That pesky contest synopsis, part III: an entry synopsis that stands out from the crowd, or, baa humbug

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Yes, the pun is a terrible one, but I’m in a giddy, hopeful mood today; specifically, I’m hoping that those rumors I’ve been hearing about an any-second-now settlement to the screenwriters’ strike are true. I’ve been hearing them from increasingly credible sources all week; if you picture an Oscar statuette whispering in my ear today, you wouldn’t be far off. Fingers crossed for all of those talented people getting back to work on reasonable terms.

For the past couple of days, I’ve been talking about how and why a successful contest synopsis and a killer submission synopsis can and should be different. I have to say, I had expected to hear a little more groaning from the peanut gallery about this — I am, after all, suggesting that you write a 3 – 5 page summary of your book for contest submission that you will pretty much never be able to use for any other purpose on God’s decreasingly green earth.

See? Nothing. You people must be getting desensitized to the idea that reading this blog may lead to more work for you.

Frankly, I think that nonfiction entrants typically have a harder time producing a winning synopsis — or perhaps I merely think that because I have more often been a judge in nonfiction than fiction categories. For fiction, the task at hand is a bit closer to writing a submission synopsis: tell a good story in a reasonable amount of juicy detail.

If this sounds vaguely familiar to those of you who suffered through last summer’s Book Marketing 101 series, you have an excellent memory: this is more or less the goal of the 2-minute pitch as well.

You would be AMAZED how few contest synopses-writers seem to realize that the point is to tell a terrific story, though. Seriously, in my experience, usually under 10% of the entries include synopses that indicate storytelling ability, rather than going through a rote exercise in summarization.

Where do the other 90% go wrong, you ask?

As I explained yesterday, all too often, writers just state the premise of the novel, rather than taking the reader through the plot, blow by blow. If the plot has twists and surprises, so should the synopsis. Show the story arc, and make it compelling enough that the judge will scrawl on the evaluation sheet, “Wow, I want to read this book when it comes out.”

Trust me, pretty much every contest winner and placer’s evaluation sheet has this sentiment, or something very similar to it, scrawled upon it in a judge’s hand. So make it your mission in the synopsis to evoke that wonderful response.

Yes, I know: it’s a tall order. But don’t forget that the synopsis is every bit as much an indication of your writing skill as the actual chapters that you are submitting. Both need to be compelling reads that draw the reader into the story you’re telling.

The easiest way to get the judges involved is not merely to summarize the plot as quickly as possible but to give the feel of a number of specific scenes. Don’t be afraid to use forceful imagery and strong sensual detail, and try to have the tone of the synopsis echo the tone of the book.

Yes, you read that correctly, too: a good synopsis should be written in the same voice as the book, for both contest and for submission. Changes the way you think of the synopsis, doesn’t it?

Again, this should sound familiar to some of you: a good pitch conveys the same tone as its book, too.

So if you’re writing a comedy, you had better make sure that the judge at least chuckles a couple of times while reading your synopsis — and, word to the wise, as nothing is more stale than a joke told twice with a ten-minute period, repeating the same funny line in both chapter and synopsis is not the best means of invoking hilarity.

A sexy book deserves a sexy contest synopsis, too, and a thriller’s synopsis had better be, well, thrilling. If your horror synopsis doesn’t make the reader blanch (try it out on strangers in a coffeeshop), add gory details until it does.

And so forth. You’re a writer; you’re good at this sort of thing.

For nonfiction, the assignment is slightly less straightforward: yes, you need to make it plain that you’re a good arguer making an intriguing argument, but it would also behoove you to include certain elements of the book proposal that you would never include in a submission synopsis.

Some indication of the target market, for instance. A passing reference to why your book is better at conveying this set of information than anything currently on the market. A miniscule tease about how the publication of THIS book, as opposed to any other entered into the contest, will make the world just a little bit better for those who read it.

Why shouldn’t you include these in a synopsis sent along with requested materials? For starters, it’s redundant with the both the book proposal and, most likely, with the query letter as well.

Think about it. You might, if an agent’s listing or website asked for it, include a synopsis with your query letter, but really, if you’re going to make the case that the agent should drop everything and read your book proposal, the argument belongs in your query letter. (For tips on how to construct this type of case, please see the HOW TO WRITE A QUERY LETTER category on the list at right.)

You MIGHT be asked to send a synopsis along with requested materials, but for nonfiction, an agent or editor is far more likely to ask to see the entire book proposal — which, naturally, would include entire sections on who the target audience is, why they would benefit from your book, and how your book is different and better than anything remotely similar currently on the market. (For some insights on the various necessary components of a NF book proposal, please see — you guessed it — the BOOK PROPOSAL category at right.)

