publisher’s needs at that time.

If the manuscript demonstrated even the slightest hint of what at the time was called promise, however, that editorial assistant — or even an editor — might well fill that letter with feedback and professional advice. And not only in the instances in which the editor felt the manuscript had sufficient publishing potential that the letter included a request to revise and resubmit: astonishingly often, the pros would take the time to say encouraging words to those only beginning to tread the path to writing professionally.

That meant, if a writer kept at it, she would see a definite progression in submission response. At first, she might receive only generic form letters, but if she worked on her craft and presentation, the next time around, the rejection might take the form of a nice note. After that, she might receive a few general editorial suggestions to improve her work. If she took those seriously, her next effort might spark a letter with detailed feedback, along with a request to resubmit the manuscript after those changes were made. And then, if she was hard-working, talented, and lucky enough to have written something that might appeal to the current market, an editor might well have acquired the book, even if it still needed some polishing.

The writer had, in short, time to get used to the idea that writing professionally meant being expected to make revisions. That wouldn’t necessarily mean that she liked it, of course, or that she would feel that all of the feedback would improve the book, but at least an aspiring writer could use the process in order to become accustomed to professional expectations.

Sounds nice, doesn’t it? “I’ll say it does, Anne,” feedback-starved writers everywhere sigh. “That system sounds as though it was not only much more pleasant for aspiring writers — once one became accustomed to receiving professional feedback, that is — but as though it would ultimately result in better books. Why on earth did they give it up?”

Well, not all of them did — there are still quite a few smaller publishing houses that at least try to adhere to this model. But even there, and certainly at the larger houses, the pressure not to give feedback or accept unsolicited submissions has been and continues to be immense: since the sheer number of writers actively seeking publication has risen astronomically since, say, 1952, it would be prohibitively time-consuming to respond to each manuscript individually.

Which is why, in case those of you that were shocked to learn the publishing industry doesn’t still operate like this had been wondering, most of the big houses had made the switch thirty years ago to requiring novelists to approach them through agencies. Before the mid-1970s, it was not at all uncommon for a fiction writer not to land an agent until after she sold her first book.

And it wasn’t always a minor book, either. According to editorial legend, Ordinary People was a direct acquisition, for instance. An editorial assistant discovered it in the slush pile, the immense stack of unsolicited submissions that used to build up to avalanche proportions in every major house.

Going through the slush pile took immense amounts of time, as you might imagine, so you can hardly blame publishers for being relieved when agencies took over initial manuscript-screening duties. And for years, the submission process in the latter echoed what used to happen at the publishing houses, at least in part: an aspiring writer’s progress followed a definite arc.

It was a longer arc, though, because agencies were not eager to generate slush piles; instead of accepting unsolicited submissions, they required prospective clients to query first. And although a great many of those queriers did receive form-letter rejections, it used to be unheard-of for a query not to elicit any response at all. As a writer’s understanding of the querying process improved, she might reasonably expect to begin to receive first encouraging rejections (“Although this is not for me, it’s an intriguing premise — keep trying!”), then requests for pages. Indeed, as recently as five years ago, agents could occasionally be heard opining at conferences that if a writer was receiving only form-letter replies, there must be something wrong with his query.

Seems so long ago, doesn’t it? Now, it’s downright common for agencies not to respond to queries at all if the answer is no.

Before ten or fifteen years ago, though, the submission process followed the earlier publishing house norms even more closely than querying did. Agencies would almost always ask for only the first few pages at first; if an agent requested the entire manuscript, it meant she was really excited about the book. If submitted pages received a form-letter reply, it meant that the agency did not consider the manuscript a serious contender for representation. If the manuscript showed promise, however, the rejection might still contain some form-letter elements (“I’m sorry, but I just didn’t fall in love with this book.”), but it might also contain a few sentences of praise and encouragement.

That way, the writer could learn something from the rejection. He could learn even more if he received what was known as a rave rejection, an apologetic letter explaining what the agent liked about the manuscript, as well as the reasons that she did not believe she could sell it. Although revise and resubmit requests became less common with the advent of the personal computer — which caused an increase in submissions beyond anything the publishing world had ever seen — agents would sometimes test a writer’s talent and flexibility by asking for specific revisions before signing him. More often, though, an agent would take a chance on a book that was nearly polished, reserving the revision requests for after the representation contract was signed.

So, again, while some aspiring writers did strike lucky with a first query or first submission, the norm was an ever-increasing level of feedback and much subsequent revision. Although having to land an agent typically added considerable time to the publication process, the savvy writer could learn a great deal about what it would be like to work with an editor.

Today, however, time constraints and constantly rising query numbers have resulted in both less feedback along the way and an expectation that a writer will already be producing perfectly-polished manuscript pages by the time of first submission. That’s a tall order, but not without justification: any reputable agency will receive too many clean, well-written, professionally-formatted manuscripts to worry much about the promising projects that don’t rise to that standard. A serious writer will pick herself up, dust herself off, and learn how to do better next time, right?

That’s Millicent’s belief, anyway. But since writers now are so seldom told why their submissions were rejected — indeed, it’s become common not to get back to the writer at all if the answer is no, even after a request for the full manuscript, something that stuns most aspiring writers to learn — it’s harder than fifty years ago to learn how to improve one’s submission. It’s harder than it was fifteen years ago. Heck, it’s harder than it was five years ago.

Which is why, as you might have guessed, I started this blog seven years ago — seven years ago next week, in fact, should anyone want to send flowers. And should any of you have thought, “My God, why would Anne put up with that guest blogger’s weird response to her feedback?” that’s also why I periodically ask established authors to share their experiences with you. It’s simply a whole lot harder than it used to be for aspiring writers to gain that experience on their own.

So let’s turn our focus to that most practical of matters, how to pull together a submission packet. And, while you’re at it, using that packet as a subtle means of demonstrating that not only are you a writer serious enough about your work to learn how to present it professionally — rather than, say, expecting an agent or editor to take the time to explain how you might improve your submission next time — but that you also would be a courteous, upbeat client careful about following directions, open to constructive criticism, and generally a joy to help.

Let’s start with the most obvious question: how do you get your manuscript to the agent?

Mailing your submission so it arrives looking good
At the risk of making those of you in love with online querying and submission groan, I should preface the practical by saying that most of what follows is directly applicable to the hard-copy submission of requested materials via mail. It’s also, to head off any misunderstandings at the pass, intended to advise only writers submitting book manuscripts and book proposals; other branches of publishing have different rules.

And please don’t tell me that simply nobody accepts mailed submissions anymore. Even in these mercurial days of e-mailed queries, electronic submission, and Hubble telescope photographs of far-flung celestial bodies (I’m a sucker for a nice snapshot of Jupiter), most agencies still prefer paper submissions. Heck, many still insist on mailed queries as well.

Why? Well, fear of computer viruses, for one thing. Every single e-mailed submission Millicent opens is one more opportunity for something nasty to infest the agency’s computer system. But there’s another reason that both Millie and a submitter might, given the choice, prefer hard-copy submission: it’s so much easier for an electronic submission to get lost.

Why, you ask, your face a frozen mask of horror? Well, when Millicent gets on an online submission reading roll, she hits the DELETE key more than any other, right?. So it’s not too surprising that her finger would slip occasionally. Force of habit, really; the lady rejects a heck of a lot of manuscripts between lunch and checking out for the day.

For reasons both of tradition and prudence, then, a lot of writers are going to be in the market for shipping containers for their manuscripts. Yet as insightful long-time reader Jen wrote in to ask some time back, it’s far from self-evident what kind of container would look professional to Millie:

Sending off all those pages with nothing to protect them but the slim embrace of a USPS envelope seems to leave them too exposed. Where does one purchase a manuscript box?

An excellent question, Jen: many, many aspiring writers worry that a simple Manila envelope, or even the heavier-duty Priority Mail envelope favored by the US Postal Service, will not preserve their precious pages in pristine condition. Especially, as is all too common, if those pages are crammed into an envelope or container too small to hold them comfortably, or that smashes the SASE into them so hard that it leaves an indelible imprint in the paper.

Do I sense some of you scratching your heads? “But Anne,” head-scratchers everywhere ask, and bless their experience-seeking hearts for doing so, “once a submission is tucked into an envelope and mailed, it is completely out of the writer’s control. Surely, the Millicents that inhabit agencies, as well as the Maurys that screen submissions at publishing houses and their Aunt Mehitabels that judge contest entries, are fully aware that pages that arrive bent were probably mangled in transit, not by the writer who sent them. They can’t blame me for mashed mail, can they?”

Well, yes and no, itchy ones. Yes, pretty much everyone who has ever received a mauled letter is cognizant of the fact that envelopes do occasionally get caught in sorting machines, if not actually mauled by playful bands of orangutans with a penchant for playing volleyball with objects with pointy corners. Mail gets tossed around a fair amount in transit. So even a beautifully put-together submission packet may arrive a tad crumpled.

Do most professional readers cut the submitter slack for this? Sometimes, but if Millicent’s just burned her lip on that latt? she never seems to remember to let cool, it’s not going to take much for the next submission she opens to irritate her a little. Especially if the submission she happened to be perusing while reaching for her latt? was a revise-and-resubmit job that apparently did not take her boss’ thoughtful earlier editorial advice.

To coin a phrase, appearances count. You should make an effort to get your submission to its intended recipient in as neat a state as possible. How does one go about insuring that? The most straightforward way, as Jen suggests, is to ship it in a box designed for the purpose. Something, perhaps, along the lines of this:

Just kidding; no need for a medieval Bible box here. What most professional writers like to use looks a little something like this:

This is the modern manuscript box: sturdy white or brown cardboard with a lid that attached along one long side. Usually, a manuscript box will hold from 250 to 750 pages of text comfortably, without allowing the pages to slide from side to side.

While manuscript boxes are indeed very nice, they aren’t necessary for submission; the attached lid, while undoubtedly aesthetically pleasing, is not required, or even much appreciated at the agency end. Manuscripts are taken out of the boxes for perusal, anyway, so why fret about how the boxes that send them open?

In practice, any clean, previously-unused box large enough to hold all of the requested materials without crumpling them will work to mail a submission. Don’t waste your valuable energies badgering the manager of your local office supply emporium for an official manuscript box; you may only confuse him. Anything close to the right size will do, but err on the large side: it’s easier to pad a manuscript around the edges to fit in a big box than to bend it to squeeze into a small one.

My finely-tuned editorial senses are picking up some resistance, are they not? Some of you dislike the notion of using just any old box, rather than one specially constructed for the purpose, I’m guessing I’m not entirely surprised. I hear all the time from writers stressing out about what kind of box to use — over and above clean, sturdy, and appropriately-sized, that is — and not without good reason. In the old days — say, 30+ years ago — the author was expected to provide a box, and a rather nice one, then wrap it in plain brown paper for shipping.

These old boxes are beautiful, if you can still find one: dignified black cardboard, held together by shining brass brads. They were darned near immortal, too; I have several that members of my family routinely sent back and forth to their agents in the 1950s, back when sending a manuscript across the country entailed sending it on a multi-week trek. To this day, not a sheet of paper inside is wrinkled.

Ah, tradition. For sending a manuscript, though, there’s no need to pack it in anything so fancy — or indeed, anything extravagant. No reasonable agent is going to look down upon your submission because it arrives in an inexpensive box.

In fact, if you can get the requested materials there in one piece box-free — say, if it is an excerpt short enough to fit into a Manila folder or Priority Mail cardboard envelope without danger of wrinkling — go ahead. This almost always will work for a partial or the briefer stack of materials acceptable to send in a query packet.

Do bear in mind, though, that for either a query or submission packet, you want to have your pages arrive looking fresh and unbent. Double-check that your manuscript will fit comfortably in its container in such a way that the pages are unlikely to wrinkle, crease, or — perish the thought! — tear.

The chances of avoiding those dreadful fates are substantially higher if you print all of your submission packet materials on bright white 20 lb. paper or better. I favor 24-lb., myself. Yes, it costs a few dollars more, but it honestly is penny-wise and pound-foolish to use cheap paper for submissions. Not only does heavier paper ship better, but it’s less likely to wilt over the course of the multiple readings a successful submission will often see at an agency.

It’s also, let’s face it, more attractive. As we saw last time, if you can look at a stack of printed pages and see even a vague outline of page 2 while you’re examining page 1, your paper isn’t heavy enough.

Look for a box with the right footprint to ship a manuscript without too much internal shifting. To keep the manuscript from sliding around and getting crumpled, insert wads of bubble wrap or handfuls of peanuts around it, not wadded-up paper. Yes, the latter is more environmentally-friendly, but we’re talking about presentation here. Avoid the temptation to use newspaper, too; newsprint stains.

While I’m on the subject of large boxes, if you’ve been asked to send more than one copy of a manuscript — not all that uncommon after you’ve been picked up by an agent — don’t even try to find a box that opens like a book: just use a standard shipping box. Insert a piece of colored paper between each copy, to render the copies easy to separate. Just make sure to use colored printer paper, not construction paper, or the color will rub off on your lovely manuscripts.

I don’t have time to box-shop. I’m right on top of a submission deadline, possibly one that is self-imposed!
Fair enough. If you’re pressed for time, your local post office is probably your best bet for one-stop shopping will probably stock manuscript-sized boxes, as does USPS online. Post offices often conceal some surprisingly inexpensive options behind those counters, so it is worth inquiring if you don’t see what you need on display.

Do be warned, though, that the USPS’ 8 ?” x 11″ boxes only LOOK as though they will fit a manuscript comfortably without bunching the pages. The actual footprint of the bottom of the box is the size of a piece of paper, so there is no wiggle room to insert a stack of paper without wrinkling it.

Trust me, that’s not something you want to find out after you’ve already printed out your submission — or when you are right on top of a deadline. If you’re in doubt about the internal size of a flattened-out box (as they tend to be at the post office), fold it into box shape and try placing a standard sheet of paper flat on the bottom. If it doesn’t lie completely flat, choose a larger box.

Yes, yes, I know: the USPS is purportedly the best postal service in the world, a boon to humanity, and one of the least expensive to boot. Their gallant carriers have been known to pursue their appointed rounds despite the proverbial sleet, hail, dark of night, and mean dogs. They have also been, as an institution, saddled with some of the nation’s most difficult budgeting requirements, so we may well be seeing postal services reduced. I, for one, find that deplorable.

But when faced with an only apparently manuscript-ready box on a last-minute deadline, the thought must occur to even the most sympathetic postal patron: what do they expect anyone to put in an 8 1/2” x 11” box other than a manuscript? A beach ball? A pony? A small automobile? Why not just design the box to hold a ream of paper?

I’m trying to submit on a budget. Is there any chance that I might pick up something appropriate for free?
Actually, yes, but it does mean opting for slightly more expensive postage. It’s usually worth it, though: far and away the most economical box source for US-based writers are those free all-you-can-stuff-in-it Priority Mail boxes that the post office provides:

Quite the sexy photo, isn’t it? Downright ravishing, considering that it’s of an object made of cardboard? . If you don’t happen to mind all of the postal service propaganda printed all over it, these 12″ x 12″ x 5 1/2″ boxes work beautifully, with a little padding. (Stay away from those wadded-up newspapers, I tell you.)

Whatever difficulties you may have finding an appropriately-sized box, do not, under any circumstances, reuse a box clearly marked for some other purpose, such as holding dishwashing soap. As desirable as it might be for your pocketbook, your schedule, and the planet, never send your manuscript in a box that has already been used for another purpose. Millicent considers it tacky.

Don’t pretend you’ve never thought about doing this. We’ve all received (or sent) that box that began life as an mail-order shipping container, but is now covered with thick black marker, crossing out the original emporium’s name. My mother takes this process even farther, turning the lines intended to obfuscating that Amazon logo into little drawings of small creatures cavorting on a cardboard-and-ink landscape.

As dandy as this recycling effort is for birthday presents and the like, it’s not appropriate for shipping a submission. It’s unprofessional — and if there’s ever a time when you want your work to be presented as professionally as possible, it’s when you’re submitting it.

Think about it: do you really want your manuscript to prompt an allergy-prone Millicent to mutter between sneezes, “Why does this submission smell of fabric softener?” (One drawback of nicer paper: it soaks up ambient smells like a sponge. My memoir’s editor evidently smoked a couple of cartons over my manuscript, and even now, years later, the marked-up pages still smell like the employee handbook in a Marlboro factory. I knew better than to hit SEND on my reaction to that until weeks after my asthma attack had subsided. And even then, I edited out any references to coughing.)

“But wait!” I hear the box-savvy cry, “Those Amazon boxes are about 4 inches high, and my manuscript is about 3 inches high. It just cries out, ‘Stuff your manuscript into me and send me to an agent!’”?

A word to the wise: don’t take advice from cardboard boxes; they are not noted for their brilliance. Spring for something new, and recycle that nice Amazon box for another purpose.

How can I keep my manuscript from being mistaken for an unsolicited submission?
Every time you send requested materials, without fail, you should write REQUESTED MATERIALS in great big letters in the lower left-hand corner of the submission envelope. If you have been asked to submit electronically, include the words REQUESTED MATERIALS in the subject line of the e-mail. This will help your submission to land on the right desk, instead of in the slush pile or recycling bin.

Why might an agency receive unsolicited materials to confuse with yours? The submission guidelines on their websites, usually, as well as confusion amongst writers that believe publishing still works as it did fifty years ago. To be absolutely clear, what agencies list on their websites’ general submission guidelines does not constitute a request for those materials; that’s just stuff they want to have handy while they’re considering a query. So a Millicent working in such an agency might routinely process first chapters, opening pages, or a synopsis with a query — all of these would, in the industry’s eyes, be unsolicited submissions.

The logic runs thus: guidelines that recommend submitting extra material with a query are generic, aimed at any aspiring writer who might conceivably be considering sending a query. By contrast, a solicited submission, a.k.a. requested materials, is one that an agent is waiting to see because she has asked a particular writer to send it following a successful pitch or query. Because the agent expressed positive interest in seeing those pages, the lucky requestee is fully justified in scrawling REQUESTED MATERIALS in letters two inches high in the lower right-hand corner of the envelope or shipping box, just to the left of the address, to assure that the submission lands on the right desk instead of the slush pile made up of, you guessed it, unsolicited manuscripts.

Everyone clear on the difference between solicited and unsolicited materials? Dandy.

Yes, readers who have been wishing I would drop all of this talk of cardboard and focus upon your concerns? “This is all very helpful, Anne, but a bit superficial, literally. I want to know what goes inside that manuscript box and in what order.”

Okay, let’s pretend for a moment that you have just been asked to submit materials to the agent of your dreams.

What goes in the box?
The first thing you should do is take a very close look at both the missive in which the agent expressed the request and the agency’s guidelines. Why? Well, just as generic requests vary in what agents ask queriers to send, so do requests for solicited material. While every agency and small publishing house seems to have a slightly different idea of what constitutes a standard submission packet.

Remember, part of what you want to demonstrate here is your professionalism and courtesy. You’re also being given an opportunity to show you can follow directions. So send precisely what the agent has asked you to send, no more, no less.

What might you be asked to send, you ask? Good question. Here are the most commonly-requested constituent parts, in the order in which they are generally expected to appear in the box:

1. Cover letter
We covered this one last time, right? Any questions?

2. Title page
Always include a title page, if any manuscript pages have been requested — yes, even if you have already sent the first 50 pages, and are now sending the rest of the book.

Why? Long-time readers, chant it with me now: because the submission looks more professional that way.

Also, like the cover letter, a properly-constructed title page renders it easy for an agent to track you down. Believe me, if the agent of your dreams falls in love with your manuscript, you’re going to want to hear about it right away. As luck would have it, we discussed how to construct a proper title page earlier in this series.

3. The requested pages in standard format, unbound in any way.
The operative word here is requested. If an agent or editor asked you for a partial, send PRECISELY the requested number of pages. Don’t fudge here — even if your novel features a tremendous cliffhanger on p. 51, if the agent of your dreams asked for the first 50 pages, send only the first 50 pages, period.

Actually, in this instance, you should send only the first 50 pages even if they do not end in a period. Even if the designated last page ends mid-sentence, stop there. When an agent or editor asks for a specific number of pages, send that number of pages — no more, no less.

They mean pages in standard manuscript format, by the way. It’s impossible to over-estimate the desirability of sending professionally-formatted submissions. If you’re brand-new to reading this blog or have somehow avoided my repeated and vehement posts on standard format for manuscripts over the last seven years, you’re in luck: earlier in this series, I provided a quick reference guide to proper formatting, for your double-checking convenience.

4. A synopsis, if one was requested, clearly labeled AS a synopsis.
With fiction, when an outline is requested, they usually mean a synopsis, not the annotated table of contents appropriate for nonfiction. For nonfiction, an outline means an annotated table of contents. Most of the time, though, what an agent will ask to see for either is a synopsis.

5. Author bio, if one was requested.
An author bio is a one-page (double-spaced) or half-page (single-spaced) plus photo account of the submitting writer’s professional credentials. Typically, when an agent submits a manuscript or book proposal to editors, the author bio is tucked immediately at the end of the manuscript or sample chapter.

6. A SASE big enough to fit the entire manuscript.
For those of you new to the SASE, it’s an acronym for self-addressed, stamped envelope. For a submission, the SASE should be large enough to send back every scrap of paper you’re mailing to the agency.

Emphasis on the stamped part: always use stamps, not metered postage, for the SASE. That’s probably going to be a lot of stamps: due to the paper-consumptive rigors of standard format, one rarely, if ever, meets a full-length manuscript that weighs less than two pounds.

That means some luckless intern is going to have to tote it to the post office personally. Don’t make her life more difficult by sticking metered postage on the package.

If the requested pages fit in a Manila or Priority Mail envelope, it’s perfectly acceptable to fold a second one in half, stamp and address it, and tuck it in the submission package. But how does one handle this when using a box as a SASE?

Well, it would be impracticable to fold up another box inside. If you have been asked to send so many pages that you need to pack ‘em in a box, paper-clip a return mailing label and stamps to your cover letter, along with a polite request that the agent would affix both to the shipping box in the event of rejection. To be on the safe side, explain in your cover letter how you want them to reuse the box: peel the back off the mailing label, stick it over the old label, affix new postage, and seal.

You can also nab one of those tough little everything-you-can-cram-in-here-is-one-price Priority Mail envelopes, self-address it, add postage, and stick it into the box. If you don’t care if your manuscript comes back to you a little bent, this is a wonderfully cash-conscious way to go. Those envelopes are surprisingly tough, in my experience — what are they made out of, kryptonite? — and while the pages don’t look too pretty after a cross-country trip in them, they do tend to arrive safely.

And think about it: if you’re getting the manuscript back, it’s because Millicent’s rejected it. Who cares if the pages show up on your doorstep bent?

In case you couldn’t tell, I’m not a big fan of writers over-investing in impressive return postage — or of aspiring writers shelling out the dosh to overnight their submissions. Neither is necessary, and quick shipping most emphatically won’t get your work read faster.

Or taken more seriously. Don’t waste your money.

7. Optional extras.
For a partial, if you want to send a second, business-size envelope SASE as well, to make it easy for Millicent to request the rest of the manuscript, place it at the bottom of the packet (and mention it in your cover letter.)

If you don’t want to spring for delivery confirmation, include a self-addressed, stamped postcard for the agency to mail to you to acknowledge receipt of the manuscript. They don’t always send it back, but usually, they do. To generate a chuckle in a hard-worked Millicent, I always liked to send a SASP that looked like this — although with a stamp attached, of course:

Don’t worry about this causing extra effort; it doesn’t, and you will have proof that they received it. This is important, because manuscripts do go astray from time to time. You can also have the post office track the box for a low fee.

8. Pack it all in a durable container that will keep your submission from getting damaged en route.
Again, any questions?

And that, my friends, is the low-down on the submission packet. Don’t forget that every syllable you send to an agency is a writing sample: this is a time to use impeccable grammar, punctuation, and printing, please. No smudges or bent corners, either. Make it all pretty and hope for the best.

And don’t forget to keep sending out queries — and, if requested, other submissions — while you’re waiting to hear back. If there’s one thing that veteran submitters have learned from experience over the past five years, it’s that they don’t always hear back. Yes, even on a full manuscript. Keep moving forward.

Above all, comport yourself at every point throughout like a professional writer ready and willing to be helped to publication. Try to think of the submission stage as on-the-job training in how to keep your cool and deliver the goods.

Yes, it can be a very frustrating process, but believe me, the more successful you are, the more often you will be asked to revise your work, do promotion, and engage in other activities that, given their druthers, most writers would choose not to do. It’s going to be tempting at some point along your learning curve to beard the heavens with your bootless cries over the abject unreasonableness of anyone but the artist having a say over how to manifest her artistic vision.

But remember, writing is not just for the writer — it’s primarily for the reader. Is it really so unreasonable to believe that agents and editors with years of experience shepherding books from the writer’s desk to a particular target audience might conceivably be able to give you some good advice?

And if you doubt that — and I sense that some of you do — please, for my sake, consider two more things. First, do you recall that irate author I talked about at the beginning of the post, the one that glanced at my feedback, raced to his computer, and shot off an e-mail in the first throes of injured ego? He thought I was telling him to do the precise opposite of what I actually advised.

I suspect that he realized that as soon as he calmed down; he’s a reasonable guy. I also suspect that even as I write this, he is bitterly regretting that he hit SEND.

More importantly from a professional point of view, he wasted what must have been an hour of his time venting at me because he just hadn’t read very carefully. And caused me to waste a couple of hours of my time soothing him to the point where he could hear what I was actually saying. How much easier and less stressful it all would have been had he not acted on his initial impulse — and how much more likely, frankly, I would have been to help him out when his next book comes out.

Writers usually learn this from unpleasant experience, but I like to help speed up that learning curve. Which is why I would also like you to consider this: reactions like our friend’s are the reason that writers as a group have gained a reputation for over-sensitivity to feedback. Agents and editors do have a pretty good reason to choose writers, as well as manuscripts, with care.

Be a delight, if you possibly can — or at least save your most vehement responses for the moments when it counts most. Remember, it takes only a few isolated tantrum-throwers to give the whole lot of us a bad reputation. Keep up the good work!

Queryfest, part XXIX: I’ve just arrived via air mail, and boy, are my arms tired

As some of you may recall, I put out a call last autumn — seems so long ago, doesn’t it? — to Author! Author! readers, asking for fearless volunteers willing to subject their query drafts to our collective scrutiny toward the end of Queryfest. Yes, I had been including many, many — some might say too many — concrete examples of what does and does not work in a query, generally speaking. Since the vast majority of queriers new to the process tend to make the same fifteen or twenty missteps, that made sense. Still, I wondered: were there other up-and-coming query problems floating around out there that I had not yet addressed?

We’re now within a couple of posts of wrapping up this series, and I must say, I think the results have bordered upon magnificent. Largely, that’s thanks to the bravery and generosity of readers having volunteered their queries for discussion, offering a truth to which our old pal, Millicent the agency screener, can easily attest: querying is not only a learned skill, but often a counter-intuitive one.

Perhaps the most counter-intuitive element of all: no matter how strong a query’s book description is, if it’s not presented in the manner Millicent has been trained to expect, it’s likely to trigger rejection.

Even now, I sense a few jaws hitting the floor out there, do I not? We would all like to believe that a great book’s chances could not be stymied by a less-than-great query — which would mean, by extension, that contrary to the publishing truism, good writing does not always find a home — but as this series has repeatedly demonstrated, it’s actually not all that hard to turn off Millicent.

And not just via the classic red flags, either. The recent run of readers’ queries only confirmed what we had already discussed in theory: time and again, we have seen how quite interesting-sounding books can be undersold by queries that could use some punching up.

So punch them up we have. On the assumption that it is a far, far better thing for me to call out a query for a problem here, in this writer-friendly forum, than for even a single precious one of you to risk tumbling into the same trap at the agency of your dreams, I’ve been running readers’ queries through the wringer, going after them with a fine-toothed comb, blue-penciling them, and engaging in every other stock euphemism for taking ‘em apart so we could rebuild them better, faster, stronger.

That’s why I was especially delighted to see a query from reader P. Gaseaux (not his real name, of course) drop into the entry box. Not merely because his story sounds, somewhat unusually for thriller descriptions in queries, actually thrilling, but also because it is a query addressed to a US-based agent. In this case, my fictional Hawkeye McAgentson, Millicent’s hard-nosed employer.

Why did spotting a query from foreign climes excite me so? Well, we American writing advice-givers don’t talk all that much, as a group, about the special problems confronting the writer querying from abroad. The difficulty in obtaining US postage for the SASE, for instance: while foreign post offices and copy centers do occasionally stock US postage for this purpose, they often sell them at a substantial mark-up. Rather than limiting themselves only to e-mailed queries, however, frugal far-flung writers can purchase US stamps at their face value directly from the US Postal Service.

Then, too, there’s the terminology difficulty: while US English, Canadian English, and UK English are mutually comprehensible, they do not have identical vocabulary or grammar. That can lead to problems at international submission time; what would be perfectly acceptable in London might well strike an American Millicent as improper, and rightly so.

Before anyone starts fuming, let me hasten to add: it’s an agency’s job to flag problems in clients’ manuscripts before even considering submitting them to editors at publishing houses. American books are typically written in American English. So would it really be in a London-based writer’s best interest if Millicent or her boss did not alert him to what would not read right to New York eyes?

Speaking of what would not look right to New Yorkers, I hope that my international readers (at least those planning to submit to US agencies) are aware that the standard paper size is different here than everywhere else in the world: 8.5″ x 11″ paper is called US letter for a reason. Why should a querier from afar care? Well, although A4 (8.26 x 11.69 inches) and US letter (8.5 x 11 inches) may not seem all that off at first glance, naturally, estimating word count would be quite a different proposition on each. Equally naturally, but often surprising to writers submitting from abroad, no US-based agency could possibly submit a manuscript printed on A4 to a US publisher.

That means, in practice, that if Millicent’s agency accepted submissions, or even query packets, on A4, they would be signing on for the difficulties of reconfiguring the text for US letter. While that’s actually not that big a deal in MS Word — all one really has to do is highlight the entire document, pull down the FILE menu, select PAGE SETUP…, and change the PAPER SIZE from US letter to A4 — it will, alas, take both time and explanation to pull off. And we all know what Millicent has been trained to say to potential clients who might be the teensiest bit more time-consuming to represent than others, right?

That’s right, campers: “Next!”

Don’t let that depress you into a stupor, far-off writers. Plenty of good foreign writers are represented by US agencies; there are a heck of a lot of readers here, after all. Also, in some genres, such as SF and fantasy, there are so many more agent options here than elsewhere that if you write in English, domestic or otherwise, sheer probability dictates that taking a swing at the American market might be very prudent move. For a lot of reasons, then, it can be very worth your while to query from abroad.

But in order to do so successfully, it’s vital to be aware precisely how and why standards here are different. Let’s take a look at what our valiant far-flung friend P. Gaseaux is planning to send to a New York-based Millicent, to see if we can help him punch it up a little.

The book description is intriguing, but I’m afraid that’s not what would catch Millicent’s eye first here. Sadly, many of these would not be apparent to eyes not born and bred in the good old U.S.A.

So let’s all pull together, those of us who were weaned on 8.5″ x 11. Any guesses about what eight — yes, you read that correctly — non-content-related factors would distract Millie here? Hint: not all of the formatting issues are related to paper size.

Oh, that wasn’t a broad enough hint for you? Okay, here are a few more.

1. Since many, many writers new to querying have never had the opportunity to see a professionally-written query — an oversight that Queryfest has been working, if not overtime, at least at great length to rectify — a hefty percentage of queriers would not have any idea that the first eye-catcher here is a red flag. In fact, we’ve seen it in earlier Queryfest examples.

2. We’ve also seen the second: like the first, it would be hard to catch at the composition phase, but quite obvious in a printed version. And, like the first, while it might not prevent Millicent from reading on to the body of the letter, it would raise enough doubts about the sender’s Word-wrangling acumen to cause her to assume, rightly or not, that P’s manuscript would not be in standard format.

Yes, really. Had I mentioned that it’s Millie’s job to draw conclusions about manuscripts based solely upon the contents of the query packet?

3. We’ve also talked about this one before. Because it is different in one significant respect than everything else on the page, it’s probably the first thing your eye hit. Considering that it’s not information likely to interest Millicent until after she has read the query in its entirety, that’s a misplaced emphasis.

4. This space-saver would be an instant-rejection offense in a manuscript or book proposal, but a surprisingly high percentage of aspiring writers do not think of it as even a misdemeanor in a query. To Millicent, though, it just looks like cheating. Still worse, it probably caused Problem #2.

5. A deviation from standard format for manuscripts — and a classic Millicent-irritator.

6. Another space-saving tactic, this time at the bottom of the page. Again, most queriers would consider this acceptable, but to anyone who reads queries for a living, it merely looks like an attempt to get more words on the page. The sad thing is, if Problem #1 were not in evidence, #5 probably would not be, either.

7. A savvy stateside aspiring writer would probably have to draw this one as a conclusion from the problems above. It would be apparent to Millicent, however, as soon as she lifted the letter from its envelope and held it in her hand.

Have those clues whipped your brainstorm up to hurricane levels? I certainly hope so. To help that squall along, here’s P’s query again, with those eye-distracters corrected. For those of you who would like another hint, #7 will become substantially more apparent if you compare these two examples.

Let’s go through the changes one at a time, shall we? In the original:

1. The writer’s contact information begins on the first line of text, not in the header.

We’ve seen this one before, have we not? If the contact information is going to appear at the top of the page, mimicking pre-printed letterhead, it should be printed exactly where it would be on letterhead: in the header. Not only does placing it in the body of the page limit how much room P. has to describe his book, writing credentials, and so forth — its placement also implies that he’s unfamiliar with how the header function works.

And why might that prove problematic at query time, campers? Because Millicent must base her best guess about the professionalism of the manuscript upon what she has before her, no more, no less. For that reason, she would be within her rights to presume that P’s manuscript would place the slug line — the author’s last name/title/page # designation at the top of each and every manuscript page — on the top line of text, too, rather than the header.

Remember what I was saying above about how agencies feel about time-consuming clients? Consider it reiterated here.

2. The contact information was not centered on the page.

Rather than using Word’s centering function, P. has elected to hand-space his contact information. For some reason best known to himself, he has taken it only about a third of the way across the page, rather than half. It doesn’t look bad there, aesthetically speaking, but to Millicent, it will not look right.

This one may seem minor, but again, each individual presentation element adds up to an overall impression of professional seriousness. And think about it: would you rather have Millicent devote her often quite limited time — as in 30 seconds or so per query — with your missive to speculating about why the spacing is so funny, or to pondering what you have to say?

I thought as much. Let’s move on.

3. The writer’s e-mail address was printed in blue, not black, and was underlined.

Again, we’ve seen this one before in reader-submitted queries, and with good reason: Millicent sees it all the time. Recent versions of Word will, left to its own devices, automatically switch any e-mail address or URL into a link, underlining it and changing the color.

Change it back. Just as passively going along with what Word dictates will not yield standard format in manuscripts, its color and underlining preferences are not proper in a query, either. Chant it with me now, long-time readers: every word in a document sent to the publishing industry should be printed in black ink on white paper. No exceptions. And just as nothing should be underlined in a manuscript, nothing should be underlined in a query, either.

You wouldn’t want Millicent to leap to the conclusion that you don’t know how to format a manuscript, do you?

4. The left and right margins were not 1 inch in depth.

There’s a reason for this (and we shall discuss it below, never fear), but trust me, any experienced professional reader would notice that the right and left margins are not even. At the risk of making her seem eager to assume the worst — which is, after all, her job — Millicent is likely to place a negative construction on this.

Why? Well, since so many aspiring writers chafe against the one-page length restriction, she’s used to queries that tinker with the margins and typeface in order to cram more words onto the page. I don’t think that was P’s intention here, actually, but since neither he nor I are going to be there when Millie reads this letter, let’s not give her the excuse to malign his motives.

5. The dash in the last sentence of the second paragraph was single, rather than doubled.

To Millicent’s swift eye, as well as any well-trained professional reader’s, the dash should be doubled in this sentence: A showdown is imminent – crisscrossing Asia and careering out of control towards a bloody climax in the frozen valleys of West Virginia.

Oh, you didn’t catch that the first time around? Most queriers wouldn’t, for the exceedingly simple reason that most aspiring writers don’t know that in a book manuscript, dashes are always doubled, with a space at either end, rather than single. (Not to be confused with a hyphen, which separates compound words. That should be single, with no spaces between the punctuation and the word on either side. If the distinction remains unclear to anyone, drop a note in the comments, and I’ll show you some examples.)

6. The bottom margin was much under the requisite 1 inch.

Again, this is going to strike most Millicents as an attempt to force her to read more words than the 1-page limit allows. While that is indeed the case here, this tactic is completely unnecessary: as we may see in the revised version, simply moving the contact information to the header will free up more than enough space on the page to permit a standard-sized bottom margin.

7. The query was printed on A4 paper.

We discussed this one above, right? Simply switching the paper size will obviate this objection.

Judging by the hoots of derision out there in the ether, I sense that some of you reading this abroad don’t believe that this would be a particularly simple switch. “Darned right, Anne,” those of you who have never actually clapped eyes upon a piece of US letter-sized paper grumble, and who could blame you? “It’s not as though I can just march down to my local stationer’s and find stacks of your kind of paper waiting for me. And in those rare instances when I have found it, it’s been awfully expensive. Since Millicent must be aware of that, why should I go to the trouble and expense of tracking down odd-sized paper before I have any sort of a commitment from you bizarre paper-lovers on the other side of the Atlantic/Pacific?”

That’s a fair question, A4-lovers. Let me ask you an equally fair one in return: if a US-based writer were soliciting representation in your country, would an agent there expect her to submit a manuscript on your country’s favored paper size?

Of course he would, and for precisely the same reason that Millicent would expect submissions and queries on US letter here: it’s standard. It’s also, not to put too fine a point upon it, the size that would be in photocopiers — you didn’t think that your future agent was going to send out the only copy of your book she had, did you? An A4 original copied onto US letter would be missing quite a few words per page.

Don’t believe that would make an appreciable difference over the course of a manuscript? Okay, here is the first page of John Steinbeck’s CANNERY ROW (a great read, by the way) in standard format on US letter. As always, if you are having trouble reading individual words, try holding down the COMMAND key and pressing + repeatedly to enlarge the image.

And here it is again, formatted for A4. Notice, please, how much more of the text appears on the page. My apologies for the poor image quality; my Yankee Doodle-humming computer, obviously took exception to the odd format.

And don’t think this issue doesn’t concern you if you submit only via e-mail, either. It’s not all that unusual for agents to print out electronic submissions that have already successfully run the Millicent gauntlet. How do you think a manuscript formatted for A4 paper is going to look printed on US letter?

Oh, you thought I was going to leave that one to your fertile imaginations? No such luck.

Looks like Uncle John is trying to sneak in some extra text, doesn’t it? Entirely inadvertent — just as it was when our friend P. used this format for his query. Their intentions were pure, but just try telling that to Millicent.

To be fair to her, in all probability, she’s the one who is going to have to figure out how to fix what she’s going to perceive as a printing problem. Given that she doesn’t have a whole lot of extra time in a day, how do you think she is going to feel about having to tinker with your squirrelly manuscript, P?

Remember, one of the best ways to convince an agency denizen that you’ll be a great client to handle is to require as little gratuitous time investment as possible at the querying and submission stages. Recognizing that in Rome, it might behoove one to do as the Romans do is thus pretty darn good strategy.

Now that we’ve fine-tuned P’s query so it just screams, “I may hail from Australia, but I’m hip to U.S. submission standards,” how else might we improve its chances with Millicent. Let’s take another peek at it, to refresh your memory.

