Posted on - No Comments on Protecting your pages, part III: the straight and narrow path

Protecting your pages, part III: the straight and narrow path

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At last! A topic where I can justify using this fabulous photo! It was taken by the amazingly talented Marjon Floris, who also took the photo on my bio page.

More good news to report about a longtime blog reader: remember erstwhile guest blogger Thomas DeWolf, whose book, Inheriting the Trade, came out last week? Well, he must be a pretty riveting speaker, because an author reading and Q&A he did in Bristol, Rhode Island will be aired on Book TV (a.k.a. C-Span 2) this coming Saturday, January 19, at 1 PM Eastern time, and again on Sunday morning, January 20, at 1 AM Eastern.

Imagine that, eh? Let me tell you, seeing one of our own community, someone who not so long ago was pitching and querying, on Book TV…well, it nearly brings a tear to my eye. So congratulations again, Tom — and keep that good news rolling in, everybody!

For the past couple of days, I’ve been talking about reasonable precautions a writer can take to protect her work upon sending it out, rather than simply trusting that no one to whom she has e-mailed it will forward it to someone unscrupulous. Or, for that matter, that no ambitious Millicent will pounce upon it, carry it off, and present it to agent and editor alike as the product of her own fevered brain.

We writers tend not to talk about this much amongst ourselves, but if you think about it for a moment, we spend our lives sending our most intimate productions to total strangers: agents, editors, contest judges, not to mention Millicent the agency screener and post office employees from here to Madison Square Garden. We all know that querying and submitting our work requires great personal courage — take a moment to pat yourself on the back for that, please — but it also requires quite a bit of trust.

As I suggested yesterday, giving trust too easily — say, to a fly-by-night agency that earns its bread and butter by charging reading fees of writers, rather than by selling their books — can sometimes prove costly for those new to the biz. Last time, I sang the praises of doing some basic background checking before sending any stranger — be it soi-disant agent, possibly credible publisher, contest organizer, or even that nice fellow you met last week on a perfectly respectable forum — your manuscript.

Please tell me, after all that, that I don’t need to add: even if the recipient is your twin sibling who rescued you from a burning building at risk to his own life, never send your ONLY copy of anything you have written.

Yes, yes, I know that sounds self-evident, but believe it or not, that used to be the FIRST piece of advice the pros gave to new writers back in the days of typewriters. That, and to keep a pad of paper and a writing implement with you at all hours of the day or night, just in case inspiration strikes.

Why night as well, you ask? Because as experienced writers know, no matter how certain you are that you will remember that great idea that woke you up at 3:42 AM, if you don’t write it down, chances are very high that it will disappear into the ether like the mythical final stanzas of KUBLA KHAN.

You can also protect yourself by avoiding sending ANY of your original material by e-mail, at least to people you don’t know awfully well. Ideally, literally every piece of your writing that you ever send to anyone in the publishing industry with whom you do not already share an established relationship of trust should be sent via tracked regular mail.

If you can afford it, go ahead and spring for the return receipt postal option, so someone will actually have to sign for package. This is an especially good idea if the recipient is someone with whom you’ve never dealt before. That way, should it ever be necessary (pray that it won’t), you will be able to prove that you did indeed send it — and precisely when he received it, the rogue.

Why is being able to prove when he received it as important as if? Because, as I mentioned a couple of days ago, if a question ever arises about who wrote the book, you will be very, very happy that you can produce objective evidence of the first time your would-be plagiarist clapped covetous eyes (and grimy hands) upon your precious pages.

Actually, proving who wrote what when is substantially easier in the age of the computer than it was in either the bygone era of the typewriter or the long-lingering epoch of the bare hand. As clever reader Adam commented the other day, word processing programs do keep track of when particular files are created and modified, so chances are that you already have a historical record of when you began writing your opus, as well as your practice of updating it.

Unless, of course, your computer happened to melt down, get stolen, perish in a monsoon, or fall prey to some other mishap since you started writing. Yet another good reason to make back-ups frequently, eh?

(Oh, come on — did you honestly think I wouldn’t follow up after yesterday’s plea to save your materials early and often?)

Even with computer in perfect health and a closet full of back-up disks, however, you’re still going to want to exercise some care in how you bandy your manuscript around. From a writer’s point of view, it’s a far, far better thing NOT to be placed in the position of having to prove when you wrote a piece.

Sticking to paper submissions — and keeping impeccable records of who has them — minimizes the possibility of your work’s being waylaid.

Do I feel some waves of panic wafting in my general direction? “But Anne,” I hear some of you inveterate e-mailers protest, “what if an agent ASKS me to e-mail all or part of my manuscript? I can hardly say no, can I?”

Well, actually, you can, if you want: in my experience, nothing brings an e-mailed submission-loving agent or editor more quickly to a recognition of the joys of the printed page than a writer’s saying, “Gee, I would love to shoot that right off to you, but I think my computer has a virus. I wouldn’t want to pass it along to you. Just this time, I’m going to have to send you a paper copy, if that’s okay.”

Care to guess just how often a reputable agent or editor will say no after hearing THAT sterling little piece of argumentation? You’re the white knight here; you’re trying to protect the world from computer viruses. You’re not uncooperative — you should be up for membership in the Justice League, along with Wonder Woman and Superman.

Ah, I can hear that some of you still aren’t satisfied by promotion to superhero(ine). “But what if the agent insists?” you demand. “Or just has a really, really strong preference?”

Well, since you asked so nicely, and since truth compels me to admit that my own agent has been known to exhibit this preference from time to time, I’ll tell you. If you absolutely MUST send a submission via e-mail, again, double-check that the agency and/or publishing house toward which you are flinging it trustingly has a track record of being on the up-and-up.

Then, before you send it, e-mail a copy to yourself, just for your records. Or print up a copy, seal it in an envelope, sign across the seal (to make it obvious if it gets opened), and mail it to yourself. Once it arrives back on your doorstep, don’t open it; just hide it away in case you need it on some dark future day.

That way, you can prove, if necessary, that as of a particular date, you were the writer in the position to send the material.