For a memoir, admittedly, an agent is slightly more likely to ask to see the first couple of chapters plus a synopsis, but still, most memoirs, like other nonfiction, are sold on proposals, not the entire manuscript. (And no, I’m not sure why there are so many sources out there that say otherwise. I’ve sold two memoirs to publishers without having written more than the first chapter and a proposal for either.)

But as I mentioned yesterday, the trick to a memoir synopsis, for a contest or submission, is much closer to the goal for fiction: it needs to sound like a great yarn well told. What it does NOT need to be and should not be is an extended discussion of why you decided to write a memoir in the first place.

For some reason, it is hugely common in contest synopses for memoirists (and sometimes other NF writers as well) to treat the synopsis as though it were a response to an impassioned crowd storming their writing spaces, demanding to know who the heck the author is, to think he has the right to think his pet topic might interest even a single other human being, let alone thousands or millions. Defensive does not even begin to describe it.

A LOT of contest synopses go off on these tangents, to the detriment of the entry, and it costs them a plethora of presentation and professionalism points. Which means, unfortunately, that an experienced judge’s knee-jerk response to a synopsis that engages in this practice even a little tends to be exaggerated.

Yes, I am saying what you think I’m saying: “Next!”

“Wait just a minute!” I hear some of you out there saying. “Why is personal revelation regarded as a sign of a lack of professionalism? In a memoir, I would think that it would be downright desirable. Why aren’t my reasons for writing my own life story worth mentioning in the contest synopsis?”

It’s counterintuitive, isn’t it? In the eyes of the industry, though, there are only a few contexts where a lengthy discussion of why you chose to write a book is considered appropriate professional behavior:

(1) Within a nonfiction book proposal, where it is a necessary component to making the argument that you are uniquely qualified to write the book you are proposing. There, you may state your case in market terms in the section dedicated to that purpose.

(2) In a query letter or pitch, to show that you are uniquely qualified to write the book you are pitching. There, you may indulge in this impulse for as long as a couple of sentences.

(3) After you have signed with your agent, when she asks, “So, are there hidden selling points in this book that I should mention while I’m marketing it?” At that point, you may discourse for as long as it takes for the agent to drink a cup of coffee — or until her other line rings, whichever comes first.

(4) To your publisher’s marketing department just before your book is released, so they can include any relevant points in the press packet. They will be far more interested in your listing the addresses, phone numbers, and websites of every bookstore where any local might recognize your mug, but they’re going to want you to come up with a nice sound bite about why you wrote the book as well.

(5) Within the context of an interview AFTER the book is released. Interviewers LOVE hearing about writers’ motivations — which, I suspect is why aspiring writers so often want to tell everyone they see what is and is not autobiographical in their novels. So you can go to town after the book comes out.

(6) When you are chatting with other writers about why they wrote THEIR books. You can basically do this for the rest of your life.

Other than those few occasions, it’s considered over-sharing — yes, even for memoirists. In a contest entry, it is NEVER considered anything but self-indulgent.

Just don’t do it. In your contest synopsis, stick to the what of the book, and save the whys for later.

The only exception to this in a contest entry is if you have some very specific expertise or background that renders your take on a subject particularly valid. If so, make sure that information is stated within the first paragraph of your NF synopsis.

If you are writing a novel, and you feel that you have an inside perspective that simply MUST be mentioned to the judges, go back and reread that list above three more times. If you are still wedded to the idea after that, imagine me sighing gustily — then stick the information at the end of the synopsis, where it won’t be too intrusive.

For nonfiction, keep reminding yourself that your goal in a contest synopsis is threefold:

A) to show the argument of the book in some detail, along with some indication of how you intend to prove your case,

B) to show that the book will appeal to a large enough market niche to make publishing it worthwhile, and

C) to demonstrate that you are the best-qualified person in the universe to write the book.

In 3-5 pages, no less. Piece o’ proverbial cake, right?

In pursuit of Goal A, it is helpful to have an outline of your proposed chapters in front of you, so you can use the synopsis to demonstrate how each chapter will build upon the next to make your overall case. Even if you are writing a self-help book, history book, or memoir, you are always making a case when you write nonfiction, if only to argue that your take on the world around you is interesting, unique, and valid.

Make absolutely certain that by the time a judge finishes reading your synopsis, s/he will understand very clearly what this argument is – and what evidence you will be bringing in to demonstrate it. (Statistics? Extensive background research? Field experience? Interviews? A wealth of personal anecdotes? Etc.)