Let’s start with that undoubtedly truthful, but nevertheless not particularly eye-catching opening paragraph. As we saw last time, an opening paragraph can contain every requisite element, but if it is written in a flat manner, it’s probably not going to make the best possible case for the book. That’s especially true in this case, where all of that useful information is crammed, wily-nilly, into a single sentence — and missing two necessary commas to boot. That’s like a neon sign hanging over the query, blaring I’m just trying to get through this as quickly as humanly possible.

Of course you are, P — no sane person actually likes writing queries. But trust me, reading thousands of them back-to-back is often no thrill fest, either. So why go out of your way to make that opening generic?

Yes, yes, I know: since P’s taken the trouble to seek out a similar book by one of Hawkeye’s clients, this opening actually isn’t generic. However, the purely market-based compliment — highly successful is nice, but it’s hardly high literary praise, is it? — doesn’t convey anything about why P. believes Hawkeye might be a good fit for his book.

Beyond, of course, the fact that she might be able to sell it. But since that’s an agent’s job, again, that hardly implies an admiration of her literary tastes.

The other element that makes this opening come across as a bit generic is the inclusion of the word count — and such a very round one, too. As we have discussed at length earlier in this series, the pervasive Internet rumor that every agent wants to see word count included in a query is flatly untrue; if they want it, they will ask for it in their submission guidelines. And if they do, it’s almost certainly because they like to use too-high and too-short estimates as reasons to reject queries on sight.

See why I don’t advise including it if it’s not requested? In this country, the accused have the right to eschew self-incrimination.

Hawkeye’s agency’s submission guidelines are both basic and standard (in their totality: query with SASE, far and away the most common in agency guides), so P. could easily omit this information. In fact, my sources at Picky & Pickier — oh, my spies are everywhere — tell me that would be an excellent idea for another reason: a query that claims its word count in such round terms, and precisely in the middle of the normal range, is slightly suspect. Any guesses why?

No takers? “Well, of course not, Anne,” those of you quick at doing math in your heads huff. “So P’s manuscript is precisely 360 pages — 250 words/page in Times New Roman x 360 pages = 90,000. What’s eyebrow-raising about that?”

Nothing, necessarily — provided that’s actually how P. arrived at that number. Even estimated, word counts seldom hit those big, round numbers precisely. Which might perhaps lead a jaded Millicent at the end of a long day of query-screening to wonder, fairly or not, whether the number here is accurate. Or — brace yourself; this is going to be a nasty one — if, like a surprisingly hefty percentage of first-time queriers, P. has taken the liberty of querying before he has finished writing the manuscript. 90,000 might then be his goal, not what’s already on paper.

I know, I know: I don’t think that’s what P’s doing here, either. But is including the unrequested information that the manuscript falls within standard length range for this genre really worth risking this kind of speculation? Especially when that opening paragraph could be used to make a better case for this book?

How, you ask? How about by complimenting the parallel book in terms that might also be used to review P’s novel? Or by mentioning why both books will appeal to the same audience?

Before I attempt either (or perhaps even both!) of those strategies, may I add yet another to that long list of rhetorical questions: why include the information that this is a debut novel? To Millicent, that would be self-evident from how this query is written — P. doesn’t list any previous publication history, nor does he mention previous representation. The implication, then, is that this book is a first novel.

That’s not a selling point — it’s a description. And since virtually every other query Millicent will have read this week will be for a first book, it’s a description that could be applied equally well to all of them.

Instead, why not use that valuable page space to highlight what’s legitimately unique about P’s story? How about emphasizing that genuinely remarkable authorial background?

Come on, admit it: even those of you who adore writing for writing’s sake find this query more compelling now, don’t you? It certainly reads as more professional. Instead of treating that opening paragraph as a necessary bit of business, dull but unavoidable, P. now comes across as a serious writer well-versed in the conventions of his genre. Even better, he has the real-world experience to inform his protagonist’s worldview.

But wait — who is the protagonist here? The very lengthy book description paragraph leaves Millicent to guess. Yes, the original query did mention after the description who the two protagonists are — phrased as such, a tactic those of us who read for a living tend to find a bit clumsy — but as the fact that the book is the first of a pair actually isn’t relevant here, it would show off P’s storytelling abilities better simply to present the plot in the book description as the story of those two characters.

I sensed some of you doing a double-take in the middle of that last paragraph. As we have discussed at length earlier in this series, while many aspiring writers believe that using English class terms to describe their work — protagonist, antagonist, climax, etc. — will make their work sound professional, but actually, these terms are academic and review-based. The publishing industry will just want you to tell the story.

Actually, Millicent will want P. to do more in the descriptive paragraph: she will want him to show what’s thrilling about this story via the inclusion of vivid details she has not seen before. Given P’s background, that shouldn’t be a tall order at all.

I wish I could show P. how to pull that off, but the description simply has not given me enough information to revise this. At minimum, the broad generalities leave quite a few questions unanswered. Draws what response from the strike team, for instance? Why does Washington send a bumbling agent, instead of a competent one? What is the agent’s name? What is the other guy’s name, and are the two mentioned in the second part of that sentence the other guy plus our hero? Where in the Far East do they travel, and what is the name of the woman they encounter? For what country is she prepared to give her life? Is the honest cop mentioned late in the description the same person as the bumbling agent — who, if he works for the FBI, isn’t technically a cop? Or is he a policeman that was recruited by the FBI? Does the showdown careen across Asia, or do the characters?

Yes, that’s a lot to want to know from a query, but honestly, including a few telling statistics, perhaps in the space cleared by omitting character analysis like The honest cop will never back down until he has solved the case. and The victim’s father…is disillusioned and approaching the twilight of his life , would go a long way toward making this legitimately exciting story seem unique. Which, come to think of it, is another argument for showing, not telling, the character development points: generally speaking, using stock phrases is not the best means of impressing Millicent with one’s one-of-a-kind writing style.

Not having read the book, though, I can’t answer any of these questions; I leave that to P’s no doubt talented revision pen. However, just breaking up that huge descriptive paragraph will help make the story come across as even more exciting. Take a gander:

Stronger now, isn’t it? Still, as a reader, I long to see more of the story. Fortunately, editing out the summary statements about character development has freed up quite a bit of page space for adding vivid details. Have at it, P!

Did you notice, though, that in my haste to rework this query, I messed up some of the spacing? Symmetry, my dears, symmetry: since there’s a skipped line between the salutation and the body of the letter, there should be a skipped line between the final paragraph and sincerely.

Before I correct that, though, were those of you reading this under the flag of Francis Scott Key — a forebear of F. Scott Fitzgerald’s, by the way; that’s what the F. stands for — struck by anything in that otherwise quite charmingly polite final paragraph? Like, say, that some of the probably perfectly-reasonable-in-Australia statements it contains don’t really make sense stateside?

Something’s getting lost in translation here, clearly. Let’s all chip in to bridge the trans-Pacific divide. To aid in that effort, take a gander at that paragraph up close and personal:

I wish to thank you for reviewing this proposal and do hope the enclosed synopsis is suitable for your perusal. Please find enclosed a US Postal SASE and my employment credential if required.

First, let’s start with the terminology. In U.S. publishing circles, a query is not a proposal — in fact, a proposal is something quite different. It’s the collection of marketing materials, competitive market analysis, and sample chapter(s) that nonfiction writers put together to sell their books to publishers.

Also, by definition, a SASE in this country carries U.S. postage. And what, may I ask, is an employment credential, and why would it be beneficial to provide at the submission stage?

Which I suppose is another way of saying: no, it’s not required, P. — and please don’t send it. Believe me, Millicent won’t know what to do with it, and frankly, it’s radically premature. When your agent sells your manuscript and needs to process payments for you, she will tell you what information she needs.

There’s also something a trifle odd — to American literary eyes, at least — about the phrase I…do hope the enclosed synopsis is suitable for your perusal. First, it raises a question that it honestly isn’t in P’s interest for Millicent to ponder: is the enclosed synopsis suitable to be read, or is there something about it that may prompt her to reject it unread? Second — and this impression is abetted by the use of the word review earlier in the sentence to talk about something a screener is likely to read only once — the phrasing draws attention to the repeated use of the word enclosed. Since Millicent, like all professional readers, finds word and phrase repetition eye-distracting, this wording would tend to cause her to focus on what is in fact a standard polite closing, rather than the story being offered.

Third, I suspect this isn’t what P. actually means here: he probably hopes that she finds the synopsis acceptable — or, better yet, enjoyable. I’m guessing, too, that he wants to find a graceful way to bring up the fact that she’ll find a synopsis tucked into the envelope.

So why not say both directly? And while we’re at it, why not include some information that she’ll find useful if she wants to see his manuscript: the fact that contacting him by e-mail would be far faster than stuffing a let’s-see-pages missive into the SASE.

Here’s that query again, streamlined so as to render that ending quick, clean, and businesslike. That way, Millie’s attention can remain where it best serves the book’s interests: squarely upon the plot and P’s excellent background for writing this story.

One last nit-pick, then we’ll send P. on his merry way. I get that he would prefer to have an initial, rather than a first name, grace the cover of his books. It’s not a bad choice, either: it would indeed look rather good in print.

I have a practical concern, however: should Hawkeye the agent want to pick up the phone and call this exciting new author, to whom would she ask to speak? You must admit, even the bravest among us might harbor a few trepidations about calling a complete stranger and quavering, “Hello. May I speak to P., please?”

Oh, you may laugh, but queriers place poor Hawkeye and her cronies in this uncomfortable position all the time. It makes sense from an authorial perspective, of course: if one has decided a pen name is preferable to one’s own, one is naturally anxious to start using it. But as anyone who has written professionally under a pseudonym, like yours truly, could tell you behind closed doors, one’s identity remains a secret only from the reading public; the agent handling the writer knows her real name. So does her publisher.

There’s a very, very good reason for that: a writer doesn’t sign representation or publication contracts under her pen name; she signs with her real name. And wouldn’t all of us prefer to have advance and royalty checks made out to us in the name by which our banks know us?

(Never you mind what I’ve written under my noms de plume — yes, I’ve used several. Not at all uncommon for authors who write in more than one genre, or both fiction and nonfiction. But don’t shatter the illusions of the aforementioned reading public, please; let it be our little secret.)

So if I were toddling around in your shoes, P., I would go ahead and query with a full first name — and your real one. Neither of which, naturally, I am going to divulge here.

Hey, the pseudonymous need to stick together. We and Anonymous are going out for coffee later.

Join me, please, in offering profound thanks to P. for helping bring the special challenges of the far-flung querier to our attention — and please, international readers, chime in with the difficulties you have faced in querying and submitting to US-based agencies. As we have seen, sometimes chatting with a native can help iron out any lingering translation problems.

Keep up the good work!

Queryfest, part XXIII: Grace is in the details. So, today, is Catherine.

Have you been finding the real-world examples we’ve been examining of late constructive, campers, or have you been twiddling your thumbs, tapping your fingers, and wishing with all of your might that Queryfest might end, so we might get back to discussing craft? Or — and I must admit, I would have begun suspecting this, had I been on the reading end of Author! Author! for the last couple of months — have you begun speculating that I’ve been stretching our discussion of querying out as long as possible in order to discourage all of you from sending out letters to agents before the Great New Year’s Resolution Paper Flurry of 2012 roars to a close?

Okay, I’ll admit it: I have been dragging my feet a trifle, but I honestly have been extremely busy. I’m running an editing special on query packets this month and next, and honestly, I’ve been swamped. (There are a few slots still available, should you be interested, but they’re booking up fast.) I have been enjoying showing you just how big a difference a few relatively minor revisions in a query letter can make to how it strikes the weary, over-taxed eyes of our old pal, Millicent the agency screener.

For those of you new to the mysteries of querying, Millicent is the collective moniker of the legions of sharp-eyed, hard-working, literature-loving (yes, in spite of everything) assistants employed by agencies large and small to process the thousands upon thousands of query letters they receive each year. At most agencies, Millicent is also the first reader of requested manuscripts, winnowing the hundreds of submissions down to the few that her bosses, the agents to whom aspiring writers address their queries, have time to read. In a very real sense, then, Millicent is the audience at whom a savvy querier or submitter should be aiming his efforts.

Most aspiring writers are a trifle shocked to learn of Millicent’s existence; pretty much every writer tends to assume that the agent of his dreams has time to peruse, if not each and every query sent to her attention, at least one’s own. That’s the agent’s job, isn’t it, to seek out exciting new literary talent?

Actually, it isn’t, at least not primarily. A traditional agent — as opposed to the kind that makes a living not by selling books for authors, but by other means such as charging for manuscript feedback or taking kickbacks for referring aspiring writers to editing services — makes money only when he sells his existing clients’ manuscripts or book proposals. He takes a percentage of the advance, as well as any royalties. (If you’re not sure of the difference or how published authors get paid, you might want to check out the ADVANCES and ROYALTIES AND HOW THEY WORK categories on the archive list conveniently located at the bottom right-hand side of this page.) Going through queries and submissions, then, as well as working with clients in order to get a work ready for submission to publishing houses, is essentially done on spec in anticipation of future earnings.

That means, in practice, that while landing an exciting new voice or great book concept (or, even better, both in the same work) is potentially lucrative for an agency, getting paid in the short term depends mostly upon hustling to promote the manuscripts and proposals it currently has under contract, making sure that the publishers of existing clients’ books deliver advances and royalty checks on time (not a foregone conclusion in every instance, alas), and, ideally, helping already-established clients crank out more books for eager audiences. Because all of that is awfully darned labor-intensive, even a very successful agency typically takes on only a handful of new clients per year.

Which means, to be blunt about it, that a good agent usually doesn’t have nearly enough time to screen all of the queries aimed at him — and the more commercially successful his clients are, the more likely that is to be true. (Oh, you think Stephanie Meyers’ agent doesn’t receive a significantly higher volume of queries than your average bear?) Thus Millicent: while her boss concentrates on near-term profits, she performs the long term-oriented task of sifting through the mountains of queries and hills of submissions to come up with the happy few most likely to — pardon my being crass about it — rake in some dosh down the line.

Her efforts — and they are often substantial — free the agent of your dreams to concentrate on his current client list. That may be a touch frustrating when a writer is first trying to catch an agent’s eye, but believe me, you’ll be grateful for it once you’re gracing that client list.

I always like to remind aspiring writers of that around this time of year, when so many creative minds first tackle (or re-tackle) the daunting, lengthy, and often soul-compressing task of approaching agents with a first book. The Millicents of the world do not, by and large, enjoy rejecting writers, nor do they generally make the rules that determine what is and is not a rejection-worthy offense in a query, but it is in fact their job to reject virtually everything that comes across their desks.

That’s just how the system works, I’m afraid. An aspiring writer can waste a lot of time and energy in resenting that, without doing herself or her book any good.

In fact, most do. As any talented listener who has ever spent more than forty minutes at a writers’ conference knows, it’s not at all uncommon for even very ambitious writers to devote a far greater proportion of her oomph to complaining about how difficult it is to land an agent than to walking up to agents to pitch or sending out queries. Indeed, it’s not unheard-of for a genuinely gifted writer to send out only one, two, or twelve queries, then give up entirely, switching all of the energies previously expended in trying into seething and feeling hurt.

I’m not judging that response; I would be the last to deny that rejection hurts. It’s hard not to take personally. However, as a professional writer, I’m here to tell you that frequent rejection isn’t the exception for successful writers; it’s the norm. It often takes an agent dozens of submissions to sell a client’s book; agented writers pitch book ideas to their agents and editors all the time, only to see them shot down.

They don’t stop trying, you see. Nor should you. Yes, you’re probably going to get rejected a few times, but you can’t succeed if you don’t try. And keep trying, even if it takes a hundred queries. (Not at all an unusually high number for first-time authors these days, by the way.)

Chant it with me now, long-term readers: the only manuscript that stands no chance of getting published is the one that the writer, sometimes for excellent reasons, has stopped sending out. Or never worked up the nerve to send out in the first place.

It also helps to be humble enough — and professional enough — to be open to the possibility that the query itself, and not the book it presents, is what is tripping Millicent’s infamously sensitive rejection response. As we’ve seen throughout this series, it isn’t always the big faux pas that send her reaching for the form-letter rejection pile; it’s frequently the small gaffes.

Or, more commonly, a collection of them. Query red flags, like manuscript problems, are as sociable as ants: Millie rarely sees one traveling alone.

Bearing that in mind, I’d like to present you with another quite good querying effort by a brave and generous Author! Author! reader, a clever, creative soul I shall dub Catherine T. Great. From a writerly perspective, what I’m about to show you is not only good; it’s borders on the superlative. Just you wait and see.

Yet to Millicent’s finely-honed eye, the query that follows suffers from a number of small maladies. Not a single one of these problems would necessarily constitute a severe enough pneumonia to make us despair of the patient’s chances, perhaps, but taken together at the end of a long, tiring day of querying, the symptoms might well prove fatal to the chances of what genuinely sounds like an interesting book.

Our goal today, then, will be to ferret out and clear out those minuscule ailments, so that the patient may thrive.

So dig out your reading glasses, please, and see if you can diagnose the problems, as well as the strong points of this letter. As always, I apologize for the bizarre blurriness my blogging program lends to page shots (as opposed to photographs, which it passes along to you in loving detail); to try to ease it, I shall try making the pictures a little bigger this time around. If you are still having trouble seeing individual words or formatting specifics, please try holding down the COMMAND key and pressing + to enlarge the image.

Pretty darned persuasive, is it not? Let’s pause for a moment to consider why. It’s upfront about why Catherine decided to query Hawkeye — the reference to one of her client’s books is professionally flattering without coming across as at all obsequious — makes the book category clear, and goes above and beyond in providing a second parallel published book. Obviously, this is a writer who has done her homework (although I, for one, would have liked to know why the book would appeal to Ms. Revis’ readers, I must confess). It’s properly formatted, polite and professional in tone, and includes credentials relevant to publishing. The book’s description is a trifle on the long side, but it presents a compelling story arc.

Heck, she even came up with a title for Brilliant Author’s work that elicited a bona fide chuckle from me — and believe me, after six and a half years of coming up with querying examples for aspiring writers, I welcome a query effort that makes me chuckle. Well done, Catherine!

Yet despite all of these very positive elements, it contains two common problems — one structural, one creative — that might well give Millicent pause. Hint: we talked about one of them at fairly great length last time.

Hark! Do I hear a fairly hefty percentage of you leaping to your feet, exclaiming vigorously, “I see it, Anne! Catherine included that unnecessary cliché about the manuscript’s being complete,” you’ve already earned your gold star for the day. Chant it with me, recent post-rememberers: since a US-based agent could not possibly sell — or even submit to editors at publishing houses — an unfinished first work of fiction, agencies do not accept partial novel manuscripts. Therefore, any query for a fiction manuscript is assumed to be for a completed manuscript.

How I — and everyone currently working at any agency in North America — wish that logic were more widely known. The Internet, however, has an intriguing habit of making bad examples and ill-informed advice at least as pervasive as good examples and expert advice. Trust me, “But I saw an example online that did it that way!” carries precisely no weight with Millicent — or, indeed, anyone who reads for a living.

Sorry to be the one to break that to you. But while I’m at it, may I caution against the utterance of any sentiment that remotely resembles, “But my mom/husband/wife/best friend/writers’ group loved my book!” in the presence of anyone who has ever set foot in a literary agency? Not to cast aspersions upon those who love you, but from the pros’ point of view, non-professional assessments of literary quality tend not to be worth the paper they are written upon.

I have some bad news about the Easter Bunny, too, as well as George Washington and that cherry tree. I don’t want to shatter too many of your illusions in one day, though, so I’ll hold off on those.

Do I spot some raised hands out there? “But Anne,” Catherine’s well-wishers across the globe call out, and with good reason, “I’ll fess up: I thought that complete at X words was required verbiage for a query, too. How else would one work in the information about length gracefully?”

Oh, I don’t know — how about by constructing a graceful, original sentence, rather than lifting one somebody else wrote? English is a marvelously complex language that permits a great variety of sentence construction, after all, and part of the writer’s task in the query letter is to convince Millicent that he can, you know, write.

As I’ve mentioned before, it’s a myth (and, since the rise of the Internet, an astonishingly pervasive one) that every agent currently treading the earth’s crust demands to see a word count in the query. Some do, of course, but they tend not to be particularly shy about expressing that preference: if its inclusion is important to them, they will mention it in the agency’s submission guidelines.

And if they do not bring it up specifically — or if, as is more often the case, the agency has not posted guidelines for queriers more prescriptive than please query before sending materials — it’s honestly not going to help you to include the word count unless it falls smack dab in the middle of the normal range for your chosen book category. If it’s much longer or much shorter, including it could provide Millicent with an additional reason to reject the query.

Which, naturally, is why agencies that ask for this information want to know: because so many first manuscripts are in fact quite a bit longer or quite a bit shorter than the norms for the category (usually the former, for fiction), having this information handy in the query can save Millicent quite a bit of time — and the agency an entire step — in the rejection process. That’s just common sense: instead of being charmed by the query, requesting the manuscript, and waiting until it arrives to discover it’s a five-pound behemoth that would be astronomically expensive to print (or a six-ounce novella not long enough to hold hard covers apart), a Millicent at a word count-requesting agency can simply glance at those numerals and reject the project immediately.

Lucky for her that she didn’t have a chance to fall in love with your writing first, eh?

In Catherine’s case, even though her word count isn’t large enough to risk knee-jerk rejection, the book is on the longer end for YA. So if Hawkeye’s agency didn’t insist in its guidelines upon seeing those digits, is it really the best strategy for her to include them?

Check those guidelines carefully. It’s in your interest to verify the querying requirements of every single agent you plan to approach, anyway, to ascertain that they don’t want you to send additional materials — an author bio, for instance, or some special length of synopsis.

I know, I know: the let’s-use-a-template mentality would prefer that every agency in creation did in fact expect precisely the same elements in a query, or in a query packet, for that matter. A simple perusal of any fifteen agency websites featuring submission guidelines, however, will abundantly demonstrate that’s not the case.

And before anyone out there bellows, “But I saw something on another website that said my query would be doomed if I didn’t include the word count,” remember, folks, the vehemence with which a piece of querying advice is presented is not a particularly good indicator of how helpful that advice will be in practice. Especially, as in this case, when literally millions of queriers have taken the same piece of advice, rendering screening annoyingly repetitious for Millicent. “What on earth,” she mutters over the 78th iteration of complete at X words she’s seen in a morning, “makes them think they need to tell me something this obvious? And why oh why do 99% phrase it exactly the same way?”

This is not, of course, the intended effect. Quite the opposite, in fact. Like many aspiring writers, Catherine almost certainly included this stock phrase because she saw — although not here at Author! Author! — a template that featured it, and concluded, not unreasonably, that it was just necessary industry-speak that would elevate her query from the intriguing to the intriguing and professional.

Instead, it tells Millicent something completely different: despite Catherine’s genuinely impressive magazine credentials — did you catch that glorious platform paragraph? — she probably doesn’t know very much about how book-length fiction is sold or how agencies work. Perversely, that perception might actually make that magazine background work against Catherine at the query stage. Millicent might well conclude that her boss, or at any rate someone at the agency, would have to invest additional time in training such a client in the differences between what the magazine world expects in a manuscript and what book publishers do.

Counterintuitive, isn’t it? Contrary to popular opinion, not every piece of writing intended for publication should be formatted identically, nor is all publishing one big industry. What’s appropriate in a submission, or even in a query, depends entirely upon the venue. Agents deal with book publishers, by and large, so they expect their clients to adhere to the norms of that industry: reasonable, right? It’s equally reasonable for magazines to expect submitters to adhere to short story format, newspapers to look for A.P. format, and academic journals to adhere to their own esoteric standards.

So while Catherine’s extensive experience working with text intended for publication and producing print-ready work under deadlines undoubtedly constitute fine arguments for snapping her up as an agency client, presenting that information to Millicent immediately after having used a phrase that she has come to associate with those brand-new to book publishing might create an unintended effect. Specifically, the impression that while this is a writer accustomed to adhering to an industry’s writing expectations, she might experience some difficulty switching to Millie’s boss’ expectations.

Especially, as in this case, when that phrase appears at a rather odd point in the letter. Does anybody see a problem — from Millicent’s speed-reading perspective, that is — with where the information in that paragraph falls?

In case that last sentence was too subtle: why might it be to Catherine’s advantage not to make Millie read almost to the end of the query — or, if it’s an e-mailed query, to force her to scroll down — before conveying that information?

If you have been jumping up and down for the last few lines, exclaiming, “I know! I know! Millie won’t necessarily read that far to find out the book category,” feel free to raid the gold star cabinet again. Remember, a screener at an agency of any stature has to read through a LOT of queries in a day, and it’s her job to reject as many as she reasonably can, as fast as humanly possible.

And what’s the single simplest ground upon which to reject a query? Shout it out, Queryfest faithful: if the query appears to be for a book in a category Millicent’s boss doesn’t represent.

Yes, sometimes even if it doesn’t appear from the first paragraph that the letter’s been correctly targeted. Remember, if Millicent finds a rejection trigger early in a query, she’s not necessarily going to have the time to read on for others. In the midst of a busy day, she’s far, far more likely simply to stop reading and stuff a form-letter rejection into the enclosed SASE. (Catherine’s been redundant here in mentioning the SASE in the body of the letter and writing Enclosure at the bottom, by the way; once would have been sufficient.) Or, as is even more common these days, just to hit the DELETE key or toss the query into the recycling bin.

Fortunately for Catherine and her book — which, again, sounds like a good read — this dreadful fate is not all that hard to avoid. As is, alas, all too often the case with good writers who have just taken advice from too many sources, ironing out the wrinkles to present the book more pleasingly to Millicent’s eye can be done with very few keystrokes.

Stop laughing; it’s true. Just a few very minor revisions would make an immense difference here. Even just altering what we have talked about so far — taking out the stock phrasing and the word count, making it easier for Millicent to tell the book category from the get-go, removing the redundancy about the enclosure — would improve this query’s chances. Take a gander:

Stronger, isn’t it? That took less than a minute’s worth of keystrokes to accomplish.

I sense some nervous shifting in desk chairs out there in the ether. “But Anne,” YA writers across the globe point out, “I recognize that this version is tighter — it did seem a trifle conceptually redundant in the first to mention the book category twice. In Catherine’s defense, though, she did tell Millicent right off the bat the first time around what the book category was: YA. So why not just say that in the first paragraph, rather than specifying that it is YA science fiction?”

Good question, chair-shifters, and one that deserves a direct answer: because just as not all science fiction is aimed at a YA audience, not all YA appeals to science fiction readers. Nor do all YA-representing agents handle SF or fantasy aimed at that demographic. I must confess, though, from the description in the query, I’m not entirely sure why she has labeled this story as YA science fiction, rather than placing it the more capacious umbrella of YA fantasy. It’s entirely possible that this story contains elements that would make it fit more comfortably into the SF world — like, say, the cryogenically frozen space travelers featured in Across the Universe – but as the lengthy description doesn’t bring up any SF-specific elements, I suspect Millicent might be perplexed by the category choice.

And while we’re at it, the king’s answer lies within what? The garden, or Matty?

To be fair, since Catherine has clearly done her homework about this agency, she knows that Hawkeye does indeed represent YA fantasy and adult SF, so she probably could have gotten away with this particular ambiguity in her query were it not for a storytelling choice in the descriptive paragraphs. Any guesses why Millicent needed to know before the description that this book was SF or fantasy?

At the risk of running out of gold stars, help yourself to three if you bounded from your chair to cry, “Because while the first descriptive paragraph reads like YA, it does not read like either SF or fantasy!” For some reason that defies Millicent’s understanding, writers aiming at YA subcategories stumble into this pothole all the time: in their laudable attempt to present the premise in an engaging YA voice, they tend to give short shrift to the specialty elements.

I hear you giggling, but you’d be astonished at how many YA romance queries omit the romance (one of the reasons I didn’t transplant the with romance elements part of the original science fiction justification, incidentally), how many YA paranormals neglect to bring up the werewolf until the last sentence of the description, how many YA fantasies neglect to mention any fantastic plot points, and so forth. It’s as though these queriers believe that there’s just one big YA category that covers every single literary possibility for readers aged 13-17, and that a commitment to representing YA means swearing off the ability to specialize in certain voices or subject matter.

If that last paragraph made you gasp in terror, clutch your writhing entrails, and wish devoutly that you’d done a touch more research on what those agents you just queried had sold recently, well, you’re not alone. YA-screening Millicents are constantly overwhelmed with masses of queries that betray a belief that YA agents don’t specialize.

See now why I was so adamant about Catherine’s stating the subcategory in paragraph 1? Even if Millicent happened to be intimately familiar with both Brilliant Author and Beth Revis’ excellent efforts to entertain the youth of this part of the universe, it isn’t her job to guess that despite the fact that Matty’s story is presented at first as straightforward YA — it isn’t hard to imagine this story set in any strict school, is it? — he’s living in a fantastic world. It’s the descriptive section’s job to demonstrate it, and to do it right away.

Not having read the manuscript in question (which, again, sounds like a hoot, Catherine) and having no idea what the Hill is (when it first appears in the description, it seems to be Matty’s school, but by the end of the paragraph, it appears to be a regional designation), I’m reluctant to make up SF or fantasy elements to add to that paragraph. I can suggest a revision strategy, though: why not just beef up the initial description of Matty to include some off-world tidbit? Like, perhaps, this:

Sixteen-year-old Mars resident Matty Ducayn is a disappointment to everyone who knows him. As the son of The Hill’s commandant, he is expected conform to a strict, unspoken code of conduct. Small acts of defiance over years—like playing in the dirt and walking on the grass—have earned him a reputation for being unruly, but it’s his sarcastic test answers that finally push his masters over the edge. After his preparatory school expels him, he’s summoned by his sponsor…the king…to answer for the offense.

Doesn’t leave Millicent in suspense for long, does it? Again, that’s a huge improvement, given that this change required precisely six keystrokes.

While we have that excerpted paragraph in front of us, though, may I ask you a favor? Will you rise from your chair, back up an additional few feet from your computer screen, and take another look at that paragraph, please?

Tell me, what was the first thing that struck your eye? If it was those two rather perplexing sets of ellipses, you’re not alone. Yes, YA is on the whole quite a bit more open to what columnist Herb Caen used to call three-dot journalism than adult fiction (or nonfiction, for that matter), but here, those dots just don’t make sense. What, Millicent is left to wonder, is Catherine trying to say that could not have been adequately conveyed by the grammatically-correct commas:

After his preparatory school expels him, he’s summoned by his sponsor, the king, to answer for the offense.

Since the query is peppered with other, correctly used ellipses, what Millicent is most likely to conclude is twofold: first, Catherine really likes herself an ellipsis — and that the manuscript being queried is stuffed to the proverbial gills with ‘em. While neither would necessarily strike someone reading the book itself as problematic, if Catherine has used them discreetly and effectively throughout, repeating a stylistic trick several times within a space of text as short as a query implies that the author may use them that frequently on the manuscript page.

And if you’re not sure why that might present a problem, back up again and take a peek at the previous examples. That many ellipses on any given page of a published book would be mighty eye-distracting, wouldn’t they? Like most literary slight-of-hand, a device like this works best if it is used sparingly; indulge in it too much, and the reader’s eye begins to skim past it.

Again, though, not having read the manuscript in question, I’m reluctant to draw any conclusions whatsoever about how it is written. Millicent, I need hardly tell you, is not so shy. So let’s, just for the sake of appeasing her, limit the ellipsis use to once on the page, where removing it would make the greatest difference.

While I’m removing eye-distracters, I’m going to go ahead and excise the extra s in the possessive in that first paragraph. Yes, recent changes in journalistic practice have rendered forming a possessive by adding ‘s to — shudder — any noun, regardless of whether it happens to end in an s or not, but to most of us who read for a living, it still looks wrong. (Mostly because it would have been considered flatly and unquestionably wrong 20 years ago.) To us, the rule change just seems like a concession to those incapable of understanding a rule containing more than one element.

I was, fortunately for the Author! Author! community, brought up to exercise kind forbearance toward those wolf-raised miscreants who objected to punctuation that could not be applied identically in every instance. Millicent might, too, if she did not enjoy the good luck of being trained by a grammar rule-hugger, and her boss might well be too busy to care.

When people do object to rule-flattening, however, they tend to object to it pretty violently, so why take a chance in a query? Or, for that matter, tempt Millicent’s ire by adopting the AP style of capitalizing the first letter after a colon, as if it were the beginning of a new sentence? (See earlier section on different types of publishing embracing different standards.) For the sake of Millie’s blood pressure, I’m going to alter that, too.

That little peroration out of my system, let’s turn again to the query page. What jumps out at you now?

It was the dashes, wasn’t it? (And wasn’t it amazing how little difference removing those ellipses made to the actual meaning of those sentences?) This time around, it’s not just the frequency with which Catherine uses them here that would strike Millicent as odd, but the fact that she does not present them consistently. Half the time, they show up as emdashes, those long lines stretching from one word to the next, but the other half, they consist of two dashes, with no spaces between them and the words on either side.

In a book manuscript, neither would be correct: in standard format, dashes are doubled, with a space at either end. Care to extrapolate what Millicent’s assumption about the manuscript might be, based upon how dashes are used here?

Uh-huh: it would require proofreading, something not all agencies are willing to invest time in doing for their clients. So let’s go ahead and make those dashes both manuscript-friendly and consistent, shall we? Since the book’s title contains an unexplained-and-offbeat punctuation choice, Catherine will be best off if it’s the only one in the letter.

I’m also, for the sake of consistency, regularize the number of spaces after periods and colons: in the original query, sometimes it was one, sometimes two. While I’m at it, I shall correct the incorrect article in the platform paragraph, add the missing one, and introduce some clarifying commas.

Ah, that’s better: without the visual distractions, it’s easier to concentrate on the content of the letter. As a fringe benefit, the offbeat punctuation in the title now comes across as a definite authorial choice made by a rule-savvy writer, rather than — and I’m sorry to put it this way, Catherine, but it is how many Millicents might have seen it before — as a typo.

And speaking of typos, did you catch the one that I missed last time around? I’ll add the missing preposition in the next version.

Own up, now: you’re surprised that a query this good from the get-go could benefit from this much tinkering, are you not? That’s the difference between how Millicent — and any well-trained professional reader — looks at a page and how most people do. To those with the eye, these small changes make a world of difference, elevating the query several notches up the professionalism scale.

Believe it or not, I could tinker with this more — personally, I think that including a few vivid, one-of-a-kind specifics would make this letter even better, but lacking those, I’m not going to impose my guesses upon Catherine’s plot. A dandy place to start: how about adding a sentence showing Millicent how Matty’s world differs from ours?

Ah, you will say, but how would Catherine find the space to include her unique details? To an editor’s eye, the answer’s simple: since including so much of the plot here renders causation a trifle unclear, cut a bit of it out. Remember, the point of a book description in a synopsis is not to summarize the plot, but to present the premise and central conflict, preferably while depicting the protagonist as an interesting person in an interesting situation.

Here, the description not only achieves all that, but goes considerably farther, suggesting how the central conflict gets resolved. While that’s not inherently problematic, Millicent’s expecting this part of the query to run only 3-4 sentences long. She seldom objects to queries on the ground that they are too short, if you catch my drift. She also tends to prefer descriptive sentences in the active voice to ones whose structure implies that things happen to the protagonist, rather than the protagonist’s propelling the plot along.

So despite the fact that I suspect the cuts I am about to make will cause Catherine to clutch her heart and murmur, “Sacre bleu! But it’s an essential twist, I tell you,” I invite the rest of you to consider whether tightening the lengthy description genuinely sacrifices much of this query’s original charm. In order to sweeten the trade-off a little, I’m going to use a bit of that freed-up space to show Millicent why I think, based upon what I know of this storyline, this book might appeal to readers of Beth Revis’ work.

Oh, and before I show you the revised version, allow me to ask: had you noticed that title of this book appeared in capital letters (one acceptable means of designating a title), while the other titles appeared in italics (a different means of same)? Millicent would have. Again, consistency is the querier and submitter’s friend: professional readers’ eyes automatically zoom in on the unexpected.

What, you may be asking, is the mystery of the vanished Januaries? Beats me; I was merely searching for shorthand for that rather confusing (for someone who has not read the manuscript, anyway) bit about the search. It’s a nice phrase, though, isn’t it, and one that whets your appetite to read the manuscript?

It just goes to show you: sometimes in a query, less actually is more, as long as it is clearly presented. It’s not the book description’s job, after all, to depict the central conflict in its entirety, after all; that’s the manuscript’s job. All the query has to do — and it’s a tall enough order without adding requirements, thanks — is intrigue Millicent enough that she will ask to see pages.

After that, Catherine, your story and voice will be able to grab her even more thoroughly, right? So why give away so much in the query?

Please join me in thanking Catherine for helping me illustrate yet again something that Millicents know only too well: to a professional reader, the details of a query can do as much toward demonstrating the writer’s professionalism and writing talent as the broad strokes of description can do to convey the plot. A savvy querier can use that to her advantage: since the overwhelming majority of queries have red flags imbedded in their details, if not also in the larger points, a query whose details are selected with care can shout from even the very bottom of Millicent’s daily reading allotment, “Hey, take this one seriously.”

Remember, Millicent doesn’t have much upon which to base her opinion of your writing. Make sure that every syllable of what she does see works to your advantage.

Thanks again, Catherine, and everybody, keep up the good work!

Queryfest, part XXII: if it be the winter of Millicent’s discontent, can spring be far behind?

Before I fling all of us headlong into yet another examination of what strategies do and do not work well on the query page — that’s why you tuned in tonight, right? — I’d like to take a moment to reiterate some advice I gave all of you eager New Year’s resolution queriers a couple of weeks back. Or, at least that hefty chunk of the January querying community that either lives in the United States, is planning to approach literary agents based in the United States, or both: no matter how tempting it may be to send out a query via e-mail over this long Martin Luther King, Jr., Day weekend, please, I implore you, resist the temptation.

“And why should I even consider taking that advice?” those of you joining us mid-Queryfest demand. “At the risk of pointing out the obvious, I have more spare time in the course of a three-day weekend than during the normal two-day kind. Why shouldn’t I hit SEND while I have the leisure to do it?”

Already, a forest of hands sprouts out there in the ether. I love how closely my readers pay attention. Go ahead and help me fill ‘em in, Queryfest faithful: just as our old pal and nemesis, Millicent the agency screener, is predictably greeted by many, many more queries on any given day in January, as opposed to any other month of the year, she also finds her inbox stuffed with more e-queries than usual on Mondays than any other weekday, for precisely the reason the newcomers just cited — aspiring writers tend to have more time to send them over the weekend. As a direct result, not only does she typically have more work on Mondays. And as she, like so many people bent upon enjoying their weekends, is often a mite grumpier that day as well.

With what result? Chant it with me, Queryfesters: the rejection rate tends to be higher on Monday mornings than, say, Thursday afternoons. Our Millie simply has a taller stack of queries to work through, without any extra time in which to do it. Fortunately for her sanity, while it’s pretty difficult to compress the amount of time it takes her to process a paper query — about 30 seconds, on average, or less if the querier is helpful enough to insult her intelligence with a hard-selling statement like you’ll be sorry if you pass this one up! or this is the next DA VINCI CODE! — it is spectacularly easy to render the consideration and rejection of an e-mailed query a matter of just a few seconds. Especially now that so many agencies have adopted the to-a-writer’s-eye appallingly rude practice of simply not responding to a query if the answer is no.

Not sure how to speed up the consideration process? Okay, I ask you: how much time would it take you to twitch the finger nearest the DELETE key in its general direction? And how much more likely would you be to do it on a morning when your bleary eyes fell upon 722 queries in your inbox than the happy day when it contained only 314?

So, at the risk of repeating myself, I ask you: do you honestly want your query to land on her computer screen on a Monday morning?