If you choose to e-mail, too, it’s also not a bad idea to send blind copies to a couple of friends whom you trust not to forward it along. Ask them to save it until you send them an all-clear signal or until your name appears prominently on the New York Times Bestseller List, whichever comes first.

As long-term readers of this blog already know, I frown upon sending original material via e-mail, anyway, for a variety of practical reasons that have nothing to do with the possibility of a manuscript’s going astray. For a full banquet of my many tirades on the subject, I refer you to the E-MAILED SUBMISSIONS category at right. For our purposes today, however, I’m just going to treat you to a brief recap of the highlights, by way of review.

First, many, many NYC agencies and publishing houses are working on computers with outdated operating systems and not the most up-to-date versions of Word — and virtually all of them are working on PCs. So the chances that they will be able to open your attachment at all, especially if you are a Mac user, are somewhere in the 50-50 range.

Second, it’s significantly harder to read on a computer screen than on a printed page — and, unfortunately for acceptance rates, it’s also far quicker to delete a file than to stuff a manuscript into the nearest SASE. I leave you to speculate the probable effects of these undeniable facts upon speed with which the average e-mailed submission is rejected.

Third — and if you’ve been following this series, you should be murmuring this in your sleep by now — you can never really be sure where an e-mailed document will end up. It can be forwarded at the recipient’s discretion, and at the discretion of anyone to whom he forwards it, indefinitely.

Technically, this could lead to copyright problems, since part of the argument you would need to make if someone else claims to have written your book is that you made a reasonable effort to maintain control over how and where it could be read. Forwarding it as an attachment to anyone who asks does not, alas, convey the impression that you as the author are particularly insistent upon protecting your rights to the work.

The longer it’s been floating around, the harder it would be to try to rein it in again. Think about it: if your piece has been floating around the computers of Outer Mongolia for the last six months, how are you going to prove that you held control over who did and did not read your work? (Although, again, I’m not a lawyer, so if you find yourself in this position, hie ye hence and find an attorney who specializes in this branch of the law.)

This is an instance were a bit of foresight can really save your bacon — and the primary reason that, very sensibly, the screenwriters’ guild simply advises its members to register every draft of their screenplays with the guild before the ink dries from the printer.

Most other writers, however, do not enjoy the luxury of this kind of institutional protection, so we need to help ourselves. If you are a U.S.-based writer, you might want to consider just going ahead and registering the copyright for your work before you begin sharing it.

Stop groaning. It’s a lot less onerous — and significantly less expensive — than most aspiring writers tend to assume. Go ahead, take a wild guess about how much time it will actually take away from your writing to gain this protection and how spendy it is.

Well, the last time I did it, it took only the time required to print up a copy of my manuscript and fill out a one-page form. And the expense was unbelievable: a $45 registration fee and the expense of having my corner copy shop spiral-bind the thing.

That’s it. Honest. (And yes, nonfiction writers, you CAN register a book proposal. Jointly, even, if you have a collaborator.)

Okay, pop quiz, to make sure that you’ve been paying attention throughout this series: why, given its relative inexpensiveness, might a writer protective of his work not necessarily want to rush right out and register the copyright for it?

If your murmured response contained any reference whasoever to subsequent drafts, give yourself a great big lollipop. Since — chant it with me now — you can’t copyright a premise, storyline, or argument, but only the presentation of it, to be absolutely certain, you would actually need to register afresh after each new revision.

For a nit-picker like me, that could get darned costly.

This, in case you were wondering, is why writers used to resort to a protective practice of former days, what used to be called the poor man’s copyright. It is dirt-cheap and while it is not legally a substitute for actual copyright registration, it does have a pretty good track record for standing up as proof that the original author wrote a particular set of phrases prior to a particular date.

Here’s how to do a poor man’s copyright — and stop me when it starts to sound familiar. Print up a full copy of your manuscript; if it is too long to fit comfortably in a standard Manila folder, break it up into chapters and mail them in chunks. Place it (or the chapter) into a Manila folder. Seal the folder, then sign across the seal, the way professors do with letters of recommendation. This will make it quite apparent if the seal is broken. Then, take clear adhesive tape and place it over your signature and the seal. Address the envelope to yourself, then mail it.

When it arrives, DO NOT OPEN IT; store it in a safe place. Should you ever need to prove that you had written a work before someone else did, the postmark and the unbroken seal (let the judge be the one to open it) will help back up your contention that you had indeed written those pages long before that freeloader began passing them off as his own.

Repeat for every significantly revised draft, because — here we go again — it is the PRESENTATION of the concept that you can claim as your own, not the story itself. There’s no need to go crazy and mail yourself a new version every time you change a comma, but if you are pursuing this method of self-protection, a complete revision definitely deserves a new mailing.

Let me repeat, lest any over-literal person out there derive the incorrect impression that just because both phrases contain the word copyright, they must mean the same thing: poor man’s copyright does NOT provide the same legal protection as registering the copyright for a work. Poor man’s copyright is EVIDENCE that may be used to support a copyright claim, not a protection that will necessarily free you from worry forever and ever, amen.

However, as the right belongs to the author as soon as the work is written, not as soon as the copyright is registered, both practices are strengthening an already-existing claim to own the manuscript in question. And since it’s a whole lot cheaper to mail revised chapters to yourself (at least if you happen to have a spare closet big enough to hold all of those unopened envelopes), many writers have historically preferred it.

What you do NOT need to do – and what many novice writers give themselves away by doing — is place in the header or footer of every page, © 2008 Author’s Name. Yes, copyright can be established by proving intent to publish, but intent to publish is also established by submitting work to an agent or editor. Contrary to what you may have heard, the copyright bug will not protect you, should push come to shove.

It will, however, give rise to substantial mirth amongst its first readers at most agencies and publishing houses. “Look,” they will say, pointing, “here’s another rookie.”

This unseemly mirth tends to cover an undercurrent of hostility: writers who so pointedly indicate distrust of the people to whom they send their work, the logic goes, are in fact conveying a subtle insult. You are not to be trusted, such marks say, loud and clear, affronting those who would never steal so much as a modifier from an author and not scaring those who would steal entire books outright. Best to leave it out.