In doubt about whether you’ve pulled this off successfully? Hand your synopsis to an intelligent non-specialist in your area (intelligent adolescents are great for this), have him or her read it — then ask the reader to summarize the argument for you without looking at the paper. Take notes on what parts come back to you fuzzily: those are the parts of the synopsis that need work.

If you are pinched for space in your entry, you need only devote the first paragraph to marketing information. State outright why the world needs your book. If you are writing on a subject that is already quite full of authorial opinion, make it plain why your book is different and better. As in:

Have you ever wondered what goes on underneath the snow while you are skiing on top of it? Although there are many books currently on the market for snowboarding enthusiasts, MOUNTAINS MY WAY is the first to be written by a geologist.

If you have statistics on your prospective market, this is the place to mention them, as you would in a query letter or book proposal. Remember, one of the things that the judges are evaluating is the book’s marketability — how likely is a judge who thinks your target market is a quarter of its actual size to give you high marks? Go ahead and minimize this possibility:

There are currently 2 million Americans diagnosed with agoraphobia, yet there are few self-help books out there for them — and only one that is actually written by an agoraphobic, someone who truly understands what it feels like to be shut in.

The third desiratum is what is known in the industry as your platform. Admittedly, it is a trifle hard to explain why you are THE expert best qualified to write this book without saying a little something about yourself, so you may feel as though you are slipping into the realm of author bio, a potentially dangerous strategy in a contest where you might get disqualified for inadvertently mentioning your first name.

But rest assured, no one is going to disqualify you for mentioning that you have a Ph.D. or went to a specific culinary school. Go ahead and state your qualifications – just don’t slip up and mention yourself by name. As in:

A well-respected Seattle area caterer for twenty years, the author has extensive experience in crafting meals for the pickiest of eaters.

SHELLFISH AND YOU is the fruit of many years of postdoctoral research. The author, a graduate of the prestigious Scripps School of Oceanography, is recognized worldwide as an up-and-coming authority on mollusk behavior.

If your head is whirling from all of this – and whose wouldn’t be? — don’t worry. I’ll go into some tips on how to simplify the contest-writing synopsis process tomorrow. In the meantime, keep up the good work!

(PS: today’s photo appears courtesy of FreeFoto.com.)

That pesky contest synopsis, part II, or Synopsis #1 ? Synopsis #2

Or, to put it graphically:
01_01_53-vulture_web.jpg is not the same fowl as 01_01_7_thumb.jpg

What, you ask, am I talking about? Well, last time, I began talking about the differences between a synopsis that an aspiring writer might submit along with a query or requested pages and one that works well in a contest submission. Although they are called by the same name, they actually serve different purposes, so it’s in your best interests to craft them differently.

Hey, both vultures and peacocks are birds, but you don’t expect them to move from Point A to Point B precisely the same way, do you? Would you feed a peacock Vulture Chow?

Of course not. You’d feed it Peacock Yummies.

Because I had gone over the ins and outs of constructing the former type fairly recently (a series of posts gathered for your reading pleasure under the HOW TO WRITE A SYNOPSIS category in that long list at right), I leapt right into the contest version last time with nary a backward glance. But perhaps that was a tad abrupt.

Let me back up for a moment and define synopsis, for those of you new to the term:

SYNOPSIS, n.: A brief exposition in the present tense of the plot of a novel or the argument of a book. Typically, synopses run from 1-5 pages (double-spaced), depending upon the requirements of the requesting agent, editor, or contest.

In other words, it’s our old bugbear, a coolclips_wb024789.gif

That’s going to be true, incidentally, no matter the context in which it is requested. But, unlike many of the other hoops through which aspiring writers need to jump through on the way to landing an agent, the ability to write a strong synopsis is a skill that’s going to serve you well for your entire literary career.

That’s right, folks: even the long-agented and often-published still need to write ‘em occasionally. Might as well learn to do it well.

Because, after all, no one likes a synopsis that just lies there like a dead trout. Except, perhaps, our friend the vulture.

Now, obviously, it’s a tough task to summarize a 400-page book in just a few pages — no one contests that. You’re going to need to cover that plot with dispatch. But that doesn’t necessarily mean being vague or leaving out eye-catching details.

In both types of synopsis, most fiction writers make the mistake of summarizing the plot in generalities, rather than giving a brief overview of the major conflicts of the plot through a series brief, vividly described scenes redolent with juicy concrete details. The latter is definitely more memorable — which is definitely a great trait in a synopsis.