Sad to say, though, it could arrive at a worse time: the Tuesday following a three-day weekend. Due to the aforementioned tension between aspiring writers’ free time and the rhythm of her work week, we may also confidently predict that she will be inundated with still more e-queries then than she would on an ordinary Monday, right? Just after Labor Day, for instance, or Memorial Day, it requires very little imagination to picture just how itchy her fingertips are going to be for that DELETE key.

It thus follows as night the day, then, that when a three-day weekend happens to fall in January, the dreaded month when a good half of the aspiring writers in North America who intend to query this year will be hitting the SEND key if they are going to take the plunge at all, Millicent’s e-mail coffers and mail bag will be as full as she is ever likely to see them. Need I devote more screen space to the predictable effect upon the rejection rate the following Tuesday?

I’m guessing not, with a group as savvy as this. Hint, hint, wink, wink, say no more, as the immortal Eric Idle used to say.

Speaking of Millicent’s a.m. stress levels, mine hit a peak this morning, triggered by the gentle snowfall pictured above. Not that I am anti-snow in general; indeed, I typically find the first — and sometimes only — snow of the year quite exciting. It snowed a grand total of thrice in the Napa Valley in the course of my childhood; it was something of an event. I didn’t actually see large quantities wafting down from a grumpy sky until my junior year of high school, in the course of an ill-fated let’s-show-the-kids-how-Congress-works field trip during which I got pushed sideways over a chair because I was the only student participant who believed Social Security was worth saving. (Hey, it was the 80s. And my sprained ankle is fine now, thanks.)

So I was darned excited to look up from my desk this morning to see great, big white flakes hurtling at my window. I can only plead the fact that I happened to be editing a manuscript at the time as an excuse for what happened next.

My SO came tripping into my studio, bearing a hot cup of tea. “Have you looked outside? It’s a winter wonderland!”

“I should think it would be obvious,” I said, gratefully accepting the mug, “from the fact that I am sitting right next to a window that I might have observed the snow. And couldn’t you manage to come up with a less hackneyed way to describe it than winter wonderland?”

And that, dear friends, is what reading even quite good manuscripts for a living will do to an otherwise charming person’s manners: I am certainly not the only professional reader who automatically revises everyday speech in an attempt to raise its literary value. Imagine how much touchier I would be if I had Millicent’s job on a Monday morning.

Had I mentioned that you might want to think twice about hitting that SEND button this weekend? Wouldn’t your time be better spent building a snowman?

To be fair to both Millicent and myself, stock phrases, clichés, and stereotypes do abound in your garden-variety query, synopsis, and manuscript submission. So common are they that one might well conclude that there’s an exceptionally industrious writing teacher out there, working day and night to inculcate the pernicious notion that the highest goal of literary endeavor consists in stuffing narrative prose to the gills with the most repetitive, prosaic elements of everyday speech.

In a sense, that is sometimes the case: as many, many writers can attest, the continental U.S. has not suffered in the past half-century from a shortage of English teachers bent upon convincing their students that good writing should flow as easily as natural speech. The most visible results of this endeavor have been, as we have discussed before, a superabundance of chatty first-person narrators given to telling, rather than showing, the stories through which they lead their readers, a general disregard of subject/object agreement (presumably because the proper everyone and his Uncle George contracted rabies strikes the ear less gracefully than the pervasive but incorrect everyone and their Uncle George contracted rabies), and, most irritating of all to the professional reader corps, texts peppered with the kind of catchphrases and polite phrases that show up in conversation.

Why is that last one problematic? Well, think about it: by definition, the stock responses to common stimuli (pleased to meet you, have a nice day, I’m so sorry for your loss), standard phrases exchanged in mundane interactions (sign right here, have a nice day, may I help you?), and mere polite murmurings (after you, excuse me, you’re welcome) are generic; their strength — and their social safety — lies in the very fact that people spout these statements all the time. As such, they do not have personal content: although Madge may genuinely mean it when she tells Bernice to have a nice day, chances are that when she said precisely the same thing to Herbert, Bruce, Ambrose, and Melchior over the course of the following two hours, she did not utter it with the same intent. It’s just something people say.

We’re all aware of that conversationally, right? So why does it frequently come as a surprise to aspiring writers that because such phrases are so very common, they lack the power either to convey characterization, illuminate relationships, or add complexity to an interaction?

Not sure why? Okay, let’s assume that Madge’s co-worker, the otherwise estimable Ima, decides to immortalize their workplace’s everyday speech on the novel or memoir page. Eager to depict darling Madge as the courteous, considerate lady that she is, conscientious Ima makes darned sure to include each and every stranger-charming statement. Unfortunately, the result is not particularly likely to charm a reader, much less one as page-weary as Millicent. Take a gander at a not-atypical opening scene:

“Excuse me.” The tall, handsome stranger handed her his paperwork almost apologetically. “I was told to fill out these forms and bring them to this window.”

“Hello.” Deliberately, Madge finished reorganizing the paper clips in their magnetic holder before glancing at the stack. “How are you this fine Monday morning?”

“Oh, fine. Is this the right window for these?”

“Yes, of course. Hectic day?”

He covered his watch with his sleeve. “Oh, yes. We’ve been swamped.”

“Well, it’s always like that after a holiday.” She stamped the top three forms. “We’ve been swamped, too. Did you have a nice long weekend?”

“Yes. You?”

“It was fine. Didn’t they give you a B/49-J form?”

“Oh, yes, it’s right here. I’m in a bit of a hurry.”

“I’m doing my best, sir. May I see some I.D., please?”

“Okay.” Clearly, the man was accustomed to his smile’s having greater effect on functionaries. He could have posed for a toothpaste ad. “Here it is.”

“Thanks. Just a moment.” She tapped on her computer, frowning. “We don’t seem to have any record of your existence, Mr. Swain.”

“What do you mean?”

She caught just a glimpse of the tentacle wiping the perspiration from his brow. “I’m sure there’s just been a mix-up in the database. You just hang on for a moment, and I’m sure we can get this cleared up in a jiffy.”

Pretty stultifying until that last bit, wasn’t it? Even less excusable from Millicent’s perspective, the narrative didn’t give the slightest indication until that last paragraph that this is the opening for a fantasy. While this sort of bait-and-switch between the ordinary and the unexpected is a classic short story plotting strategy — not to mention the dominant storytelling technique of the old Twilight Zone series, which continues to influence fantasy writers to this day — the speed with which the sheer volume of submissions forces Millicent to read renders the mundanity of this dialogue dangerous. She would have to read all the way to the end of this exchange to see that it’s not just the 274th exchange echoing everyday speech that she’s read this week.

Lest anyone be tempted to dismiss her tendency to lump this interaction with all the others (including issuing the same cry of, “Next!”), note, please, just how little those polite, ordinary speeches reveal about either of the characters shown or the situation. This dialogue could take place in any customer service environment: in a bank, at the DMV, at the teleport terminal between Earth and the planet Targ. Because these statements are generic, they can’t possibly tell the reader anything specific. And while the writer and his writing group might well find that keep-‘em-guessing ambiguity hilarious, Millicent’s simply seen it too often to play along for very many lines.

Does the chorus of martyred sighs out there indicate that some of you Queryfesters are tiring of playing along as well? “Okay, I get it, Anne,” those of you impatient to get queries out the door moan, “dialogue on the page needs to be something better than just a transcript of everyday speech. Lesson learned. But why in the name of the seven purple moons of Targ did you decide to stop dead in the middle of a series on querying to tell us about this Millicent-irritant now?”

An excellent question, impatient moaners, and one that richly deserves a direct answer. Try this one on for size: since Millicent, like most professional readers, has an extremely low cliché tolerance, it’s poor strategy to include even one stock phrase in a query letter.

And yes, in response to what half of you just thought very loudly indeed (the mind acoustics are phenomenal here on Targ), she sees cliché-filled queries all the time. See for yourself — and, as always, if you are having difficulties reading the individual words, try holding down the COMMAND key and pressing + several times to enlarge the image.

Oh, you thought I was going to use a real reader’s query to illustrate this particular faux pas? That would have been a bit on the cruel side, wouldn’t it? Besides, given a readership as savvy, fascinating, and creative-minded as this one, where could I possibly have found a query as cliché-ridden as this one?

Actually, although it pains me to say it, about a quarter of the volunteer queriers submitted letters containing one or more of Ima’s hackneyed phrases; although our fictional exemplar here is inordinately fond of them, you’d be astonished at how many real queries contain roughly this ratio of stock phrase to original writing. Odd, isn’t it, considering that as every syllable an aspiring writer sends an agency is a writing sample (you hadn’t been thinking of your query in those terms, had you?), that so many queriers would rush to make themselves sound exactly like everyone else?

Incidentally, about one in six of the queries I received from would-be volunteers also replicated a particular phrase in Ima’s letter — and that surprised me, because this all-too-common statement contains two elements that I frequently and vehemently urge Author! Author! readers not to include in their queries at all. Did you catch it?

No? Would it help if I mentioned that at most agencies, one of the deadly elements would render this query self-rejecting?

If your hand shot into the air at that last hint because you wanted to shout, “I know! I know! It’s because Ima said in the first paragraph that every reader currently walking the planet Earth — if not the planet Targ — would be interested in this book! From Millicent’s perspective, that’s a completely absurd claim, as no book appeals to every reader,” give yourself a pat on the back, but not a gold star. Yes, this particular (and mysteriously popular) assertion does tend to irritate most Millicents (especially on the Tuesday after a long weekend, when she will see many iterations of it), but it’s not always an instant-rejection offense.

No, were that boast the only faux pas here, Millicent probably would have kept reading until after the third or fourth unoriginal phrase. I seriously doubt, though, whether she would have made it past Ima’s first sentence. Any guesses why?

If your eye immediately pounced upon the phrase complete at 137,000 words, feel free to ransack the gold star cabinet. Why is this phrase — lifted directly from some maddeningly pervasive template floating around out there on the Internet, I gather — a rejection-trigger? It’s not, believe it or not, the fact that so many aspiring writers have been shoehorning it into their queries in recent years that it has effectively become a cliché, as far as Millicent is concerned. The real problem with it that it effectively bellows at Millicent, “Hey, lady — this querier does not know thing one about how books are sold in the U.S.”

An unfairly sweeping conclusion? Perhaps, but let’s don Millicent’s glasses and whip out her text-dissecting scalpel to figure out why she might leap at it. In the first place, this statement includes unnecessary information. If the book being queried is fiction, people in agencies will assume that the manuscript is complete, for the exceedingly simple reason that it would be impossible for a first-time, non-celebrity writer to sell an incomplete first novel. Fiction is sold on a completed manuscript, period.

Nonfiction is typically sold on a book proposal, not a full manuscript, so were Ima’s book a memoir, including the information mentioning that the manuscript is complete would not necessarily be a selling point, either. The only exception: the relatively rare nonfiction-representing agency that states point-blank in its submission requirements that it will consider a first memoir only if the writer has already completed a draft of it.

Why might they harbor that preference? Ask any memoirist: writing truthfully and insightfully about one’s own life is hard, doubly so if the life in question has been at all traumatic. The brain and the body often doesn’t make a huge distinction between living through something difficult and reliving it vividly enough to write about it explicitly and well. It’s not at all unusual for even an exceptionally talented writer to become heavily depressed, or even physically ill, in the course of fulfilling a contract for a memoir.

Since most of pulling together a proposal involves writing about the book’s subject matter, rather than writing the story from within — telling what happened, as opposed to showing it clearly enough that the reader feels as though she’s walking around in the narrator’s skin — many first-time memoirists worry, and rightly, that they might not have the emotional fortitude to finish the book. Others are stunned to discover that after months or years of effort aimed at landing an agent and selling the book concept to a publisher, they simply cannot bring themselves to complete it. Or, if they do, they balk at exposing their innermost secrets to the world.

There’s absolutely no shame in any of that — second thoughts are natural in this instance. However, an agent who has seen a pet project cancelled at the last minute because a client could not finish the book he was contracted to deliver might well become wary about running into the same problem in future. So while agencies that handle a lot of memoir tend to get inured to this sort of disappointment, it’s not at all unheard-of for a newly-burned agent or agency to establish a full manuscript-only policy.

Most of the time, though, that’s not the expectation; publishers buy memoirs all the time based solely upon a proposal packet and a single chapter. But they don’t, as a rule, buy incomplete fiction.

So when Ima makes a point of saying in her query — and right off the bat, too — that her manuscript is complete, probably merely because she saw an example online that used that phrase, she is effectively making a virtue of having lived up to the publishing industry’s minimum expectation of fiction writers. To Millicent’s mind, that’s just not something anyone familiar with how fiction is actually sold in this country would do.

But as much as most agents prefer to take on new clients who have done their homework about how publishing does and does not work, professional naïveté all by itself is seldom considered an instant-rejection offense. That unusually high word count, however, often is. In fact, many Millicents are explicitly trained to reject a query that mentions the manuscript it is promoting exceeds 100,000 words.

Why draw the line there? Cost, mostly. Although the average manuscript shrinks in length by about 2/3rds in the transition to print, it’s just far more expensive to print a long book than a shorter one. Since the publication costs rise astronomically at about 125,000 words — different binding is necessary, and trade paper binding is more problematic — and it’s so common for first-time authors to be asked to revise their books and add pages prior to publication, they like to leave themselves some wiggle room.

So pervasive is the prejudice against first books over 100,000 words (i.e., 400 pages in Times New Roman) that it’s not unheard-of for agents to tell clients with books pushing the upper limit simply to leave the word count off the title page. (If you were not aware that the word count is typically included on a professional title page, or that a title page is necessary for a manuscript, run, don’t walk to the HOW TO FORMAT A TITLE PAGE category on the archive list at right.)

Did some of you do a double-take at the 100,000 words = 400 pages equation? “But Anne,” Ima cries, justifiably upset, “my manuscript is nowhere near 400 pages. But it is about 137,000 words. What gives?”

I’m guessing that you have been using actual word count, Ima, not estimated. For short stories and articles, it’s appropriate to report what Word says your word count is, but for books, that’s not historically how it has been figured. And unfortunately for your query, Millicent will just assume that any word count that ends in a zero is an estimate.

Actually, she’s likely to leap to that conclusion, anyway, because that’s how word count for books has historically been figured: 250 x # of pages for Times New Roman, 200 x # of pages for Courier. Yes, yes, I know, Ima: the resultant figure will bear almost no resemblance to the actual word count. That’s fine — expected, even.

But that expectation does carry some pretty heavy implications for using the stock phrase complete at X words, necessarily. Specifically, when Millicent spots your query’s assertion that your manuscript is 137,000 words, she — and a potential acquiring editor — will just assume that your novel is 548 pages long. (137,000 divided by 250.) And that, as we discussed above, would place it well beyond what her boss, the agent of your dreams, could hope to sell as a first book in the current fiction market.

“But Anne,” Ima protests, tears in her eyes, “I see plenty of fantasy novels that long in the bookstore. Because, yes, I am one of those great-hearted and sensible aspiring writers who realizes that if I expect bookstores to help promote my novel when it comes out, I should be supporting them now by buying books from them.”

While I approve of your philosophy, Ima — and would even upgrade it by pointing out that an aspiring writer who does not regularly buy recently-released first books in her own book category is shooting her own long-term best interests in the metaphorical foot — what you probably have in mind are novels by established authors. What a writer with an already-identified readership demonstrably willing to buy his books can get away with often differs radically from what a first-time author can hope to sneak past Millicent. And because market conditions change, it’s certainly different from what a first-time author might have been able to sell five years ago.

It’s a truism, to be sure, but people in the industry repeat it for a reason: in order to get discovered, a new writer’s work doesn’t merely have to be as good as what is already on the shelves; typically, it needs to be better.

Now, an aspiring writer can find that truth discouraging — apparently I’ve depressed poor Ima into too deep a stupor to keep formulating questions — or she can choose to find it empowering. Yes, that stock phrase gleaned from an online query template led Ima down the path of certain rejection, but honestly, can you blame Millicent and her ilk for wanting to reject queries crammed with prefab, one-size-fits-all phrasing?

Be honest, now: if you were an agency screener, wouldn’t you prefer to reward queriers who made the effort to sound like themselves?

Of course, it’s quite a bit more work to come up with original phrasing for what most aspiring writers regard, let’s face it, as merely an annoying hoop through which they have to jump in order to get agents to read their manuscripts. It’s more than that, though — to Millicent, it’s your first opportunity to wow her with the originality of your voice, the startling uniqueness of your story or argument, and, yes, your professional grasp of the realities of publishing.

Listen: every piece of writing you send to an agency is yet another opportunity to demonstrate that you can write. Millicent wants to see your literary voice on the page, not other people’s phrasing, and certainly not a pale echo of what anybody random person on the street might say. (I’m looking at you, Madge.) Read your query carefully to make sure that you sound like you and nobody else — and that the story you are telling or the argument you are making doesn’t read like anybody else’s, either.

A tall order? Most assuredly. But isn’t this what a good writer wants, people in the publishing industry taking her writing seriously enough to pay close attention to how she chooses to arrange words on the page?

Ponder that, please, until next time, when I shall once again be analyzing a reader’s actual query. Have the confidence to eschew those templates, everybody, and keep up the good work!

Queryfest, part XX: tying yourself up in knots to please that agent, or, they couldn’t possibly mean what they say, could they?

If you’ll forgive my getting personal for a moment, have you ever been in a relationship — romantic, friendly, coworkerish — with someone who was just positive s/he knew precisely what you wanted without ever having asked you what your actual preferences were? You’d never gone downhill skiing, perhaps, because you’re secretly afraid of heights — and suddenly, that surprise weekend getaway finds you clinging for dear life to a ski lift, while your beaming significant other repeatedly congratulates himself upon broadening your horizons. Or you’d successfully avoided your sociopathic cousin Bertrand for the last decade, and your matron of honor abruptly announces at the rehearsal dinner that her wedding present to you involves flying Bertrand from New Zealand for your special day, along with his paranoid wife, a teenage son far too fond of matches, and a border collie whose psychological problems defy categorization by even the best scientific minds. Or a member of your book club turns to you at the end of a cookie-fueled discussion of LITTLE DORRIT to ask smugly, “You know how you always claim walnuts don’t agree with you? Well, they do: those brownies you wolfed down were stuffed to the gills with ‘em. I knew you’d just never had them handled right.”

She’ll continue in this vein as you gasp for air, frantically signaling that your tongue is swelling to Godzilla-like proportions. If you are fortunate enough to share a book club with someone who recognizes anaphylactic shock when she sees it, your friendly baker will keep chattering all the way to the emergency room. She honestly means well.

Oh, their intentions are so good, these desire-anticipators, and their methodology so bad. The coworker given to bringing you back a latte every time she runs out to pick one up for herself does it to make you happy, after all; the fact that she just can’t seem to remember that you’re lactose-intolerant doesn’t detract from the purity of her intention, does it? What a nit-picker you are; she said she was sorry. Oh, and once you get over that gastric upset, don’t forget to reimburse her for the drink.

Of course, not all desire-anticipation attempts result in disaster, or even lifelong resentment. Tammy’s tendency to push hot milk on you did get you to try that lactase supplement, after all, and now you can eat ice cream. Aren’t you pleased about that? Perhaps you actually had never enjoyed a properly-presented walnut, and the allergen that sent you to the hospital when you were ten had been a misdiagnosed cashew. What a relief to know what to avoid. It’s possible that Bertrand’s wife has finally found a medication that works for her, and your second cousin’s arson conviction was entirely baseless. Aren’t you ashamed for having prejudged them? And maybe, just maybe, once you’re on top of that mountain, you’ll realize that a baseless fear had prevented you from discovering the one sport for which you have genuine Olympic potential.

Or maybe not. Either way, your learning curve probably would have been quite a bit more pleasant had your well-wisher simply asked you what you wanted before imposing it upon you.

“Ah,” desire-anticipators across the globe cry in unison, “but we don’t have to ask: some of us just pay attention. And don’t underestimate our memories. If you liked sauerkraut on your hot dog when I took you to a ball game back in 1982, you must still like it, right? It wouldn’t be baseball if you didn’t get your smothered wiener. Wait here; I’ll grab you one.”

Uncle Henry, is that you? And is this a good time to mention that for the subsequent ten years, I gobbled up those hot dogs only because it seemed to be so important to you? I loathe sauerkraut. While we’re at it, can we have a serious talk about those sherry-marinated beets you love to make for Thanksgiving?

It’s hard to fault the motivations of the Uncle Henrys of this world, but from the receiving end, it’s easy to spot the flaw in their logic. I ate a hot dog with sauerkraut once in my extreme youth, and against my own better judgment; therefore, I must always want to eat them should similar circumstances recur. By the same token, if I succumbed to a craving for a hot-fudge sundae yesterday — which I didn’t, because I’m lactose-intolerant, Tammy — I must perforce want one in every dessert course from now until the end of time. No more zabaglione for me. And if I was charmed by the giant pretzel my SO brought home on a whim one rainy afternoon last year, I will be equally charmed if he wakes me up by bouncing into the house with one after his 6 a.m. run tomorrow.

What do you mean, I’m unreasonable if I don’t want a pretzel smothered in mustard for breakfast? Or as a midnight snack? Or as a chaser to that enormous beet salad I had for lunch, because Uncle Henry was over?

If I am ever unreasonable on such occasions, it’s when desire-anticipators insist that I must want something, because everybody wants it. All the world loves chocolate, right? I must be kidding about only liking it for the first couple of bites. Every woman loves both shopping and shoes — so why didn’t I want to devote a couple of hours to trying on stiletto heels while I was on crutches? And since every possessor of a pair of X chromosomes must desperately want to get married (to someone, anyone; have you met my recently-divorced Cousin Bertrand?), why do fully half of us back away precipitously when the bride is about to fling her bouquet? Why, in fact, did all of the bridesmaids at my college friend Janet’s wedding retreat beneath a nearby awning, to remove any possibility of catching hers? I’ve seen more popular influenza.

Janet’s still pretty mad about that, speaking of lifetime resentments. As the person she had chosen to read the Shakespearean sonnet during the ceremony — Let me not to the marriage of true minds admit impediments — obviously, it was my duty to risk life and limb to snag those flowers. And want to, darn it. In the 22 years since, I’ve simply commissioned the nearest little girl to catch the bouquet for me. No one is fleeter of foot than a 9-year-old in pursuit of a pretty bouquet.

Except the ones who don’t like flowers. They exist, you know.

Of course, there are plenty of tastes that are pretty close to universal. It’s hard to find someone who hates every conceivable variety of pie, for instance, and virtually everyone dislikes being told what to do if the order seems unreasonable. (Yet for some reason that beggars understanding, no fewer than sixteen brides of my acquaintance have asked me to read the same Shakespearean sonnet at their respective weddings. Presumably, some standard wedding-planning guide listed it as one of the more acceptable secular readings amongst a startlingly small array. Either that, or there’s something about me that makes people take one glance in my direction and murmur automatically, “Let me not to the marriage of true minds admit impediments.” Perhaps I should stop writing it in permanent marker on my forehead.)

“Okay, Anne,” lovers of universally-applicable rules concede reluctantly, “I shan’t ask you to read it at my wedding to your cousin Bertrand. (Why hadn’t you ever mentioned what a charming man he is, by the way?) But if I may be prosaic for a moment, is there a particular reason that you’re going on about this type of assumption in the midst of a series on querying?”

Why, yes, there is, rule-huggers — and, as it happens, a darn good one. All too often, queriers new to the game (and a surprisingly hefty percentage of those who have been at it a while) will glance at submission guidelines and murmur, “Oh, they couldn’t possibly be serious about saying they want to see only a query. I’ll just tuck my synopsis into the envelope.”

Or, since the rise of e-mailed queries, “Oh, this agency says it won’t open attachments, but they also say they want the first ten pages. They couldn’t possibly want to see improperly-formatted text; I’ll just attach a Word document, anyway.”

Or, in the rare case where an agency does want pages sent as attachments with a query, “Oh, the guidelines say they want just the first ten pages, but the whole 30-page chapter is one file. They couldn’t possibly expect me to reformat my manuscript. I’ll just go ahead and attach that.”

Or, in response to any specified maximum length for a query or submission packet, “Oh, they say they want five pages, but the first scene ends on page 6. They couldn’t possibly want to stop reading in mid-scene. I’ll just go ahead and send all six pages.”

Or, after perusing an agency website or agent’s conference bio, “Oh, this agent doesn’t list any clients in my book category, and her blurb doesn’t mention that she’s looking for my kind of writing, but her name turned up in a database/in the index of one of the standard guides to literary agents as representing books like mine. She can’t possibly have stopped representing that type of book. I’ll just go ahead and query her anyway.”

Or, the most common query faux pas of all, “Oh, I don’t need to check whether this agency has posted specific guidelines for what it wants to see in a query packet; everyone wants the same thing. Although the agent of my dreams blogs regularly/gives classes on querying at conferences/is extremely vocal in interviews easily found on the web, I don’t need to do any research; he couldn’t possibly harbor individual preferences. I’ll just send him precisely what I’m sending everyone else.”

They are, in short, indulging in desire-anticipation, rather than treating each individual agent as, well, an individual. And we all know how folks on the receiving end of that kind of assumption tend to like it, don’t we?

I said, don’t we? I don’t care that Cousin Bertrand told you otherwise. Like most of the query advice-givers out there, he’s just telling you, probably quite authoritatively, precisely what you want to hear: that what would be the least amount of trouble for you is the path you should pursue.

And let’s face it, all of the tacks above involve far, far less work for the querier, submitter, or contest entrant than investing the time in finding out what each agency or contest rules ask to see. That doesn’t mean, however, that an agency that goes to the trouble of posting guidelines, an agent who announces what she does not want to see this year, or a contest that posts rules all entrants must follow couldn’t possibly mean it. While admittedly, sometimes neither provides especially clear guidelines — we’ve all seen the ever-popular and extremely terse agents’ guide listing query with SASE — in publishing circles, people are presumed to be able to express themselves lucidly in writing.

If they say they want it, believe them. And if they say they don’t want it, believe that, too. These are individuals, entitled to individual tastes, after all; if someone doesn’t eat walnuts, why would you waste your valuable baking time offering him brownies stuffed to the gills with them? Wouldn’t it in the long run be a more efficient use of your time and energies to figure out who the brownie lovers are and share the fruits of your labors with them?

Contrary to astoundingly pervasive popular belief amongst aspiring writers, it’s not the norm for agents to pick up a query for a book in a category they don’t habitually represent, scan it, and cry to the skies, “I don’t have the connections to sell this book, but I like the writing and the premise so much that I’m going to sign this writer anyway!” Nor are they much given to exclaiming, “Oh, this query packet contains many more pages/elements/a batch of chocolate chip cookies that our guidelines did not request, presumably to give the writer an unfair advantage over everyone who did follow our clearly-stated rules, but that doesn’t matter. We have all the time in the world to lavish on writers who can’t or won’t follow directions.”

That last bit caused many of you to do a double-take, didn’t it? “But Anne,” desire-anticipators ask in quavering tones, “I’ll admit that I’ve murmured one or more of the sentiments above whilst pulling together query packets, particularly when I’m trying to send a whole bunch out at once — as I often do, say, immediately after New Year’s Day — but it never occurred to me that anyone would think I was trying to take unfair advantage by ignoring the rules. I meant well. In fact, I thought I was following directions; I just didn’t know that there were different sets of them.”

I know you meant well, step-skippers, but frankly, Millicent the agency screener doesn’t know you as well as I do. Neither does her aunt, Mehitabel the veteran contest judge, when faced with a contest entry a page and a half longer than the rules allow. While it would be nice if they could give you and aspiring writers like you the benefit of the doubt, there are simply too many aspiring writers like you competing for too few slots for them not to regard inability to follow stated directives as an instant-rejection offense.

Yes, no matter why the querier, submitter, or contest entrant did not adhere to those rules. To see why, let’s take another look at those six types of trouble-saving, desire-anticipating practices, comparing the writer’s logic to Millicent’s.

The extra element adder says, “Oh, they couldn’t possibly be serious about saying they want to see only a query. I’ll just go ahead and send along anything else I think might aid Millicent in her decision.”
The writer thinks: I’ve seen other agencies’ submission guidelines that have asked for synopses at the querying stage. I’ve already gone to the trouble of writing one, so I might as well use it. As long as Millicent is perusing my query, she might as well consider it.

When Millicent receives the over-stuffed packet, she responds, “Wow, this querier did not read the submission guidelines — or did not understand them. Whether he didn’t do his homework on my agency or didn’t read carefully enough to get what we were asking, this client would be more work to represent than someone who does read instructions thoughtfully and implements them. Like, say, the next query in my reading queue. Next!”

That’s if she’s in a good mood. If she’s just burned her lip on a too-hot latte — or, even more likely, has just finished reading 14 queries from desire-anticipators, her response might well run more like this: “Hey, who does this writer think he is, to assumes that I will be willing to spend three times the time on his query than on everybody else’s?”

Yes, really. Couldn’t be much farther than your intentions, could it, element-adder? But now that you stop and think about it, wouldn’t reading your query require precisely the extra time and effort Millicent just mentioned? And is that fair?

Painful, I know, but worth contemplating, I think. It’s far, far better that we discuss the possible outcomes here than for any of you to risk automatic rejection on this kind of avoidable basis. Let’s move on.

The dogged attacher says, “Oh, this agency says it won’t open attachments. I’ll just attach a Word document, anyway.”
The writer thinks: I’ve done my homework about agents, and I’ve learned that improper formatting can be fatal to a manuscript submission. So because my e-mail program doesn’t preserve all of the bells and whistles of Word, I’m more likely to impress Millicent if I submit in a format I know is right: as it would appear on the manuscript page.

Upon receiving the query with the attachment, Millicent responds, “Oh, great — another one who didn’t bother to read our guidelines, which clearly state that we don’t read unsolicited attachments. I’m just going to reject this query unread.”

I’m afraid that you are going to hurt your neck, doing all of those double-takes. “You’ve got to be kidding me, Anne,” dogged attachers everywhere protest. “This is an instant-rejection offense? In heaven’s name, why? The agency’s guidelines asked for this material, and it would only take Millicent a couple of seconds to open it.”

Ah, but if she did, she would risk exposing her agency’s computer system to viruses — the primary reason that most agencies did not accept e-mailed queries at all until after the anthrax scare rendered opening thousands of pieces of mail considerably less desirable. In essence, by sending an unrequested attachment, a querier is expecting Millicent not only to devote those extra few seconds to opening it, but to violate her agency’s standing computer use policies.

That “Next!” sounds quite a bit more reasonable now, does it not?

The kitchen sink sender says, “Oh, the guidelines say they want just the first X pages, but my document is Y long. I’ll just send the whole thing.”
The writer thinks: it would be a whole lot of work to copy the requested pages, create a new Word document, copy the text into it, and make sure that the formatting is right. Millicent can just stop reading whenever she wants — and if she likes my writing, she may well want to read more. This is a win/win.

But Millicent, blinking in disbelief at the size of the file, snaps: “Either this querier can’t read directions — problematic, as I murmured above — or she’s expecting me to make an exception for her. For her and her alone, I will read not X pages, but however many she chooses to send me. That’s completely unfair to everyone else who queries, as well as an unwarranted imposition upon my time. Next!”

Does the gnashing of teeth and rending of garments I hear out there mean that this is the first time some of you have tried to see this exchange from Millie’s perspective? Does that mean you will never over-send again?

No? Okay, let’s move on to the next set of excuses.

The sneaky upgrader says, “Oh, they say they want X pages, but the first scene/chapter/a really good bit ends slightly farther into the manuscript. I’ll just go ahead and send enough pages to complete that section.”
The writer thinks: as my manuscript currently stands, stopping at page X does not provide a complete scene and/or cuts off before a bit I particularly like. In fact, the bottom of page X ends in mid-sentence. Since no sane person could possibly want to cease reading in mid-thought, obviously, what the agent really wants is for me to send the entire section/chapter.

And Millicent, cranky at spotting the 20th such over-long writing sample of the day, just shrugs and rejects it unread. “This querier must think we are awfully stupid, to assume that we would believe that any good book would automatically come to a natural stopping-point on the bottom of page X. Way to substitute your opinion for how to assess writing for ours, non-professional. Next!”

Harsh? You bet, considering that all the writer was trying to do here was provide a complete reading experience. But in Millie’s defense — and Aunt Mehitabel’s; contest entrants indulge in sneaky upgrading tactics all the time — this strategy betrays a complete misunderstanding of why some agencies ask for writing samples to be included in query packets. It’s not so they can get into your story; it’s so they can see if you can write.

Not only write well, but write well for readers in your chosen book category. (You’d be astonished at how many opening pages don’t sound remotely like works in their intended categories.) If Millicent decides that you do, then she can turn to the synopsis or request the manuscript/proposal in order to consider your book as a whole.

That was a big aha! moment for some of you, I’m sensing. But the rules lawyers amongst you still have questions: “Okay, Anne, I accept that requesting a writing sample at the querying stage is a pretty good way to spot the strong stylists right off the bat. I can even see that by accepting those pages up front, Millicent can save herself a great deal of time: instead of basing her assessment of whether to request the manuscript or book proposal upon the query alone, then having to wait until those requested materials arrive in order to reject them on page 1, she can skip a step.

“Given that practice, though, shouldn’t I be sending my best writing as a sample, rather than just the first few pages? My favorite part of the book is a 150 pages in. That scene also, conveniently enough, happens to be the precise number of pages the agency’s guidelines suggest. So I’d be smart to send them instead, right?”

It’s a clever notion, rules lawyers, but absolutely not: while you could get away with a mid-book writing sample in a pitching situation, if the agent in front of you asked to see a few pages, the assumption with any requested pages or writing sample in a query packet is that they will begin on page 1 of the book. Why? Well, it’s the way a reader in a bookstore would first encounter the text, for one thing; it’s the part of the story that requires the least set-up, by definition. And since neither agents nor editors simply open manuscripts in the middle and read random passages in order to assess their quality, the opening pages provide a better indication of how they would respond to the manuscript or proposal as a whole.

I know, I know: that places writers who take a while to warm up at a significant disadvantage. You wouldn’t believe how many manuscripts have fabulous openings buried somewhere on page 15. Since the overwhelming majority of manuscripts are rejected on page 1 — I am doling out the hard truths today with a lavish hand, amn’t I? — Millicent just doesn’t see that great prose.

The track record-ignorer says, “Oh, this agent doesn’t list any clients in my book category, and her blurb doesn’t mention that she’s looking for my kind of writing, but her name turned up in a database/in the index of one of the standard guides to literary agents as representing books like mine. I’ll just go ahead and query her anyway.”
The writer thinks: because the Literature Fairy constantly combs the Internet to assure that every single piece of information floating around out there about agents and agencies is not only true, but absolutely up to date, if I can find even one source that claims a given agent represents my kind of book, she must abide by that. So there’s really no reason for me to do any research beyond running by chosen book category through that database or looking in the index of an agents’ guide.”

This one makes Millicent positively choke on her latte, even after it has cooled down. “Why on earth,” she exclaims, “wouldn’t my boss be allowed to change her mind about what she represents? This is a market-driven business, after all: she can only afford to pick up clients whose work she believes she can sell in the current market. So while I might have given this well-written query serious consideration five years ago, back when she handled this category, now, I can simply reject it as soon as I ascertain that it’s pitching a book she doesn’t represent.”

I’ve said it before, and I’ll doubtless say it again: since there is no easier query to reject than one apparently addressed to the wrong agent — Millie seldom needs to read beyond the first paragraph in order to glean that much — it is a complete waste of an aspiring writer’s time to query an agent who does not currently represent books in his chosen book category. Save yourself some chagrin; take the time to check.

Starting to sense a pattern here? Like, say, that trying to save time by skipping the research step is often a false economy, resulting not only in more rejection, but often a longer querying process as well?

I shall leave you to ponder that one for the nonce. Let’s move on to the 600-pound gorilla of querying faux pas.

The one-size-fits-all querier says, “Oh, I don’t need to check whether this agency has posted specific guidelines for what it wants to see in a query packet; everyone wants the same thing.”
At this point in Queryfest, do I even need to reproduce this writer’s logic? Well, okay, for the sake of future would-be queriers who might stumble upon this post in isolation in the archives: anything called a query must by definition mean the same thing, right? So anything I have ever heard about querying, as well as any advice on the subject I might find on the Internet, must be referring to the same thing. That must be true, since the publishing industry — and, by extension, agencies — are set up first and foremost to identify new talent in raw form; for a good writer with a good book, this process should be easy. That being the case, all I need to do is find a template that someone says will work and follow it. Easy-peasy.”

Breathe into this bag, Millicent, until you stop hyperventilating. Then share your thoughts: “Criminy, another aspiring writer who can’t read. Or hasn’t bothered. My agency takes the time to publish guidelines for a reason: we know what we want to see. While this querier may well have a great manuscript on his hands, the letter does not give me the information and/or materials I need in order to say yes to it. So I am saying no.

“Wait — I’m not done yet. Since this querier is treating my agency as identical to every agency, and my boss as identical to every other agent currently milling around Manhattan, I shall return the favor: this query is identical to a good half of the others I see in any given month. Not in subject matter, but in attitude. Believe it or not, following the rules we set out is rare enough that following them makes a query stand out from the crowd. So fly back home to the person who wrote you, little query, and I hope that if he does genuinely have talent, this rejection will teach him to treat his future agent — and her staff — with more respect.”

Of course, it would be far, far easier for the writer in question to learn that particular lesson if the rejection letter actually said any of this — or if he received a formal rejection at all. Even twenty years ago, though, this type of generic, wallpaper-New-York-with-letters query almost always received not a personalized reply, but a form-letter rejection. Queriers who presented themselves better, but had missed the mark in small ways, were often given specific reasons the agency wasn’t asking to see pages. Now, not only would virtually every rejected query generate the same form letter at most agencies — many agencies simply don’t reply at all if the answer is no.

So how is that misguided querier to learn better? Good question. The basic theory underlying the querying and submission process — that since a manuscript or proposal not only needs to be well-written, book category-appropriate, and market-ready in order to catch a good agent’s eye, but also presented professionally at the query and submission stages, a gifted writer might have to take the same manuscript through many revisions and multiple query and submission rounds before finding the best home for it — is predicated upon the assumption that any serious writer will figure out both that it’s essential to her book’s success that she invest the time in learning the ropes, but that she is aware that there are ropes to learn. And that she will have the time, patience, and faith in her talent to keep pressing forward in spite of rejection until she has acquired the necessary skills and expertise to wow an agent.

That’s a whale of a presumption, one that could be quite easily undermined by, well, talking to even a small handful of the thousands upon thousands of exceptionally talented writers who spend years trying to crack the code. But I’ve already said enough today about the dangers of assuming that one knows what is in other people’s minds — or other people’s interests.

There’s another, more query-specific cost to this series of presumptions — but rather than tell you what it is, I have the great good fortune of being able to show you. At the beginning of Queryfest, I appealed to the Author! Author! community, calling upon queriers brave and true to volunteer their real queries for discussion here. These are actual queries from your actual fellow writers, campers: I’m sure I don’t need to remind you that while we welcome constructive criticism here at Author! Author!, we should all be grateful that these hardy souls have been generous enough to help further our discussion.

So on this day of examining common presumptions from both sides of the querying fence, I am delighted to bring you what from a writerly perspective might be considered an excellent query letter for a genuinely interesting-sounding book, courtesy of Author! Author! reader Kitty Hawk. As with all of our never-to-be-sufficiently-thanked Queryfest exemplars, Kitty’s name and contact information have been altered to protect her privacy. And as always, if you are having trouble seeing the particulars, try holding down the COMMAND key and pressing + repeatedly to enlarge the image.