The beauty of the poor man’s copyright, of course, is that it can be done entirely without the knowledge of your recipients. Ditto with the blind e-mail copies. There’s no need to advertise that you are protecting yourself.

But for heaven’s sake, especially if you are dealing with someone that you do not know well enough to trust, take these few quiet steps to help yourself sleep better at night. Chances are, you will never need their help, but remember that old-fashioned sampler: better safe than sorry.

And call me zany, but I would prefer to see you get credit for your writing than the friend of the friend of the friend to whom you happened to forward it. Keep up the good work!

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Protecting your pages, part II: dude, where is my manuscript?

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Before I launch into today’s post, allow me to snap back into that periodic nagging mode that assails me every time I hear from a good writer experiencing a computer meltdown: when was the last time you backed up your hard disk — or, more importantly for our purposes, your writing files?

If it wasn’t either today or yesterday, may I cajole you into doing it soon — say, now-ish? If I ask really nicely? Because, really, picturing the anguish of one author of a possibly fried book in a day is all I can manage in my current weakened state.

Not that I’d try to guilt you into it or anything. But while you’re thinking about it, why not do it this very instant? I’ll still be here when you get back, languishing on my chaise longue.

(If you’re new to backing up your work, the BACK-UP COPIES category at right may prove helpful. I just mention.)

Back to the topic at hand. Yesterday, I broached the always-hot subject of protecting one’s writing from poachers. Once again, I’m not a lawyer, nor do I play one on TV, so if you are looking for actual legal guidance on a specific copyright-related matter, you’d be well advised to get advice from one who specializes in giving legal advice to such legal advice-seekers.

Everyone got that?

We can, however, go over some general principles here. To see how well I made my points yesterday, here’s a little quiz:

Llewellyn has written a tender novel with the following plot: boy meets girl; boy loses girl over a silly misunderstanding that could easily have been cleared up within five pages had either party deigned to ask the other a basic question or two (along the lines of Is that your sister or your wife?); boy learns important life lesson that enables him to become a better man; boy and girl are reunited.

At what point should Llewellyn be begin running, not walking, toward an attorney conversant with copyright law with an eye to enforcing his trampled-upon rights?

(a) When he notices that a book with a similar plot line has just been published?

(b) When he notices that a hefty proportion of the romantic comedy films made within the last hundred years have a similar plot line?

(c) When a fellow member of his writing group lands an agent for a book with a similar plot line?

(d) When he picks up a book with somebody else’s name on the cover and discovers more than 50 consecutive words have apparently been lifted verbatim from a Llewellyn designer original?

If you said (d), clap yourself heartily upon the back. (I know it’s tough to do while simultaneously reading this and making a back-up of your writing files, but then, you’re a very talented person.) Anything beyond 50 consecutive words — or less, if it’s not properly attributed — is not fair use. Then, we’re into plagiarism territory.

If you said (c), you’re in pretty good company: at that point, most writers would tell Llewellyn that he should be keeping a sharp eye upon that other writer. It would be prudent, perhaps, to take a long, hard look at the other writer’s book — which, as they’re in the same critique group, shouldn’t be all that hard to pull off.

But sprinting toward Lawyers for the Arts? No. Plot lifting is not the same thing as writing theft.

Why? Everyone who read yesterday’s post, chant it with me now, if you can spare time from making that backup: because you can’t copyright an idea for a book; you can only copyright the presentation of it.

That doesn’t mean that there aren’t a few small steps that Llewellyn might take to protect himself.

As I mentioned yesterday, the single best thing you can do to protect yourself is to deal with reputable agents, editors, and publishing houses. The problem is, you can’t always tell. The Internet, while considerably easing the process of finding agents and small publishers hungry for new work, also renders it hard to tell who is on the up-and-up.

I hope I’m not shocking anyone when I point out that a charlatan’s website can look just like Honest Abe’s — and that’s more of a problem with the publishing industry than in many others.

Why? Well, new agencies and small publishing houses pop up every day, often for very good reasons — when older publishing houses break up or are bought out, for instance, editors often make the switch to agency, and successful agents and editors both sometimes set up shop for themselves.

But since you don’t need a specialized degree to become an agent or start a publishing house, there are also plenty of folks out there who just hang up shingles. Or, more commonly, websites.

Which is one reason that, as those of you who survived last summer’s Book Marketing 101 series will recall, I am a BIG advocate of gathering information about ANY prospective agency or publishing house from more than one source.

Especially if the source in question is the agency’s website — and if the agency in question is not listed in one of the standard agency guides.

“Wha–?” I hear some of you cry.

Listing in those guides is not, after all, automatic, and like everything else in publishing, the information in those guides is not gathered mere seconds before the book goes to presses. The result: agencies can go in or out of business so swiftly that there isn’t time for the changes to get listed in the standard guides.

That’s problematic for aspiring writers, frequently, because start-ups are often the ones most accepting of previously unpublished writers’ work. But because it is in your interests to know precisely who is going to be on the receiving end of your submission — PARTICULARLY if you are planning to submit via e-mail — you honestly do need to do some homework on these people.

Happily, as I mentioned yesterday, there are now quite a few sources online for double-checking the credibility of professionals to whom you are considering sending your manuscript. Reputable agents don’t like disreputable ones any more than writers do, so a good place to begin verifying an agent or agency’s credibility is their professional organization in the country where the agency is ostensibly located. For the English-speaking world:

In the United States, contact the Association of Authors’ Representatives

In the United Kingdom, contact the Association of Authors’ Agents.

In Australia, contact the Australian Literary Agents Association.

I couldn’t find a specific association for Canada (if anyone knows of one, please let me know, and I’ll update this), but the Association of Canadian Publishers does include information about literary agencies north of the border.

Not all agents are members of these organizations, but if there have been complaints from writers in the past, these groups should be able to tell you. It’s also worth checking on Preditors and Editors or the Absolute Write Water Cooler, excellent places to check who is doing what to folks like us these days.

These are also pretty good places to learn about agents’ specialties, on the off chance that you might be looking for someone to query after the Great New Year’s Resolution Plague of 2008 recedes in a week or two.