Not clear on the difference? Let’s take a gander at a fairly typical opening paragraph for a synopsis:

JACQUELINE (42) is experiencing severe problems in her life: a boss who alternately seems to hate and praise her, a father who calls all the time to grill her about her love life, and a wacky neighbor who is constantly knocking on her door to borrow things. She feels like she’s going out of her mind until she meets the man of her dreams, an architect whose bedroom eyes make her swoon, but who may already have a wife. After a series of disturbing “chance” meetings with Josh, she finds that it’s easier to accept a temporary demotion than to keep on fighting battles on all fronts.

Okay, let me ask you: how many lines into that summary did your attention start to wander? How many lines before you started to become confused about what was going on? And if you made it all the way to the end, did you find yourself wondering whether Josh was the architect, the boss, or the neighbor?

Good; you’re thinking like an agency screener. And like a contest judge.

The primary reason that this excerpt doesn’t hold the attention is that it’s stuffed to the gills with generalities and clichés. But a synopsis does not need to present a story with either. Take a look at the same story, summarized with a bit more pizzazz and a lot more specifics:

Freshly-divorced graphic designer JACQUELINE (42) is finding it hard to sleep these days. Staying awake isn’t much of a picnic, either. Her boss, ALBERT (87) cannot seem to make it through a staff meeting at the magazine without criticizing her layouts while running a warm, greasy hand up her stockinged thighs under the conference table.

You already want to read this book, don’t you? That’s because the details are compelling and unusual. Let’s see where else dialing back the vague helps us:

Every morning at precisely 9:24, her habitually-marrying father (OWEN, 67) telephones her at work to see if she met Mr. Right the night before — and when she sheepishly says no, he regales her with tales of his latest paramour. Even her nights are disturbed by her lonely neighbor, CLIVE (24), who can’t seem to make it past midnight without scratching on her door to ask to borrow something — her milk, her hairdryer, her cat.

She manages to run carefully-balanced chaos of her life runs with relative smoothness until dreamy, suspender-wearing architect JOSH (48) comes to measure her office for long-overdue renovations. But is does that untanned line on his left ring finger mean that he, too, is recently separated, or that he’s the kind of rat who slips his wedding ring into his pocket every time he comes within smoldering range of an attractive woman?

Yes, this second synopsis is a trifle longer, but aren’t those few extra lines worth it, when they give the story so much more oomph?

Oomph is, after all, important in a contest entry. A contest judge, like our old friend Millicent the agency screener, typically reads quite a few entries within a single sitting. If you want yours to end up in the pile with the finalists, you’re going to want that judge to remember the STORY of your book, as well as the quality of the writing.

Remember them for positive reasons, that is. If your synopsis doesn’t make the judge make a mental note to rush out and buy that book the nanosecond it hits the shelves, it may be lacking in the oomph department.

Do I see a raised hand or two out there? “But Anne,” I hear some of you asking, “wouldn’t everything you’ve just said be applicable to either a submission OR a contest synopsis? I thought we were talking this week about contest synopses specifically.”

Good point, ethereal questioners. Yes, these principles would apply equally well to either type of synopsis. However, for a contest synopsis, since you will also be submitting the opening of the book — even if the rules merely say that you should include A chapter, rather than Chapter 1, you’re pretty much always going to be better off submitting the beginning — you can get away with covering those early pages only very lightly in the synopsis.

Actually, since those opening 10 pages (or 15, or 25) are all that the judges are going to see of the book, it is justifiable to streamline the plot more than you might for a regular synopsis. If you can make a better, more vivid story by sticking to only the book’s primary plotline (which, in a short synopsis of a long novel, is often the case), go ahead. The point of the contest synopsis, after all, is to wow the judges with what a great storyteller you are, not to reproduce every twist, turn, and minor character’s angst.

This may feel a touch misleading, but after you are wearing the first place ribbon, no one is going to come running up to you crying, “Hey! Your synopsis left out three major plotlines, and didn’t mention the protagonist’s sister! Foul! Foul!”

Trust me on this one.

For memoir, it’s especially important to streamline the story, since the number one problem that most memoir entries present is a tendency to include a little too much information extraneous to the primary plotline. For the synopsis, hit only the dramatic high points — and make sure to give some indication of how the main character grows and changes throughout the book.

Oh, and avoid making the common mistake of mentioning in either a contest or submission synopsis that the story being told is TRUE. Actually, you should eschew it in a query, too: in publishing circles, all nonfiction is assumed to be based upon truth.

Just ask James Frey.

Seriously, the true memoir is as much of an industry pet peeve as the fiction novel or the nonfiction how-to book. To the ears of the industry, all of these terms are redundant.