Sounds like a heck of a good read, doesn’t it? It also, thank goodness and Kitty’s great good sense, steers clear of all of the problems we discussed above. She’s also, very much to her credit, caught the YA tone exceptionally well here: while the level of word repetition and relatively simple sentence structure would not be pluses for most adult fiction queries, a Millicent working for a YA-representing agent would certainly have no trouble appreciating Kitty’s familiarity with the conventions, vocabulary, and tone of her chosen book category. So far, very well done, Kitty!

Yet although virtually the entire letter is devoted to a description of the book, Millicent might well stop reading before she learns much about it — and for a reason that, like so many of our double-sided tactics above, was probably far from Kitty’s intent. Any guesses what it is?

Hint: the devil is in the details here. You’re going to need to take a very, very close look at the page.

That means, naturally, if your hand immediately shot skyward as you cried two paragraphs back, “This letter is in business format, not correspondence format,” you hit upon a reason Millicent might have taken this letter less seriously if it arrived via regular mail — even at this late date, business format is not considered particularly literate by people who deal with books for a living — but not typically an instant-rejection offense. Besides, since most e-mail programs more or less force unindented paragraphs, this oversight wouldn’t particularly matter in an e-mailed query. Since Kitty submitted this to Agent McAgentson via e-mail (via me), I vote for cutting her some slack on this one.

Ditto if you pointed out, and rightly, that Kitty has included only one means of contacting her — a no-no, even in an e-mailed query. She should have included the whole shebang: mailing address, phone number, e-mail address. Yes, Millicent could simply have hit REPLY to ask for pages, but as we discussed earlier in this series (but not as early, I believe, as the date Kitty sent today’s example to me), queries get forwarded around agencies all the time. So if an administrator or Millicent’s boss, the agent, had forwarded it to the screeners, or one screener had forwarded it to another (not at all implausible, considering how many Millicents are students working part-time as interns), that request for materials would head back to the sender, not Kitty.

Of course, that could still happen if Kitty includes her full contact info, but still, it’s always a good idea to make it as easy as possible for the agent of your dreams to contact you. Hawkeye might have a question best discussed by phone (unlikely at this stage, but not unheard-of), or the agency might print out successful queries. Or — sacre bleu! — Kitty’s eventual submission might get misplaced, and Millicent might have to go tearing through the files, frantically trying to track down a means of contacting her.

Anyway, Kitty does not have the usual justification for not wanting to devote several lines of the page to the way contact information is usually presented in correspondence format: this query is quite comfortably under a page. Especially as — and again, while Millicent might see this as a gaffe, most aspiring writers would not — the right and left margins are not the usual 1 inch, but 1.25. That allows plenty of room for adding necessary information.

What might this query look like with these small, purely technical errors corrected? Glad you asked. In order to help us spot the red flag that might prevent this (again, quite well-written) query from getting read at virtually any U.S. agency, as well as the pale pinkish flag that might cause some Millicents to delete it after paragraph 1 if it were sent via e-mail, let’s make the cosmetic corrections and see just how big a difference it might make on the page.

Quite a difference for less than a minute’s worth of revision, isn’t it? And now that you see the two letters side by side (or, more accurately, stacked), can you see why Millicent might well have had a visceral negative reaction to the first? The first version scans like a printed-out e-mail; the second looks like a letter.

Okay, now do you see the instant-rejection trigger? What about the reason she might have stopped reading a few paragraphs in, or the reason she might not have made it all the way through that quite nice description? No? Then how about the structural choice that might cause a time-strapped Millicent — aren’t they all? — to assume that this letter contains less professional information than it actually does?

Now that I’ve dropped that tonnage of hint for the last one, let’s concentrate on it first. To figure out what Millie might have expected to see earlier in the letter (oops, there I go again, bouncing those hints), why don’t we refresh our memories about the requisite vs. the merely helpful elements to include in a query letter, checking to see which, if any, Kitty has omitted?

What a fine idea, if I do say so myself. A query letter must contain:

1. The book’s title

2. The book’s category, expressed in existing category terms

3. A brief statement about why you are approaching this particular agent

4. A descriptive paragraph or two, giving a compelling foretaste of the premise, plot, and/or argument of the book, ideally in a voice similar to the narrative.

5. An EXTREMELY brief closing paragraph thanking the agent for considering the project.

6. The writer’s contact information and a SASE, if querying by mail

And it may be helpful to include:

7. A brief marketing paragraph explaining for whom you have written this book and why this book might appeal to that demographic in a way that no other book currently on the market does.

8. A platform paragraph giving your writing credentials and/or expertise that renders you the ideal person to have written this book.

Okay, how did this query do? It does contain the title and the category, as well as a nicely-written description of the book and a polite, if rather terse, sign-off. But that’s it. Millie would be left to guess why Kitty was approaching her boss, whether she had any previous publications, and to whom, out of the wide and varied array of YA readers, this book is likely to appeal and why.

I can’t even begin to estimate how often screeners receive queries like this, book descriptions shoehorned into letter format. Yes, it makes the story sound appealing, but if it weren’t addressed to an agency, a reader might even have a hard time figuring out that it is a query intended to solicit an invitation to submit a manuscript, rather than a sales pitch for an already-published book..

“That last paragraph, while I do indeed that information, doesn’t make much sense if it isn’t a query,” Millicent muses, “so I suppose it must be. But honestly, does Kitty assume that an agency receives no correspondence other than queries?”

Yet, again, from a writer’s perspective, there’s absolutely nothing wrong with this query as it now stands, other than a few typos. (We’ll be getting to those later.) It’s polite; it contains what many first-time queriers would assume was the totality of the information necessary in a query letter; it’s genre-appropriate and presumably addressed to an agent who represents books like this.

All of this is good — but by not including all of the elements Millicent would expect a writer familiar with the querying process (and thus a homework-doer) to display, it inevitably comes across as slightly less professional than it could. The big tip-off that Kitty is new (or newish) to querying: placing the book’s title and category at the bottom of the missive.

Why is that a sign of relative inexperience? Because screeners scan queries really, really fast — on average, a mailed query will receive less than 30 seconds of her attention, and that’s counting stuffing the form-letter rejection into the SASE. For e-queries, it’s often even less.

So I ask you: is it really a good idea to make Millie scroll down to learn what kind of book this is? Or to presume that she will read a paper query all the way to the closing thank-yous before deciding whether this manuscript belongs in a book category her boss currently represents?

Don’t believe it would make much of a difference? Okay, here’s that query again, with nothing changed except the title and category’s being moved to the top. Oh, and I’m going to add a date, to decrease the (possibly accurate) impression that Kitty might be mailing precisely the same query to every agent in the country that represents YA paranormal romance.

I see your brows knitting: you’re thinking it looks a trifle funny now, don’t you? Millicent can tell right away whether it’s a book in a category her boss represents, but the presentation is awkward. Also, why include the word count, unless Picky and Pickier’s guidelines specifically ask for it? THE GROTTO is not long enough that mentioning this detail is going to be a deal-breaker — as it often is, if the count is over 100,000 words — but wouldn’t it be more to Kitty’s advantage to use that space for something else? Like, say, some mention of why, out of all the agents currently working in the U.S, she is approaching Hawkeye, or who might want to read this book?

And I’m sure it didn’t escape your sharp eye that in order to fit in the date, I had to skimp on the number of lines between the Sincerely and the contact info. Millicent would have noticed that, too.

So how are we going to free up the requisite space to personalize this query for Agent McAgentson? Well, for starters we can tighten that description: since Millicent is expecting a description only 1-2 paragraphs long, that’s to Kitty’s advantage, anyway. That will enable us to lessen the word repetition and move a nicely unusual detail closer to the top.

Absolutely no doubt that it’s a query now, is there? It’s also clear from the get-go that it’s a book that Hawkeye represents — it must be, since Kitty’s mentioned a similar book. Heck, she even has room now to add a paragraph about her writing credentials, educational background, and/or relevant life experience.

I’m sensing some disgruntlement out there, though. “But Anne,” lovers of completeness point out, “we get less of the story this way. True, it is less word-repetitious, and that nice YA tone still comes across loud and clear, but shouldn’t Kitty want to cram as much of the plot into her query as humanly possible?”

Not necessarily, completeness advocates: all she needs to do is establish her protagonist as an interesting person in an interesting situation, setting up the central conflict — or, in this case, three — and giving Millicent some sense of what’s at stake. Check, check, and check. This version also enjoys the advantage of getting to the paranormal elements faster.

Oh, hadn’t you noticed that a screener would have to make it halfway down the page in the original version before encountering any paranormal element at all? If Hawkeye represents only paranormals, rather than straight-up YA romances, Kitty’s legitimately paranormal story might easily have gotten dismissed as not right for the agent’s list.

The two reasons that many Millicents would have stopped reading before the end of the original version are quite a bit more apparent now, though. Did you catch either?

If you murmured, “Well, I did notice that the tense kept changing,” give yourself a nice, warm pat on the head. For fiction, a book description should be entirely in the present tense. And remember, tense consistency is considered a sign of professionalism.

If you also called out, “Hey, there are quite a few typos here,” feel free to rub your tummy as well. Like college application screeners, most Millicents are specifically trained to stop reading after just a few typos.

Both are easily fixed, however, at least by hands not feverishly occupied in patting a head and rubbing a tummy at the same time. Personally, I would add the characters’ ages — a standard professional touch — but again, that’s the work of a moment. So is punching up the language a little to make Leah seem a bit more active, always a plus in a protagonist, and excising that minor cliché about having nowhere to turn. And If I knew more about the story, I would like to add a clearer sense of what her destiny entails, but for now, I’m going to have to leave that to the person best equipped to fill in the details, the writer.

Which leaves us with only the seemingly unimportant oversight that might well have prevented Millicent from reading the body of this letter at all. Ready, set — discern!

Please tell me you spotted it this time. Hint: to Millicent’s eye, it’s a pretty clear indicator that Kitty has been reusing the same query over and over again, merely changing the agent’s address and salutation this time.

That’s right, campers: Kitty addressed the query to Dear Mcagentson, rather than Dear Ms. McAgentson. While the missing honorific might have been the result of a simple slip of the mousing hand while cutting and pacing, mispunctuating the agent’s name — and thus effectively misspelling it — implies hasty retyping. Believe it or not, both are common enough agents’ pet peeves that much of the time, either will get a query rejected unread.

Isn’t it amazing how changing just a few elements, matters that might well strike a writer as trivial, can make such a monumental difference in how Millicent would receive a query? And isn’t it nice to see Kitty’s good story presented professionally, to maximize its chances of getting picked up?

The answer on both counts, should you be wondering, is yes. Let’s take one last look at her query, all polished up.

Ah, that’s nice. Please join me in thanking Kitty profusely for allowing us to deconstruct her query — and in wishing her the very best of luck in finding the right agent for what sounds like a wonderful book.

More real-life query examples follow in the days to come. Watch those assumptions, everybody, and keep up the good work!

Queryfest, part XVIII: and had I mentioned the desirability of doing your homework?

That’s right, campers: it’s time for another one of my little object lessons on the desirability of taking context into account. Quick, tell me what the snapshot above depicts.

A trifle difficult to hazard a reasonable guess without knowing what falls outside the bounds of the photo, is it not? Since light has a delightful habit of bouncing off many types of medium in similarly attractive ways, you might well have shouted out a wide array of answers: raindrops on a windshield backlit by a changing stoplight, perhaps, or confetti falling at night. A hailstorm as seen through rose-colored sunglasses might also have seemed plausible.

Would you change your answer, though, if I told you that I took this photograph not only indoors, but in a funky women’s apparel boutique? There, too, my camera might have picked up quite a few different reflective options by focusing tightly on a piece of amber jewelry, for instance, or shooting the shop through a beaded scarf.

I’m relatively certain, however, that even had first I named the shop and listed its entire contents, few of you would have glanced at the photo above and immediately exclaimed, “Oh, that’s a close-up of a black wool tam o’ shanter with gold sequins knitted into it at irregular intervals.” At least, not unless some of you have been secretly harboring your old disco togs for a few decades now, waiting for the day the Bee Gees cease merely stayin’ alive and begin actively making their comeback.

I sense more than a few rolling your eyes, and not just at the notion of dancing the night away in a heat-saturated club while wearing wool headgear. “That was a trick question, Anne,” the eye-rollers huff, and who could blame you? “By basing my guess purely upon that single snapshot — as opposed to, say, an array or pictures documenting the other items for sale adjacent to that tam o’ shanter or a photograph of some benighted soul getting down and funky underneath it — I was bound to guess incorrectly.”

Precisely, eye-rollers: it’s never a good idea to glance quickly at something complex that’s brand-new to you and assume that you understand it completely. Yet that’s precisely what many, if not most, first-time queriers do when approaching an agency to seek representation.

“Oh, I can do that,” they say, squinting at whatever letters happened to pop up when they typed query + novel into a search engine, or casting a cursory glance over a checklist on a how-to website. “All I need to do is talk about my book.”

Those of you who have been following Queryfest are already cringing, I hope. In case anyone isn’t, let’s take a gander at the all-too-common result of the reasoning above. As always, if you are having trouble reading the individual words, try holding down the COMMAND key and hitting the + key a few times to enlarge the image.

I am not showing you the second page of this misguided missive for the exceedingly simple reason that there is absolutely no chance that our old pal, Millicent the agency screener, would even consider reading beyond the bottom of this page. Had Meanswell done his/her homework on querying a little better, s/he would know why: under no circumstances should a query exceed a single page.

Do those gales of laughter indicate that some of you found that last point a bit on the self-evident side? “Oh, come on, Anne,” some of you scoff. “Surely, we don’t need to take up our valuable analytical time here going over that faux pas. Keeping the query under a page is literally the first thing most of us learned about approaching agents.”

Ah, but I’m not bringing it up for the benefit of writers who have taken the time to learn something about the querying process. I felt compelled to mention it because it’s actually not beyond belief that some swiftly-scanning web surfer will click onto this post someday and try to copy Meanswell’s letter.

Oh, you may giggle, but you haven’t seen my comments archives. Believe it or not, I do occasionally receive messages from would-be queriers who inform me in aggrieved tones that they followed my example to the letter, so to speak, but they still haven’t landed an agent. Surprisingly often, it turns out that they simply lifted the first example I posted on a particular day, without reading any of the explanation around it.

Well might you shudder. But as you do, congratulate yourself on being serious enough about your writing career to do your homework about what differentiates a good query from, well, 99% of what Millicent sees.

Noticing a pattern here? Throughout this long series, I have doggedly kept re-using a key phrase: I have been encouraging savvy writers to do their homework on individual agency guidelines before they send off a query; I’ve pointed out that this or that faux pas just screams at Millicent the agency screener that the queriers who commit them have not done their homework; the single best means of figuring out a book’s marketing category is — wait for it — for writers to do their homework about what similar books are currently on the market.

As opposed to, say, embracing the astonishingly popular alternative of glancing at a website or two, assuming that what one finds in a ten-minute search will necessarily cover everything a writer might need to know about pulling together a query, and scrabbling together something that seems to fit the bill. Being in that much of a hurry not only maximizes the chances of rejection, but also tends to come across as disrespectful to both the agent being approached and the manuscript itself. As I have said before and shall no doubt say again, there is no such thing as a generic agent, right for every conceivable type of book; agents specialize. They also have individual tastes. So no matter how much the current literary market might, in the author’s estimation, need a particular book right away, it just doesn’t make sense to skip the information-gathering step.

In other words: do your homework.

The sad thing is that the staggeringly high percentage of first-time queriers who make mistakes like Meanswell’s do so innocently. Since virtually any agency will use the word query in its submission guidelines, just plugging the term into a search engine should come up with an adequate definition, right? Every agent is looking for precisely the same thing, right? And since writing is writing, it doesn’t matter whether the directions that happen to pop up first are for querying a book manuscript, writing a cover letter to accompany a book proposal, or approaching a magazine with an article or short story, right?

Actually, wrong on all counts. Words frequently mean more than one thing, especially terms that crop up in unconnected contexts. Travel agents book trips for their clients, after all, but that activity does not remotely resemble the kind of booking police officers perform when they arrest people. And just because publishing houses, magazines, academic journals, and railroad schedules all contain writing doesn’t mean that those who produce them go about collecting that writing in the same manner. It’s only reasonable, then, to expect that each of these disparate types of publishers would have its own standards for querying.

Context, people. Figure out what kind of entity is best suited for your type of writing — an agency for a manuscript, an agency or small publishing house for a book proposal, a magazine for a short story, a journal for an academic article, a newspaper for a news article, etc. — then take the time to learn how professionals publishing in that forum construct query letters. For book publishing, I think you’ll find that the most successful purveyors of manuscripts to agents do not use the same letter for everybody they approach, but tweak each query to speak to the individual agent’s interests.

In other words, they do their homework before they query.

Yes, yes, I know: you’ve begun to twitch like Pavlov’s pups at mealtime each time I mention this, but I’m not the only querying guru fond of this phrase, as it happens. You can’t throw a piece of bread at a writers’ conference without hitting an agent, editor, contest judge, or writing coach loudly deploring just how few of the aspiring writers they meet seem to have do their homework before querying, submitting, pitching, entering a contest, or anything else that would require putting ink on paper and handing it to somebody in a position to evaluate it professionally.

Why is this phrase so ubiquitous in professional reader circles? Well, not being a mind-reader, I can’t say for certain what each and every speaker who spouts it is thinking, but I can hazard a guess: it probably stems from the fact that a good half of the queries any agency receives are so unprofessionally put together and worded that they might as well be billboards declaiming THIS ASPIRING WRITER DID NOT TAKE THE TIME TO LEARN HOW AGENCIES WORK BEFORE POPPING THIS INTO THE MAIL.

“Half?” a good quarter of you ask, gulping. “Seriously, that many?”

Actually, most of the agents I know place the percentage closer to 60% and rising. Why might it be going up? Again, I don’t profess to be a mind-reader, but I’ll take a crack at an answer: with the rise of the Internet, it’s not only become much, much easier to generate a list of who represents what kind of book; with the relative ease of e-mailed queries, it’s become substantially less expensive and time-consuming for an ambitious non-homework-doer to query 75 agents in a weekend.

Often, unfortunately, with missives like the charmer below. This writer has done a bit more homework than Meanswell; he, at least, is aware that he needs to limit his missive to a single page. Like so many generic queries, though, this one has the agent’s name and address mail-merged into the top, to give it the appearance of a personalized letter.

Don’t believe that this is a representative sample? You’re quite right: this letter is spelled far too well.

I would hope that by this late point in Queryfest, I would not need to elaborate on what’s wrong with this letter. (Arial Black 16 point type? Please!) Obviously, it contains none of the required elements but the title, so its chances of charming Millicent into reading so much as a syllable of the attached manuscript are approximately nil. And she wouldn’t even need to read the query if she worked at one of the many, many agencies that does not accept unsolicited submissions — at most agencies, a query packet that included a manuscript would simply be dumped into the trash.

Resentme is really racking up the instant-rejection points here, isn’t he? Clearly, this writer has not done his homework: he doesn’t know what a query letter is supposed to do, other than act as an introduction to a stack of paper.

Yet even if by some miracle Millicent decided to look past this letter’s complete lack of requisite information, writing style, and professional presentation, Resentme still could not possibly receive any benefit from having sent this query. Any guesses why?

If you immediately leapt to your feet, hand waving wildly in the air, and cried out, “For heaven’s sake, Anne, the guy forgot to include his contact information!” you have more than earned your gold star for the day. Even homework-doing writers routinely forget to include these salient details — a genuine pity, because when Millicent unearths a truly professional-looking query for an interesting book of the variety her boss typically represents in a day’s mail, she gets excited about it. How sad, then, if she has no way to convey that excitement — or a request for pages — to the person who wrote it.

A small forest of raised hands just sprouted out there in the ether. “But Anne,” the puzzled masses shout with one voice, “I only query via e-mail. So I don’t have to worry about this contact information stuff, right? All Millicent has to do to contact me is hit REPLY.”

Well, technically, yes, puzzled masses — if she happens to make up her mind while the e-mail is still on her screen. (Oh, your finger has never slipped while you were scrolling through e-mails, accidentally deleting something you wanted to keep?) And if she is empowered to ask for pages without consulting a higher-up — which may not be the case, if she just started her new screening gig, say, immediately after January 1, and Resentme was one of the tens of thousands of North American writers whose New Year’s Resolution was to send out a flotilla of queries. (More on that last bit follows next week, never fear.) If she is required to forward the queries she liked up the ladder, her supervisor’s hitting SEND would shoot the missive back to her, not to you.

But none of that is the primary reason that every query, every query packet, and every submission packet should include the sender’s full contact information, including phone number, mailing address, and e-mail address. You should do it because you don’t want Millicent to have to waste even a moment thinking, oh, didn’t this writer remember to tell me how to get ahold of her? Didn’t she do her homework?

Speaking of the perils of not doing one’s homework, did you catch the other omission that would cause Millicent to grind her teeth and cry, “This is a form letter! Resentme has probably sent this to every agent in the Manhattan phone directory within the last 24 hours. Next!”

Any wild guesses? How about the fact that the letter is not dated, presumably so the sender can reuse it in perpetuity?

Seriously, this is a classic agents’ pet peeve — precisely because it’s an extremely common time-saving technique for all of the Resentmes out there. Or at least it was back when lazy aspiring writers had to rely upon Xerox machines, rather than just hitting the print key repeatedly or SEND, to wallpaper New York with completely generic queries.

Why does the very sight of a generic query make Millicent’s fingertips itch for a form-letter rejection? Well, for starters, one-size-fits-all letters make her job more difficult. Generic queries virtually never give her any hint about

(a) the book in question’s category (so she will have to guess whether it falls into one that someone at her agency actually represents),

(b) why the writer thinks her boss would be a good fit for it (since a generic query is intended for every agent’s eyes, it cannot afford to be specific), and/or

(c) what might make this book marketable (because that would require the querier to do a bit of, you guessed it, homework).

So can you honestly blame her for leaping to the conclusion that the sender just didn’t do his homework? Or for assuming, as most professional readers would, that a writer who didn’t do his homework about how to write a query probably didn’t do his homework about how to format a manuscript, either?

Yes, really — and that presents a serious stumbling-block at querying time. Even in an agency already resigned to explaining how the publishing industry does and doesn’t work to first-time authors, a non-homework doer would stand out an unusually energy-sapping client: he doesn’t even know enough about the ropes of the industry to know that he should learn how to climb them.

The second reason that obviously generic queries tend to engender such universally negative reactions amongst screeners — other than the fact that they’re often phrased as demands for attention, rather than requests for assistance, that is — lies in human nature. No one likes to be treated as if she were a service-providing machine. Good agents have a right to be proud of what they do: they help bring great writing — and great writers — to publication.

What’s wrong with their appreciating queriers who have taken the time to find out about what they have sold in the past more than those who address them as though any agent were as good as any other? Or preferring queriers who phrase their requests politely, in a query that deliberately speaks to the agent’s individual interests, over those who are quite clearly just trying to hit as many agencies in as short a time as possible?

Why should we blame them, in short, for preferring writers who have obviously done their homework to those who equally obviously have not?

The problem is, it’s getting harder to tell the difference. Ten years ago, there was a lot less querying advice available upon demand. Today, anyone with the minimal technical ability to perform a Google search of the word query might well find within just a few clicks a prototype that avoids the faux pas above entirely.

If she’s lucky, that is. She’s equally likely to come up with something that doesn’t fit the bill at all.

With a little bit of homework, pretty much anyone can find a template into which he can simply plug his information instead of writing a truly unique query letter from scratch. So what ends up on Millicent’s desk on any given morning is 150 letters rather like this:

mediocre query

with perhaps one like the following somewhere in the middle of the stack:

nearly good query

Both are generally passable by prevailing wisdom standards, right? Millicent actually does have to read a bit closer in order to separate the wheat from the chaff.

Please tell me, though, that it was clear to you why the second was better. Competent told Millicent why she picked this particular agent (complimenting a current client’s book is always a classy touch), described her premise well, and listed a couple of legitimate authorial credentials for this particular book. Perhaps her book’s title was a trifle derivative of the existing client’s, but overall, this query did what it needed to do.

The first example, sadly, did not. True, Sadie did open the first with an eye-catching hook statement (and not a bad one, actually), but she made Millicent guess the book category — probably because Sadie wasn’t sure of it herself. She’s also left Millie to guess what her qualifications are to write this particular book. And what on earth does a collection of insights mean, anyway? It isn’t even clear from this query whether what’s being offered is a how-to book for living with a food restriction, a quote book, or an illness memoir.

It would, in short, be pretty obvious to a careful reader which writer had done her homework and which hadn’t. However, if Millicent happened to be having a bad day — and who is more entitled, really? — both of these writers might have ended up receiving form-letter rejections.

Why? Well, did you spot the notorious agents’ pet peeve in Competent’s first paragraph that might have caused our Millie to choke irritably on her too-hot latte and reach gaspingly for the form-letter pile?

No one could blame you if you missed it, because it’s quite subtle: Competent referred to her book as a fiction novel. Technically, this is redundant; all novels are fiction, by definition.

Which is why, in case anybody had been wondering, authors often pause a moment or two before answering the ubiquitous question, “Oh, you’ve just finished a novel? Fiction or nonfiction?” Like everyone else even vaguely affiliated with the publishing industry, we have to tamp down our knee-jerk response: there’s no such thing as a nonfiction novel, silly!

Actually, the epithet at the end of that thought is usually quite a bit harsher, but this is a family-friendly site.

As I mentioned in passing earlier in this series, fiction novel is not the only phrase likely to provoke this reaction. So is true memoir. Or, perversely, sci-fi novel instead of science fiction novel.

Why the last one? Literary history, my dears: science fiction and fantasy had a hard time getting taken seriously as literature. That prejudice extends practically to this very moment: the first science fiction author to be included in the prestigious Library of America series was my old friend Philip K. Dick.

In 2007, more than 25 years after his death.

The literary world’s slowness to embrace one of the great literary genres frequently used to take the form of insults aimed at SF writers. As late as the early 1980s, literary-voiced science fiction and fantasy was still routinely being dismissed in mainstream literary circles as just sci-fi. As in, “Oh, I never read sci-fi; that’s kid’s stuff.”

Historically, then, it’s been a matter of respect to refer to the category either by its full name, science fiction, or SF. So from the perspective of a Millicent who works at a science fiction-representing agency, an aspiring writer who refers to his own writing as a sci-fi novel clearly hasn’t done his homework about his own chosen book category.

Competent did do something clever, though: for an agent whom one has not had the opportunity to hear speak at a conference, read an article or blog authored by, or come up with some other excuse for picking him out of an agents’ guide, bringing up a current client’s most recent publication is a dandy justification. As a bonus, up-to-date client lists are almost always readily available on agency websites.

I just mention that for the benefit of those of you who might not have time to do much homework.

Let’s face it, these days, many, not most, aspiring writers decide whom to query not through extensive market research about who is selling what in their chosen book categories, but by plugging a book category into a search engine and sending a query to the first name that it spits out. Or first 25 names. Or, in some cases, all of ‘em.

I’ve already spoken enough about the advantages of personalizing one’s query to match each individual agent’s expressed preferences, literary tastes, and sales track record that I shall not take up blog space today by commenting again upon the strategic wisdom of this method of query list generation. Suffice it to say that I hope those of you who have followed Querypalooza from the beginning looked at that paragraph above and immediately muttered, “Wow, 25 agents. That’s going to be days of background research,” rather than, “There’s a search engine that would spit out more than 25 names for my list? Great — I’ll send out another 50 generic queries tomorrow.”

Normally, I would take issue with that last statement, energetically pointing out the many potential pitfalls into which a one-size-fits-all querying strategy is likely to lead a writer who — chant it with me now — hasn’t done his homework. But it’s getting late, and I’d like to talk about another example or two before I sign off for the night.

Besides, you’re intelligent people: you already have the tools to analyze the qualitative difference between a generic query and a well-personalized one yourself. Compare the following, for instance, with the last two examples above. All were sent to the same agent, and all of the queriers had access, via the Internet, to precisely the same information about her.

good query2

Notice anything as you cast your eyes over those three letters? Perhaps that what elevated the last two’s opening paragraphs was a single reference each to work the agent had done in the past? Just how long do you think it took either of those writers to dig up those tidbits on the agency website?

Word to the wise: the amount of homework required to personalize an already-solid draft query is not particularly extensive. Nor is the imperative to check each agency’s website or guide listing for specialized submission instructions especially onerous. It honestly is worth every second it takes.

Bearing all of that in mind, let’s take another peek at today’s first example, poor old Meanswell’s overstuffed missive, with an eye to giving him some much-needed advice on how to present that book better on the query page.

Did you catch more problems this time around? Beginning at the top of the page, the letter is undated; it’s in a wacky typeface (and a large one at that); the salutation is too familiar (unless Meanswell had actually met Aiden before, s/he should have stuck with the formal and safer Dear Mr. Authors); the query doesn’t mention what kind of book it is (indeed, Millicent would not learn that the protagonist is a fifth grader until well into the plot summary); there’s no indication of why Meanswell is approaching Aiden; the plot summary is far too long, and so is the query. Heck, it isn’t even clear, except from the Jupiter element, whether the book is fiction or nonfiction.

If you were Millicent, would you be willing to take the time to make sense of this?

As if all of that weren’t enough, there are another couple of extremely common faux pas here. Care to guess?

If you flung your hand to the skies and shouted, “I know! Since an agent will expect a potential client to have written the novel manuscript in question in its entirety before even thinking about querying, Meanswell’s mentioning that the manuscript is completed is unnecessary,” award yourself a second gold star for the day. Although this phrasing appears in a startlingly high percentage of the query templates floating around out there, including this information implies ignorance about how fiction is sold in this country.

If you also muttered under your breath, “Well, in Meanswell’s shoes, I wouldn’t have mentioned the word count at all, given how long the book is,” help yourself to another gold star out of petty cash. Although acceptable word counts do vary from book category to book category, in most fiction-representing agencies, the Millicents are trained to regard anything over 100,000 words as too long to sell readily. All Meanswell has really done by mentioning the length of the manuscript is to provide Millie with a reason to reject it unread.

“Wait just a knee-jerk rejecting minute!” template-lovers across the Internet point out. “What do you mean, s/he should have left it out? I’ve seen plenty of how-tos that insist that word count is an essential part of the query!”

Would you throw the nearest portable object at me if I pointed out that this belief can only be the result of insufficient homework-doing? Yes, there are a few agencies out there that do ask point-blank for word count in queries — the better to reject the overly-long, my dears — but it’s far from a universal request. Since it can only work to a novelist’s disadvantage to include word count (trust me, Millicent is not going to clap her hands and exclaim, “Oh, goody, it’s only 85,450 words!”), why include it in queries to agencies whose submission guidelines don’t request it?

Let me answer that one for you, homework-avoiders: the only plausible reason to do it is if you believe that all agencies want to see exactly the same things in their queries. Anything called a query must refer to precisely the same thing, right?

Of course not. Even a quick glance at fifteen or twenty sets of agency guidelines — or a rapid flip through one of the standard agency guides — will demonstrate not only that different agencies routinely ask for different information to be included in queries, but that the expectation that word count will be mentioned at all is a relative rarity.

I leave it to your fertile imaginations to figure out why, under these circumstances, there are so many templates and how-tos out there that call for word count. While your creative wheels are spinning, however, let’s take a look at how Meanswell might have approached Aiden in a manner that makes it plain not only that the book is interesting, but that its writer has done his/her homework:

“Hey, no fair, Anne!” the sharper-eyed among you protest. “When I read Meanswell’s first version, I had no idea s/he had such good credentials for writing this book.”

Exactly — and neither did Millicent. Whose fault was that?

After all, you can’t reasonably expect her to guess the context in which you wrote your book, right? Keep up the good work!

Queryfest, part VI: pretty is as pretty does, or, what makes you think that polyester minidresses are still in style, Barbie?

Barbie ad

Last time, I threw all of you queriers a bit of a curve ball: in the midst of talking about how to polish a basic query letter — polite salutation, title, book category, brief description, writing credentials/platform for writing the book, courteous sign-off, your contact information, SASE if you’re going to send it via mail — I insisted ordered blandished you into suggested that you write it not in your own good prose, but in the language of the publishing industry.

Why might you want to invest the time in doing that? To elevate a ho-hum query that features just the basics into one that veritably leaps off the incoming mail stack at Millicent the agency screener, the dedicated and often quite poorly paid individual charged with the awesome task of going through the hundreds upon hundreds of queries a good agency receives each week, deciding what tiny fraction fits closely enough with the resident agents’ interests to warrant requesting pages.

Does that sudden flash of blinding light mean that Millicent’s job description caused light bulbs to appear over some of your heads? Or was it something else? “Oh, I was already aware that it was Millicent’s job to reject over 90% of the queries she sees,” some of the abruptly illuminated call out, “but back up a little. Did you just give a formula for a bare-bones query two paragraphs ago? I was so startled that I almost burned my lip on a too-hot latte, as Millicent always sees to be doing.”

My sympathies on your scalded mouth, campers, but I’m afraid I must make a technical correction: what I described above was a list of the information that absolutely must appear in a query letter in order for Millicent to decide to ask for pages; it wasn’t a formula for how to put it all together. This data could be presented in a million different ways — and should be, because as we have discussed, nothing so bores our Millie as the 5,421rst version of the same ostensibly surefire boilerplate query that’s been making the rounds on the Internet this month.

It would behoove you, therefore, to send her something a trifle more original.

I felt half of you tense up, but you have my permission to relax to the point of lolling: you’re beyond basic querying now, my friends, at least if you have been following Queryfest with an open heart and inquisitive mind (or even vice-versa) moved past the quite good query letter we discussed in Part I of this series. I have greater ambitions for you than that. You’re ready to become so conversant with the logic of querying that you could toss out future queries in a relatively pain-free hour or two, instead of an anguish-filled week or month.

And what’s the magic wand that’s going to enable you to make that radical leap forward? Learning how to describe your work as an agent or editor would. The first two steps: nailing down a book category and figuring out who your ideal reader is.

A savvy querier needs to do more than assert that such a reader exists, however; she must provide some evidence of it. Why? Well, no matter how well-read Millicent and her boss are in your chosen book category, unless you happen to have written a manuscript with exactly the same market appeal as a recent bestseller, neither will necessarily have a clear idea of how many potential readers there are for your book.

The more esoteric your claim to your ideal reader’s sympathies, the more likely this is to be the case, by the way. Let’s assume you’ve written a cozy mystery about a left-handed, redheaded sleuth/clog dancer who breaks her foot by tripping over log while running away from a spider. Now, you could say in your query that your novel will appeal to readers of cozy mysteries — but that’s not likely to come as news to an agent who represents that sub-genre, is it? It’s a tautology: cozy mystery buyers buy cozy mysteries, by definition. You could also claim that your book will appeal to left-handed people, or to redheads, but that would be a hard sell: both of these groups are too large and diverse to render such a claim plausible. You could, however, argue persuasively that there are not at present very many mysteries aimed specifically at clog-dancing enthusiasts, spider-fearers, and/or victims of falling accidents.

That’s not a bad argument — perhaps not the best for the work in question, but certainly a means of demonstrating the possible market appeal of this book. Strategically, you could do worse. However, it would definitely be poor strategy to assume that simply mentioning each of these groups would be sufficient to make your case.

Why not? How likely is either Millicent or her boss to be conversant with the specific demographics of that target audience to be able to say instantly, “Oh, terrific — arachnophobia is one of the most common of all phobias, 1 in 3 Americans over 65 will experience a fall in any given year, and clog dancing has been popular for the last four centuries! That would provide a wealth of different promotional approaches for this book!”

Even if an agency denizen did happen to have that particular array of statistics at her ink-stained fingertips, she’s not going to have the time (and probably not the inclination) to do the math. Although it’s fun to picture, isn’t it? “Let’s see,” Millie muses over your query, “assuming that about 30% of readers will be afraid of spiders, and virtually all of them will know somebody who harbors such a fear (insert adding machine operation sounds here)…and that about 10% of the population is left-handed (click, click, click), although of course that includes the ambidextrous and incompletely dominant as well…and about 13% of the current U.S. population is over 65…carry the three…add that to the national clog sales statistics I have at my elbow…”

Not going to happen. So why make Millicent guess?

In response to the hefty percentage of you who just shouted, “Because tracking down those numbers would be a big, fat pain!”: allow me to suggest that if you do not do that research, it’s terribly unlikely that Millicent will. Even if she happens to be a clogging enthusiast, she’s going to appreciate it if you throw some concrete numbers into your query, demonstrating just how big your target market actually is. Not to mention rendering it infinitely easier for Millicent to talk about your book to higher-ups — and, in turn, for an agent to pitch it to anyone at a publishing house.

Why, you gasp? Well, sales and marketing departments expect agents and editors to be able to speak in hard numbers. No matter how much the editors at a publishing house love any given manuscript or book proposal, they’re unlikely to make an actual offer for it unless the sales and marketing folks are pretty enthused about it, too.

So doesn’t it make sense to make sure the agent and editor fighting for your book have that demographic information at their fingertips, when it’s relatively easy for you to put it there?

I sense some ambient eye-rolling. “But Anne,” I hear those of you writing for some of the bigger markets protest. “Surely, everyone with a pulse is aware of how big my particular target audience is and why they would find my book appealing. Wouldn’t it be, you know, a little insulting if my query assumed that the agent wasn’t sufficiently aware of the world around him to know these things?”

Well, yes — if you happen to be a former president of the United States, a movie star recovering from a drug addiction, or a plain, ordinary writer with previous publishing credentials querying a YA book about a teenage girl’s relationship with a vampire and a werewolf, or a middle-grade novel about a young magician left mysteriously to fend for himself, with the assistant of two friends carefully selected to maximize the probability that young readers will be able to identify with one or the other, in the face of ultimate evil that adults are too dim-witted to see. If you are already a household name or have written a clone of a recent best-seller, it is entirely possible that your target market is so self-evident that any agent with a brain would pitch it as, “This memoir gives the inside scoop on the White House,” “This is what it’s like in celebrity rehab,” or, “It’s basically TWILIGHT, but with twist X…”

But the fact is, few books that aren’t really, really derivative of current bestsellers have that obvious a target audience, and if you’re already a celebrity or an ex-president, you’re probably not writing your own query letters, anyway. If your manuscript is original — it is, isn’t it? — you’re probably going to have some ‘splaining to do.

Still don’t believe me? Okay, here’s a parable about what can happen if a writer is vague about her target market’s demographics. Don’t say I didn’t warn you.

Aspiring writer Ermintrude has written a charming women’s fiction manuscript about Trudymin, an American woman in her early forties who finds herself reliving the trauma of her parents’ divorce when she was 12, as well as the trauma of having grown up with an off-beat name. Miracle of miracles, since the book is set in the present day, that makes her protagonist a Gen Xer, as Ermintrude herself is. (“It’s sort of autobiographical,” she admits, but only amongst friends.)

Like the vast majority of queriers, Ermintrude has not thought much about her target market before approaching agent Betheen; she just assumes, and rightly, that she’s written a well-crafted women’s fiction novel. Isn’t it enough to say that it will appeal to women?

Um, no: she’s stunned when Betheen tells her that there’s no market for such a book. But being a bright person, quick on her feet, Ermintrude comes up with a plausible response: “I’m the target market for this book,” she shoots back in an e-mail. (A tactic a rejected querier should NEVER, EVER embrace, by the way, but necessary here for the sake of drama.) “People like me.”

Now, that’s actually a pretty good answer — readers are often drawn to the work of writers like themselves — but it is too vague to convince Betheen. What Ermintrude really meant was:

“My target readership is women born between 1964 and 1975, half of whom have divorced parents. Just under 12 million Americans, in other words — and that’s just for starters. Would you like to hear the demographics on how many of us had oddball names like Sunshine?”

But Betheen heard what Ermintrude SAID in her query and ill-advised follow-up e-mail, not what she MEANT. As they’ve never met, how reasonable was it for Ermintrude to expect Betheen to read her mind?