Again, I just mention. And have you done that backup yet?

As with any business transaction on the Internet (or indeed, with anyone you’ve never heard of before), it also pays to take things slowly — and with a massive grain of salt. An agency or publishing house should be able to tell potential authors what specific books it has handled, for instance. (In the U.S., book sales are a matter of public record, so there is no conceivable reason to preserve secrecy.)

Also, even if an agency is brand-new, you should be able to find out where its agents have worked before — in fact, a reputable new agency is generally only too happy to provide that information, to demonstrate its own good connections.

Also, reputable agencies make their money by selling their clients’ books, not by charging them fees. If any agent ever asks you for a reading fee, an editing fee, or insists that you need to pay a particular editing company for an evaluation of your work, instantly contact the relevant country’s agents’ association. (For examples of what can happen to writers who don’t double-check, please see the FEE-CHARGING AGENTS category at right.)

Actually, anyone asking a writer for cash up front in exchange for considering representation or publication is more than a bit suspect. Unless a publisher bills itself up front as a subsidy press (which asks the authors of the books it accepts to bear some of the costs of publication) or you are planning to self-publish, there’s no reason for money to be discussed at all until they’ve asked to buy your work, right?

And even then, the money should be flowing toward the author, not away from her.

With publishing houses, too, be suspicious if you’re told that you MUST use a particular outside editing service or pay for some other kind of professional evaluation. As those of you who have been submitting for a while already know, reputable agents and editors like to make up their own minds about what to represent or publish; they’re highly unlikely to refer that choice out of house.

Generally speaking — to sound like your mother for a moment — if an agency or publisher sounds like too good a deal to be true, chances are that it is. There are, alas, plenty of unscrupulous folks out there ready to take unsuspecting writers’ money, and while many agencies and publishers do in fact maintain websites, this is still a paper-based industry, for the most part.

In other words, it is not, by and large, devoted to the proposition that an aspiring author should be able to Google literary agent and come up with the ideal fit right off the bat.

Do I hear some more doubtful muttering out there? “But Anne,” I hear many voices cry, “I certainly do not want to be bilked by a faux agency or publishing house. However, you’re not talking about such disreputable sorts potentially walking off with my submission. Weren’t we talking about protecting our writing, not our pocketbooks?”

Well caught, disembodied voices — and that’s part of my point. The fact is, if an unscrupulous agent or editor were seriously interested in defrauding aspiring writers, stealing manuscripts would not be the most efficient way to go about it. Historically, direct extraction of cash from the writer’s pocket has been the preferred method.

But that doesn’t mean that a smart writer shouldn’t take reasonable steps to protect both her pocketbook AND her manuscript.

Next time, I shall delve into manuscript protection itself, I promise. In the meantime, keep up the good work!

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Protecting your pages, or, is it being paranoid if someone actually is out to get you?

Was that giant cry of “YES!” I just heard those of you who have been worrying about exchanging pages’ response to this post’s title? I expect so, because I have literally never taught a writing class or attended a writers’ conference where someone did not bring it up.

Clearly, some folks out there are worried about having their writing lifted by miscreants.

I had planned, as is my wont this time of year, to start a new series today on the ins and outs of contest entry prep, expanded to include some self-editing tips designed to reduce common manuscript micro-problems that tend to make contest judge and agency screener twitch a bit. But then I noticed that this particular issue has been cropping up on my running to-blog-upon list with more than usual frequency over the last year. Both intrepid commenter Chris and insightful reader Adam of Albion have asked me rather pointed questions on the issue in the comment sections of posts, which made me realize two important things about this blog: the comments are not searchable by the general public (I know not why), and I haven’t done an entire post on these concerns since late 2005.

Since I’ve just wrapped up a series encouraging you to give your unpublished manuscripts to other people, this seemed like a dandy moment to correct the latter. In fact, I’m going to be spending the next few days hitting topics on that patient to-blog-upon list.

One vital disclaimer before I begin: I am NOT an attorney, much less one who specializes in intellectual property law. So it would be a GRAVE MISTAKE to take what I say here as the only word on the subject, or indeed to come to me if you believe that your writing has been stolen. (And if you did, I would send you straight to my lawyer, so why not skip a step?)

However, I’ve noticed that most of the time, writers curious about this seem to be asking questions not because they fear that their intellectual property has been lifted or that they’ve violated someone else’s rights, but because they’ve heard vague rumors to the effect that every so often, an unpublished writer’s work has gotten stolen. And those pervasive rumors I can legitimately address.

To set your minds at ease: yes, writing does occasionally get stolen — but it’s exceedingly rare, and it usually doesn’t happen in the way that most hearers of the rumor fear.

Let me introduce Sharon, a writer who approached me a few years ago. I had the impression that she hadn’t been writing very long, but I wasn’t positive, as she was someone I barely knew — the on-again, off-again girlfriend of the brother of a friend of mine, which is as fine a definition of a casual acquaintance as I’ve ever heard. And yet she called me one day, full of questions.

Sharon had written a short piece — an essay, really — that she thought was marketable and had, through sheer persistence and the rare strategy of actually LISTENING to the advice she had been given by published writers of her acquaintance, gotten the publisher of a small press to agree to take a preliminary look at it. In mid-celebration for this quite significant achievement, she experienced a qualm: what if this guy stole her ideas, or her entire work?

Once the idea had taken hold in her brain, being a writer, she naturally embellished upon it in the dead of night: if it came down to the publisher’s word against hers, who would believe {her}? And how could she ever prove that she had come up with the idea first?

When she shared her fears, however, half of her friends laughed at her, saying that she was being paranoid and unreasonable. The other half told her, in all seriousness, that she should go ahead and register the copyright for what she had written before she e-mailed it to the guy. Or at the very least, they advised, she should tart up her pages by adding the copyright symbol (©) on each and every one. Whereupon the first set of friends laughed even harder and told her that nothing looks more unprofessional to folks in the publishing industry than the liberal application of that pesky ©.