For other non-fiction entries, you’re going to want to reproduce the basic argument of the book in the synopsis. Starting with a thought-provoking question (“In a society as complex as America’s, why isn’t there more social acceptance of squirrel-lovers?”), then moving on to why the question is important enough to answer is often a good start. Present the essential planks of your argument in logical order, and give some indication of the kind of evidence you intend to use to back it up.

But again, remember to be SPECIFIC in your overview, not vaguely general.

I hear some throat-clearing out there. “Um, Anne? Again, dandy advice for either kind of synopsis, but how should I handle NF in a contest synopsis in particular?”

Tenacious, aren’t you? I can refuse you nothing, so here goes.

In a contest synopsis, it is usually a good idea to include some brief indication of the target market and why your book will serve that market better than what is currently available — essentially, a free taste of the argument that you will be making in your book proposal.

Do keep it short and to-the-point, though. Hyperbole does not work well in this context, so steer clear of grandiose claims (Everyone in North America will want to buy this book!) and stick mostly to saying what the book is ABOUT.

But most of all, make sure that the synopsis makes the book sound like a great read.

As with a novel, the way to achieve this in just a few pages may well involve leaving out some of the less important planks of your argument. Do not feel compelled to give the chapter-by-chapter summary as you would in a book proposal. Just because you have a chapter on the spiritual life of tadpoles in your book on frogs doesn’t necessarily mean than a description of it will read well in a contest synopsis.

Here again, we see that a single book may benefit from having one version of the synopsis that goes out to agents, and another, more streamlined one that gets tucked into contest entries. Different contexts — and sometimes even different contests — may call for different approaches.

Flexibility, after all, is as important a part of the writer’s tool bag as the ability to write an eye-catching opening paragraph. Don’t worry that a judge is going to assume that you don’t understand how to write a submission synopsis — this is a bird of another color, and everyone concerned understands that.

No one familiar with the vulture and the peacock would expect them to flap their wings in exactly the same manner or emit the same sounds, right?

Next time, I shall give a few more pointers on how to make that synopsis appeal a bit more to contest judges — and for those of you who are visually-oriented, I shall be showing examples of how a synopsis should be formatted later in the week. In the meantime, keep up the good work!

That pesky contest synopsis, where once again we see the value of that old literary bugbear, show, don’t tell

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I’ve spent the last week plus talking about the various types of literary contest that an agent-seeking writer might conceivably want to enter. As a freelance editor and not infrequent contest judge myself, I’m eager to move on to the nitty-gritty, how to make the small tweaks that often make the difference between reaching the finalist round and not — and avoiding the big mistakes that scuttle most entries before the end of page 2.

Not that I’m ambitious or anything.

Since I’m not gearing this series to a particular contest’s deadline, as I did last year (for the reasons behind that decision, please see my January 22 post), I’m going to put off discussion of the small points to concentrate for a few days on an aspect of contest entry that seems to frustrate nearly every entrant: the synopsis.

Why? Well, if you are entering a category that covers book-length material, you will pretty much always be asked to submit a synopsis — and since contest rules often specify an overarching page limit intended to cover both the submitted chapter and a synopsis for the whole book, many entrants yield to the temptation to skimp on this important part of the contest puzzle.

To summarize what promises to be several days’ worth of advice in a word: DON’T.

Contrary to widely-held writerly belief, a synopsis typically weighs MORE heavily in a contest entry’s success than in a submission to an agency’s, not less. Not to give away trade secrets or anything, but synopses tucked inside submission packets are not even always read — generally speaking, our pal Millicent the agency screener reserves that honor for those manuscripts she reads in their entirety.

Which is to say: not very many.

But the synopsis that accompanies a contest entry virtually always receives some critical attention.

Last September, just before I slid into the wonderland of glee that is mononucleosis, I spent a couple of weeks on how to write a stellar synopsis for querying agents. (Now well hidden under the startlingly opaque category title HOW TO WRITE A SYNOPSIS. Why oh why do I not make these things easier to track down?)

Unless any of you kick up a hue and cry, demanding that I revisit the issue now (anyone? Anyone?), I’m going to proceed on the assumption that most of you have already mastered the basics of writing an (ugh) synopsis. Now, I would like to focus on the differences between a synopsis that might wow an agent and one that might impress a contest judge.

In answer to that vast unspoken question my readership just flung in my general direction: yes, I am indeed suggesting that you write a separate synopsis to accompany contest entries.

Before you rend your garments and trouble heaven with your bootless cries on the subject of all of the extra work I tend to suggest above the bare minimum, hear me out. I’ve seen a LOT of otherwise excellent contest entries scuttled by bad synopses.