Given this partial information, Betheen thought: “Oh, God, another book for aspiring writers.” (People like the author, right?) “What does this writer think my agency is, a charitable organization? I’d like to be able to retire someday.”

And what would an editor at a major publishing house (let’s call him Federico) conclude from Ermintrude’s statement? Something, no doubt, along the lines of, “This writer is writing for her friends. All four of them. Next!”

Clearly, being vague about her target audience has not served Ermintrude’s interests. Let’s take a peek at what would have happened if she had been a trifle more specific, shall we?

Ermintrude says: “Yes, there is a target market for my book: Gen Xers, half of whom are women, many of whom have divorced parents, many of whom will have had an elementary school classmate named Zephyr.”

Agent Betheen thinks: “Hmm, that’s a substantial niche market. 5 million, maybe?”

Sounding more marketable already, isn’t it?

But when Betheen pitches it to editor Federico this way, he thinks: “Great, a book for people who aren’t Baby Boomers. Most of the US population is made up of Baby Boomers and their children. Do I really want to publish a book for a niche market of underemployed, recycling-conscientious vegans with little disposable income?”

So a little better, but still, no cigar. Let’s take a look at what happens if Ermintrude has thought through her readership in advance and approaches Betheen with relevant statistics all ready to leap off onto the query page.

Ermintrude says (immediately after describing the book in her query): “I’m excited about this project, because I think my protagonist’s divorce trauma will really resonate with the 47 million Gen Xers currently living in the United States. Half of these potential readers have parents who have divorced at least once in their lifetimes. Literally everybody in that age group either had divorces within their own families as kids or had close friends that did. I think this book will strike a chord with these people.”

Agent Betheen responds: “There are 47 million Gen Xers? I had no idea there were that many. I want to see the manuscript; this has market potential.”

And editor Federico thinks: “47 million! Even if the book actually appealed to only a tiny fraction of them, it’s still a market well worth pursuing. Yes, Betheen, send me that manuscript by your new client.”

The moral of this exciting tale of woe and uproar: even the best book premise can be harmed by vague assertions about its target audience; it can only helped by the query’s talking about in marketing terms.

There is one drawback to using up-to-the-minute demographic statistics, of course — if you end up querying the same project repeatedly over several years (not at all unusual for even very well-written manuscripts, at this point in literary history), you may have to go back and update your numbers. Actually, it’s not a bad idea to reexamine your query’s arguments every so often, anyway. it’s quite easy to fall into the habit of pumping out those queries without really pondering their content — or whether this particular letter is the best means of marketing to that particular agent.

Speaking of which, let’s return to our ongoing query-improvement list already in progress. Take a long, hard look at your letter and ask yourself…

(10) Have I addressed this letter to a specific person, rather than an entire agency or any agent currently walking the face of the earth? Does it read like a form letter?
Some of you just did a double-take, didn’t you? “But Anne,” you cry in unison, and who could blame you? “I’m experiencing déjà vu. Didn’t we already cover this in #5, Is it clear from the first paragraph that I am querying the appropriate agent for my work?

Well, yes and no. Yes, I made some suggestions last time for some tried-and-true reasons for explaining why approaching a particular agent makes sense for your book. But no, we didn’t discuss how to fix a generic-sounding first paragraph.

Let’s rectify that right now: basically, you fix it by not using the same first paragraph in every query.

As I mentioned in an earlier post in this series, experienced queriers will tweak their basic query letters to personalize them for each agent on their list. Less experienced serial queriers, though, often do not change anything but the first paragraph, address, and salutation between each time they sent out their mailed letters, more or less insuring that a mistake made once will be replicated a dozen times. Copying and pasting the text of one e-mailed query into the next guarantees it.

And those of you who habitually did this were surprised to receive form-letter rejections? The electronic age has, alas, made it much, much easier to be dismissive: never have so many been rejected so much with so few keystrokes. So although it may seem needlessly time-consuming, it’s worth reviewing every single query to ascertain that the opening paragraph speaks specifically to the recipient’s tastes and placement record.

Most aspiring writers don’t even consider doing this — and frankly, it’s easy to see why. Many approach quite a few agents simultaneously, and with good reason. At this point in publishing history, when many agencies don’t even respond to e-mailed queries if the answer is no, waiting to hear back from one agent before approaching the next is poor strategy. Querying every possible agent one at a time can add years to the agent-finding process.

Do I sense some restless murmuring out there? “But Anne,” some of you conference veterans protest, “I heard that some agents will become furious if they find out that a writer is sending out many queries simultaneously. I don’t want to scare them away from my book by breaking their rules right off the bat!”

I agree with the general principle imbedded in this cri de coeur — it’s only prudent to check an agency’s website and/or its listing in one of the standard agency guides to ascertain what precisely the agent you are addressing wants to see in a query packet. The differentials can be astonishing: some want queries only, others want synopses, many ask for pages to be placed in the body of an e-mail, a few ask queriers just to go ahead and send the first 50 pages unsolicited.

What no agency will ever leave off any of its expressions of preference, however, is mention of a policy forbidding simultaneous querying, the practice of sending out queries to more than one agent at a time — if it has one, which is exceedingly rare. Some do have policies against simultaneous submissions, where more than one agent is reading requested materials at the same time, but believe me, the agencies that want an exclusive peek tend to be VERY up front about it.

So if you heard that most agents prefer exclusive queries, you’ve been misinformed — or have been talking to someone who last queried in the mid-1970s.

Rather than hamstringing your querying efforts by assuming that a relatively rare preference is universal, take the necessary few minutes to check each agency’s querying policies before you send them anything. If you can’t find agency-specific guidelines (and you may not; query with SASE is an exceedingly common agents’ guide listing), it’s safe to assume that (a) they’re not expecting solo queries, so (b) you needn’t even mention multiple queries in your letter. Trust me, (c) if the agent wants an exclusive peek at your manuscript, he’ll tell you so point-blank in the request for pages.

This should, I hope, sound somewhat familiar to those of you who have been querying for a while. If not, I’m more than happy to haul out the broken record player again:

broken-recordThere is no such thing as a one-size-fits-all query packet. In order not to run afoul of these wildly disparate expectations, a querier must be willing to do a bit of homework and follow individualized directions.

Fair warning: sometimes an agency’s listing in one of the standard guides, its website, and what one of its member agents will say at a conference are at odds. In the event of a serious discrepancy, don’t call or e-mail the agency to find out which they prefer. Go with the information that appears to be most recent — in my experience, that’s usually what’s posted either on the website or on the agency’s Publisher’s Marketplace page.

I can hear some of you worrying types beginning to gnaw your fingernails down to the elbow, wondering if you sent out multiple queries based upon outdated sets of guidelines, or that the information was coded in a way you did not understand, but again, I would urge you to relax. It’s practically unheard-of for an agent to wake up one fine morning, stretch, and suddenly shout, “Hey, I’m sick of queriers not committing to me from the instant it occurs to them to approach me. I’m going to tell Millicent to dump any query that doesn’t say I’m getting an exclusive look into the recycling bin!”

That’s ridiculous, of course. Many agencies don’t recycle.

Just do your best, and hope for same. If you have checked to ascertain that the agent of your dreams — or at least the next on your list — does not have an exclusivity policy, you should assume that s/he doesn’t. Trust me, if an agent who does prefer an exclusive peek doesn’t want other agents seeing it, s/he will let you know.

Until then, it’s a waste of your valuable time to grant a de facto exclusive to someone who hasn’t asked for it. (For some tips on how to deal with such a request if and when it comes up, please see the EXCLUSIVES TO AGENTS category on the list at right.)

So why does the rumor that that agents secretly crave exclusives (and thus penalize queriers who don’t read their minds and act accordingly) remain so pervasive? Beats me. If I had to guess (and apparently I do), I would say that it is an unintended side effect of agents’ standing up at writers’ conferences and saying, “For heaven’s sake, don’t send out mass queries — if I see a query that’s clearly been sent to every agent in the book, I send straight it into the rejection pile.”

In other words, don’t send out generic queries. They’re just not worth your time — or Millicent’s.

A query letter designed to please all is unlikely to be geared to the specific quirks and literary tastes of any particular agent — one of the many reasons that this shotgun approach seldom works. The other, believe it or not, is that mass submitters often render the fact that they don’t know one agent on their lists from another by sending out what is known in the biz as a Dear Agent letter. As in one that begins:

Dear Agent,

I haven’t the vaguest idea who you are or what you represent, but since the big publishing houses don’t accept submissions from unagented authors, I come to you, hat in hand, to beg you to represent my fiction novel, LEFT-HANDED REDHEAD IN CLOGS. It’s a guaranteed hit with tempestuous coppertops everywhere, and a natural for the talk-show circuit. I enclose a pair of clogs as a gift in the desperate, forlorn hope that a huge, heavy box will be mistaken for a manuscript, and thus this query will end up on someone influential’s desk. Please find me charming?

Why, when there is so much to resent in this (probably quite honest) little missive, would the salutation alone be enough to get this query rejected without reading farther? Well, to folks who work in agencies, Dear Agent means only one thing: the writer who sent it is sending an identical letter to every agent listed on the Internet or in one of the standard agency guides.

Willy-nilly, with no regard to who represents what and consequently who is likely to be interested in the book at hand.

Which means, Millicent reasons, that it is unlikely to the point of mockery that the book being proposed is going to fit the specific requirements and tastes of any of the agents currently domiciled at the agency — and unlikely to the point of rolling around in hysterics on the floor that the querier will have bothered to read the agency’s submission guidelines What’s the hope, then, that requested materials would even remotely resemble professional manuscript pages? And, most agency denizens would additionally conclude, the writer hasn’t bothered to learn much about how the publishing industry works.

The result: virtually any Millicent will simply toss it into the reject pile, if not actually the trash, without bothering to read even the first paragraph. (Dear Agent letter-writers seldom know to include SASEs, alas.)

Since this is such a notorious agents’ pet peeve, I’m going to trouble you with yet another question aimed at making that first paragraph a beautiful case that you — yes, you — are the best possible fit for the agent you happen to be querying at the moment. And to make that case pellucidly clear even to a Millicent who has only 30 seconds or so to devote to each query.

(11) Do I make it clear in the first paragraph of the letter SPECIFICALLY why I am writing to THIS particular agent — or does it read as though I could be addressing any agent in North America?
This is a corollary of the last, of course. To put it another way, writers aren’t the only ones screaming at the heavens, “Why me? Why me?” (Agents scream it, too, but with a slightly different meaning.)

It’s worth taking a look at your query letter and asking yourself if it answers the question: there are hundreds and hundreds of literary agents in the United States alone — why did you choose this one, out of all others, to query? What specifically about this agent’s track record, literary tastes, and/or bio led you to say, By gum, I would like this person to represent my work?

And no, in this context, because she is an agent and I desperately want to sell my book to a publisher is not a reason likely to impress Millicent. She hears it too often.

The best way to justify your agent choice is by mentioning one of the agent’s recent sales. (Recent, in publishing-speak, means within the last five years.) Remember, agents — like most other people — tend to be proud of their best work: if you want to get on their good side, showing a little appreciation for what they have done in the past is just good strategy. Especially if you can honestly compliment them on a project they really loved, or one that was unusually difficult to sell.

I picked this little trick up not at writers’ conferences, but in academia. When a professor is applying for a job, she is subjected to a form of medieval torture known as a job talk. Not only is she expected to give a lecture in front of the entire faculty that is thinking of hiring her, all of whom are instructed in advance to jump on everything she says with abandon, but she is also expected to have brief, private meetings with everyone on the faculty first. If she wants to get their vote, she had better have at least one pithy comment prepared about each and every faculty member’s most recent article, or she’s toast.

It’s every bit as horrible as it sounds, like going through a series of 20 or 30 interviews with authors who want to believe simply everyone in the universe has read their work. Everyone smart, anyway.

Gee, I can’t imagine why I didn’t want to remain in academia. But it did teach me something very valuable indeed: pretty much every human being affiliated with any book ever published likes to be recognized for the fact.

Fortunately, it’s very easy to work a compliment into a query letter without sounding cheesy or obsequious. If the agent you are querying has represented something similar to your work in the past, you have a natural beginning:

Since you so ably represented X’s excellent {fill in recent title here}, I believe you may be interested in my book, TITLE, a {book category} aimed at {target audience}.”

I can feel your blood pressure rising, but again, relax: there are many ways to find out what an agent has represented. Check the acknowledgments of books you like (authors often thank their agents), or check the agency’s website to see whom the agent represents. If all else fails, call your favorite book’s publisher, ask for the publicity department, and ask who the agent of record was; legally, it’s a matter of public record, so they have to tell you.

Actually, with small publishers, this isn’t a bad method for finding out what they are looking to publish. I once had a charming conversation with an editor at a small Midwestern press, who confided to me that when she had acquired the book about which I was inquiring, the author did not yet have an agent. Sensing an opportunity, I promptly pitched my book to her — and she asked me to send her the first fifty pages right away.

Sometimes opportunities are hiding in some unexpected places. Are you presenting your work in a way that invites Millicent to take a chance?

(12) If I met this agent or editor at a conference, or am querying because I heard him speak at one, or picked him because s/he represents a particular author, do I make that obvious immediately? If I picked him purely because he represents my book category, have I at least made that plain?
Queriers often seem reluctant to mention bring up having heard an agent speak, but since such a low percentage of the aspiring writers out there attend conferences (under 4%, according to the last estimate I saw), attending a good one that the agent you’re querying also attended is in fact a minor selling point for your book.

broken-recordThe prevailing wisdom dictates that writers who make the investment in learning how to market their work professionally tend to have more professional work to present. A kind of old-fashioned notion, true, but if you’re a conference-goer, it’s one you should be milking for all it is worth.

I would suggest being even more upfront than this, if the conference in question was a reputable one and you did in fact attend it. Why not write the name of the conference on the outside of the envelope, in approximately the same place where you would have written REQUESTED MATERIALS had you pitched to the agent successfully there?

And if you are e-querying, why not mention the conference in the subject line of the e-mail? Also a good idea to include: the word QUERY.

If you have not heard the agent speak at a conference, read an article she has written in a writer’s magazine or online, or noticed that your favorite author thanked her in the acknowledgments of a book you liked — all fair game to mention in the first line of your query — don’t give in to the temptation not to personalize the first paragraph. Be polite enough to invent a general explanation for why you added her to your querying list. Something like this will work just find

Since you represent such an interesting array of debut fiction about women in challenging situations, I hope you will be interested in my novel…

(13) Am I sending this query in the form that the recipient prefers to receive it? If I intend to send it via e-mail, have I quadruple-checked that the agency accepts e-mailed queries? If I am sending it via regular mail, have I checked that the agency still accepts paper queries?
Stop cackling, hard-core web fiends. The publishing world runs on paper — even as I write this, it’s still far from unusual for a prestigious agency not to accept e-submissions at all. Even agencies with websites (which not all of them maintain, even today) that routinely accept electronic submissions often employ agents who prefer paper queries, even from writers residing in foreign countries for whom getting the right stamps for the SASE is problematic.

Double-check the agency’s policy before you e-query. This information will be in any of the standard agency guides, and usually on the website as well. If you’re in doubt, query via regular mail — strategically, it’s a better idea, anyway.

Why? Glad you asked.

broken-recordit’s far, far less work to reject someone by the press of a single button than by stuffing a response into a SASE. Also, the average reader scans words on a screen 70% faster than the same words on paper. Thus, a truly swift-fingered Millicent can reject 50 writers online in the time that it would take her to reject 10 on paper.

The relative speed of scanning e-queries is why, in case you’re wondering, quite a few of the agencies that actively solicit online queries tend to respond more quickly than those that don’t. Or not at all — which means that it’s doubly worth your while to check an agency’s policy on responding to e-queries before you approach them; many have policies that preclude responding to a querier if the answer is no.

“But Anne,” I hear many of you protest, “what happens if I accidentally send an e-query to an agent who doesn’t like them, or a paper query to one who prefers to be approached electronically? That won’t result in an automatic rejection, will it? It’s not as though I did it on purpose.”

I’m afraid intent doesn’t matter much in this instance, but no, these are not necessarily instant-rejection offenses. They often are, though, for obvious reasons.

Oh, it’s not so obvious? Okay, let me ask you: who would you prefer to read your letter, an agent calmly going through a stack (or list) of queries, or an agent whose first thought upon seeing your epistle is, “Oh, God, not another one! Can’t any of these writers READ? I’ve said in the last ten years’ worth of Herman’s Guides that I don’t want to be queried via e-mail!”

I don’t know about you, but given my druthers, I would select the former.

Call me old-fashioned, but I believe that just as it’s polite to address a person the way he prefers to be addressed, rather than by a hated nickname, a courteous writer should approach an agent in the manner she prefers to be approached. Those with strong preferences either way seldom make a secret of it; verify before you send.

And before anyone out there asks: yes, most agents will assume that a writer worth having as a client will have gone to the trouble of learning something about their personal preferences. If they have expressed a pet peeve in one of the standard agency guides, been interviewed about it, or have written about it in a blog, they will assume that you are aware of it.

Google is your friend, in other words. Take the 5 minutes to check before you query. While we’re on the subject of double-checking, allow me to sneak in one more quick question before I sign off for the night:

(14) Am I absolutely positive that I have spelled the agent’s name correctly, as well as the agency’s? Am I addressing the agent of my dreams as Dear Ms. Smith, rather than Hey, Amy? Am I positive that the letter I have addressed to Dear Mr. Smith shouldn’t actually read Dear Ms. Smith? Heck, am I even sure that I’m placing the right letter in the right envelope?
I hear some titters out there, but you wouldn’t BELIEVE how common each of these gaffes is. The last is usually just the result of a writer’s being in a hurry to get the next set of queries in the mail, and tend to be treated accordingly, but the first two constitute major breaches of etiquette.

And yes, an agent with a first name that leaves gender a tad ambiguous is every bit as likely to resent an incorrect salutation as a Rebecca or Stephen would. Often more, because a Cricket, Chris, or Leslie constantly receives queries apparently addressed to someone of the opposite sex. This type of annoying mix-up has led to more agencies posting pictures of their agents on their websites than you’d expect.

If you’re in serious doubt — faced with a grainy photo, no photo at all, an agent with a name like Bo, etc. — call the agency and ask point-blank whether the agent is a Mr. or Ms. (Quick note for those querying US agents from other parts of the world: currently, Mr. or Ms. are the only two polite options, unless the person in question happens to be a doctor or a professor. Unless a woman makes a point of identifying herself as a Miss or Mrs., Ms. is the proper salutation.)

I know: you’ve heard 4500 times that a writer should never call an agency until after she has a signed representation contract in hand or the agent has left a message asking him to call back, whichever comes first. While it is quite true that allowing the agent to set the level of familiarity in the early stages of exchange is good strategy, most offices are set up to allow a caller to ask a quick, anonymous question, if she’s polite about it. As long as you don’t ask to speak to the agent personally and/or use the occasion to pitch your book, you should be fine.

Have you noticed how many of these tips boil down to some flavor of be clear, do your homework, and be courteous? That’s not entirely coincidental: as odd as it may seem in an industry that rejects so many talented people so brusquely, manners honestly do count in this business.

As my grandmother was fond of saying, manners cost nothing. But as I am prone to tell my clients and students, not exhibiting courtesy can cost an aspiring writer quite a lot.

So sit up straight, brush your teeth, and help little old ladies across the street; it will be great practice for working with an agent or editor. Keep up the good work!

Queryfest, part II: the infamous self-rejecting query, or, when is a letter addressed to a business not a business letter?

Querying, I think we all can agree, is a necessary evil: no one likes it. It generates a whole lot of inconvenience for writer and agency alike, and to engage in sending one out is to put one’s ego on the line in a very fundamental way. Rejection hurts, and you can’t be rejected if you never send out your work, right? So you can either try to lie low, keeping your dreams to yourself, or you can attempt to approach those high-and-mighty gatekeepers of the industry, asking to be let inside the Emerald City.

Sounds a lot like high school social dynamics, doesn’t it?

Just as many people stay away from their high school reunions because they fear exposing themselves to the judgment of people whom past experience has led them to believe to be shallow and hurtful, many, many writers avoid querying, or give up after just a handful of queries, because they fear to be rejected by folks they have heard are — wait for it — kind of shallow and prone to be hurtful.

There are a variety of ways to deal with such fears. One could, for instance, not query at all, and resign oneself to that great novel or brilliant nonfiction book’s never being published. Alternatively, one could query just a couple of times, then give up.

Or — and if you haven’t guessed by now, this would be my preferred option — you could recognize that while some of the people at the reunion may in fact turn out to be kind of unpleasant, you really only need to find the one delightful person who finds you truly fascinating to make the entire enterprise worthwhile.

You’ll be pleased to hear, though, that unlike a hapless ex-school kid gearing up to attend a reunion, there are certain things an aspiring writer can do before querying to increase the probability of a positive reception. Certain elements mark a query letter as coming from someone who has taken the time to learn how the publishing industry works.

Agents like writers who bother to do that, you know, and with good reason. Such new clients are much less time-consuming than those whose ideas of how books are sold bear only scant relation to reality. Aspiring writers harboring unrealistic expectations tend not only to express resentment when their work encounters stumbling-blocks — they often end up feeling disappointed when things are going well.

This isn’t at all uncommon, by the way; even very talented fledgling writers often harbor unrealistic ideas about how books find representation. Let’s face it, we all know at least one writer who has blithely sent off a query, expecting to receive in reply an immediate offer of representation, only to be astonished to learn that the agent to whom he sent it actually wants to read his manuscript before making a commitment. Chances are that you’re also acquainted with a writer, perhaps the same one, laboring under the illusion that a really good book will move from the query stage to publication, or at least an offer of publication, within a matter of weeks. Then there’s the writer flabbergasted when her query does not receive an instantaneous response, and the one stunned to realize that it often takes 3-6 months or even longer for an agent to get back to a writer about a submitted manuscript.

And hands up, anybody who also knows a writer who, after his first query was rejected (or, as has become increasingly common, did not generate a response at all), decides that there’s no need to query anyone else. If one agent rejected it, they all will, right?

Wrong on every point, I’m afraid. Chant it with me now, veterans of Queryfest, Part I: agents are individuals, with individual tastes; they represent specific book categories, not books in general; therefore, there is no such thing as a single manuscript — or a perfect query letter — that will please every agent, everywhere, every time.

The query letter structure I proposed last time — not the only one possible by any means, or even the only one that works; it’s just what has worked best in my experience — also frees the writer from the well-nigh impossible task of trying to cram everything good about a book into a single page.

Which is, I have noticed over the years, precisely what most aspiring writers try to do.

No wonder they get intimidated and frustrated long before they query the 50 or 100 agents (yes, you read that correctly) it often takes these days for a good book to find the right fit. To put this in perspective, a truly talented writer might well end up querying the equivalent of my entire high school graduating class before being signed.

Hey, I went to a small school. My class wasn’t even big enough to sustain exclusive cliques.

Believe it or not, a book project that generates masses of rejected queries is not necessarily a bad book concept, poorly written, or even unmarketable. Rejection is often a function of heavy competition, agent specialization, and aspiring writers not being aware of what information a query letter is supposed to contain.

Apart from doing the necessary homework to get a query that does contain the right information onto the desk of an agent who does habitually represent that type of book, the only way that I know to speed up that process is to make the query letter itself businesslike, but personable.

I sense some of you clutching your chests, all set to launch into a full-blown panic attack, but you can relax. I’m not talking about spilling your soul onto a single sheet of paper.

I’m talking about making your query letter unique. And not in the all-too-common misdefinition of the word as a synonym for special. I mean unique in its proper sense of one of a kind.

A tall order, you say? Well, keep in mind that the sole purpose of the query is to engender enough excitement in an agent (or, more commonly, in Millicent the agency screener: it is rare for agents at the larger agencies to read query letters themselves; Millicent’s the one getting the paper cuts) that she will ask to see a representative chunk of the book itself, not to reproduce what you would like to see on the book’s back jacket or to complain about having to work through an agent at all.

If either of the last two options made you chuckle in disbelief, good. Believe it or not, I’ve seen both turn up many, many times in unsuccessful query letters. Boasting and petulance both abound on the query page, and both tend to discourage positive response.

Now, I know that my readers are too savvy to do either of those things deliberately, but isn’t it worth sitting down with your query letter and asking yourself: could an exhausted Millicent — in a bad mood, with a cold, having just broken up with her boyfriend AND burned her lip on that over-hot latte yet again — possibly construe that letter as either?

Yes, querying is a chore, and an intimidating one at that. Yes, ultimately, it will be the agent’s job, not yours, to market your work to publishers. And yes, an agent or editor probably would have a far better idea of how to spin your book than you would.

Agents and their screeners are in fact aware of all of these things. You don’t need to tell them.

Your query letter needs to market your book impeccably anyway, in a tone that makes you sound like an author who loves his work and is eager to give agent and editor alike huge amounts of his time to promote it. Not a walk in the park, definitely, but certainly doable by a smart, talented writer who approaches it in the right spirit.

Sound like anyone you know?

So start thinking, please, about how to make your query the one that waltzes into the reunion with a positive attitude, not the one who storms in with a chip on its little shoulder. Or, heaven forefend, the one that doesn’t stick its nose through the door at all.

The gates of the Emerald City are not going to open unless you knock, people. I’ve said it before, and I shall no doubt say it again: the only manuscript that has absolutely no chance of getting published is the one that is never queried or pitched.

Yet even as I typed that, I could sense some ardor-deflation out there. “”My God,” the little voice in the back of my head which I choose to attribute to my readership shouts, “how on earth could anyone sound unique within the context of a single-page missive? How can I cram all I need to say to grab their attention in that little space, much less seem unique while doing it?”

Um, are you sitting down? You don’t actually have the entire page to catch their attention. To be on the safe side, figure you have only about five lines to convince them to keep reading.

Yes, you read that correctly. While you already have the heart medication and/or asthma inhaler at the ready, it seems like a good time to add: Millicent and her ilk do not read the vast majority of query letters to their ends.

Are you rending your garments and shouting, “Why, Lord, why?” Because the vast majority of query letters disqualify themselves from serious consideration before the end of the opening paragraph. They are, in fact, self-rejecting.

Hey, I told you to sit down first.

At the risk of repeating myself, this is largely attributable to aspiring writers’ not being aware of what information a query letter should contain. And should not: unfortunately, Americans are so heavily exposed to hard-sell techniques that many aspiring writers make the mistake of using their query letters to batter the agent with predictions of future greatness so over-inflated (and, from the agent’s point of view, so apparently groundless, coming from a previously unpublished writer) that they may be dismissed out of hand.

Like what, you ask? Here are some perennial favorites:

This is the next (fill in name of bestseller here)!

You’ll be sorry if you let this one pass by!

Everyone in the country will want to read this book!

Women everywhere will want to buy this book!

This book is like nothing else on the market!

There’s never been a novel/memoir/nonfiction book on this subject before!

And, of course, the all-time most common:

It’s a natural for Oprah!

Admittedly, Millicent sees this one less often since Oprah’s network show went off the air, but you’d be surprised at how little the demise of Oprah’s book club caused the frequency of this claim’s appearing in query letters to diminish. Five years ago, it wasn’t at all uncommon for Millicent to see this assertion ten or fifteen times per day.

I hate to burst anyone’s bubble (yet I do seem to be doing it quite a bit lately, don’t I?), but even back when Oprah’s book club was in full swing and concentrating on living authors, this claim was seldom credible to professional eyes, unless the author could legitimately include in the query the date upon which she was already booked to appear on the show. Ditto with all of the boasts above, actually: to Millicent, these are all absurd statements to discover in a query letter.

Yes, even if the book in question actually is the next DA VINCI CODE.

Why? Because these aren’t descriptions of the book; they’re back-jacket blurbs, marketing copy, equally applicable to (and equally likely to be true about) any manuscript that crosses their desks. After one has heard the same claim 1500 times, it starts to lose a little vim.

“Why do these queriers keep telling me that their books are unique?” Millicent grumbles, reaching for her fourth latte of the afternoon. “Why aren’t they SHOWING me?”

Ah, there’s the rub: assertions like these simply are not as effective at establishing a writer’s ability or a story’s appeal as demonstrating both practically, through well-written sentences and a summary containing lively and unusual details. At base, all of these hard-sell statements are reviews — and not, let’s face it, from the most credible source. Authors tend, after all, to be slightly partial to their own work.

Or so the pros surmise from the scads and scads of queries telling them point-blank that this book or that is terrific.
Even in the rare instances that these statements aren’t just empty boasts based upon wishful thinking, consider: whose literary opinion would you be more likely to believe in Millicent’s shoes, the author’s vague claim of excellence about his own book or another reader’s recommendation?

To put it another way, if someone you’d never met before came up to you on the street and said, “Hey, I bake the world’s best mincemeat pies, the kind that can change your life in a single bite,” would you believe him? Enough to stop in your tracks, giving up all hope of getting your errands done that morning, and ask him for information about his pie-making process? Based upon only his self-assessment, would you trustingly place that total stranger’s good-looking (or not) slice of God-knows-what into your mouth?

Or would you want some assurances that, say, this hard-selling yahoo knows something about cooking, had produced the pie in a vermin-free kitchen, and/or hadn’t constructed the mincemeat out of ground-up domestic pets?

Oh, you may laugh, but honestly, expecting an agent to ask to read a manuscript purely because you think it might sell well to a non-specific audience is the literary equivalent of that pie-pusher’s telling a passerby to open wide and swallow. Requesting manuscript pages means setting aside time (usually Millicent’s first, then, if she approves it, the agent’s) out of very busy schedules to engage in intensive reading. Why would agents and editors’ desire to hear about a new writer’s past publication history in a query — or educational background, or even platform — if not to try to figure out if that pie is made of reasonable materials and in a manner up to professional standards of production before agreeing to invest the time in ingesting it?

That’s why, in case you’ve been wondering, a good query letter includes what I like to call ECQLC, Eye-Catching Query Letter Candy, platform information and/or selling points that will make Millicent sit up and say either, “Wow, this writer has interesting credentials,” “Wow, this writer is uniquely qualified to tell this story,” and/or “Wow, this book has greater market appeal/a larger target audience/is significantly more important to human existence than I would have guessed.”

The crucial exclamation to elicit, obviously, is “Wow!” Not merely because Millicent honestly does enjoy discovering exciting new writing projects (yes, even though it’s her job to reject 98% of the ones that cross her desk), but because a query letter that mentions either the writer’s credentials or the book’s selling points is genuinely rare. It’s very much in your book’s interest, then, to include yours.

I sense some disgruntled muttering out there, do I not? “Here we go again, Anne,” some mutterers, well, mutter. “I can’t stand it when the pros start rattling on about platform. Isn’t that just code for we’re not interested in taking a chance on previously unpublished authors?”

Actually, it isn’t. Agents and their Millicents don’t ask to see platform information in queries in order to seem exclusionary toward previously unpublished writers (okay, not merely to seem exclusionary). They want it to be there because specific references to specific past literary achievements are signals to a quick-scanning screener that this is a query letter to take seriously.

As will an opening paragraph that states clearly and concisely why the writer decided to query this agent, as opposed to any other; a well-crafted single-paragraph elevator speech for the book; some indication of the target market, and a polite, respectful tone. The same basic elements, in short, as an effective verbal pitch.

Did some light bulbs just flicker on over some heads out there?

That’s right, campers — the difference between a vague boast and solid information about your book and why THIS agent is the best fit for it is actually a show, don’t tell problem, at base. Part of your goal in the query letter is to demonstrate through your professional presentation of your project that this is a great book by an exciting new author, not just to say it.

So you might want to eschew such statements as, “My friends say this is the greatest novel since THE GRAPES OF WRATH. It will move you to tears and rock you with laughter. It’s also a natural for Oprah.” You can make better arguments for your manuscript’s relevance.

“But Anne,” I hear some of you protest, “my book really is the best novel since THE GRAPES OF WRATH; several of my first readers/my writing teacher/my mother said so. Even if I did happen to be clutching the hems of their respective garments at the time, begging piteously for some positive feedback on my writing, isn’t it relevant in a query that I’m not the only human being that thinks I can write?”

Well, yes and no, garment-clutchers. Yes, you should mention in your query letter if someone of whom Millicent is likely to have heard and whose opinion she is likely to respect has said, preferably in writing, that your manuscript will revolutionize literature as we know it. At least if s/he meant it in a positive sense.

No, you should not bring up that someone of whom the literary world at large has never heard has compared you to Leo Tolstoy. Trust me on this one: it’s just going to sound like yet another boast

Think about it: why would someone who reads for a living just take a total stranger’s assurance that a manuscript is the most hilarious novel since TOM JONES? Professional readers tend to like to make up their own minds about how good a book is. Besides, how could Millicent possibly verify a review from a random person? For all she knows, your sainted and exceptionally literate mother has no taste in books at all, or any familiarity with the current book market. For all she knows, you just made up that writing teacher’s comment.

Oh, pick your jaws off the floor, quoters-of-others: of course, you weren’t intending to do such a thing, but you’d be astonished at how often queriers seem to pluck positive reviews from the ether. Unless you can legitimately cite a well-established author in your chosen book category — and believe me, Millicent will double-check the quote — or a household name other than Mom, your glowing review is all too likely to get dismissed as just another of the thousands of similar plugs our Millie sees every month.

Unless “Who is this person, and why should I care what he thinks?” is the response you were hoping to engender?

I hate to be the one to break it to you, but usually, Millicent will simply stop reading if a query letter opens with an empty boast like that, because to her, including such statements is like a writer’s scrawling on the query in great big red letters, “I have absolutely no idea how the publishing industry works.” Which, while an interesting tactic, is unlikely to get an agent or her screener to invest an additional ten seconds in reading on to your next paragraph.

That’s right, I said ten seconds: as much as writers like to picture agents and their screeners agonizing over their missives, trying to decide if such a book is marketable or not, the average query remains under a decision-maker’s eyes for less than 30 seconds. That doesn’t seem like a lot of time to make up one’s mind, does it?

Actually, it is ample for a query letter rife with typos and unsubstantiated claims about how great the book is to turn a professional reader off. Or one that fails to mention whether the book in question is fiction or nonfiction — another mind-bogglingly frequent omission. Or one that wastes too much valuable page space telling Millicent that the book will inevitably sell well, rather than providing her with enough information about the story for her to see why it will. Or one that asks her to read a kind of book her boss simply does not represent.

It’s more than enough time, in short, to reject a self-rejecting query.

Try not to blame Millicent for speeding through those missives, automatically ruling out the ones that contain common mistakes and omissions. I can’t stress enough that agency screeners do not reject quickly merely to be mean. It’s their job, and to a certain extent, developing pet peeves and shortcuts is a necessary psychological defense for someone handling hundreds of people’s hopes and dreams in any given day’s work.

Even the best-intentioned Millicent might conceivably, after as short a time as a few weeks of screening queries, start relying pretty heavily upon her first impressions. Consider, for instance, the pervasive misconception that business format is proper for either query letters or manuscripts. It isn’t: business format for letters is, as the name implies, appropriate for business letters; query letters should be in correspondence format, with indented paragraphs, and there’s a completely different standard format for manuscripts.

That may be counter-intuitive to some writers — writing is writing, isn’t it? — but to those who handle professional manuscripts for a living, it seems self-evident. “Why would a query and a manuscript be formatted identically?” Millicent asks, genuinely astonished at the very idea. “They have utterly different functions. And since the publishing industry prides itself on maintaining standards of literacy, why would we jettison indentation just because people in other types of business that have nothing to do with books decided some years ago that indenting paragraphs was optional? Shouldn’t it be obvious to anyone who has ever picked up a traditionally published book that indentation is far from obsolete?”

Indented paragraphs are, to put it bluntly, not only the industry standard, but proper in English prose. They are an idea whose time has not only come, but remains.

It’s also darned handy at screening time: improper formatting is the single quickest flaw to spot in either a query or manuscript. So why wouldn’t Millicent free up an extra few seconds in her day by rejecting paper query letters devoid of indentation on sight? Especially when empirical experience has shown her that aspiring writers who don’t use grammatically-necessary indentation in their query letters often eschew it in their manuscripts as well?

“But Anne,” some of you demand indignantly, and who could blame you? “What does indentation have to do with the actual writing in a manuscript? Or a query, for that matter?”

Potentially plenty, from Millicent’s point of view. Remember, the competition for both client spots at agencies and publication contracts is fierce enough that any established agent fill her typically scant new client quota hundreds of times over with technically perfect submissions: formatted correctly, spell- and grammar-checked to within an inch of their lives, beautifully written, AND the kind of book the agent has an already-established track record of representing. So there’s just not a lot of incentive for her to give a query with formatting, spelling, or grammatical problems the benefit of the doubt.

Some of you still don’t believe me about the dangers of using business formatting, do you? Okay, let’s take a gander at what Millicent expects to see, a letter formatted observing standard English rules of paragraph-formation:

mars query indented

Now let’s take a look at exactly the same letter in business format:

biz style mars query

Interesting how different it is, isn’t it, considering that the words are identical? And isn’t it astonishing how many paces away a reader can be for the difference to be obvious?

Admittedly, to someone who has never seen a professionally-formatted query (or manuscript, for that matter) in person, it might not be so obvious. It also might not be obvious to those unfamiliar with correspondence format. Why, the very last time I used these examples at Author! Author! detail-oriented reader Kathy pointed out,

In your first example, you put a space between the indented paragraphs. But in our manuscripts, we don’t add that extra space.
So are we to add that extra space between indented paragraphs? And do we indent the paragraphs in an email query? I’m so confused!

I feel your pain, Kathy, but frankly, Millicent wouldn’t: the rules governing manuscript format are simply different from those governing correspondence. That’s always been true (at least since the advent of typewriters in the mid-19th century), yet many queriers seem to find it confusing. That generally comes as a surprise to folks in the publishing industry, because it would simply never occur to them that anyone would confuse a manuscript with a letter, or indeed, that anyone would believe that all writing on paper should be formatted identically. Thus the relative intolerance of business format I mentioned above.

To clear up the confusion, queries CAN have a skipped line between indented paragraphs, but it’s optional. They should be single-spaced (and limited to a single page), printed on only one side of the page (not all that difficult for a single-page letter), and have one-inch margins. Queries also have left-justified salutations and addresses, as well as middle-justified closing compliments and signatures.

Book manuscripts, on the other hand, are double-spaced, with no skipped line between paragraphs except to indicate breaks between different sections of text. Their paragraphs must always be indented — the practice of not indenting the first paragraph of a chapter is found only in published books, not properly-formatted manuscripts. They have slug lines (and if any of this is news to you, run, don’t walk to the aptly-named HOW TO FORMAT A BOOK MANUSCRIPT category on the archive list at right.)

So manuscripts really don’t look anything like letters, when you come right down to it. Nor do they look like e-mails.

A writer could get away with non-indented paragraphs in an e-mailed query these days, but it’s certainly not mandatory. As I mentioned, the Internet and most e-mail programs are set up for business format (i.e., no indentation, single-spaced). Thus, most e-mails are single-spaced with a skipped line between paragraphs, non-indented paragraphs, and left-justified closing and signature. Because that is the norm for e-mailed communications, that format is perfectly acceptable for an e-mailed query.

In a paper query, though, non-indented queries tend to be self-rejecting. Ditto with requested materials, even if you are sending them via e-mail. (Unless her agency specifies otherwise, Millicent will expect you to send any requested pages as Word attachments, not as inserts in the body of an e-mail; thus, all pages should include indented text. FYI, agencies that tell queriers to include sample pages or chapters with their queries are not technically requesting material: they simply like for Millie to have more information at her fingertips before she makes a decision. For an in-depth discussion of the differences between query packets and submission packets, please see the HOW TO PUT TOGETHER A QUERY PACKET and HOW TO PUT TOGETHER A SUBMISSION PACKET on the archive list at right.)