Understandably confused, she did something very sensible: she called me and asked what to do. As Gore Vidal is fond of saying, there is no earthly problem that could not be solved if only everyone would do exactly as I advise. I trust all of you will cling to that inspiring little axiom until your dying breath.

The problem was, each set of Sharon’s friends was partially right: the vast majority of reputable publishing houses would never dream of stealing your material, and yet, as in any other business, there are always a few cads. At most writers’ conferences, you will hear speakers scoff at the possibility, but anyone who has been in the writing and editing biz for any length of time knows at least one good writer with a horror story.

Better safe than sorry, as our great-grandmothers used to stitch painstakingly onto samplers. (Actually, my great-grandmother was an opera diva who apparently regarded needlework as a serious waste of the time she could be spending being flamboyant, but I’m quite positive that other people’s great-grandmothers embroidered such things.)

In the United States, though, outright theft of a book, or even an essay or short story, is quite rare. To wave the flag for a moment, we have the strongest copyright laws in the world, and what’s more, a writer on our turf AUTOMATICALLY owns the copyright to his own work as soon as he produces it. So when people talk about copyrighting a book, they’re generally not talking about obtaining the right in the first place, but rather registering it with the U.S. Copyright Office.

So the friends who advised Sharon not to mar her footer with © 2008 Sharon were partially correct. In fact, they were passing along the prevailing wisdom: presenters at your garden-variety writers’ conference often tell aspiring writers not to use the © bug on their manuscripts when they submit them; it’s redundant.

How so? Well, everyone in the publishing industry is already aware that the author owns the copyright to her own writing. If she didn’t, they wouldn’t have to sign a contract with her in order to publish it, right?

In theory, then, writers are protected from pretty much the instant that their fingers hit the keyboard. So was Sharon’s other set of advisors merely ill-informed?

Unfortunately, no: in practice, a couple of problems can arise. Rights, as Thomas Hobbes informed us so long ago, are the ability to enforce them.

In the first place, owning the rights to what you write inherently and proving that you are the original author are two different things. Occasionally, some enterprising soul will latch on to another writer’s unpublished work and claim that he wrote it first, or co-writers will squabble over who gets custody of already-written work in a partnership break-up.

The result in either case, the usual result is an unseemly struggle to determine who coughed up any given page of text first.

Second — and you might want to be sitting down for this one, as it comes as rather a shock to a lot of writers — you can’t copyright an idea; you can merely copyright the PRESENTATION of it. Which means, in practice, that it is not possible to claim ownership of your storyline, but only how you chose to write it.

Aren’t you glad I told you to sit down first?

Learning about this second condition tends to obviate a good 85% of the concerns aspiring writers express about having their work stolen. Most of the time, writers are worried that someone will steal their STORIES, not the actual writing. There’s not a heck of a lot a writer can do about that, unfortunately.

But by the same token, unless the lifted plotline becomes a major bestseller, there’s really no reason that you shouldn’t push ahead with your version. Fiction is virtually never sold on the storyline alone, anyway; plotlines and NF arguments are almost never 100% unique.

As no one knows better than a writer, however, presentation — particularly GOOD presentation — generally IS unique. As industry insiders are so fond of telling writers, it all depends upon the writing.

This is why, as some of you inveterate conference-goers may have noticed, when agents, editors, and published writers are presented with a question about book theft, they tend to respond as though the question itself were a sign of an over-large ego in the asker. Just how revolutionary would an aspiring writer’s style have to be, the logic goes, for an agent or editor to WANT to steal it?

Which perhaps leaves the wondering writer reluctant to submit his long thought-out plotline and terrific premise to a publisher, lest it be handed to a better-known writer, but doesn’t really address his concern. Once again, we have a failure to communicate.

Do I see some hands in the air out there? “But Anne,” I hear some of you protesting, and rightly so, “between the time I submit a manuscript to an agency and the time a book is published and thus equipped with a nice, clear copyright page stating precisely who owns the writing between those covers, it passes through quite a few hands. I may not even know who will end up reading it. Shouldn’t I worry about some of them deciding to make off with my actual pages and passing them off as their own?”

Having some doubts about Millicent’s integrity, are we? Well, it’s a reasonable enough concern: some of those hands will inevitably belong to people you do not know very well. Agency screeners like Millicent, for instance. Agents. Editorial assistants. Editors. Mail room clerks. The people in the publishing house’s marketing department.

And anyone to whom you give your manuscript as a first reader. Guess which paragraph contains the most likely thief of prose?

If you said the latter, give yourself a big, fat gold star for the day; I’ll be discussing casual exchanges in tomorrow’s post. But let’s think for a moment about why manuscripts sent to agencies and publishing houses very, very rarely turn up with anyone other than the author’s name on the title page.

An exceedingly straightforward reason springs to mind: agencies and publishing houses make their livings by selling work by writers. In-house theft wouldn’t have to happen awfully often before writers would stop sending submissions, right? So sheer self-interest would tend to discourage it.

But I’m not going to lie to you: at a less-than-reputable house or agency, it could happen.

The single best thing you can do to protect yourself is to deal with reputable agents, editors, and publishing houses. Not every organization with the wherewithal to throw up a website is equally credible. Actually, it’s not a bad idea to check anyone in the industry with whom you’re planning to do business on Preditors and Editors (link at right); if you have doubts about an individual agent, agency, or publishing house, check agents out with the AAR (Association of Authors’ Representatives). These are also good places to report any professional conduct that seems questionable to you; P&E is especially good about following up on writers’ complaints.

I always advise doing a basic credibility check before sending ANY part of your manuscript via e-mail. As I’ve mentioned several times before here, after you send out an e-mailed attachment (or any e-mail, for that matter), you have absolutely NO way of controlling, or even knowing, where it will end up.

Think about it: part of the charm of electronic communication is ease of forwarding, right? Yet another reason that I’m not crazy about e-mailed submissions.

While it’s highly unlikely that the chapter you e-mail to an agent — or that person you just met on an Internet chat room — will end up on a printing press in Belize or Outer Mongolia, it’s not entirely unprecedented for entire e-mailed manuscripts to wander to some fairly surprising places. Yes, the same thing COULD conceivably happen with a hard copy, too, but it would require more effort on the sender’s part.