Bad how? Well, most entries read as though their authors regarded them as — get this — an annoying nuisance to be tossed off as quickly as humanly possible, generally in as few pages as feasible. Exactly as if the writing there were not being judged, too, in addition to the writing in the submitted chapter.

Did I just hear about 5,000 of you suck in your breath sharply in surprise? A surprisingly high percentage of entrants seem to be unaware that the synopsis is part of the writing being evaluated in a contest, just as in a submission.

I’ve said it before, and I shall no doubt say it again: every word of your writing that passes under the eyes of a professional reader is a writing sample.

Treat it accordingly.

Another common mistake is to submit a too-terse synopsis, presented in what is essentially outline form. (Sometimes, writers present it literally in outline format, believe or not.) Short on the sensual details and plot twists that enliven a story, they give no indication that the author is a talented storyteller. Just that s/he is darned good at making lists.

See my note above about every word of an entry being a writing sample.

Bearing that in mind might help a hopeful entrant from avoiding the frequent fault of repeating entire phrases, sentences, and even paragraphs from the entry itself. Trust me, judges are born nit-pickers: they’re going to notice.

(As will Millicent the agency screener, incidentally; it’s one of her predictable pet peeves.)

It’s also becoming increasingly common to conflate a screenplay synopsis — which typically has separate categories for action and major characters — with a literary synopsis, which is a linear, one-piece narrative concerned with plot for fiction and argument for nonfiction.

Remember how I mentioned yesterday that there are certain problems that prompt judges to slide an entry prematurely into the non-finalist pile as soon as they appear? This is one of ‘em.

Why? Well, such a synopsis makes it so very apparent that the entrant has not learned the norms of the literary world — and as I mentioned last time, one of the things being evaluated in a literary contest is a book’s marketability. To put the prevailing logic bluntly, the vast majority of judges will prefer an entry that is professionally presented — that is, one that adheres to standard format and resembles what a top-notch agent would expect to see in a successful submission — over even a brilliantly-written submission that does not conform with these standards.

Or, to put it another way, with many, many good entries, few judges are going to be willing to waste finalist space on an entry that flouts the expectations of submission. They want to promote writing that has a fighting chance in the marketplace.

Seriously, I’ve seen this criterion included on judges’ rating sheets.

Another type of synopsis that tends to elicit this knee-jerk reaction is the one that does not summarize the plot or argument of the book at all. Instead, it reads like promotional copy: This is the best book about the undead since Interview with the Vampire! This cookbook will change cuisine as we know it!

Or, even more common: This is the moving, insightful, beautifully written story of two kids in love.

Clearly, the entrant has confused a synopsis with a back-jacket promotional blurb. Judges are seldom amused by this, for precisely the same reason that Millicent tends not to be: they want to make up their own minds about how good/important/marketable a piece of writing is, not have it announced to them.

Once again, an old nag from the writing advice stable may be trotted out to admonish us all: show, don’t tell, the high quality of your writing.

The final frequent strategic error is also often seen in submissions to agencies: devoting virtually the entire synopsis to the premise of the book, often to the exclusion of the major conflicts of the book or the ending.

The usual authorial justification for this, of course, is I don’t want to give the ending away. Understandable, of course — were these writers not asking the judges to recognize the high quality of a book that they’re not going to read in its entirety.

Surely, it isn’t SO unreasonable for the judges to want to be provided with proof that the author has at least thought through the ending of the book, as well as the beginning?

Of course, any entrant is free to interpret the synopsis requirement as s/he pleases, but it’s only fair to tell you that in every contest I’ve judges, none of these synopses would have made it to the semifinalist round, much less been seriously considered for the top prize.

As if all that weren’t enough to make even the bravest first-time contest entrant tremble like a leaf at composition time, contest synopses often need to be shorter than submission synopses — which means that writing them is often harder.

Why harder? Well, most contest entries set absolute maximum page limits, which means page space will be at a premium. For instance, if the chapter you want to submit is currently 23 pages long, and the page limit (exclusive of title page, which is never counted in a contest’s maximum page count) is 25, you’re either going to need to shorten your already-existing synopsis to 2 pages or make some serious cuts to your chapter to permit something longer.

Guess which option most contest entrants pick?

Yep, you guessed it: contest judges see many, many single-page synopses. Unless the contest rules actually call for it to be that short, however, those synopses tend to lose style points for the entry — because, after all, it’s pretty hard to tell the story of a reasonably complex book within a couple of dozen lines of text.