“Wait just a paper-wasting minute!” indentation-avoiders everywhere cry. “Let’s go back to that bit about non-indented queries being self-rejecting. Standards have changed; e-mail has eliminated the need for observing traditional paragraph standards in any context. Besides, at the risk of repeating ourselves, it’s the writing that counts, not the formatting.”

I understand the logic, of course, but it simply doesn’t apply at the query stage: Millicent cannot possibly judge the manuscript’s writing until she has requested and read the manuscript, right? A query is judged on different criteria (and yes, Virginia, I shall be going over those criteria in detail later in the series.)

Even if it were not, the agent for whom she works couldn’t possibly submit a manuscript devoid of indented paragraphs to a publisher, period; no amount of argument is going to convince Millicent otherwise. Demonstrating a familiarity with the location and function of the TAB key, then, is a pretty good idea.

Besides, not all businesses work in the same way. As anyone who works in an agency or publishing house would no doubt be delighted to tell you, there are many, many ways in which publishing doesn’t work like any other kind of business. One does not, for instance, require an agent in order to become a success at selling shoes or to become a well-respected doctor.

If you’re looking for evidence of the biz’ exceptionalism, all you have to do is walk into a bookstore with a good literary fiction section. Find a book by a great up-and-coming author that’s sold only 500 copies since it came out last year, and ask yourself, “Would another kind of business have taken a chance like this, or would it concentrate on producing only what sells well? Would it continue to produce products like this year after year, decade after decade, out of a sense of devotion to the betterment of the human race?”

Okay, so some businesses would, but it’s certainly not the norm.

Yet almost invariably, when I try to tell them that publishing is an old-fashioned industry fond of its traditions, that agents and their screeners tend to be people with great affection for the English language and its rules, and that a savvy querier should therefore be only too delighted to curry favor with these fine people by means as simple as hitting the TAB key from time to time, I receive the same huffy reply from writers who dislike indenting: some version of, “Well, I heard/read/was told that a query/marketing plan had to be businesslike. Therefore, it must be in business format. QED, tradition-hugger.”

I’m always glad when they bring this up — because I strongly suspect that this particular notion is at the root of the surprisingly pervasive rumor that agents actually prefer business format. Agents do occasionally state point-blank at conferences, in interviews, and even in their submission guidelines that they want to receive businesslike query letters. But businesslike and business format are not the same thing. Businesslike means professional, market-savvy, not overly-familiar — in short, the kind of query letter we talked about last time.

Business format, on the other hand, doesn’t dictate any kind of content at all; it’s purely about how the page is put together. There’s absolutely nothing about it, after all, that precludes opening a query with the threat, “You’ll regret it for the rest of your natural life if you let this book pass you by!”

All of these negative examples are lifted from actual query letters, by the way. My spies are everywhere.

All that being said, there’s another reason that I would strenuously advise against using business format in your query letters. A comparative glance at the two letters above will demonstrate why.

Take another look, then put yourself in Millicent’s shoes for a moment and ask yourself: based upon this particular writing sample, would you assume that Aspiring Q. Author was familiar with standard format? Would you expect Aspiring’s paragraphs to be indented, or for him/her (I have no idea which, I now realize) NOT to skip lines between paragraphs?

Okay, would your answer to those questions change if you had a hundred query letters to read before you could get out of the office for the day, and you’d just burned your lip on a too-hot latte? (Millicent never seems to learn, does she?)

No? Well, what if it also contained a typo within the first line or two, had odd margins, or began with, “This is the best book you’ll read this year!” or some similar statement? Wouldn’t you be at least a LITTLE tempted to draw some negative conclusions from the format?

Even if you wouldn’t, Millicent would — and perhaps even should. Why? Because although most aspiring writers seem not to be aware of it, every sentence a writer submits to an agency is a writing sample. And every page is proof that a writer not only has taken the time to learn the norms of the industry — like, say, that queries and manuscripts should be formatted differently — but is conscientious enough to be able to follow them consistently without coaching.

Why, yes, that is quite a lot to read into something as simple as how a writer chooses to format a query, or whether he knows not to open it with his best friend’s immortal assertion that the novel being queried is fated to sell better than JAWS, PEYTON PLACE, and the entire TWILIGHT series combined. But when a stranger comes up to sell you a meat pie, you’re going to be looking for whatever clues you can to figure out if he’s on the up-and-up before you take a bite out of it.

I can feel some of you getting depressed over this, but actually, I find it empowering that the high rejection rate is not arbitrary. Quick rejections are not about being mean or hating writers — they’re about plowing through the mountains of submissions that arrive not only daily, but since the advent of e-mail, hourly. Lest we forget, the average agency receives 800-1500 queries per week, and that’s not counting the post-Labor Day backlog or New Year’s Resolution Rush, folks. Agents and screeners have a very strong incentive to weed out as many of them as possible as rapidly as possible.

That’s why, in case you were wondering, that agents will happily tell you that any query that begins “Dear Agent” (rather than addressing a specific agent by name) automatically goes into the rejection pile. So does any query that addresses the agent by the wrong gender in the salutation. If you’re unsure about a Chris or an Alex, double-check the agency’s website; they often list bios with pronouns in them. If that fails, call the agency and ask whether the proper salutation is Ms. or Mr.; no need to identify yourself as anything but a potential querier.

And, of course, the most obvious self-rejecter of all, any query that is pitching a book in a category the agent is not looking to represent. Yes, even if the very latest agents’ guide AND the agency’s website says otherwise. Queriers don’t get to play rules lawyer; you’re just going to have to accept that these people know what their own connections are.

You are sitting down, are you not? Good, because what I have to say next may come as something of a shock: each of these self-rejecting queries will, in all probability, generate exactly the same form rejection letter as queries that were carefully considered, but ultimately passed upon.

So how precisely is an aspiring writer to learn what does and doesn’t work in a query? By finding out what Millicent has been trained to spot — and learning what appeals to her.

A great place to start: go to writers’ conferences and ask individual agents about what kind of queries they like to see, so you may compare their answers. Attend book readings and ask authors about how they landed their agents. Take writers who have successfully landed agents out to lunch and ask them how they did it.

Sound like a lot of trouble? You’re not alone in thinking so, I assure you. There’s a reason I revisit this topic so thoroughly once a year; I’m just trying to save you a little legwork.

However you decide to go about learning the ropes, do not, whatever you do, just assume that what works in other kinds of marketing will necessarily fly in approaching an agent. Almost universally, agency guidelines specifically ask aspiring writers not to use the hard-sell techniques used in other types of business: writers seeking representation are expected not to telephone to pitch, send unrequested materials, or engage in extracurricular lobbying like sending cookies along with a query letter.

Instead, be businesslike, as befits a career writer: approach them in a manner that indicates that you are aware of the traditions of their industry. We shall be talking about how to go about that next time, naturally. Keep up the good work!

Queryfest 2011 is open for business — and the masses rejoice!

At long last, I am proud to cut the ribbon on Queryfest, this year’s intensive foray into the ins and outs of all things query-related. I had intended to kick off the festivities on Monday, but as I may have mentioned last weekend, this walking on two legs thing is a whole heck of a lot more tiring than it looks. No wonder toddlers take so many naps.

That image seems appropriate, given how many aspiring writers spend any given day scratching their heads over that most basic of submission guideline requests: query with SASE. While that phrase might not seem particularly remarkable to those of us who deal with manuscripts for a living — or, indeed, to those of you who have been agent-hunting for long — to a writer brand-new to the quest, it can be downright mystifying.

“What is a query, other than a question?” these brave souls wonder. “What does that acronym stand for, and what about a SASE is too horrible to describe in fully fleshed-out English words?”

Perfectly reasonable questions, all — and surprisingly difficult to answer conclusively with even a rather thorough Internet search. As clever and incisive reader Elizabeth commented in our discussion last fall,

My queries are getting better as I go, but each expert I follow has different advice. How to choose which will work best for me and my book? It’s a quandary.

An excellent question, Elizabeth, and one I’m quite positive that many of your fellow queriers share. There’s certainly no shortage of how-to guides for would-be queriers out there; there are almost as many formulae out there for sure-fire query letters as there are professional givers of writing advice. Heck, substantial numbers of amateurs seem to post their notions, too, mostly phrased as though the advice in question were, if not actually something that any truly talented writer should have been born knowing, at least a precept to which any sane person seeking publication should adhere or risk being laughed out of literate society. Not to mention so self-evidently true and easy to follow that no explanation is required: simply stating the rule seems to be sufficient.

But they tend to be one-size-fits-all propositions, don’t they? Often, these doubtless well-meant query guides are simple lists of rules, light on explanation but heavy on dire warnings about what will happen to the unwary writer who does not follow them down to the last period.

I hate to burst anyone’s bubble, but better that you hear it from me than learn it from agonizing experience: the perfect query applicable to every set of agents’ eyes is as mythical as a unicorn and a centaur hitched to Apollo’s chariot. Frankly, generic queries don’t work, and even a relatively good boilerplate is going to start looking like a carbon copy to agents and their screeners within just a few months of its becoming popular with queriers.

I know, I know: that’s not what you’ve been hearing elsewhere. It’s true, nevertheless: no one, but no one can give you a fill-in-the-blanks query template that will work every time. Nor will following any given set of rules — yes, even mine — produce a query that will wow every single agent in the country.

How do I know that? Well, experience: the publishing world just doesn’t work like that. It values originality and individual writing style — why on earth would it even want to see identical (or close to identical) verbiage in every query letter?

But that’s not the only reason following a template is not a good idea. Because every book — and every category of book — is different, there is no such thing as a foolproof query formula into which any aspiring writer could simply plug her own information and hit SEND. And even if a query blueprint appropriate to any book, fiction or nonfiction, actually did exist, it wouldn’t necessarily be in your best interest to use it: literary agents are, contrary to popular opinion amongst aspiring writers, not automatons programmed to respond identically to everyone else in the publishing industry, but individual people with individual tastes.

Each of ‘em likes what they like, in short. That may seem like it makes your task harder, but actually, it can be empowering: you will be a much, much happier querier if you don’t fall into the exceedingly common querier’s trap of believing that any single agent’s response to your query is necessarily (a) the response any agent would have to it, (b) proof that the publishing industry’s rejecting your book’s concept, rather than the query letter that presents it, and therefore (c) just a handful of rejections means you should give up on the book.

Because the agenting world is diverse — and needs to be, in order to get the job done — (b) and (c) cannot be true. Even if agents did not harbor personal tastes (but they do), no one agent speaks for the entire industry. Furthermore, no agent in the world represents every kind of book, so the widespread belief that sending even the best-crafted query letter to any ten randomly-selected agents will engender ten identical responses is misguided. If nine of those agents don’t have solid track records representing books in your category, that never-fail boilerplate will, I can tell you now, fail with all nine.

And it may well fail with the tenth as well, if she’s just broken her heart by investing a year or two in fruitlessly trying to sell a book like yours. Or if she did sell that book three years ago, but the market has shifted. Or if she happened to have had a terrible honeymoon in the island paradise in which your story is set.

See earlier comment about individuals’ having individual tastes. Which is why (a) is unlikely to be true as well — but I’m getting ahead of myself, amn’t I?

That doesn’t mean, though, that those diverse-minded potential agents for your work don’t share certain expectations for what a query should be — or that there are not queries that would in fact be rejected by most of the agencies currently operating in this country. A professional query looks a certain way, contains specific information, and is, above all, a compelling argument for paying attention to both the book being queried and its author.

Which is why, as those of you who have been surfing the net in search of definitive answers may well have been wondering, agents, editors, and even freelance editors like me tend to be a trifle impatient with the oft-heard (but completely understandable, from a new writer’s perspective) complaint that it’s impossible for aspiring writer to tell what to do because there isn’t a single standard how-to list out there to which every authoritative source subscribes. From a professional point of view, the expectation underlying this complaint doesn’t even make sense: queries should be individuated for the book they are pitching, period.

So how could there possibly be a one-size-fits-all boilerplate? Or even a single list of rules? Every book — and every book category — is different; every agency has its own guidelines, and every agent has his own personal likes and dislikes. That being the case, why would it even be in agents’ best interest to subscribe to a single set of querying rules?

And where would they do it, the National Agency-Oppression Convention? The Society for the Simplification of the Deliberately Complex Field of Publishing? The Association for the Destruction of Opinion-Expression on the Internet?

Another commonly-held belief amongst aspiring writers that the pros tend to find mystifying: the notion that it’s the publishing industry’s job to track down every query advice-giving entity out there and bully it into conformity. It’s not as though the Internet Fairy is out there enforcing advice standardization across the Internet on any subject, or even fact-checking, for the most part.

Like everything else you find online, querying advice should be taken with a grain of salt. Yes, even mine.

Which is why, as those of you used to barked orders on what to do may well find surprising throughout Queryfest, I shall make a point to explain not only what your querying options are, but the pros and cons of each. With concrete examples, whenever possible. (And in case any of you missed last weekend’s announcement: if you would like to have your query letter used as an example in this series, here is how to go about submitting it. Who doesn’t like free professional query critique?)

So fair warning: what I’m going to be offering in Queryfest is not a one-size-fits-all boilerplate for querying success. That would be a waste of your time. Instead of just telling you what to say and how to format it, I’ve designed this series to help you create your own individualized query letter, perfect for your book and no one else’s.

How is this possible? For the same reason that agents and editors tend to be dismissive of the notion that it’s hard for a first-time querier to figure out what to do. From a professional point of view, it’s kind of surprising that even someone who believes every piece of advice he reads, from any source, wouldn’t pick up eventually that any query needs to contain the same basic elements: title, book category, whether it is fiction or nonfiction, brief description, credentials/platform for writing that particular book, polite sign-off, SASE if querying by mail.

Don’t worry, acronym-fearers; we’ll be defining that. I shall also be going over all of these requisite elements in enough detail that you can juggle them the manner best suited to present your book.

That’s going to require learning how agents think about books — and learning to talk about your manuscript in the terms that will make sense to them. Not to mention learning how to address your new and improved query to the right people. No query gets rejected faster than one pitching a book that the agent to whom it is addressed doesn’t handle.

If more than one statement in that last paragraph came as a surprise to you, you’re not alone. The overwhelming majority of queriers don’t learn nearly that much about how the publishing industry actually works before trying to capture its interest — and that’s a pity. In today’s hyper-competitive literary market, intelligent agents are not merely looking for good manuscripts by talented writers; they are seeking good manuscripts by talented writers who have rendered themselves easy to work with by having taken the time to learn how the publishing industry — wait for it — actually works.

In my experience, the most effective query letters are the alchemical effect of a combination of a well-written, professional letter, a writer who has taken the time to learn to talk about her manuscript in terms meaningful to the publishing industry, a book concept that happens to be appealing to the current literary market, and an open-minded agent with the already-existing connections to sell it successfully. Such a confluence doesn’t occur all that often — and it virtually never happens by accident.

“Heavens, Anne,” some prospective query-writers scoff, “if that’s your standard of good querying, I’m not surprised that you believe it doesn’t happen very often. As Elizabeth Bennet told Mr. Darcy after he listed his criteria for a genuinely educated woman, I do not wonder at your not knowing many; I wonder at your knowing any at all.”

Touché, skeptics, but not entirely true. As a matter of fact, I know scads of writers who produced such query letters by dint of persistent and intelligent effort.

How did they manage to pull off that difficult high dive? By coming to terms with the fact that there is no such thing as a single query letter ideal for every conceivable agent. There is, however, such a thing as a perfectly wonderful query letter specialized to appeal to a specific agent, as well as a slightly modified version personalized for another.

For the next couple of weeks, we’re going to be talking about cobbling together such a letter. Once you have the tools in your writer’s toolkit, you can use them to construct a whole flock of such letters, each tailored to an individual agent’s likes and dislikes and the expectations of your chosen book category.

Already, I hear martyred sighs rising across the English-speaking world. “But Anne,” easy-fix advocates protest, “that sounds like a whole heck of a lot of work, and I already resent taking time away from my writing to query agents. Couldn’t I, you know, just recycle the same letter over and over again?”

Well, you could, protesters. You could, I assure you, stop reading this right now, invest less than 20 seconds in a Google search of writing the perfect query letter, and come up with literally hundreds of one-size-fits-all templates that would make your life easier in the short run.

But I don’t think you should. Candidly, I think that the literally thousands of sources out there telling writers to follow this or that fool-proof formula are doing a serious disservice to those they advise, even when the actual elements of the advice they are giving is pretty good.

Why? Writers’ notorious aptitude for unwarranted self-blame, mostly; it’s driven literally millions of talented people into giving up on their books prematurely. The cycle usually runs a little something like this:

(a) Aspiring writer (let’s call him Ambrose, for the sake of storytelling convenience) finds an allegedly sure-fire query boilerplate online, in a book, in a class, and/or on the street somewhere.

(b) Rejoicing at the apparent ease of querying, Ambrose hurriedly copies and pastes his own information in to the template and sends it off to 1/5/127 agents.

(c) Since Ambrose’s query gives an accurate picture of neither his book nor his writing — how could it, when it consists almost entirely of one-size-fits all phrasing? — it gets rejected 1/5/127 times, usually via a form-letter rejection. (Hey, agents use templates, too; they’re real time savers.)

(d) Since Ambrose believes that the template he is using cannot possibly be the problem (it’s utterly foolproof, right?), he concludes that the only possible reasons he could have been rejected are:

(1) The book was lousy; somehow, the agent managed to sense that the writing was poor without reading any of it, or,

(2) The book was lousy, because the agent read the materials her website or agency guide listing said he could include with his query, or,

(3) The book’s concept was lousy, because that’s all the agent could possibly have judged from the query itself, but regardless,

(4) Rejection can only mean that he shouldn’t have queried with the book in the first place.

(e) Ambrose gets depressed for hours/weeks/months, far too much so to risk rejection again by sending out more queries, at least not anytime soon.

Recognize the pattern? Not from your own querying history, I hope, but from one or more of your writer friends?

What renders it sad is not solely the fact that Ambrose was rejected, but that his logic has a hole in it. He has not seriously considered the many, many other reasons an agency might have chosen to reject his query.

Such as, you ask? Well, the individual taste issues I mentioned above, of course. The culprit could also be having made the right case to the wrong agent, for instance, or having made the wrong case to the right agent. Or even having made the right case to the right agent at the wrong time; market demands — and thus agents’ needs — change all the time.

Rejection at the query stage can also be the result of the writer’s having formatted the letter oddly, or having failed to follow the directions on the agent’s website, agency guide listing, or Publishers’ Marketplace page. It could even have been a matter of having adhered to the standards set forth on one of these sources after the agency has changed its rules, or because the targeted agent no longer represents one or more of the types of book one of those sources says she does.

Rejection may, in short, come flying at an aspiring writer from any number of sources. As I think would be quite apparent if querying writers talked amongst themselves more about both rejection and the nuts and bolts of querying, rejection is not always the querier’s fault.

Nor, necessarily, is it the fault of the manuscript being queried. Most queries fail on a few very basic levels that don’t have much to do with the writing quality of the manuscript.

Yes, really: the vast majority of queries are rejected on the query letter alone. There’s a good reason for that: most of the query letters currently floating through the US Mail or flying via e-mail actually do deserve to be rejected by professional standards, but not because the books they are pushing are poorly written, poor concepts, or any of the million other reasons a manuscript might not be up to publication standard.

The most popular: unprofessional presentation, non-standard spelling and/or grammar, omitting to mention necessary information, hostile tone (again: yes, really), being sent to an agent who does not represent the kind of book presented, and, most notorious of all, the query’s obviously being a generic letter designed to be sent out indiscriminately to every agent currently operating in North America.

Agents have a pet name for the latter: they’re called Dear Agent letters, because some of them are so generic that they are not even addressed to a particular agent. Virtually without exception, US-based agents simply reject Dear Agent letters unread.

Also destined for the reject pile: queries sporting overused tricks to attract an agent’s attention — strategies, it may not astonish you to learn, often borrowed from one of the zillion guides out there, each giving ostensibly foolproof guidelines for how to construct a positively infallible query letter. Perhaps it is unfair, but nothing says generic query like the hip new lead-in that some hugely popular marketing guru was advising two years ago.

In my experience, simple works better than gimmicky — and certainly better than a boastful hard sell. Quite possibly because it is significantly rarer.

Although I am confident that my readers are too savvy to fall into the pitfalls that plague the average querier, the overwhelming majority of query letters agents receive are either uncommunicative, petulant in tone, just poor marketing — or (and I suspect you will have seen this coming. obviously copied from a standard one-size-fits-all pattern. We can do better than that, I think.

So let’s start at the basement and work our way up, shall we?

For those of you absolutely new to the art of approaching publishing professionals, a query letter is a 1-page (single-spaced, with 1-inch margins) polite, formal inquiry sent out to an agent or editor in the hope of exciting professional interest in the manuscript it describes. It is also, contrary to what most aspiring writers believe, a writing sample, so if it is poorly written, it’s toast, regardless of the strength of the book being offered.

It’s equally important to talk about what a query is not. A strong query should not be, contrary to popular practice, an occasion for either begging or boasting; you will want to come across as a friendly, professional writer who has done her homework. Nor is its goal to make the agent fall down on the floor, foaming at the mouth and crying, “I will die if I do not sign this author immediately!”

So what is its goal, you ask? To prompt the agent or editor to request pages. Period.

Let’s face it: no agent worth his 15% is going to sign a writer without reading any of her work. The sooner an aspiring writer accepts that, the sooner she can stop setting herself up for Ambrose-level disappointment. Going into the querying process with realistic expectations makes the process much, much easier on the ego.

So how does one go about eliciting the admittedly less dramatic but ultimately more respectful of your writing result, a direct request to read your manuscript? Without bells and whistles: an effective query introduces the book and the author to a prospective agent in precisely the terms the industry would use to describe them.

It is, in essence, the manuscript’s personal ad, intended to attract a compatible agent or editor to ask for a first date. To put it in terms more familiar to those of you followed my recent Pitchingpalooza series, the query is a written pitch, intended not to prompt an instantaneous offer to represent the book, but a request to read some or all of the manuscript or book proposal.

Ah, I just scared some of you with that comparison to pitching, didn’t I? “That’s all very easy to say, Anne,” point out those of you who find the prospect of sitting down face-to-face with a real, live agent about as appealing as hand-feeding a hungry wolf marshmallows by balancing them on your nose, “but you just got finished telling us that there’s no such thing as a one-size-fits-all formula. So how does a writer trying to break into the biz pull it off without a prescriptive plan that tells him precisely what to do at every step?”

Well, for starters, don’t feed wild animals that way. Are you trying to get mauled?

Once you toss aside the twin preconceptions that there is only one kind of perfect query letter and you are being expected to guess what it contains, constructing a good query letter introduction for your manuscript or query letter becomes quite a bit easier. It just requires a bit of advance preparation.

I felt you tense up again, but trust me, this is prep that you — yes, YOU — are uniquely qualified to do: figuring out what your book is about, who might want to read it, and why. Once you have figured out those elements, writing the query letter is a matter of constructing a document with elements you already have on-hand.

And that’s a comparative breeze, because instead of trying to chase an elusive wraith of an ideal or copying what worked for somebody else, you’re talking about a book you love. What’s more natural to a writer than that?

I hasten to add: being natural does not mean presentation doesn’t count. Your query needs to be businesslike without using business format (long-time readers, chant it with me now: documents without indented paragraphs appear illiterate to folks in the publishing industry), discussing your book project in terms that an agent might use to describe it to an editor.

Keep taking those nice, deep breaths; you are already well prepared to do this.

Don’t believe me? Okay, let’s take a gander at the information you would need to include, so you may see for yourself just how much of it you probably already have at your fingertips. Typically, a query letter consists of five basic elements:

1. The opening paragraph, which includes the following information:

* A brief statement about why you are approaching this particular agent
Hint: be specific. “I enjoyed hearing you speak at Conference X,” “Since you so ably represent Author Q,” and “Since you are interested in (book category), I hope you will be intrigued by my book” all work better than not mentioning how you picked the agent in the first place — or putting it as bluntly as, “I did a web search under Literary Agents, and your name popped up.”

*The book’s title
Self-explanatory, I should hope, but you would be surprised how often queriers leave it out.

*The book’s category
Where your book would sit in a bookstore? Most queries omit any mention of book category, but as in a pitch, it’s essential; no agent represents every type of book on the planet.

*Word count (optional)
Actually, I never advise including this, unless the agency states specifically in its guidelines that it wants to see word count in queries. If they don’t ask, don’t include it.

Why not? Because including the word count makes it easier to reject so many queries off the bat. If your work falls within the normal word count for your genre — for most works of fiction, between 80,000 and 100,000 words (estimated)– it won’t do you any harm include it, usually, but if it is longer, it’s not worth your while. (If you don’t know how to estimate word count — most of the industry does not operate on actual word count — please see the WORD COUNT category on the archive list at right.)

2. A paragraph pitching the book.
This is the part that stymies most queriers. Relax — we’re getting to it. For now, just bear in mind that this section should not be a paraphrase of your dedication page or a preview of the blurb you’d like to see on the jacket. Don’t praise your book; describe it.

3a. A BRIEF paragraph explaining for whom you have written this book
What an agent will have in mind is an already-established target market of readers with a demonstrated interest in books like yours. Keep it realistic. Speculation that every woman/man/fly fisher in America will want to read your book will fall flat, for the exceedingly simple reason that any agent will already have seen this claim literally thousands of times.

3b. and why your book might appeal to that demographic in a way that no other book currently on the market does.
If the demographic is not especially well-known (or even if it is; agents tend to underestimate the size of potential groups of readers), go ahead and include numbers. If you can compare your book to another within the same genre that has sold well within the last five years, this is the place to do it, but make sure to make clear how your book serves the target market differently and better.

Don’t make the very common mistake, though, of having your book sound like a carbon copy of a current bestseller. You want your work to come across as unique.

4. An optional paragraph giving your writing credentials and/or expertise that renders you the ideal person to have written this book
Or, indeed, absolutely the only sentient being in the universe who could have pulled off this daunting task well. Here is where you present your platform — or, to put it in a less intimidating manner, where you explain why the agent should take you seriously as the author of this book.

Actually, this paragraph is not optional for nonfiction, and it’s a good idea for everyone. Include any past publications (paid or unpaid) in descending order of impressiveness, as well as any contest wins, places, shows, semi-finalist listings, etc., and academic degrees. (Don’t worry: we shall be talking in depth about what degrees will and will not strike an agent as relevant for a fiction writer.)

If you have no credentials that may legitimately be listed here, don’t panic: just omit this paragraph. However, give the matter some serious, creative thought first. If you have real-life experience that gives you a unique insight into your book’s topic, include it. (It need not have been paid work.) Or any public speaking experience — that’s actually a selling point for a writer, since so few ever read in public before their first books have come out. Or even ongoing membership in an established writers’ group.

Anything can count, as long as it makes you look like a writer who is approaching the publication like a professional. Or like a person who would be interesting to know, read, and represent.

5. An EXTREMELY brief, polite closing paragraph
Here is where you thank the agent for her time, mentioning any enclosed materials (synopsis, first five pages, or whatever the agent lists as desired elements), calling the agent’s attention to the fact that you’ve enclosed a SASE (self-addressed stamped envelope), if you are querying via regular mail, and giving your contact information, if it is not already listed at the top of the letter. (If you can’t afford to have letterhead printed up, just include your contact information, centered, in the header.) Say you look forward to hearing from her soon, and sign off.

There, that’s not impossible to pull off in a single page, is it?

Oh, dear, you’re tensing up again at the prospect of sitting down and writing it, aren’t you? Don’t panic: again, you may already have constructed — mentally, anyway — some or all of the constituent parts of a professional-looking query letter. You merely have to pull them together into a polite missive personalized for each agent you plan to approach.

A good way to start is to work on each element of the query individually, then snapping the pieces together. Trying to write the entire thing from beginning to end in one sitting, as most aspiring writers do, is not only more stressful than doing it piecemeal; it also tends to end in a rushed, panicked note tossed off quickly, just to have it done.

Don’t look at me that way; I know you’re in a hurry to pop that letter in the mail, but in the long run, taking the query piece by piece can save you time. Take a gander at how easily the building blocks snap together to make a log cabin — and if you’re having trouble reading the individual words, try holding down the COMMAND key and pressing + to enlarge the image:

You can pull that off without breaking a sweat, right?

I see quite a few lit-up eyes out there. “Um, Anne?” some wily sorts murmur, jotting down hasty notes. “What you’ve just shown looks suspiciously like a template. Mind if I borrow it wholesale and use it as such?”

Actually, I do, but not because I’m especially proud of having penned a sentence as immortal I enclose a SASE for your convenience, and I look forward to hearing from you soon. You should eschew copying anybody else’s query letter for the very simple reason that it is important that your query letter sounds like your book.

Not my book, or the creation of any of the small army of writing gurus out there, but yours. After all, you’re not seeking representation for a generic volume; you’re looking for the best agent for your particular manuscript.

So why on earth would you waste your time — and your manuscript’s potential — on a generic query letter? By the time we’re finished, the very suggestion that your book’s chances would be improved by utilizing boring, one-size-fits-all query copy is going to make you laugh out loud.

At least, I hope it will. Tune in tomorrow, campers, and keep up the good work!

Wrapping it all up and (not) tying it with a big, pretty bow — and an answer to yet another reader’s concern

I’m posting later than I intended this evening, campers — a trifle irritating, as I have a delightful guest post that I’d like to toss up bright and early tomorrow morning. I’m committed to answering any and all questions from readers, though, even if those questions crop up in posts from five years ago. (Yes, my blogging program alerts me.) It’s fine to leave questions on older posts, but please, everyone, try to match the post’s subject matter with the question you are asking. That way, readers with similar concerns are more likely to find and benefit from both question and answer.

If you can’t find something close to your topic on the exhaustive archive list conveniently located at the lower right-hand corner of this page, I’d like to ask you to do two things. First, leave your question in the comments section of my most recent post (again, to maximize its usefulness to other readers), and second, let me know that you couldn’t find an appropriate category on the archive list. I’m always eager to make that list panic-proof, so category suggestions are always welcome.

What extended my question-answering time today was a comment in the latter category: left on yesterday’s post, rather than in the archives. It was time-consuming not due to the complexity or originality of the comment, but because it contained a simple statement that I have heard quite a bit over the years: a complaint that my posts deal with writing and marketing issues of concern to writers in too much detail.

What rendered this particular complaint difficult to answer was not that the commenter was evidently irked that I had spent so many paragraphs on what was to him a fairly straightforward issue: whether to include a SASE in a query or submission packet. (He felt that the entire question could have been resolved in just a few words: you should.) But that was not the crux of yesterday’s post; it dealt with specifics about what kind of SASE to use, why, and when.

The commenter was not aware of that, though, because — and he was honest enough to tell me this point-blank — he hadn’t bothered to read the entire post before telling me that it was much too long for its subject matter. He concluded, therefore, that the only reason I could possibly want to discuss something as mundane as the logic about the SASE for more than a few paragraphs was that I liked the sound of my fingers hitting the keyboard.

Sigh.

I’m not going to waste everyone’s time by unpacking that logic. Nor am I going to bother to debate whether it’s worthwhile to go over the reasoning behind the sometimes perplexing practices of the publishing industry; that’s what I do here. I assume — correctly, I think — that on days when I post at length on topics that don’t interest any given reader, the members of the Author! Author! community are intelligent enough to turn their attention elsewhere for the nonce.

It has been a while since I explained why I explain things at such length, though, so allow me to devote the first few minutes of our time together to clarifying why I believe that in an online world stuffed to the gills with one-size-fits-all advice source purporting to tell aspiring writers precisely what to do in articles of 250 words or less, Author! Author! fills an important niche. My apologies to those of you who have heard this before, but true to form, I have a brand-new illustrative anecdote this time around.

I’m perfectly aware that there are plenty of aspiring writers out there in a hurry to find out basic information about how to query, submit, revise, format, etc.; that’s why I have structured the aforementioned archive list to be as specific as possible. Many of the categories are paraphrases of readers’ questions, in fact, so that writers with similar questions might find the answers relatively quickly. (Sound familiar?) Because I have been blogging on writing, querying, and submitting for over six years now, it’s probably not astonishing that I tend to revisit the more important topics from time to time.

Today’s, for instance. Those of you who have been querying and submitting for a while probably already know how to ship requested materials to agents. Indeed, you might have learned about it here; because it is vital, I revisit the topic at least once a year. But for some readers, it will be brand-new information. For other readers, particularly those who will be first encountering this post while searching for answers about shipping in the archives, it will be a supplement to (or perhaps a contradiction of) what they have learned from other sources, up to and including those super-short lists of what aspiring writers should do.

I believe I owe it to both those sets of readers to deal with the issues at hand as thoroughly as I would the first time I ever blogged about it, in sufficient detail and with enough illustrative examples so that a writer brand-new to the biz will come away from the post not only understanding what to do, but why. As I say early and often, I don’t believe any writer should follow a rule without knowing why adhering to it is a good idea — and what can happen if he eschews it.

There, in the proverbial nutshell, is my philosophy of blogging about writing. I’m here to explain the hows and whys behind the rules, so good writers can follow them better, increasing their chances of getting published. And when my clever and insightful readership presents me with intriguing follow-up questions, I squirrel them away until the next time I deal with the topic, to improve my treatment of it.

So are my posts long and detailed? Darned right.

I can see how my penchant for thoroughness might be a touch irritating to those seeking quick answers, but hey, there’s no shortage of those on the Internet. Have at it, and the best of luck searching. Frankly, I would much rather over-explain the occasional practicality here than to have even one of my readers make an avoidable gaffe.

Just in case anyone isn’t sure why (see what I just did there?), let me share the story of one of my favorite cookbook authors. Let’s call her Sheila. I’m not going to use her real name: this story was so infamous in publishing circles that for several decades, her name was synonymous with avoidable error. She’s a great cooking author, though, so I don’t want to revive the association.

Sheila’s story is worth knowing for any would-be author. Many years ago, back in the heyday of the cookbooks by amateur chefs like Julia Child, Sheila wrote a terrific debut cookbook: intriguing recipes well described, with amusing and enlightening anecdotes joining them. Her agent loved it; her editor loved it; her godmother, a well-known cooking writer herself, loved it enough to give it a spectacular back-jacket blurb.

Sheila was, in short, expected to be the next great cookbook author — so why do I think those of you fond of your kitchens may not be aware of her work? Quite simply, her cookbook contained a faux pas that got her publisher sued: a reader following her directions to the letter blew up an oven.

How is it possible that not only Sheila, but her agent, editor, godmother, every single reviewer, and the overwhelming majority of her readership missed that the instruction in question was so dangerous? Sheila had written the recipe while laboring under the assumption that anyone remotely interested in baking a pie might conceivably have read a cookbook before. Her target audience might be relied upon to know the terminology, right?

Tell that to the hapless reader who took add one can of sweetened condensed milk too literally, setting the unopened can in the middle of the pie pan, presuming, wrongly, that its role was to weigh down the crust While a more experienced cook might perhaps have wondered why Sheila would have gone out of her way to specify what needed to be inside a can used for this purpose, the eager first-time cookbook reader did not think to question the recipe until her stove went boom.

And so did Sheila’s career as a cookbook author, at least for many years. She became famous as a cautionary tale to those who would write about cookery: when producing a to-do list, don’t leave room for misinterpretation. The stakes are just too high to take a chance.

They are here, too: at Author! Author!, I routinely talk about how to present and modify your writing in order to render it more attractive to agents and editors. What could possibly be more important to get right than that? And why on earth should you follow a rule I set out if I don’t prove to you why it’s in your book’s best interest to adhere to it?

Allow me to reiterate, then: I don’t expect you to cling to my advice just because I say something will work. If you don’t understand what I am suggesting you should do — or what an agent, editor, or submission guidelines have asked you to do — by all means, ask. Some of my best posts have been sparked by readers’ questions; heck, so have many of my series. Even if it’s just a quick question on a past post, I would much, much rather spend some of my blogging time clarifying matters for my readers than to see even one of you commit the querying or submission equivalent of advising your readers to blow up their ovens.

So darned right, these posts are detailed; long may they be. I’m here to help good writers succeed.

Case in point: for the last couple of posts, I have been talking — yes, at length — about how to put together query packets, as well as their more illustrious cousins, submission packets. Even in these mercurial days of e-mailed queries, electronic submission, and Hubble telescope photographs of far-flung celestial bodies (I’m a sucker for a nice snapshot of Jupiter), most agencies still prefer paper submissions. Heck, many still insist on mailed queries as well.

Why? Well, fear of computer viruses, for one thing. But even more important: it’s so much easier for an electronic submission to get lost.

Hey, when Millicent the agency screener gets on an online submission reading roll, she hits the DELETE key more than any other. Not too surprising that her finger would slip occasionally, is it? Force of habit, really; the lady rejects a heck of a lot of manuscripts between lunch and checking out for the day.

For reasons both of tradition and prudence, then, a lot of writers are going to be in the market for shipping containers for their manuscripts in the months to come. Yet as insightful long-time reader Jen wrote in to ask some time back:

Sending off all those pages with nothing to protect them but the slim embrace of a USPS envelope seems to leave them too exposed. Where does one purchase a manuscript box?

An excellent question, Jen: many, many aspiring writers worry that a simple Manila envelope, or even the heavier-duty Priority Mail envelope favored by the US Postal Service, will not preserve their precious pages in pristine condition. Especially, as is all too common, if those pages are crammed into an envelope or container too small to hold them comfortably, or that smashes the SASE into them so hard that it leaves an indelible imprint in the paper.

Do I sense some of you scratching their heads? “But Anne,” head-scratchers everywhere ask, and bless their hearts for doing so, “once a submission is tucked into an envelope and mailed, it is completely out of the writer’s control. Surely, the Millicents who inhabit agencies, as well as the Maurys who screen submissions at publishing houses and their Aunt Mehitabels who judge contest entries, are fully aware that pages that arrive bent were probably mangled in transit, not by the writer who sent them. They can’t blame me for mashed mail, can they?”

Well, yes and no, itchy ones. Yes, pretty much everyone who has ever received a mauled letter is cognizant of the fact that envelopes do occasionally get caught in sorting machines, if not actually mauled by playful bands of orangutans with a penchant for playing volleyball with objects with pointy corners. Mail gets tossed around a fair amount in transit. So even a beautifully put-together submission packet may arrive a tad crumpled.

Do most professional readers cut the submitter slack for this? Sometimes, but if Millicent’s just burned her lip on that latté that she never seems to remember to let cool, it’s not going to take much for the next submission she opens to annoy her. I don’t know Aunt Mehitabel personally, but I have heard contest judges over the years complain vociferously to one another about the state in which entries have arrived on their reading desks. Indeed, I have been one of those complaining judges.

All of which is to say: appearances count. You should make an effort to get your submission to its intended recipient in as neat a state as possible.

How does one go about insuring that? The most straightforward way, as Jen suggests, is to ship it in a box designed for the purpose. Something, perhaps, along the lines of this:

Just kidding; we’re not looking for a medieval Bible box here. What most professional writers like to use looks a little something like this:

This is the modern manuscript box: sturdy white or brown cardboard with a lid that attached along one long side. Usually, a manuscript box will hold from 250 to 750 pages of text comfortably, without allowing the pages to slide from side to side.

While manuscript boxes are indeed very nice, they aren’t necessary for submission; the attached lid, while undoubtedly aesthetically pleasing, is not required, or even much appreciated at the agency end. Manuscripts are taken out of the boxes for perusal, anyway, so why fret about how the boxes that send them open?

In practice, any clean, previously-unused box large enough to hold all of the requested materials without crumpling them will work to mail a submission. Don’t waste your valuable energies badgering the manager of your local office supply emporium for an official manuscript box; you may only confuse him. Anything close to the right size will do, but err on the large side: it’s easier to pad a manuscript around the edges to fit in a big box than to bend it to squeeze into a small one.