Which, believe it or not, is part of the function of the SASE: to maximize the probability that your manuscript will come back to you, rather than being carted off by goodness knows whom to parts unknown.

Stop laughing — it’s true. When you send requested materials off to an agency or publishing house, you and they both are operating on the tacit assumption that they will not reproduce your work without your permission, right? The mere fact that you give them a physical copy of your work doesn’t mean that you intent to authorize them to show it to anyone else until you sign a contract that explicitly grants them the right to do so, right?

When you include a SASE with your submission packet, you are implicitly asserting your right to control where your work is sent next. It conveys your expectation that if they reject it, they will mail it back to you, rather than forwarding it to the kind of pirate press that is currently cranking out the 8th, 9th, and 10th installments in the Harry Potter series.

The key word to remember here is control. Until you have signed a contract with a reputable agent or publishing house (or are selling copies that you published yourself), you will want to know with absolute certainty where every extant copy of your manuscript is at all times.

If that last sentence gave you even a twinge of compunction about work already written and sent upon its merry way: honey, we need to speak further, and pronto. However, that conversation, along with steps you can take to prove when you wrote a particular piece, is best left until next time.

In the meantime, don’t worry; keeping a watchful eye your work isn’t all that difficult, and it certainly doesn’t require living in a state of perpetual paranoia. Just a bit of advance thought and care.

Keep up the good work!

Posted on - No Comments on So you’re considering self-publishing, part V: a few more practical details

So you’re considering self-publishing, part V: a few more practical details

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I’ve taken the last couple of days off, not so much in recognition of the holiday associated with the Furtive Non-Denominational Gift-Giver (a.k.a. Santa) as in response to the fact that in these dark days, long-term illness is apparently not generally regarded as sufficient excuse to absent oneself from festivities. At least, not if one has established a reputation as a good cook.

In other words, there’s no place like home for the hollandaise. (If you decided to co-opt that groaner, please give me credit. I’m rather fond of it.)

But now I’m back in the saddle, eager to polish off our special holiday treat, a discussion about self-publishing with two authors who have taken the plunge this year, fellow blogger and memoirist Beren deMotier and novelist Mary Hutchings Reed. Today, we’re going to dig our teeth into the meaty issues of inspiration, promotion, and just what happens after an author commits to bringing out her own work.

So please join me in welcoming back both. To begin, let’s remind ourselves what they have published and where an interested party might conceivably go to buy it.

marys-photo-jpeg.jpgMary Hutchings Reed, if you’ll recall, is the author of COURTING KATHLEEN HANNIGAN, which is being described as the ONE L for women lawyers. It is available on Amazon or directly from the author herself on her website.

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Courting Kathleen Hannigan tells the story of an ambitious woman lawyer, one of the first to join a male-dominated national law firm in the late seventies, whose rise to the top is threatened by a sex discrimination suit brought against the firm by a junior woman lawyer who is passed over for partnership because she doesn’t wear make-up or jewelry. When Kathleen Hannigan is called to testify, she is faced with a choice between her feminist principles and her own career success. Courting Kathleen Hannigan is a story for women and minorities everywhere who are curious about the social history of women in law, business and the professions, institutional firm cultures, and the sexual politics of businesses and law firms.

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Beren deMotier is the author of THE BRIDES OF MARCH. It’s available on Amazon, of course, but because I always like to plug a good independent bookstore, here’s a link to the book’s page at Powell’s, too.

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The Brides of March: Memoir of a Same-Sex Marriage is a lesbian bride’s eye view of marriage at a moment’s notice, with a bevy of brides, their coterie of children, donuts, newspaper reporters, screaming protesters, mothers of the brides who never thought they’d see the day, white wedding cake, and a houseful of happy heterosexuals toasting the marriage. But that was only the beginning as these private declarations of love became public fodder, fueling social commentary, letters to the editor, and the fires of political debate, when all the brides wanted was the opportunity to say “I do” in this candid, poignant, and frequently funny tale of lesbian moms getting to the church on time in Multnomah County.

Anne: One of the aspects of self-publishing — or private publishing, as you like to call it, Mary — that most appeals to aspiring writers is not having to compromise one’s artistic vision (or political vision, or style, etc.) in order to adhere to someone else’s standards. The other, I think, is the comparative speed with which a writer can see one’s work in print. After you committed to your press, how long was it before you actually held your book in your hand?

Mary: I was in the hands of a pro. (Suzie Isaacs at Ampersand.) The process was fast and smooth — I think less than 75 days.

Anne: I remember being stunned at how quickly the book showed up on my doorstep — and how spiffy the production values were. What about you, Beren? From how well put-together the book is, I would have assumed a lengthy turn-around time.

Beren: It was really fast. I think I submitted it on about March 2nd, and it was listed online on April 25th.

Anne: Criminy! Is that a normal turn-around rate for iUniverse?

Beren: I’d asked for an expedited schedule so that I could submit it to the Writer’s Digest Self-Published Book Awards, and iUniverse worked with me to make it happen. Of course, that meant that I had to do my part of the bargain quickly, too; if there were proofs to check, I did them right away.

Mary: There’s no reason, in private publishing, for there to be any delays. Suzie believed in the book and that it should be published, and she kept my spirits up. Every time you write a check—and my total, including 2000 copies, bookmarks, cards, advertisements, posters, etc. was around $20,000 — I needed her affirmations!!

Anne: That sound you just heard was half of my readers’ jaws hitting the floor, I suspect. How close to the actual printing date were you able to make changes?

Mary: On the galleys…I think I had the books two weeks later.

Beren: For me, it was about ten days. I was waiting for a blurb from a famous comedian and hoped it would come before publication. It did, and was able to be fitted on the cover with days to spare.

Anne: Oh, the very idea of that makes me drool. I’m used to dealing with traditional publishing houses, where it’s a year, minimum, between commitment and being able to put one’s hand upon a physical book — after weeks, and often months of discussion between departments on everything from the title (which, for a first book, the writer rarely gets to set) to structure to content. It was especially weird with my memoir, where I kept receiving editorial memos telling me that this or that part wasn’t important enough to include, but that I should add a lengthy section on something that didn’t particularly interest me. It felt as though my life were being edited, not just my book.