Even if the contest rules specify an absurdly short synopsis (or make it sound shorter by calling it a plot outline), PLEASE do not give into the quite substantial temptation to fudge a little to stay within the specified parameters. Even if you have been asked to produce a 3-paragraph synopsis of a 500-page book, DO NOT single-space it, shrink the print size, or fudge the margins to make it fit within the specified limits, unless the contest rules say you may.

Why am I being so adamant about this? Simple: if you do it, you will get caught and penalized.

It’s kind of a no-brainer for the judge, actually. Trust me, if the rest of your entry is in 12-point Times New Roman with 1-inch margins, double-spaced, almost any judge is going to be able to tell right away if your synopsis is presented differently.

Because judges are expected to rate entries for professional presentation, unless contest rules specify otherwise, NEVER allow a contest synopsis to run over 5 pages or under 2.

Why those limits? A synopsis that is much shorter will make you look as if you are unable to sustain a longer exposition; if it is much longer, you will look as though you aren’t aware that a 3- to 5-page synopsis is fairly standard in the industry.

If this is starting to sound a bit repetitious, congratulations — you’ve grasped a fundamental truth about literary contests. An entry’s synopsis, just like its chapter(s), is subject to judging for clarity, coherence, marketability…and professionalism.

Which is why a synopsis that reads like a SYNOPSIS is almost always going to receive higher points than one that sounds like a back-jacket blurb (My writing teacher says this is the best novel since THE SUN ALSO RISES!) or an exposition on why the author chose to write the book (It isn’t autobiographical, but…).

Instead, if you are entering fiction, make sure that the novel sounds engaging, marketable — and like the best yarn since TREASURE ISLAND. For a memoir, ditto. And for other nonfiction, present the argument as fascinating and rigorously supported.

But use the synopsis to SHOW that your book is all of these things, not to tell about it.

Admittedly, that’s a fairly tall order. Don’t worry, I shall be giving some tips o’ the trade in the days to come, to give your synopsis some platform heels. Perhaps even a ladder, to enable it to stand head and shoulders above the other entries.

Before that metaphor falls of its own weight, I’m going to sign off for the day. Keep up the good work!

The great leap of faith… and some practical advice on writing a synopsis

After I pulled together a winning entry for a contest within the course of a single working day, a number of writing friends asked me, in tones raging from outrage to wonder, some version of “How the hell did you pull THAT off?” Two matters seemed to strike these querants especially: how did I win a prize for a book when all I had written was a chapter, and how did I manage to create a synopsis – that legendary bugbear of writers everywhere – without agonizing over it for weeks?

Allow me to address the book vs. entry issue first. It is a peculiarity of literary contests that the entry requirements for NF books and novels tend to specify short page limits, sometimes even shorter than the requirements for the short-story entries. Often, only a chapter or 10-25 pages carry the burden of representing the entire work.

While this is especially frustrating to novelists – who, after all, are certainly entitled to stretch a story out, there is an excellent practical reason to limit the length of the entries: in any large contest, literally thousands of hours are devoted to the reading all the entries. The more pages the rules allow, the more reading time is required.

To stick close to home, the PNWA’s fine volunteers thoughtfully read and comment upon hundreds of entries every year, bless their warm and furry hearts; there is no way that they would have time to plow through that many full manuscripts. The entry deadline for next year’s contest would need to be ten minutes after the winners of this year’s contest were announced.

You do the math: at least two judges have to read every entry in the first round alone, every additional page the guidelines allow raises the cost in volunteer-hours (or in some contests, the paid staff hours) of hosting a contest. Not to mention the hours put in by the section chairs, who read the entries AND the extensive commentary by the first-round judges, or the judges of each category, who read the finalists’ entries, the first-round judges’ commentary, and the section chair’s commentary.

That’s thousands of reader-hours devoted to your entries, my friends. (In case you didn’t know, in the PNWA contest, the final judges of each category tend to be drawn from the pool of editors and agents attending the conference each year – so the finalists get a thoroughly professional final evaluation.)

While coordinating all of this effort has left many a torn-out hair on many conference-organizer’s office floor, from the entrants’ perspective, there is a definite upside to the need to limit the length of entries. In all my years of entering contests, applying for residencies, and assisting my editing clients to do the same, I have never ONCE seen an application that asked point-blank if the book in question were actually finished.

You might want to consider jumping through this loophole, if you are halfway through a book whose early chapters really sing. There is often half a year or more between contest entry deadlines and when the winners are announced – if you are proud of your opening chapters, and there is the remotest chance you will be finished by the awards ceremony, I say go for it.