Some of you are resisting the notion of using just any old box, aren’t you, rather than one specially constructed for the purpose? I’m not entirely surprised. I hear all the time from writers stressing out about what kind of box to use — over and above clean, sturdy, and appropriately-sized, that is — and not without good reason. In the old days — say, 30+ years ago — the author was expected to provide a box, and a rather nice one, then wrap it in plain brown paper for shipping.

These old boxes are beautiful, if you can still find one: dignified black cardboard, held together by shining brass brads. They were darned near immortal, too; I have several that members of my family routinely sent back and forth to their agents in the 1950s, back when sending a manuscript across the country entailed sending it on a multi-week trek. To this day, not a sheet of paper inside is wrinkled.

Ah, tradition. For sending a manuscript, though, there’s no need to pack it in anything so fancy — or indeed, anything extravagant. No agent is going to look down upon your submission because it arrives in an inexpensive box.

In fact, if you can get the requested materials there in one piece box-free — say, if it is an excerpt short enough to fit into a Manila folder or Priority Mail cardboard envelope without wrinkling — go ahead. This almost always will work for a partial or the briefer stack of materials acceptable to send in a query packet.

Do bear in mind, though, that for either a query or submission packet, you want to have your pages arrive looking fresh and unbent. Double-check that your manuscript will fit comfortably in its container in such a way that the pages are unlikely to wrinkle, crease, or — perish the thought! — tear.

Remember the Sanitary Author’s advice about printing all of your query and submission packet materials on bright white 20 lb. paper or better? This is part of the reason why. It honestly is penny-wise and pound-foolish to use cheap paper for submissions; not only does heavier paper ship better, but it’s less likely to wilt over the course of the multiple readings a successful submission will often see at an agency.

Good rule of thumb: if you can look at a stack of printed pages and see even a vague outline of page 2 while you’re examining page 1, your paper isn’t heavy enough.

Look for a box with the right footprint to ship a manuscript without too much internal shifting. To keep the manuscript from sliding around and getting crumpled, insert wads of bubble wrap or handfuls of peanuts around it, not wadded-up paper.

Yes, the latter is more environmentally-friendly, but we’re talking about presentation here. Avoid the temptation to use newspaper, too; newsprint stains.

Most office supply stores carry perfectly serviceable white boxes — Office Depot, for instance, stocks a serviceable recycled cardboard variety — but if you live in the greater Seattle area, funky plastic toy store Archie McPhee’s, of all places, routinely carries fabulous red and blue boxes exactly the right size for a 450-page manuscript WITH adorable little black plastic handles for about a buck each. My agent gets a kick out of ‘em. Fringe benefit: while you’re picking one up, you can also snag a bobble-head Edgar Allan Poe doll that bears an uncomfortably close resemblance to Robert Goulet:

If that’s not one-stop shopping, I should like to know what is.

Your local post office will probably stock manuscript-sized boxes as well, as does USPS online. Post offices often conceal some surprisingly inexpensive options behind those counters, so it is worth inquiring if you don’t see what you need on display.

Do be warned, though, that the USPS’ 8 1/2” x 11” boxes only LOOK as though they will fit a manuscript comfortably without bunching the pages. The actual footprint of the bottom of the box is the size of a piece of paper, so there is no wiggle room to, say, insert a stack of paper without wrinkling it.

Trust me, that’s not something you want to find out after you’ve already printed out your submission. If you’re in doubt about the internal size of a flattened-out box (as they tend to be at the post office), fold it into box shape and try placing a standard sheet of paper flat on the bottom. If it doesn’t lie completely flat, choose a larger box.

Yes, yes, I know: the USPS is purportedly the best postal service in the world, a boon to humanity, and one of the least expensive to boot. Their gallant carriers have been known to pursue their appointed rounds despite the proverbial sleet, hail, dark of night, and mean dogs. But when faced with an only apparently manuscript-ready box on a last-minute deadline, the thought must occur to even the most flag-proud: do the postal services of other countries confound their citizens in this way?

What do they expect anyone to put in an 8 1/2” x 11” box OTHER than a manuscript? A beach ball? A pony? A small automobile?

All that being said, far and away the most economical box source for US-based writers are those free all-you-can-stuff-in-it Priority Mail boxes that the post office provides:

Quite the sexy photo, isn’t it, considering that it’s of an object made of cardboard? Ravishing. If you don’t happen to mind all of the postal service propaganda printed all over it, these 12″ x 12″ x 5 1/2″ boxes work beautifully, with a little padding. (Stay away from those wadded-up newspapers, I tell you.)

While I’m on the subject of large boxes, if you’ve been asked to send more than one copy of a manuscript — not all that uncommon after you’ve been picked up by an agent — don’t even try to find a box that opens like a book: just use a standard shipping box. Insert a piece of colored paper between each copy, to render the copies easy to separate. Just make sure to use colored printer paper, not construction paper, or the color will rub off on your lovely manuscripts.

Whatever difficulties you may have finding an appropriately-sized box, DO NOT, under any circumstances, reuse a box clearly marked for some other purpose, such as holding dishwashing soap. As desirable as it might be for your pocketbook, your schedule, and the planet, never send your manuscript in a box that has already been used for another purpose. Millicent considers it tacky.

Don’t pretend you’ve never thought about doing this. We’ve all received (or sent) that box that began life as an mail-order shipping container, but is now covered with thick black marker, crossing out the original emporium’s name. My mother takes this process even farther, turning the lines intended to obfuscating that Amazon logo into little drawings of small creatures cavorting on a cardboard-and-ink landscape.

As dandy as this recycling effort is for birthday presents and the like, it’s not appropriate for shipping a submission. It’s unprofessional — and if there’s ever a time when you want your work to be presented as professionally as possible, it’s when you’re submitting it.

Think about it: do you really want your manuscript to arrive looking as if you just grabbed the nearest cardboard container? Or to prompt an allergy-prone Millicent to mutter between sneezes, “Why does this submission smell of fabric softener?” (One drawback of nicer paper: it soaks up ambient smells like a sponge. My memoir’s editor evidently smoked a couple of cartons over my manuscript, and even now, years later, the marked-up pages still smell like the employee handbook in a Marlboro factory.)

“But wait!” I hear the box-savvy cry, “those Amazon boxes are about 4 inches high, and my manuscript is about 3 inches high. It just cries out, ‘Stuff your manuscript into me and send me to an agent!’”

A word to the wise: don’t take advice from cardboard boxes; they are not noted for their brilliance. Spring for something new, and recycle that nice Amazon box for another purpose.

And you do know, I hope, that every time you send requested materials, you should write REQUESTED MATERIALS in great big letters in the lower left-hand corner of the submission envelope, don’t you? (If you have been asked to submit electronically, include the words REQUESTED MATERIALS in the subject line of the e-mail.) This will help your submission to land on the right desk, instead of in the slush pile or recycling bin.

Yes, readers who have had your hands raised since this post began? “This is all very helpful, Anne, but a bit superficial, literally. I want to know what goes inside that manuscript box and in what order.”

Okay, let’s pretend for a moment that you have just been asked to submit materials to the agent of your dreams. To be absolutely clear, I’m talking about REQUESTED materials here, not just sending pages to an agency that asks queriers to include the first chapter, a few pages, or a synopsis with a query — all of these would, in the industry’s eyes, be unsolicited submissions.

I know, it’s a trifle counter-intuitive that a blanket statement on a website, in an agency guide, or from a conference dais that a particular agent would like to receive these materials from all queriers doesn’t constitute solicitation, but it doesn’t. The logic runs thus: guidelines that recommend submitting extra material with a query are generic, aimed at any aspiring writer who might conceivably be considering sending a query.

By contrast, a solicited submission, a.k.a. requested materials, is one that an agent is waiting to see because she has asked a particular writer to send it following a successful pitch or query. Because the agent expressed positive interest in seeing those pages, the lucky requestee is fully justified in scrawling REQUESTED MATERIALS in letters two inches high in the lower right-hand corner of the envelope or shipping box, just to the left of the address, to assure that the submission lands on the right desk instead of the slush pile made up of, you guessed it, unsolicited manuscripts.

Everyone clear on the difference between solicited and unsolicited materials? Dandy.

Just as generic requests vary in what agents ask queriers to send, so do requests for solicited material. While every agency and small publishing house seems to have a slightly different idea of what constitutes a standard submission packet (word to the wise: read those requests carefully), here are the most commonly-requested constituent parts, in the order in which they are generally expected to appear in the packet:

1. Cover letter
You HAVE been sending cover letters with your submissions, right? Just sending a manuscript all by itself is considered a bit rude, as well as strategically unwise.

“Oh, please, Anne,” the submission-weary murmur. “Rude? What do you call making a querier write ANOTHER letter to an agent who has already agreed to read my work?”

I sympathize with the submission fatigue, weary ones, but don’t get your hackles up. In the first place, there’s no need for a long-winded missive — a simple thank-you to the agent for having asked to see the materials enclosed will do. It’s hardly onerous.

In the second place, the submitter is the one who benefits from including a cover letter — all the more so because so few writers remember to tuck one into their packets. An astonishingly high percentage of submissions arrive without a cover letter, and often without a title page as well, begging the question: what makes these submitting writers so positive that the requesting agent will still remember their queries well enough to render page one of chapter one instantly recognizable?

I’m not going to depress you by telling you just how unlikely this is to be the case. Suffice it to say that it’s in your best interest to assume that the person who heard your pitch or read your query won’t be the first person to screen your submission, for the exceedingly simple reason that it is, in fact, often a different person.

It doesn’t really make sense to presume that everyone who sets eyes on your manuscript will already be familiar with who you are and what you write. In fact, you should assume precisely the opposite. (Why do you think a properly-formatted manuscript has a slug line identifying the author on each and every page?) The poor strategic value of not being polite enough to identify your work and thank the agent for asking to see it aside, though, it’s very much in your self-interest to include a cover letter.

Does anyone out there want to take a guess at the practical reason omitting both a cover letter and a title page might render a submitter less likely to get picked up?

If you instantly cried, “Because it renders the agency’s contacting the submitter substantially more difficult!” give yourself a gold star for the day. Like a query letter and a title page, a good cover letter should include all of the sender’s contact information.

Trust me, the last response you want your submission to generate is a heart-felt, “Oh, it’s too bad we have no idea who sent us this or how to contact him or her; all we have is the author’s last name in the slug line. This saddens me, because I really liked this manuscript!”

Yes, that little piece of dialogue is pretty lousy, now that you mention it. But you get my point, right?

“Okay, Anne,” the former head-scratchers concede, “I should include a cover letter. What does it need to say?”

Glad you asked. Under most circumstances, all it needs to say is this:

Seriously, that’s all there is to it. Like any other thank-you letter, the courtesy lies more in the fact that the sender took the time to write it, rather than in what it actually says.

A couple of caveats:

(a) If you met the agent at a conference, mention that in the first paragraph of the letter, to help place your submission in context. As crushing as it may be for the writerly ego to contemplate, an agent who spent days on end listening to hundreds of pitches probably is not going to remember each one. No need to re-pitch, of course, but a gentle reminder never hurts.

While you’re at it, it’s not a bad idea to write the name of the conference on the outside of the envelope, along with REQUESTED MATERIALS. Heck, it’s a very good idea to write the conference’s name on the outside of a query to an agent one has heard speak at a conference, too, or to include the conference’s name in the subject line of a query e-mail. The point here is to render it pellucidly clear to the agent why you’re contacting her.

(b) If another agent is already reading all or part of the manuscript you’re sending — or has asked to see it — mention this in your cover letter. No need to say who it is or how long s/he has had it; just tell the recipient that s/he’s not the only one considering representing this book. Unless the agency has a policy forbidding simultaneous submissions, withholding this information will only generate resentment down the line if more than one agent wants to represent your book.

Yes, even if that agent to whom you submitted 9 months ago has never responded. Actually, it’s in your strategic interest to contact that non-responder to let her know that another agent now has your manuscript.

(c) Make sure ALL of your contact information is on the letter, either in the header (letterhead-style, as I have shown above) or under your signature. Again, you want to make sure that the agent of your dreams can call you up and rave about how much she loved your manuscript, right?

(d) Make absolutely certain that the letter includes the title of your book, just in case the letter and the manuscript end up on different desks. (Yes, it happens. Don’t ask; just prepare for the contingency.)

Everyone comfortable with the cover letter? For more tips on how to construct one with aplomb, please see COVER LETTERS FOR SUBMISSIONS (where do I come up with these obscure category titles?) on the archive list at right.

2. Title page
Always include this, if any manuscript pages have been requested — yes, even if you have already sent the first 50 pages, and are now sending the rest of the book.

Why? Long-time readers, chant it with me now: because the submission looks more professional that way.

Also, like the cover letter, a properly-constructed title page renders it easy for an agent to track you down. Believe me, if the agent of your dreams falls in love with your manuscript, you’re going to want to hear about it right away.

3. The requested pages in standard format, unbound in any way.
The operative word here is requested. If an agent or editor asked you for a partial, send PRECISELY the requested number of pages. Don’t fudge here — even if your novel features a tremendous cliffhanger on p. 51, if the agent of your dreams asked for the first 50 pages, send only the first 50 pages, period.

Actually, in this instance, you should send only the first 50 pages even if they do not end in a period. Even if the designated last page ends mid-sentence, stop there. When an agent or editor asks for a specific number of pages, send that number of pages — no more, no less.

They mean pages in standard manuscript format, by the way. It’s impossible to over-estimate the desirability of sending professionally-formatted submissions. If you’re brand-new to reading this blog or have somehow avoided my repeated and vehement posts on standard format for manuscripts over the last five years, please see the HOW TO FORMAT A MANUSCRIPT and STANDARD FORMAT ILLUSTRATED categories on the list at right.

For the benefit of those of you who are going to blow off that last piece of advice because you’re in a hurry — oh, I know that you’re out there — allow me to add a couple of little tidbits you would have learned from those posts on formatting: a manuscript intended for submission should not be bound in any way, and the first page of text should be page 1, not the title page.

4. Synopsis, if one was requested, clearly labeled AS a synopsis.
With fiction, when an outline is requested, they usually mean a synopsis, not the annotated table of contents appropriate for nonfiction. For nonfiction, an outline means an annotated table of contents. Most of the time, though, what an agent will ask to see for either is a synopsis.

5. Author bio, if one was requested.
An author bio is a one-page (double-spaced) or half-page (single-spaced) plus photo account of the submitting writer’s professional credentials. Typically, when an agent submits a manuscript or book proposal to editors, the author bio is tucked immediately at the end of the manuscript or sample chapter.

6. A SASE big enough to fit the entire manuscript.
This should be automatic by now, but to recap for those of you who will read this weeks or months from now in the archives: that’s a self-addressed, stamped envelope, for those of you new to the game, and for a submission or query packet, it should be large enough to send back every scrap of paper you’re mailing to the agency.

Emphasis on the stamped part: always use stamps, not metered postage, for the SASE. That’s probably going to be a lot of stamps: due to the paper-consumptive rigors of standard format, one rarely, if ever, meets a full-length manuscript that weighs less than two pounds. That means some luckless intern is going to have to tote it to the post office personally. Don’t make her life more difficult by sticking metered postage on the package.

If the requested pages fit in a Manila or Priority Mail envelope, it’s perfectly acceptable to fold a second one in half, stamp and address it, and tuck it in the submission package. But how does one handle this when using a box as a SASE?

Well, it would be impracticable to fold up another box inside. If you have been asked to send so many pages that you need to pack ‘em in a box, paper-clip a return mailing label and stamps to your cover letter, along with a polite request that the agent would affix both to the shipping box in the event of rejection. To be on the safe side, explain in your cover letter how you want them to reuse the box: peel the back off the mailing label, stick it over the old label, affix new postage, and seal.

Yes, that seems pretty basic, but have you heard the one about the can of sweetened condensed milk?

You can also nab one of those tough little everything-you-can-cram-in-here-is-one-price Priority Mail envelopes, self-address it, add postage, and stick it into the box. If you don’t care if your manuscript comes back to you a little bent, this is a wonderfully cash-conscious way to go. Those envelopes are surprisingly tough, in my experience — what are they made out of, kryptonite? — and while the pages don’t look too pretty after a cross-country trip in them, they do tend to arrive safely.

If you’re getting the manuscript back, it’s because Millicent’s rejected it. Who cares if the pages show up on your doorstep bent?

In case you couldn’t tell, I’m not a big fan of writers over-investing in impressive return postage — or of aspiring writers shelling out the dosh to overnight their submissions. Neither is necessary, and quick shipping most emphatically won’t get your work read faster.

Or taken more seriously. Don’t waste your money.

7. Optional extras.
For a partial, if you want to send a second, business-size envelope SASE as well, to make it easy for Millicent to request the rest of the manuscript, place it at the bottom of the packet (and mention it in your cover letter.)

It’s also a good idea to include a self-addressed, stamped postcard for the agency to mail to you to acknowledge receipt of the manuscript. They don’t always send it back, but usually, they do. To generate a chuckle in a hard-worked Millicent, I always liked to send a SASP that looked like this — although with a stamp attached, of course:

Don’t worry about this causing trouble; it doesn’t, and you will have proof that they received it. This is important, because manuscripts do go astray from time to time. You can also have the post office track the box for a low fee.

8. Pack it all in a durable container that will keep your submission from getting damaged en route.

Why, this suggestion seems strangely familiar, somehow…oh, yes, we spent half of this post talking about it. (Had I mentioned that I like to be thorough?)

And that, my friends, is the low-down on the submission packet. Don’t forget that every syllable you send to an agency is a writing sample: this is a time to use impeccable grammar, punctuation, and printing, please. No smudges or bent corners, either. Make it all pretty and hope for the best.

Oh, and open that can of sweetened condensed milk before you add it to the pie, will you? I would sleep better at night, and so would your oven. Keep up the good work!

The logic behind the SASE, or, how to be prepared for something falling on you from a zeppelin

Last time, I broached the subject of the infamous and ubiquitously-requested SASE, industry-speak for the Stamped, Self-Addressed Envelope (get it?) that should accompany every mailed query letter and/or submission packet. (E-mailed queries and submissions cannot include them, obviously, as these forms of communication have no temporal heft to them.) There’s no such thing as a Get Out of Thinking About It pass on this one, I’m afraid: forgetting to include a SASE in a query is an instant-rejection offense at virtually every agency in North America.

Or, to put that in terms even Narcissus could understand, no matter how gifted, talented, and/or beautiful a writer or his work may happen to be, neglecting this small piece of industry etiquette effectively assures that Millicent the agency screener will not spend enough time with ol’ Narcissus’ query packet to find out that he and his work display any or all of these delightful attributes. The packet will simply be rejected unread.

And not merely because Narcissus’ nasty habit of assuming that the rules that apply to ordinary mortals could not possibly apply to him is darned annoying to anyone who has to deal with him professionally. If the agent decides to pick up the manuscript, the writer’s having included the expected SASE demonstrates a pleasing ability to follow directions — and if the agent decides to pass, s/he may return rejected pages at the writer’s expense.

Yes, I know: it’s trying to be expected to underwrite one’s own rejection, but there actually are some benefits for the SASE-provider in this arrangement. To name but one: actually finding out that your query has in fact been rejected, rather than gnawing your fingernails in perpetual worry for a year or two.

Oh, you would prefer to be left to wonder whether (a) the agency has a policy of not informing rejected queriers if the answer is no (quite common), (b) the agency has a policy of not reading incomplete query packets (like, say, those that omit a SASE), or (c) your packet got stuck sideways in the mailbox, and never reached the agency at all?

The expectation that an aspiring writer will always include a SASE with any kind of paper query or submission is universal, at least among U.S. agencies and publishers, so much so that I’ve noticed that many agencies don’t even explain what it means on their websites or listings in the standard guides anymore. It’s become one of those secret handshake things, a practice that the industry just assumes that any writer who is serious about getting published will magically know all about without being told.

Call me zany, but as those of you have been reading this blog for a while are already aware, I’m not a big fan of unspoken assumptions; they place the writer new to the game at a serious strategic disadvantage. So I hope those of you who have been at this for some time will forgive my taking a second post to explain to those new to querying what a SASE is and why, to put it bluntly, the writer is expected to pay the postage for a rejection letter or returned manuscript.

SASE logic seems to be counterintuitive for many aspiring writers. Contrary to popular opinion, a SASE shouldn’t always take the form of a business-size envelope; it varies according to what was sent in the first place. To accompany a single-page query, it’s letter-sized, but should you happen to be querying an agency whose guidelines call for writers to include more than five pages of additional materials (e.g., writing sample, synopsis, author bio, book proposal, a chapter or two), you’d be sending that in a Manila envelope, right? In that case, the SASE would need to be a second Manila envelope, stuffed inside the first, carrying sufficient materials to ship all of those additional materials back to you.

Oh, you hadn’t been thinking of the SASE in those terms? Or was that giant whoosh I heard not a collective gasp, but a whole bunch of eyebrows out there hitting the ceiling?

Probably the latter, I’m guessing, because I’m constantly meeting aspiring writers who are unaware that a SASE should also accompany a manuscript submission. That tends to come as a great big surprise to even writers who have been querying and submitting for a while: since the prevailing wisdom is that the point of the SASE is ease of getting back to a writer to say yes or no, it’s far from uncommon for submitters of 500-page manuscripts to include a simple business-size envelope as a SASE. While certainly understandable, this misses the primary goal of the SASE: ensuring the safe return of whatever a writer sends to an agency.

Thus, you should always include enough postage on your SASE that everything you submitted may be popped into it and mailed with a minimum of effort on the sender’s part. That means, in practice, including a shipping container (second envelope, box, or a shipping label to affix to the box in which you sent the manuscript) already addressed to you with enough postage to get all of those requested pages back to you in one piece.

Since all of that will need to be tucked into the same envelope or box that contains your query, any materials the agency’s submission guidelines request, and/or requested materials, it can get cumbersome, once the time comes to pack it all up. Not to say expensive, especially for writer submitting to US-based agencies from outside the country, who not only have to figure out what the return postage would be in dollars instead of their local currency, but have to wrap their eager fingertips around some US stamps.

Don’t worry, foreign readers: there’s a trick to it. I’ll be getting to that.

I’m constantly barraged with questions from readers about why, in the age of fairly universal paper recycling and cheap, high-quality printers, a writer shouldn’t just ask an agent to recycle a rejected manuscript. Quoth, for instance, clever reader Melospiza:

Why on earth would you want your manuscript back (after it has been rejected)? It won’t be pristine enough to send out again. Why spend the money? And any parcel over one pound can’t be dropped in a mailbox, but must be taken to the post office, not something an agent will appreciate. Let the agent recycle the paper and enclose a (business-size) SASE only.

Oh, would only that were possible, Melospiza, but there’s a rather basic, practical reason to include the SASE for safe return of the manuscript. Chant it with me now, campers: as with a SASEless query, not including a SASE in a submission is usually an automatic-rejection trigger.

Yes, you read that correctly: leaving a SASE out of the submission packet can, and often does, result in a submission’s being rejected unread; ask about it sometime at a writers’ conference. The vast majority of agents will be perfectly up front about the fact that they train their screeners accordingly.

The owners of all of those eyebrows are clutching their heads now, aren’t they, thinking of all of those SASEless submissions — or, more likely, submissions accompanied by only a #10 SASE, rather than one with sufficient postage for the manuscript’s return — they sent out in the dark days of yore. “Okay, I can understand why Millicent would reject SASE-free queries without reading them,” the head-clutchers cry, “but why, in heaven’s name, would an agent who asked to see pages reject them unread?”

Good question, retrospective panickers. The short answer: because it’s obvious to Millicent that a writer who submits without a manuscript-size SASE doesn’t know the secret handshake.

The longer answer is hardly more comforting, I’m afraid. In the publishing industry, it’s considered downright rude for a writer not to include a SASE both large enough and loaded down with enough pre-paid postage to send — wait for it — EVERYTHING enclosed back to the sender. If the SASE isn’t tucked into the packet, or if the postage is not sufficient, and if the agency is going to keep its side of the tacit agreement allowing it to read a writer’s unpublished work, it is going to have to shell out the dosh to mail the rejected manuscript back. Ditto with a query letter that arrives unaccompanied by a SASE.

The result in both cases is generally a form-letter rejection — which costs the agency not only the price of the return postage, but also an envelope and Millicent’s time to address it — or, as is increasingly popular, no response at all. Yes, even for a submission. Pages often go bye-bye, because it would be expensive for the agency to ship back the whole shebang.

I implore you, no matter how little you want to see that manuscript again, do not omit the SASE for the return of the manuscript. Unless, of course, the agency’s website or listing in one of the standard agency guides says specifically that they will recycle rejected manuscripts. (Practically none of them do, but check anyway.)

“You must be pulling our collective leg, Anne,” I hear some of you muttering. “Okay, maybe SASEless queries do tend to get rejected unread, but I can’t believe that it happens to submitted manuscripts or book proposals. By the time an agent is sufficiently interested in you to want to see actual chapters of your book, your foot is too firmly in the door for your submission to be tossed aside unread for a reason as unrelated to the quality of the writing as not including a SASE. I mean, really, what purpose would being that touchy serve?”

A fairly tangible one, actually: it would be one less manuscript for Millicent to read.

Remember, it’s her job to reject 98% of what crosses her desk; even a very successful agent at a giant agency seldom picks up more then 5 or 6 new clients per year, even including ones poached from other agencies. (Which happens all the time, by the way. It would astonish most aspiring writers to know just how many of us agented writers are unhappy with our current representation. As I say early and often, you don’t want just any agent to represent you — you want a well-connected, fully engaged agent who loves your writing and will defend it to the death.) Every submission that disqualifies itself on technical grounds is another step toward that ongoing goal of thinning the pack of contenders.

Do you really want to volunteer your precious manuscript for that particular kamikaze mission?

Admittedly, from the submitter’s point of view, a good argument could be made that this practice inevitably leads to, as Melospiza rightly points out, a big ol’ waste of money, not to mention trees, without really providing much benefit to the gentle, tolerant souls who actually pay for the return postage. After all, from the writer’s perspective, a SASE included with a submission is only going to be used if the news is bad. If the agency likes a partial, they’re going to ask to see the entire manuscript — which means your initial submission will get filed, you will send another packet (with another SASE), and your first SASE may well end up in the trash.

Or, if you’re really lucky, you’ll never see it again, because it will end up in a file drawer in your new agent’s office. Fingers crossed!

If, on the other hand, the agent of your dreams does not like it, all you are doing by providing the postage is paying to get the news that they’re turning you down in a way that will make your postal carrier’s back ache, rather than via a nice, light #10 envelope. So why not just send the manuscript along with a business-size SASE, and be done with it?

Because that’s not how the industry works, that’s why. (See commentary above re: secret handshakes.)

If you’re willing to risk it, you could always include a line in the cover letter, politely asking the agency to recycle the manuscript if they decide not to offer representation and mentioning the business-sized SASE enclosed for their reply. Do be aware, however, that this strategy sometimes backfires with screeners trained to check first for a manuscript-sized SASE: it’s not unheard-of for the Millicents of the world to toss aside such a manuscript without reading the cover letter.

As I believe I may have mentioned before, I don’t make the rules of submission; I only try to render them comprehensible. Let’s all pray that when Millicent does engage in the summary rejection of the SASEless, she flings that precious ream of paper into a recycling bin.

Originally, the whole paper-wasting arrangement was set up this way in order to protect writers. The logic behind this one is so pre-computer — heck, it’s pre-recycling, if you don’t count Abe Lincoln’s scrawling the Gettysburg Address on the back of a used envelope — that it’s likely to be counterintuitive to anyone querying or submitting for the first time today.

Return with me now to those thrilling days of yesteryear, when books were widely read, writers didn’t need agents because publishing houses still read through their slush piles, and the photocopier had not yet been invented. Prior to the advent of personal computers (and nice laser printers in workplaces that might conceivably be accessible after the boss goes home for the day), you could not print out spare copies of your precious manuscript to submit to every Tom, Dick, and Random House in the biz, obviously. Nor could you attach a Word document to an e-mail and send it off via Pony Express. Or even pop down to the corner copy store to run off half a dozen copies.

Equally obviously, no sane human being would entrust her only copy of a manuscript to the vagaries of the mails. So how did writers reproduce their work to submit to several publishing houses or agencies simultaneously?

They retyped it, that’s how. Every single page, every single syllable, every single time.

Think those hardy souls wanted to get their rejected manuscripts back? Darned tootin’. It might save them weeks of retyping time.

My long-term readers will have heard my favorite concrete example of how these returned manuscripts helped writers before, but it’s such a terrific illustration of just how much the SASE used to assist the average aspiring writer that I have no qualms about trotting it out again. Back in the far-away 1950s, my mother, Kleo, was married to Philip, a struggling science fiction writer. While she toiled away at work and went to school, Philip spent his days composing short stories.

Dozens of them. Type, type, type, week in, week out. She would come home and edit them; he would type a revised version. One or the other of them would get a good idea, and they would collaborate in writing the result: one dictating, one typing. She would take them to writing classes and the magazine editors who were already publishing her brother’s SF short stories, returning with still more feedback. Off he went to type another draft.

From scratch. Every single time either of them wanted to change a word. Hard for those of us who write on computers even to imagine, isn’t it?

As writers did in those dark days prior to e-mail, Philip and Kleo stuffed each of those short stories into gray Manila envelopes with a second envelope folded up inside as a SASE and sent them off to any magazine that had evinced even the remotest interest in SF or fantasy. (Except for the ones that Kleo hand-sold by taking to a magazine editor, which is actually how Philip got his first story published. She was, in effect, his original agent. But I digress.)

Each time a short story was rejected — as, in the beginning, all of Philip’s and Kleo’s were — and landed once again in their mailbox with the accuracy of a well-flung boomerang, they acted as professional writers should act: they submitted the rejected story to another magazine immediately. To minimize retyping, they would iron any pages that had gotten bent in the mail, slip the manuscript into a fresh envelope (yes, with a fresh SASE), and pop it into the mail.

Since there were not very many magazines that accepted SF or fantasy back then, they had to keep impeccable records, to avoid sending a rejected story back to a magazine that had already refused it. But Philip kept typing away, and kept as many stories in circulation at once as possible.

How many? Well, no one knows for sure anymore — since occasionally the only copy of a story got sent by mistake, some inevitably got lost.

(Which reminds me to nag those of you sending out manuscripts in the computer age: when was the last time you made a back-up of your manuscript? If, heaven forfend, a gigantic anvil fell from one of those anvil-toting zeppelins we’re always seeing overhead these days onto your main writing space, would it crush both your computer and your back-ups? Do you really want to be crawling about in the ashes, frantically trying to find the remnants of your hard disk?)

One day, the young couple opened their front door to find 17 rejected manuscripts spread all over their minuscule front porch. Their tiny mailbox apparently hadn’t been able to hold that many emphatic expressions of “No!”

So what did the aspiring writers of yesteryear do when faced with that many rejections on the same day? Did they toss all of that paper into the recycling bins that had not yet been invented? Did they rend their garments and give up writing forever? Did they poison their perfectly nice mail carrier for bringing so much bad news all at once?

No, they did what professional writers did back then: Philip had his wife iron the pages so they could be sent out again and resubmitted.

Lest you find the story depressing, the science fiction writer was Philip K. Dick, and one of those stories was THE MINORITY REPORT. Which a director who shall remain nameless (because he changed the ending in a way that would have caused any author’s resentful spectre to dive-bomb LA, howling) made into a rather lucrative movie, decades later.

Which only goes to show you: contrary to the common writerly fantasy/daydream/self-flagellation-after-rejection theme, even the best writers generally have to brazen through quite a bit of rejection before hitting the big time. As my mother likes to say, the only manuscript that stands NO chance of getting published is the one that sits in the bottom drawer, unseen by human eyes.

Admittedly, it was not the most comforting lullaby to have sung above one’s cradle, but she knew whereat she spoke. It’s as true today as it was six decades ago, when there were no photocopying machines, no computers, and no guarantee that the copy you sent would ever be retrievable if it went astray in some publisher’s office.

For our purposes today, the important thing to take away from this story is not the warm glow from the implied pep talk (although that’s nice, too), but the understanding that agencies don’t ask for SASEs in order to inconvenience, annoy, or impoverish aspiring writers. They do it today for precisely the same reason that they did it in the 1950s: to get your work back to you as expeditiously as possible, so you may try its fortunes elsewhere.

You’re welcome.

Also, as I mentioned last time, the practice was intended to protect the writer’s copyright. Just as an e-mailed attachment could conceivably end up, through the magic of multiple forwarding, anywhere on the planet, a loose manuscript that isn’t either in an agent or editor’s office, safely tucked away in that proverbial bottom desk drawer, or being conveyed through sleet, snow, and/or dark of night between one and the other could in fact be stolen.

I know; creepy even to consider. But think about it: is it more or less likely than something pointy falling on your house from a zeppelin?

I’ll answer that one for you: it does happen from time to time, so a savvy writer keeps very, very good track of who precisely has his manuscript when. (If this prospect tends to keep you up at night, please see the SHOULD I WORRY ABOUT MY WORK BEING STOLEN? category on the list at right for tips on how to protect your work.)

Three other things of which a savvy writer keeps very good track: which agents she has already queried (and with what unsolicited-but-permitted extra materials), which already-queried agents have requested materials (and what they requested; every agency asks for the submission packet to contain different components), and which agents are still waiting for her to send them those materials. If an aspiring writer is querying and/or submitting to multiple agents at once — and she should, unless the agent of her dreams has a no simultaneous submissions policy — she had better maintain excellent records; otherwise, it’s just too easy to mix things up.

Or not to know where to send Query #18 when the first 17 SASEs turn up in her mailbox. Or her inbox.

Speaking of minding the details, a savvy writer also takes care when applies postage to her SASE. Let’s take a gander at what postage-related fears were keeping intrepid reader Rachel up at night:

I have a question about the SASE that you put in with your materials. I understand it was always better to use stamps so that the agent can just toss it in the outgoing mail bin at the agency. But I was talking to the postal clerks yesterday and they said that post-911 rules are now in effect: any stamped package over 13 ounces has to be brought to the post. I asked to get metered mail instead, and they said it wouldn’t work because it would have that date (yesterday) on it. A dilemma!

I explained my situation to them and the clerks suggested just using a priority stamp (and the same shipping box), because if a SASE were expected, then stamps are really the only way to go. Is that how they’re doing it now?

Good question, Rachel. Before I answer it, let’s clarify the situation by reiterating the difference between a query packet’s SASE (a missive containing the query letter + any unsolicited materials an agency’s website said were permissible to send with it) and one tucked into a submission (requested materials).

When sending a query, SASE use is pretty straightforward: the writer takes a second envelope, writes his own address on it, adds appropriate postage, folds it, and stuffs it — neatly, please, as becomes a Sanitary Author — into the query envelope. (Oh, like you’ve been able to get the SA out of your mind since yesterday’s post.)

When sending a submission packet, the process is similar, but the packaging is different. If the agent only asks to see limited number of pages, few enough that they could be comfortably placed in a Manila envelope without wrinkling them (the Sanitary Author deplores crumpled pages; so do many agents), all you need to do is take a second Manila envelope, self-address it, affix the same amount of postage you’re going to use to send the whole packet to the agency, fold it, and place it neatly within the submission envelope.

Don’t worry; I shall be devoting some of our collective time in the week to come to explaining how to handle a request for a partial. I wouldn’t leave you hanging.

SASE-wrangling becomes a bit trickier if you’ve been asked to send the entire manuscript, because that generally entails using a box. (For a detailed explanation of what types of box should and shouldn’t be used, complete with glamorous photographs of cardboard in its various manifestations, again, tune in tomorrow.)

Obviously, it’s going to be unwieldy to stuff a second box inside the first, so it’s completely acceptable just to include a self-addressed mailing label and postage. Be sure to mention both in your cover letter, so they won’t get lost on the agency end. (Again, don’t panic: I’ll be talking about how to pull off including such necessary-but-prosaic details gracefully early next week.

If you have already submitted a partial, and then the agent asks for the whole manuscript, don’t just send the rest of the pages: by the time they arrive, Millicent probably will not have a clear enough recollection of the partial just to pick up the story where your initial submission left off. (Heck, by then, Millicent may already have moved on to pastures new; the turnover amongst screeners can be pretty remarkable.) Send the entire manuscript, in the aforementioned box.

Equally obviously (but I’m going to mention it anyway, just in case), the stamps on the SASE need to be US stamps, if the agency is US-based. That requirement means that SASEing is invariably a great deal more challenging — and expensive — for writers in foreign climes querying or submitting to US agencies. The far-flung are not exempt from the SASE expectation, I’m afraid, which can make e-mailed querying a more attractive option.

Good news for the far-flung: the US Postal Service’s website sells stamps at face value, rather than at the exorbitant mark-up one frequently finds for them abroad. The USPS more than happy to ship ‘em to your doorstep in exotic climes so you may stick ‘em onto your SASE before popping your submission into the mail.

But let’s get back to the crux of Rachel’s question: has the post-9/11 alteration in post office policy altered what agencies expect to see on a SASE?

The last decade has indeed seen some changes in how agencies handle packages, but actually, most of them date from before 9/11, back to the anthrax scare. Before that, virtually no agency accepted electronic submissions. A few scary mailings later, and suddenly, agencies all over New York were opening e-mail accounts. Hey, they may not pay their Millicents much, but the average agency certainly doesn’t want its screeners to get sick from opening a poisoned query envelope.

E-mailed queries and submissions don’t carry the risk of that sort of infection (and I think we can all guess how the Sanitary Author would feel about that). They do, however, occasionally contain computer viruses, so few agents will open an attachment unless they have already specifically requested an electronic submission from a writer.

That’s why, in case you’d been wondering, most agencies have policies forbidding e-queriers from sending unsolicited materials as attachments. Too much risk of computer contamination. Instead, they will usually ask queriers to copy any permissible additional materials and paste them into the body of an e-mail.

Rachel’s clerk was quite right about heavier packages having to be physically carried into the post office by human being, rather than blithely dropped into a mailbox or dumped in a mailroom — a policy shift that would affect virtually any submitted full manuscript, since they tend to be heavy little critters. However, that most emphatically does not mean is that the agent is going to be taking a rejected manuscript to the post office herself, or even that the Millicent who screened it will. Some luckless agency intern will be toting a whole mess of them there every few days.

Or not; since the USPS changed its regulations in this respect, many agencies have side-stepped the return mail problem by ceasing to return submitted manuscripts to their writers at all. (Sensing a pattern here?) Check policies before you submit.

Interestingly, agencies that operate this way virtually always still expect submitters to include SASEs with their submissions. Go figure. The moral: unless you are querying or submitting electronically OR an agency specifically says it doesn’t use SASEs, you should always include one.

And always use actual stamps, rather than metered postage. It’s called a STAMPED, self-addressed envelope for a reason, you know. The goal here is not merely convenience in mailing, but the submitter’s paying for his own manuscript’s return. Regardless of whether that means tossing it into the nearest mailbox (which would still be possible for most partial manuscripts) or assigning Millicent to do it, stamps have always served the purpose best.

That being said, I must confess that I don’t quite understand the clerk’s recommendation to Rachel to affix Priority Mail postage to the SASE, unless he was either lobbying her to use a flat-rate Priority Mail envelope as a SASE (not a bad idea, especially if the submission is just a few chapters; they fold nicely into a submission envelope) or simply trying to hawk a more expensive stamp. The distinction between Priority Mail and regular mail is the speed with which it arrives; the ease of mailing is identical.

Buying a more expensive stamp or a cheaper one to affix to the SASE is entirely up to the writer; coughing up the dosh for speedier return is not going to impress Millicent. Like overnighting requested materials vs. sending them regular mail, whether a submitter elects to pay a shipper extra money to convey a manuscript from point A to point B is generally a matter of complete indifference to the agent receiving it, as long as it gets there in one piece.