What was the editorial process like for you? Were the decisions entirely yours?

Beren: Ultimately, the decision is mine, but they have the right to not brand it as one of their better books should they choose. If I wasn’t able to get positive book reviews, the book wouldn’t be eligible for becoming an Editor’s Choice or Reader’s Choice book, which leads to standard wholesale terms.

Anne: That’s interesting. So if they like it enough, it’s more like going with a traditional publishing house.

Beren: So either it has to be darned good, or you have to pay them big bucks to edit it for you, which takes weeks.

Anne: What about you, Mary? Who got to decide on the book cover, typeface, final edits, et cetera?

Mary: All decisions were mine, but I’m glad that she engaged a top-notch designer who proposed several appropriate options. As to the cover—she did ask what concept I had in mind, and I was a little stuck. My husband came up with dressing up the Lady Justice statue in heels and pearls—the first draft was a bit Betty Boopish, and the graphic designer responded with the modern, sleek image that now is the cover.

I have to say I love the cover, and it does help to sell the book. Yes, people judge the book by its cover, and in this case I really hope they do!

Beren: I’m happy with the outcome, too.I did a lot in creating the look of the book. My spouse took the photo on the cover, and I was able to influence the design, font and colors used in the final product. It became a group project when we shared the photo and necessary copy with friends who all had an opinion on how it should look.

Anne: Did you find having so much control over the final product more empowering or stressful? Or did it depend upon what day it was?

Beren: Hmmm, how about both empowering and stressful?

Certainly knowing that the book would rise or fall based on my work and almost solely my work was a lot of pressure, but I went into it knowing what to expect and had educated myself about the expectations. I feared that the final copy would look photocopied and kind of pathetic, but that didn’t happen.

It seems like it would be nice to hand over a manuscript to a publisher and get a lovely book in return, but I know it isn’t that simple. However, that is my goal—I do want to have a traditional publisher for subsequent books so that there is immediate distribution potential to brick and mortar stores. I consider this my “spec” book, one that I can point to as an accomplished work, as well as eventually sell to a traditional publisher.

Mary: It’s a bit stressful. Even on the galleys, I found a place where I think I had the character approaching the court twice in the same scene.

Anne: But that happens in traditional publishing, too.

Mary: How many people over the years had read these couple of pages, including professional editors, and not noted that? It could drive you crazy. You do need to adopt a certain tolerance for imperfection—we call it being human.

What was the most stressful, however, was the worry that in my acknowledgements I may have failed to mention someone who thought they were important to the work. (I think I did get everyone—at least no one has complained yet.)

For me, the other stress factor is the “autobiographical” accusation: naturally, the book draws on my life experience, but there is no one-to-one correspondence between me and Kathleen Hannigan or any other character and any of my present or former partners or associates.

Anne: And then when you write a memoir, people want to believe that you made things up. It’s as though the fiction and nonfiction labels get mixed up.

Let’s move on to the next stage of the process. Most of us have heard that the biggest hurdles a self-published book has to overcome lie in distribution and promotion. Is that true?

Beren: Yes, I’d say those are the toughest parts. While most self-publishing companies have wholesale channels like Baker & Taylor and Ingram, bookstores are much less likely to buy the book if it isn’t returnable or on standard discounts.

Online, however, the book was readily available fast. It was on Amazon three days after being published, and more online bookstores keep adding it.

Mary: Ampersand set up the Amazon.com, Borders.com and Barnesandnoble.com distribution. I joined the National Association of Women’s Studies Programs in order to have the book listed on their website (and their click-through to Amazon, which benefits the Association if someone buys through that portal.) I also fulfill orders through my website.

Anne: How widely are your books available in bookstores, and how hard was it to set up those venues?

Beren: Locally, I was able to get about six bookstores to carry it, which is a good beginning. The local library bought 13 copies and it has been getting multiple holds.

Anne: Oh, just in case some of my readers are not aware of it, librarians will often order a book if it is requested often enough. I grew up around many, many well-respected authors who would recruit their kith and kin to call their local libraries using different voices to request their books.

I just mention. It also really, really helps authors if enthusiastic readers write reviews and post them on Amazon and B&N. Or in bookstores, to turn the books face-outward, rather than spine-out; a browser is far more likely to pick it up.

Now that traditional presses have shifted so much of the responsibility for promotion onto the author, I’ve been wondering how much more work you’ve had to put into promotion than an author of a similar work at a traditional press.

Mary: I put a fair amount of work into it. I’ve taken charge of sending out free copies to “opinion makers”—something which maybe a traditional publisher would do. I set up speaking engagements, with some help from my publisher.

I have a friend at the Star magazine, and he helped me get listed as the HOT BOOK in one of the October issues. That was a great boost to sales!

Anne: Are you solely responsible for the promotion of your book, or has your press helped you?

Beren: I am solely responsible for the promotion, though occasionally I get offers to pay for co-op advertising through iUniverse, or for them to feature my book at an event. So far, I’ve turned the offers down.

Luckily, my book does have current event appeal, so I’ve been able to get reviews online and in newspapers and magazines. (Gaywired, Mombian, About.com, Just Out), plus a couple of interviews in print and on the radio.

Anne: I’m glad you brought up reviews, Beren, because that’s something that agents and editors always bring up as a serious drawback to self-publishing: most print periodicals in the US, including the vast majority of daily newspapers, have policies that preclude reviewing privately published books. The Internet has really been a boon in terms of getting the word out there.

Your book has also been reviewed, hasn’t it, Mary?

Mary: I was featured in an article in the Chicago Daily Law Bulletin, and will be featured in a special Leading Lawyers publication of women lawyers in Illinois.

Anne: Have you come up with clever ways to promote your book that you
might want to share with us? No matter what press produces your book, ingenious marketing always helps.

Mary: Every time I sell a book, I include 3 postage-paid postcards (of the cover of the book) with a little sell copy on the message side, and ask readers to sign them and send them to 3 friends who might be interested. It’s my version of a viral marketing campaign.