Especially if you are a novelist. As you probably already know, if you go the normal fiction route, your fiction needs to be 100% complete and, if possible, print-ready before you can legitimately query an agent, but if you win a major award, you’re a Promising Young Talent (whether you are actually young or not). If you are completely honest with the agents who approach you after you win — NEVER say you have completed a work that you haven’t; this is a business that operates on tight deadlines – you could end up signing with the agent of your dreams BEFORE you finish your magnum opus.

Or, if taking such a large leap of faith rubs your risk-averse soul the wrong way, you can learn from my experience, and consider writing your marketing materials BEFORE you get into writing the meat of the book. Then, when the magic moment arrives when you feel ready to launch your manuscript on its maiden voyage, you will not suddenly find yourself in the annoying position of having to summarize the work you have just completed – at exactly the moment when you are most aware of your invention’s startling complexity. All too often, writers become frustrated at this crucial moment, and just throw together a query letter, a pitch, and a synopsis in a fatal rush, unsure of what they are doing, and dash their work off to agents.

Trust me, if you listen to any agent talk for more than a couple of minutes about the 500-800 queries he or she receives per week, one moral will come through loud and clear: having a terrific manuscript is not enough to land an agent, for the very simple reason that the vast majority of manuscripts are rejected long before they are ever seen by anyone in an agency. The problem that leads to most first-round rejections is a lack of professionalism in the query letter and synopsis.

These are marketing materials, and should be taken as seriously as anything else you write. Take some time to make them gorgeous; Miss America may be beautiful au naturale, for all any of us know, but you can bet your last pair of socks that at even the earliest stage of going for the title, she takes the time to put on her makeup with care.

But maybe you are a writer in the other camp, one of the many who agonize for months or even years over getting your marketing materials letter-perfect. Good for you for being well-informed about the vast importance of these seemingly cursory summaries of your work to your eventual success. For you, writing at least the rough draft of your materials early in the creation process makes even more sense; you’ll have more time to tweak later on, and in the long run, if you multi-task, your work will hit the agent market faster.

What are the advantages to creating the synopsis in advance? Synopses, like pitches, are often easier to write for a book that has not yet come to life. At the beginning of the writing process, it is easy to be succinct: there are not plot details and marvelous twists to get in the way of talking about the premise.

Everyone who has ever sighed in response to the ubiquitous question, “Gee, what is your book about?” knows this to be true. I sympathize with that telling sigh, truly I do: yes, compression is a marketing necessity, but frankly, it’s a little insulting to be expected to smash multi-layered complexity into just a few pages of text, or sacre bleu! the much-dreaded three-sentence pitch, isn’t it?

If you resent this necessity for brevity, you are not alone. I met a marvelous writer at a conference in New Orleans last year; naturally, as conference etiquette demands, I asked her over crawfish etouffée what her first novel was about.

Forty-three minutes and two courses later, she came to the last scene.

“That sounds like a great novel,” I said, waving away a waiter bent upon stuffing me with cream sauces until I burst. “And for a change, an easy one to pitch: two women, misfits by personality and disability within their own families and communities, use their unlikely friendship to forge new bonds of identity in a lonely world.”

The author stared at me, as round-eyed as if I had just sprouted a second head. “How did you do that? I’ve been trying to come up with a one-sentence summary for two years!”

Of course it was easier for me than for her: I have years of experience crafting pitches; it’s a learned skill. Still more importantly, I did not know the subtle character nuances that filled her pages. I could have no knowledge of how she had woven perspective with perspective in order to tease the reader into coming to know the situation fully. I was not yet aware of the complex ways in which she made language dance. All I knew was the premise and the plot – which put me in an ideal position to come up with a pithy, ready-for-the-conference-floor pitch.

This is why, I explained to her, I always write the pitch before I write the piece. Less distracting that way. You can always tweak it down the road, but why not get the basic constituent parts on paper first, while the plot elements are still painted in broad strokes in your head?

Ditto for synopses. Naturally, they will evolve as the book develops and the plot thickens in writing, but I’ve never known a writer who could not easily give a one-page synopsis of her book when she was two weeks into writing it – and have seldom known the same author to be able to do so without agony a year later. You can always change the synopsis later on, but for a concise summary of the major themes of the book, I think you’re better off writing it well in advance.

In the unlikely event that I have been too subtle about my views in earlier postings, I am a great fan of anything that helps writers get their work out to agents and editors swiftly. Good writers have to toil hard enough, and wait patiently more than enough, to deserve to learn a few shortcuts. In the weeks to come, I shall be passing along as many tips as I can for streamlining the submission process without compromising the quality of the work. Keep your eye out for them: in the long haul, they may save you a lot of time.

And in the meantime, keep up the good work!

– Anne Mini