(“And looking pretty,” adds the Sanitary Author. “None of those pesky wrinkles. Print your manuscript on nice, bright-white, 20-pound paper while you’re at it, please. It’s aesthetically more pleasing than the cheap stuff.”)

To be blunt about it, the agent has absolutely no reason to care how quickly a rejected manuscript reaches its submitter. All she’s going to care about is whether you’ve included the means to mail it back to you at your expense, not hers.

And that, my friends, is the logic that most agencies’ listings in the standard agency guides and websites compress into the terse advice Include SASE. Apparently, somewhere on earth, there lurks a tribe of natural-born queriers who realize from infancy precisely what that means, so it requires no further explanation.

I’ll bet our old pal, the Sanitary Author, is one of that happy breed. For the rest of us, learning how agencies work requires a bit of homework — and the asking of trenchant questions. Keep up the good work!

Nicely stamping your SASE and other Millicent-pleasing habits of the Sanitary Author

sanitary-author

Why, yes, now that you mention it, long-time Author! Author! habitués, I have used this photograph before. Several times, in fact: it’s one of my favorites, for reasons I shall discuss below. Although, really, does cultivating and maintaining an affection for the mythical Sanitary Author require much defense?

Before I launch into that very defense, however, I have some good news to announce about a member of our little community: Austin Gary’s novel, Miss Madeira has just come out in paperback and as an e-book. Congratulations, Austin!

If Austin’s name sounds familiar, it should: he was one of the literary fiction winners in the Author! Author! Rings True Competition earlier this year, albeit for another work. Nor his he a stranger to award winning: under the name Gary Heyde, he is also a BMI award-winning songwriter, with recordings by Tammy Wynette, John Berry, and Jeff Carson.

Miss Madeira was semi-finalist in the 2009 Faulkner-Wisdom fiction competition. Here’s the blurb:

Brilliant teacher Amelia Madeira is torn between her love for the woman who will eventually become her sister-in-law and a gifted male student. Despite producing several generations of students forever known as Madeira’s Kids, gossip begins to grow like apples on a poison tree. As anyone with an intimate knowledge of the workings of small-town America knows, episodic memory is the bailiwick of barbershops, beauty shops, and pool halls.

Keep that good news rolling in, folks. Celebrating our fellow writers’ triumphs substantially eases the long and curvy road to publication.

Back to business. Since I’m aware that many of you are rushing about madly, pulling together flotillas of post-Labor Day queries and submissions, I thought it would be a good time to devote a few days to how query and submission packets should be put together.

Yes, yes, I know: not the sexiest of topics, but lest we forget, Millicent the agency screener is charged not only with assessing the aptness of a queried or submitted manuscript for her agency’s representation list; she’s also going to be drawing some conclusions from the packets about the querier or submitter’s professionalism. Why is that relevant, you ask? Because a writer who has taken the time to learn how the publishing industry expects to see writing presented is going to be less energy-consuming to represent.

Before anyone bristles at the idea that an agency — not a non-profit entity, usually — might consider non-literary factors such as the ability to present writing professionally when weighing the pros and cons of picking up a particular writer, let me recommend that those of you who feel strongly on the subject have a spirited discussion about it in the comments. My goal here is not to judge how agencies operate, but to help good writers navigate the often opaque and counterintuitive querying and submission process.

For the next few days, then, I am going to be talking in minute detail about how to put together professional-looking query and submission packets. To lead gently into that noble endeavor, let us pause and consider the mystery of the Sanitary Author.

I’m not much given to double-takes, campers, but I must admit, I did a lulu when I spotted this sign standing by the side of a two-lane highway in unincorporated Neskowin, Oregon. To the casual observer, Neskowin is a blink-and-you-miss-it collection of buildings, but to the observant passerby, it is fraught with enigma. Among its mysteries: according to its ostensibly unofficial municipal website (last updated, apparently, in 2008) Neskowin’s population is a sparse 170, a human density that renders the two golf courses located there, well, surprising.

Who is playing golf in such high numbers that a lone course wasn’t deemed sufficient for local needs? Bears? Sea lions? Migratory Scots with an affection for Pacific Rim cuisine?

All of these legitimate wonders pale, however, next to the enigma of the Sanitary Author. What makes him or her so darned clean, the passing motorist is left to speculate, and why is the population of Neskowin so proud of that particular resident’s hygiene habits that the non-city fathers saw fit to erect a sign to commemorate the SA’s immaculate practices? Did s/he win some sort of international award for cleanliness, a plaudit akin to the Nobel Prize, in order to raise him or her so very high in the town’s esteem?

Not, obviously, as high as videos, coffee, or ice cream, but let’s face it, it’s more recognition than most authors get.

Does the SA reside in remote forest because such cleanly writing practices would not have been feasible within the confines of a large city like New York, Los Angeles, or even charming and nearby Portland? More importantly from the point of view of fellow authors, how does being so sanitary affect the quality of the SA’s writing — and if it has a net positive effect, should we all be beating a path to Oregon, clamoring to follow in the SA’s spotless footsteps?

And I don’t want to alarm anybody, but should we be worried about all of the unsanitary authors running around out there? The mind positively reels at the vast array of germs Millicent could conceivably pick up from their query and submission packets.

Oh, I know what prosaic types out there are likely to say: since the period after AUTHOR would tend to indicate an abbreviation, this sign probably only refers to the local sanitary authority, the fine municipal employees who look after water quality and maintain the sewer system. So much for impenetrable ambiguity, the literal would doubtless conclude. Just ignore that sasquatch strolling by; there’s nothing to see here.

But look closely at that sign: there’s a period after SANITARY, too. Complete words are seldom abbreviations, I find.

So the mystery continues. I shall make a valiant effort to wrest my mind away from the Sanitary Author and concentrate on the matter at hand: queries and the things that accompany them.

Oh, it’s no use: the image is burned into my brainpan. A psychologist friend of mine once told me that recent research demonstrates that the brain can respond as dramatically to recalled memories as to present life; sometimes, she says, the mind will experience flashbacks as current events. I’m fascinated by this, not only as a memoirist (and yes, the memoir that was supposed to come out a few years ago is still tied up in legal knots; thanks for asking), but as a novelist.

The writer’s descent into a creative trance is one of the least-understood of human phenomena, isn’t it? Don’t know what I’m talking about? Ask your kith and kin what you’re like during periods of intensive writing.

Personally, when I’m in mid-chapter, I have been known to lose my sense of the passage of time. If my cats didn’t remind me occasionally that they do not possess opposable thumbs or the ability to open cabinets (well, okay, most cabinets), they would probably be forced to start nibbling on my toes under my desk to stave off imminent starvation.

I’m inclined to blame this on the way that the creative process colonizes the writer’s brain. The cats seem inclined to blame it on me, which I suppose amounts to more or less the same thing: if a task can’t wait until I polish the scene in front of me to a high gloss, it’s probably not going to happen.

You may be unusually good at jumping back and forth between the creative and observational parts of your brain, but if you’re writing on a regular basis, I’m betting that those who have the good fortune to live and work with you have built up a stockpile of anecdotes about how you space out on the minutiae of quotidian life when you’re writing hard. Or — and I honestly am getting around to the point of today’s post again — when you are embroiled in sending out the aforementioned flotilla of queries.

Oh, you thought you were the only one who spaced out? Far from it. Little things like laundry, taking vitamins, watering plants, and checking e-mail seem to slip unnoticed out of the working writers’ consciousness in the middle of a querying binge or writing jag — and don’t even get me started on how the amnesia about practicalities can intensify in the face of an imminent deadline or, heaven help us, immediately after an agent asks to see a partial or full manuscript.

I suspect that this checking out from the everyday world is a necessary side effect of the alchemy of creation. Because, really, in order to render our characters’ lifeworlds gripping on the page, we writers have to create them in our minds every bit as vividly and in all of the detail of a vitally important memory. That’s a pretty absorbing task, isn’t it?

With a pretty gratifying payoff, potentially: if we do our job very well indeed, we might create a story, a situation, a character that seems to the reader to have stepped straight out of real life. Only better.

Is it that same is-it-real-or-is-it-Memorex trick of the brain, I wonder, that would allow a reader to fall in love with a character in a novel? As recent Nobel laureate — and about time, too — Mario Vargas Llosa wrote in THE PERPETUAL ORGY:

A handful of fictional characters have marked my life more profoundly than a great number of the flesh-and-blood beings I have known.

He’s talking about a literary orgy, incidentally, not a physical one: quite a lot of the book is devoted to his passionate decades-long love affair with the entirely fictional Emma Bovary. And who can blame him for falling in love with her, really? She’s a pretty absorbing character.

Do I sense those of you who intended to get queries and/or submissions out the door now that the annual post-Labor Day return of the publishing world to New York has arrived becoming a bit restless in the face of these musings? “I’m as fond of the creative haze as anyone else,” I hear some of you stalwart souls say, “but right now, most of my writing time is getting eaten up by the process of trying to find an agent. So if you don’t mind my asking, what does any of this have to do with the very practical marketing concerns we’ve spent much of the summer discussing?”

A couple of things, actually. First, in the throes of agent-seeking, it can be pretty easy to forget that query-screeners like Millicent actually are looking to fall in love with some writer’s work.

The querying hurdle is, at least in principle, set in place to maximize the probability of discovering the next Great American Novel — or memoir, or nonfiction book — by freeing agency staff from the necessity of reading pages from every ambitious soul currently writing in English. That way, the theory goes, Millicent can concentrate on deciding amongst the crème de la crème.

Your mind is still focused on the paragraph before last, isn’t it? Yes, you did indeed read that correctly: even the most virulent rejection-generator is usually eager to discover a novel that pulls her immediately into its lifeworld, or a memoir that wrings her heart, or the next Emma Bovary. I don’t think it’s at all coincidental that agents and editors so often describe their first responses to submissions in the language of attraction: you’re going to love this book, it’s a sexy topic, it didn’t grab me, I can’t get this book off my mind, I just didn’t fall in love with the protagonist.

Set those to music, and you’ve got a pop song. (Perhaps Austin could do something with it.) As hard as it may be to believe, Millicent is waiting to be swept off her feet.

Which is why, in case any of you have been wondering, I tend to discuss querying and submission in romantic terms: the query letter is a personal ad for your book; you want attract not just any agent, but the one that’s the best match for you and your work; the first page needs to seduce Millicent into wanting to read on; the chemistry between an agent and a book matters deeply. Ditto between a book and an editor.

So in addition to everything else we writers are trying to create, our writing also need to inspire love.

The interminable and annoying querying/submission process sounds substantially nobler put that way, doesn’t it? Feel free to use this argument the next time some non-writer gapes at the amount of time you’ve invested in trying to land an agent; generating love can take some time.

My second reason for bringing up this high-falutin’ topic is, I’m afraid, disappointingly prosaic. I meant to begin this post by talking about SASEs (Self-Addressed Stamped Envelopes), and I seem to have gotten sidetracked.

I can only plead that I was absorbed in my writing. Excuse me a moment while I feed my languishing cats.

Or perhaps I zoned out because, let’s face it, SASEs are not the most thrilling of topics. But they are absolutely vital to discuss, because a mailed query or submission unaccompanied by a SASE will get rejected automatically at virtually every U.S. agency. Almost invariably without being read.

Pause to ponder the implications, please: if Millicent doesn’t read your query, it’s literally impossible for her to decide to request your manuscript, and therefore impossible for her to fall in love with your writing. Which, in turn, renders it impossible for her boss, the agent, to fall in love with your writing, for the agent to convince an editor to fall in love with your writing, for the editor to convince an editorial committee to fall in love with your writing, and for the publishing house’s marketing department to convince readers to fall in love with your writing.

So omitting the SASE isn’t just a technical gaffe; it’s the catalyst in a tragic tale of lost love.

That’s the writer’s opportunity cost of neglecting to include a SASE in a query packet, but there are costs on the agency end as well. Think about it: having the SASE arrive in the same envelope with the query means that Millicent can grab either a form-letter rejection or please-send-us-pages note (oh, didn’t you realize that both were boilerplates?) the very instant after she makes up her mind which is appropriate.

It takes very little time, and the writers themselves are providing the resources for their own rejection. What’s not for the agency to like?

In fact, they like it so much that that most agencies have standing policies against accepting SASE-free queries at all. Providing an envelope and a stamp to reject a single forgetful writer may seem like a negligible expense — but multiply it by the 800-1500 queries the average agency receives every week, and we’re talking about a considerable investment in writers whose work they have already decided not to represent.

So if you didn’t hear back on that last raft of queries — you know, the ones where you glibly told Millicent to contact you via e-mail if she wanted to see pages — that’s probably why.

Yes, in answer to what half of you just thought so loudly, answering your mailed query via e-mail would have been costly for the agency, too, although obviously, not as costly as hauling an envelope from the supply cabinet and donating a stamp to your ongoing quest to be published. The Millicent charged with opening all of those envelopes and scanning the paper queries would have to stop what she was doing, carry your query — and only yours — to a computer, open the agency’s e-mail server, type a rejection (which would probably be identical to the form letter she’s been stuffing in SASEs all day), hit SEND, then head back to that waist-high pile of queries that came in last week.

Multiply that effort by every querier who thinks he’s being clever, considerate, and/or paper-saving by making a cavalier suggestion to contact him by e-mail, and it would add up to a lot of unnecessarily expended energy over the course of a year. Far, far cheaper for the agency just to tell its Millicents to toss any query unaccompanied by a SASE into the recycling bin.

Although if she does decide to ask for pages, she will probably let you know via e-mail, rather than by sending a reply in the SASE you so thoughtfully provided. I like to think of this as the SASE Utility Paradox: the rejected writer must pay for the postage and envelope that carry the bad news; the accepted writer must offer the stamp and envelope as a sacrifice to the gods of querying.

Either way, you’re going to be buying some envelopes and stamps. (Don’t forget to keep receipts; if you file a Schedule C for your writing business, you may be able to deduct these costs as promotional expenses. Talk to a tax expert with experience handling writers’ returns — which I am not –before you deduct anything, however, because the IRS rules governing writers are, I am told, both strange and different than those applicable to other kinds of artist.)

Believe it or not, part of the SASE’s original purpose was not just to save agencies the cost of postage, but to render the querying and submission processes cheaper for the writer: it was substantially less expensive than if the agencies sent back manuscripts with postage due. (Which used to be the alternative, by the way.) It was also intended to preserve copyright by allowing the writer ostensible control about whose grimy paws were on the manuscript when.

Writers tend to forget this in the cyber age, when huge chunks of writing can be transferred from one end of the planet to the other with the simple push of a button (yes, of course I know that the world is not as flat as that image implies. Don’t quibble at me now; I’m on a roll), but technically, in order to prove copyright over unpublished writing, the writer needs to know at all times where all the extant copies are, saying who can and cannot read it. Writing I post on this blog, for instance, is under my control, since I dictate where people can view it; I could disable RSS feeds, if I wanted. (Oh, the power! The power!) If I sent the same posts out via e-mail, they could end up anywhere, forwarded far beyond my knowledge.

That’s why, in case any of you had been wondering, writing posted online is technically published. It makes it easier for writers to prove that they were the original authors of their online work.

The control-who-reads-it doctrine still governs how agencies operate. When you send previously unpublished material off to an agency — to a credible one, anyway — you are operating on the tacit assumption that no one on the other end will reproduce your writing without your permission. You are not, in effect, authorizing them to show it to anyone else until you sign a contract that explicitly grants them the right to do so.

(Which means, by the way, that you should be very wary of an agent who implies, as some have been known to do in order to edge out the competition, that she has already shown submitted materials to an editor as an inducement for you to sign with her. Technically, she cannot market your writing to anyone until you give her explicit permission to do so — but a writer who has just won a literary contest and is juggling manuscript requests from several agents might not be aware of that.)

When you send a SASE with a submission, you are implicitly asserting your right to control where your work is sent next. It conveys an expectation that if the agency rejects it, they will mail the pages back to you, rather than forwarding it to the kind of pirate press that is currently cranking out the 18th, 19th, and 20th installments in the Harry Potter series.

I hear the one in which Harry fights a dragon actually isn’t bad.

As I believe I have mentioned seventeen or eighteen hundred times before, this is a tradition-bound industry; it has historically been slow to change. No matter how good the logic against some of its long-held norms, this one did not change at all until there were some very tangible benefits on the agencies’ end to altering it.

For example, the anthrax scare convinced some agencies to accept e-mailed queries and submissions; prior to that, virtually none of them did. (Some still don’t; double-check before you press SEND.) And the post 9/11 requirement to tote heavy packages to the post office prompted some agencies to start recycling rejected manuscripts, rather than having the lowest intern on the totem pole wheel a paper-loaded dolly up out of the building.

Like so many other aspects of the querying and submission process, at one time, the use of the SASE carried greater benefits to the writer than it does now, but time has hardened courtesies into demands, and habits into traditions. Today, if you do not include a SASE with your submission, you may well be perceived as thumbing your nose at the traditions of people you are trying to impress.

As satisfying as that may be to contemplate, allow me to suggest that it might not be the best way to convince Millicent of your Socratic intellect, encyclopedic knowledge of how publishing works, and lamb-like willingness to take direction. So while my long-standing affection for writers, trees, and the printed pages both work to produce would love to be able to say dispense with the SASE, it would not be in your best interest to fling away the old norms.

I feel as though I should go off and plant a tree now. Or perhaps reread MADAME BOVARY. Instead, I’m going to be intensely practical for a few moments and tell you precisely how to play the SASE game correctly.

When you send a paper query (as opposed to the e-mail variety), tuck a stamped (not metered) envelope addressed to yourself into the envelope. Do this every time, regardless of whether the agency you’re querying actually asks for a SASE on its website or in its blurb in the standard agency guides. It’s expected, whether they say so or not.

If you are sending more than 4 pages of text along with your query — if the agent asked for an author bio, for instance, or a synopsis — make sure that the postage on your query’s SASE is sufficient to get all of those pages back to you. A #10 (business-size) envelope is the norm to accompany queries, and stamps are universally preferred over metered postage.

Since the agency will be popping the returned materials into the nearest mailbox, the stamps you use should be those currently in use in the AGENCY’s country of residence, not yours. This means that if you are submitting to a US-based agency or publishing house from outside the country, you will need to dig up some US stamps. Since foreign post offices often sell these at a considerable mark-up, you can save a lot of money if you buy the stamps directly from the US Postal Service online.

When you send requested materials via mail (again, as opposed to e-mail submissions), include in your submission packet an envelope or box addressed to yourself, along with sufficient postage for the safe return of EVERYTHING you have submitted. (If you want to be really considerate, you may also include a #10 SASE, so the agent may contact you to ask for more pages. This isn’t really necessary, though: in the age of e-mail and relatively inexpensive long-distance calling, that particular request is unlikely to come via regular mail.)

Again, do this every time, regardless of whether the agency (or publishing house) to whom you are submitting has actually asked for a SASE. Omit it only if the agency specifically asks in its guidelines that you not include it. (I know of only one agency that currently makes this request; need I remind you to read each and every agency’s submission guidelines, in case they differ?)

If the requested pages fit in a Manila envelope, it’s perfectly acceptable to fold a second one in half, stamp and address it, and tuck it in the submission packet. If you have been asked to send so many pages that you need to pack ‘em in a box, paper-clip a return mailing label and stamps to your cover letter, along with a polite request that the agent would affix both to the shipping box in the event of rejection.

You HAVE been sending cover letters with your submissions, right? Just sending a manuscript all by itself is considered a bit rude.

Relax, those of you who just clutched your chests: I’ll be talking about how to put together a cover letter for a submission packet as soon as I polish off this series on SASEs. Who knew there were so many different things that needed to go into a submission packet, eh?

Next time, we’ll delve a bit deeper into the practicalities of the e-mailed query, as well as the ins and outs of submission. You wouldn’t want to be caught unprepared if your query is successful, would you?

In the meantime, keep your eyes peeled for the Sanitary Author. You wouldn’t want to miss him/her/it, would you? Keep up the good work!

Pet peeves on parade, part XXII: R-E-S-P-E-C-T. Find out what it means to Millicent.

Ooh, we have a burgeoning buffet of professional readers’ pet peeves on the Author! Author! sideboard today, campers. Let’s begin with a personal least-favorite of mine that I hope and pray will shortly be a least-favorite of yours.

In anticipation of that happy day, may I ask a favor of all of you involving the eradication of an unfortunately ubiquitous query letter pet peeve? Would those of you who have been sending out queries containing the phrase complete at X words kindly erase them?

Right now, if it’s not too much trouble. I’ve just seen my 500th query this year to include the phrase, and while I pride myself on being a tolerant, writer-friendly professional reader, I’m sick of it. It’s clumsily phrased, unoriginal, and it’s not as though it will do a query any good.

Yes, you read that correctly: this phrase can only harm a query packet’s chances of success. Stop it, please, before it kills again.

Is that giant collective gasp an indication that this phrase is lifted from some soi-disant foolproof online boilerplate? As those of you who have been hanging around Author! Author! for a while are already aware of how I feel about those pernicious one-size-fits-all query patterns, I shan’t reflect yet again on their overall efficacy, but even amongst those who don’t moan, “Why do all of today’s queries read identically?” on a regular basis have been perplexed by this awkward phrase’s sudden rise in popularity. It popped into usage only fairly recently — one seldom saw it before ten years ago — but it is far too pervasive to have been passed along by word of mouth alone. Since it contains a piece of information anyone who has taken a conference course on query-writing should know does not need stating, this stock phrase is unlikely to have originated from the writers’ conference circuit.

So whence, the pros wonder, did it emerge? Some doors mankind is not meant to open, I guess.

More importantly for pet peeve-avoidance purposes, why might this innocent-seeming phrase set Millicent the agency screener’s teeth on edge? Simple: if the manuscript being queried is fiction, any agency employee would presume that what the writer is offering is a finished version of the book. First novels are sold on complete manuscripts, period; it would not make sense, therefore, to approach an agent with an incomplete draft. Using precious query letter page space to mention something so obvious, then, is a quite reliable sign of inexperience.

“Besides,” Millicent grumbles, “isn’t part of the point of the query to impress me with one’s writing skills? How on earth am I supposed to be impressed with a writer who stuffs her letter to the proverbial gills with uninspired stock phrases? Show me your phrasing, not some canned clause lifted from the same allegedly sure-fire template half of the queriers who will contact my boss this week will be using!”

Through the whish-whish-whish of frantic erasing on query letter drafts all over the globe, some faint cries of protest arise. “But Anne,” those of you who habitually tuck the phrase into your opening paragraphs argue, “I just thought that was the professional way of including the word count. I realize that Millicent wants to see some original writing, but honestly, isn’t this information to express as quickly as possible and move on?”

The short answer is this: why include it at all? (And the long answer is W-H-Y-I-N-C-L-U-D-E-I-T-A-T-A-L-L?)

No, but seriously, folks, word count is not a standard, necessary, indispensable part of a query. Yes, some agents do prefer to see it up front (and if they have expressed that preference in public, by all means, honor it), but as including it can only hurt a submission’s chances, I’m not a big fan of mentioning word count in a query letter at all. Don’t lie about it if an agency’s guidelines ask for this information, of course, but don’t volunteer it.

And don’t, whatever you do, assume that because some agency guidelines request word count that every agent will expect to see it. As those of you familiar with last autumn’s Querypalooza series may recall, it’s very, very common for an individual agent’s personal preference, once expressed in passing at a conference or in an interview, to be broadcast by well-meaning aspiring writers as the newly-revealed universal key for landing an agent.

But individual preferences are just that: individual. Pretending that every agent currently accepting clients in the United States wants to see word count in the first paragraph of the query letter (and, the accompanying logic usually goes, will automatically reject a query that does not announce this information within the first three lines), despite the fact that the majority of posted submission guidelines do not ask for it, makes about as much sense as including the first 5 pages of text in your query packet as a writing sample just because one of the fifteen agencies you decided to query last week called for you to include it. Out comes the broken record again:

When querying, as when responding to a request for materials, send precisely what that particular agent wants to see — no more, no less. Because part of what a querier is demonstrating in a query packet is the ability to follow directions — a perennially agent-pleasing trait — there is just no substitute for checking every individual agency’s submission guidelines every single time.

Or, to quote the late, great Fats Waller, find out what they like and how they like it — and let ‘em have it just that way.

It’s a matter of respect, really. Adhering to any given agent’s expressed querying preferences is a laudable means of demonstrating from the get-go that you are serious enough about your writing not to want just any agent to represent it — you want a specific agent whom you have determined, based on his past sales record, would be a good fit for your book.

According to this principle, an aspiring writer’s including word count is a courtesy to those who ask for it. Offering it unasked to those who do not is, while certainly not required, something that Millicent is likely to regard as a positive blessing — but that doesn’t mean it’s in your best interest to do it.

Why? Knowing from the get-go that a manuscript is too short or too long for its stated book category can save a query-screening Millicent masses of time. Shouting, “Next!” is, we all must recognize, quite a bit speedier than sending out a request for materials, waiting for them to arrive, then seeing first-hand that a manuscript falls outside the length norms.

Heck, if the querier followed the extremely common precept that complete at 127,403 words should appear in the letter’s opening paragraph, she might not even have to read a single additional sentence; if her agency happens to adhere to the belief that 100,000 words is the top cut-off for a first novel — as is the case in most fiction categories — she would have no reason to request the manuscript.

“How kind of this writer,” she murmurs, reaching for the never-far-off stack of form-letter rejections, “to have waved that red flag up front. This way, there’s no possibility of my falling in love with the text before realizing it’s too long, as I might easily have done had I requested pages.”

That one-size-fits-all boilerplate is no longer fitting so comfortably, is it? Typically, agencies that request word count up front like to see it for precisely the same reason a Millicent at a non-requesting agency would be so pleased it appeared: it enables them to reject too-long and too-short manuscripts at the query stage, rather than the submission stage. In essence, it’s asking the writer to provide them with a means of speeding up her own rejection.

But should you include it in a query, if the agency guidelines ask for it? Absolutely: it’s a matter of respect.

I hear you grumbling, campers, and who could blame you? But you might want to brace yourselves, complete at… users; you’re going to like what I’m about to say next even less: many queries rejected for on the basis of excessive word count are actually not too long for their chosen book categories. The listed word count merely makes them appear too long.

“How is that possible?” word count-listers everywhere howl, rending their garments. “I’ve been including what my Word program claims is the actual number of words in the document. By what stretch of the imagination could that number be misinterpreted?”

Quite easily, as it happens: that 100,000 word limit I mentioned above does not refer to actual word count; it is an expression of estimated word count. Although actual word count is appropriate to list for short stories and articles, it is not the norm for book manuscripts — but again, individual agents’ preferences do vary. Therein lies the miscommunication: the overwhelming majority of the considerate souls busily typing complete at… up use actual word count, not estimated, leading Millicent to conclude that a long manuscript contains quite a few more pages than it really does.

Why would she assume the word count is estimated? Respect for the traditions of her industry, mostly: before the rise of Word and its automatic word-count function, estimating was hours more efficient than laboriously counting each and every word. Just as magazines and newspapers used a standard number of words per line, the publishing industry came up with an average for the two most common typewriter key size’s words per page: 250/page for Elite, 200/page for Pica.

With the rise of the home computer, that expectation carried over to the most similar fonts: the standard estimation for a standard manuscript in Times New Roman is 250 words/page; for Courier, it’s 200 words/page. Since TNR is the industry standard, when Millicent sees 100,000 words, she automatically thinks 400 pages.

I see some of you shaking your heads and calling her a Luddite, but for the agency’s purposes, an estimate is more useful than a toting-up of every word. Think about it: since the number of words that appear on a page can vary wildly, actual word count does not tell an agent or editor how many pages to expect, does it? That’s legitimate information for Millicent to consider: the page count is part of the publication cost calculation generally included in the paperwork an editor has to fill out before taking an exciting new project before an editorial committee.

While there is not a one-to-one correlation between the number of pages in a manuscript and the number of pages in its published form — most submission manuscripts shrink by about two-thirds by the time they hit hard copy — page count is hugely important in figuring out how expensive it will be to publish a book. The more pages, the greater the amount of paper and ink required, obviously. Perhaps less obviously, longer books are substantially more expensive to produce than shorter ones: at about 500 pages (an estimated 120,000 words), the binding costs rise dramatically.

Starting to see why our Millie might reject a query that told her in line 3 that it was complete at 127,403 words?

Unfortunately, the majority of queriers who use actual word count, as would be appropriate for a short story or magazine article, are unaware of this publishing reality. Compounding the problem: almost invariably, this number is higher than the estimate would lead one to expect: it is well within the realm of possibility that 127,403-word manuscript would be closer to 400 pages than 500. (Which is why, in case those of you who already have agents had been wondering, agents representing long first novels generally leave the word count off the title page.)

The actual number of pages is irrelevant at rejection time, though, if querier and query-reader are operating on different sets of expectations. While the last digit in that actual count might tip off a professional reader that the writer is using actual count, not an estimate a Millicent in a hurry — and with good math skills — is prone to spot that number and mutter, “509 pages! That’s far too long for a first novel in this category! Next!”

It makes the muses sad enough if the title page prompts this reaction. Imagine, then, how bitterly the muses weep when a good novel gets rejected in this manner because the writer thought the first paragraph of her query needed to contain the words complete at…

Just take it out, willya? I’m tired of listening to the old girls bawl.

Speaking of notorious query-related pet peeves that often engender a cry of “Next!” — and speaking of ungraceful phrases; that segue was a lulu — it would be remiss of me not to mention two others. Since they are such perennial favorites, annoyances to Millicents dating back to at least the Eisenhower administration, let’s haul out the broken record player again, shall we? Nothing like a one of those old-fashioned phonographs when one wants to dance to the oldies-but-goodies.

When approaching an agency with several agents who represent your type of book, it’s considered rude to query more than one of them simultaneously. Pick one — and only one — to approach in any given year.

In publishing, as in so many other areas of life, no means no. If an agent has rejected your query or submission, it’s considered rude to re-approach that agent with the same project again, ever. If the agent wants you to revise and submit that particular manuscript, he will tell you so point-blank; if he likes your voice, but does not think he can sell the manuscript in the current market, he may ask to see your next book.

The second is fairly well-known, but aspiring writers new to the game are constantly running afoul of the first. In a way, that’s completely understandable: if one doesn’t take the time to learn what each agent at a particular agency has represented lately — and few queriers do — it can be pretty difficult to tell which might be the best fit for one’s book.

“I know!” the aspiring writer says, feeling clever as it occurs to her. “I’ll just send it to both of ‘em. That way, I can’t possibly guess wrong which is the agent for me.”

And then both of those queries appear in the inbox belonging to those agents’ shared Millicent. What do you think will happen?

Hint: it has to do with respect. And if you were about to say, “Why, Millicent will weigh carefully which agent would be the most appropriate for my work and forward my query accordingly,” you might want to reconsider you answer.

I don’t care who hears me say it: this is a business where politeness counts. Sending queries to more than one agent at an agency or over and over again to the same agent is, quite apart from self-defeating behavior, an annoyance to those who have to deal with those queries and manuscripts. Need I say more?

Oh, I do? Okay, try this explanation on for size: no one, but no one, likes to be treated as a generic service-provider. Most agents pride themselves on their taste, their insight into current market conditions, and their client list. So when an aspiring writer targets agents with side-by-side offices, as though it were impossible to tell the two of them apart, it’s tantamount to saying, “Look, I don’t care which of you represents me; all agents look alike to me. So what does it matter that one of you already said no?” The same logic applies when a writer queries the same agent who has already rejected that book project: respect for an agent’s choices would dictate honoring that no the first time around.

Speaking of respect issues, let’s not forget the single most common screeners’ pet peeve of all: unprofessionally formatted manuscript submissions. While this is seldom an instant rejection trigger all by itself, not presenting one’s writing in the manner in which the pros expect to see it does mean, effectively, that one is walking into the submission process with one strike against the book.

See why that might prove problematic, in a situation where a manuscript seldom gets more than two strikes before being tossed out of the game?

While veteran members of the Author! Author! community sigh with recognition, those of you new to this blog look a trifle bewildered. “Whoa!” perplexed agent-seekers everywhere cry. “How is formatting a respect issue? Baseball metaphors aside, how on earth could how I choose to present my words on the manuscript page be construed as in any way indicative of my general attitude toward the agent to whom I am sending it? Or, indeed, toward the publishing industry?”

Fairly easily, from the other side of the submission envelope. As it may not be entirely astonishing to you by this point in the post, when Millicent spots an improperly-formatted manuscript, she sees not only a book that needs at least some cosmetic revision to bring up to professional standards, but a writer who does not have enough respect for the industry he aspires to join to learn about its expectations and norms.

“Oh, presentation doesn’t matter,” Millicent imagines the brash new writer saying as he doesn’t bother to spell-check. “That’s my future editor’s job to fix. All that matters is the writing, right?”

Actually, no. Any good agent receives far, far too many beautifully-written manuscripts from aspiring writers who have taken the time to present them properly to waste her time with those that do not. This is such a common rejection reason that there’s even a stock phrase for it.

“That writer is talented,” publishing types will say to one another, “but he hasn’t done his homework.”

Yes, this is often said of talented writers who have yet to develop technical skills, but as any Millicent could tell you, rejection reasons are like wolves: they tend to travel in packs. Improper formatting is merely the quickest indicator of a lack of professionalism to spot. Since all professional book manuscripts and book proposals in this country look alike, adhering to a standard format distinct from what is de rigueur for short stories, articles, academic writing, and even many contests, Millicent can often literally identify a submission from someone who hasn’t done her homework at five paces.

To a literature-lover who handles manuscripts for a living, that’s a genuinely astonishing authorial choice. Unhappily, not doing one’s homework is infinitely more popular than doing it — which, when you think about it, doesn’t make a great deal of sense as a long-term strategy for publishing success. Even the most naturally talented baseball player doesn’t expect to hit a home run the first time he steps up to the plate, after all; he knows that he must learn the rules and hone his skills before he has a chance at the big leagues.

Many, if not most, aspiring writers, by contrast, seem to believe that the New York Yankees are going to sign them the first time they pick up bats and don gloves. Can you really blame Millicent for feeling that’s just a trifle disrespectful to all of the great authors who have invested the time in learning to play the game?

“But Anne,” those of you new to querying and submission point out huffily, “why should it surprise anybody that a first-time novelist, memoirist, or book proposer should not already know every nuance of how the industry works? Why is being new a problem to a business ostensibly concerned with seeking out what is fresh and exciting?”

Good question, neophytes. To those used to dealing with professional manuscripts, everything that appears on the page is assumed to be there because the writer made an active choice to include it. By that logic, a typo is never just a typo: it’s either a deliberate misspelling for effect, a proofreading omission, or evidence that the writer just can’t spell. The same holds true for holes in a plot, voice inconsistencies — and yes, formatting.

As I may seven or eight hundred times recently, good agents are inundated with fresh, exciting manuscripts that do not have these problems; clearly, then, it is possible for a writer brand-new to the biz to learn how to avoid them. So when a promising writer has not taken the time to burnish her submission to a high polish, it’s likely to look an awful lot like an assumption that his future agent is going to do all the work of bringing that manuscript into line with professional standards for her.

In other words, not formatting a submission in the manner Millicent has been trained to expect will effectively mean that she will start reading it already assuming that it is not the final draft. How could a manuscript that does not adhere to professional presentation standards be considered a completely polished manuscript?

It’s not as though the agent of your dreams could submit it to an editor that way, after all. An agent who permitted her clients to deliver work in any of those formats would have to waste her own time changing the cosmetic elements so it would be possible to take it to a publishing house. For this reason, Millicent regards incorrectly-formatted work as indicative of a writer not particularly serious about his work .

Or, to put it a trifle more bluntly: she’s not judging it on the writing alone. Necessarily, she has to consider how much extra time her boss would have to invest in a writer who would have to be trained how to put together a manuscript.

I see those of you who worked your way through last autumn’s mind-achingly detailed Formatpalooza series rolling your eyes. “Yes, yes, we know, Anne,” veteran format-contemplators say wearily. “You walk us through standard format at least once a year, addressing at length the digressions from it in which aspiring writers all too frequently unwittingly indulge at great cost to their books’ submission chances. I now no longer add a row of asterisks to indicate a section break, allow Word to alter my doubled dashes with spaces on either end to emdashes bridging the space between the words before and after, nor embrace the AP style practice of capitalizing the first word after a colon, as if it were the beginning of a new sentence. Heck, I even know what a slug line is. I still secretly agonize in the dead of night because another website — one that does not draw a firm distinction between the correct format for a book manuscript and how a short story should be submitted to a magazine, perhaps — says I should place the chapter title on the line directly above the first line of text, as is proper for a short story, rather than on the first line of the page, as is appropriate for a book manuscript, but overall, I feel pretty good about how professional my submissions look. Why keep nagging me about it?”

Actually, my frequent reminders of the importance of adhering to standard format are not aimed at you, conscientious researchers, but toward those who have not yet learned to emulate your laudable example. Aspiring writers who have taken the time to learn the expectations of the industry into which they are trying to break are not, generally speaking, those whose submissions make Millicent grind her teeth down to nubs. If you’re already following the rules, chances are good that she is judging your manuscript on your writing.

Congratulations; that’s a relative rarity. Unfortunately for the overall happiness of aspiring writers everywhere, most submissions reflect an almost complete lack of awareness that standard format even exists. Oh, most are double-spaced and feature page numbers (although you would be astonished at how often the latter are omitted), but beyond the application of one or two isolated rules, it’s quite obvious that the writers who produced them think presentation doesn’t matter.

Surprised to hear that’s the norm? You’re in good company — Millicent is flabbergasted. Despite a wealth of formatting advice floating around the Internet — some of it accurate, some of it not — the average manuscript landing on her desk displays a blithe disregard of standard format. It’s almost as though it’s daring her to like the writing in spite of the careless presentation.

It is, in short, disrespectful. And we all know how Millicent, the industry’s gatekeeper and thus the person who sees far more promising writing gone wrong than anybody else, tends to respond to that: “Next!”

I’m bringing all of this up in the middle of our ongoing discussion of craft not to say that presentation is more important than the writing quality — no one who dealt with manuscripts for a living would argue that — but to remind everyone that to a professional reader, everything on that page matters.

There are no free passes for careless omissions; with any given agency, there are seldom even second chances after an insufficiently-polished first approach. Yet despite the vital importance of making a good first — and second, and third — impression, most good writers become so impatient to see their words in print that they start sending out queries and submissions half an hour after they type THE END.

Sometimes even before. Had I mentioned that it’s considered disrespectful to query a manuscript that is not yet completed? (It is, perversely, acceptable to give a verbal pitch at a conference under the same circumstances, however. Agents and editors who hear pitches know how stressful it is; most would agree that a practice run at it a year or two before one is doing it for real isn’t a bad idea.)

As exciting as the prospect of getting your baby published may be, sending it out before it’s ready to meet Millicent is not the best long-term strategy. At least not now, when personalized rejection letters have become exceedingly rare: while up to about a decade ago, an aspiring writer could hope to gain valuable and useful feedback from the submission process, now, the volume of queries and submissions is so high that the manuscript that prompted Millicent to mutter, “Oh, here’s another one who didn’t do his homework,” and the carefully-polished near-miss are likely to receive precisely the same form-letter rejection: I’m sorry, but I just don’t think I can place this book successfully in the current tight literary market.

The wording may vary slightly, but the sentiment is the same. Aspiring writers are not the only population fond of boilerplates, apparently.

Choose your words thoughtfully, take the time to learn the rules of submission, and treat your future agent — and his Millicents — with respect. Believe me, once you are working with them on an intensive basis, you’ll be glad you did.

Next time, we’ll wend our way merrily back to the Short Road Home. Keep up the good work!