I’d love a couple things: for Hillary or Michelle to carry it around (and I’ve put it in their hands through friends); for women’s studies programs to pick it up for a course on women in the professions—I sent it to Anita Hill and proposed a reading for the National Association of Women’s Studies Programs; for law schools to do the same.

I’ve sent it to some book club leaders, hoping they would recommend it. And a friend is working on the movie option. I sent it to the abovethelaw.com blogger, hoping he’d get interested (he’s a Yalie also). I’ve volunteered to speak at a Brown colloquium at my 35th reunion in May.

Anne: So you’ve been very proactive. What have been your clever promotion schemes, Beren?

Beren: Gosh, well, getting to know cool writers like Anne Mini is always helpful!

Anne: Shameless friends who love one’s writing belong in every writer’s toolkit. I’m constantly being asked by bookstore staff to stop moving my friends’ books to the bestseller tables. But seriously, what else?

Beren: I think contests and awards are a good bet for many writers. I’ve entered about nine for this book, so we’ll see in the spring if it turns out to be a good investment of time and money. With the contests, it involved a lot of copies sent to judges; I just have to trust that they will pay off eventually through wins, word of mouth, getting on the used bookshelves or sheer karma.

I sought out every review I got. I aimed for the specific markets that I knew would be interested in my book, and sent review copies out first thing when I got my 30 free copies. I used every single one for promotion. Eighty percent of those will never be reviewed (and there is a thriving used copy market thanks to me), but enough have that it has helped establish creds for the book, and jumping-off points for other avenues.

I also did a reading and talk at the local library, which was heavily advertised by the county library—there’s nothing like walking in looking for a book on tape and seeing your face in front of you on a poster. I also send out regular e-mails to friends about events and readings.

I did get contacted by an OPB radio interviewer and that was a thrill—she tried to find me!

I could do a lot more, but I’m also balancing freelance work, portrait painting, and raising three kids (two teens and a preschooler with special needs), so I’m kind of busy, though I count my blessings that I’m not also digging ditches eight hours a day on top of it all. I suspect that with a traditional publisher I’d have to do just as much, if not more, but that there would be more tools in place for contacts.

Anne: I’m perpetually in awe of writers who can be productive while caring for small children — possibly because I was for many years a small child being cared for by writers.

Beren: I’ve read several books on finding time to write as a mom, but one of them should address how to stay sane and really write when you’ve got a kid who can’t be out of your sight for a second, really can’t “play quietly” while you type away, and takes every ounce of creative energy to keep growing up uninjured! I’ve yet to read one that recommended a daily dose of Nyquil for the active, irrational tot. Maybe that’s my third book.

Anne: So you don’t have time to have writer’s block? Rats — I was going to ask about your strategies for overcoming it.

Beren: Oh boy, writer’s block — and I just gave up Diet Coke, too, so I can’t recommend guzzling it while at the keyboard. (Have you ever seen a room full of screenwriters at a conference? They all have a can of Diet Coke at their elbow.)

I helped myself get over writer’s block by creating a column with a deadline. It was great training. You have to edit yourself down and cut out your darlings, and you can’t just wait for inspiration to strike.

I do have a fair amount of discipline because I have to to be a writer. Choosing to have three kids and be a writer means jumping in whenever you have the time, or getting a lot done in a short time or taking opportunities as they arrive. These days I sit in my car and write while our youngest is in preschool for 2 hours four days a week, and get up at five for an hour or two before the mob is up.

Admittedly, I’m ready to collapse at eight o’clock at night, but that is how it has to be to get anything done. I’m hoping to have a social life in about five years.

Anne: At the risk of swerving into trite interview territory, what gives you the most inspiration as a writer?

Beren: Well, it is inspiring to know that my grandfather, David Duncan (best known for his screenplay for the 1960 The Time Machine), supported his family of five as a writer.

Anne: That’s a real advantage to being from a family of writers: knowing first-hand that it IS possible to make a living at it. It’s just rare. (And that was a very good screenplay, too, I thought.)

Beren: I also think of author Alice Bloch, who gives herself half an hour a day before working as a technical writer, and got a memoir done that way. I’ve read (Anne Lamott’s) Bird By Bird several times, and love Writing the Memoir, From Truth to Art by Judith Barrington.

Sometimes you care about something so much you have to write about it, and other times (like after walking through a bookstore full of other writers’ work) pride keeps me going: “If they can do it, so can I!” I also keep a file full of nice comments about my writing so that I can look them over if I’m feeling like chucking it in. Every positive thing about my writing that comes my way I grasp onto, to keep me swimming until the next buoy.

Mary: There are, of course, writers I love, but the best resource for me is life itself. I love being active, encountering new experiences, meeting new people, sharing with other writers. I think I actually get the most inspiration from my fellow writers—people like you, Anne, and my friends Julie Weary, Patricia McMillen, Lucia Blinn…the list goes on—all of us next to make it big in the commercial world.

Anne: Oh, I agree 100%: having writer friends in whose work you believe is SO important to keeping yourself going. You can get an incredible boost from a friend’s progress, and you can talk about the hard parts with people who honestly understand. If you don’t share your hopes and fears, they can so easily turn into the demons of self-doubt.

Which leads me to ask a totally unfair question that I think will be wildly interesting other writers: what was your biggest fear in embarking upon self-publishing, and did it actually come to pass?

Beren: That bookstores would laugh in my face if I came in with my book to sell on consignment. It only happened once (she didn’t actually laugh, but the condescending note was very present), though after talking about it with her, she admitted it might be a book they wanted to carry and took one new copy. Since then, they’ve sold several used copies, and carry it online.

Anne: I love it when the fears turn into triumphs. What about you, Mary?

Mary: My biggest fear is that I would end up with a living room full of boxes of books—that my friends would each buy one and that would be it.

I never expected that at a reading someone I’ve never met would march up to the table and buy 10 copies for her friends—and be sending them to friends in India and Pakistan and England! I do have a few boxes in my living room, but sales have been brisk.

Anne: So your demon of fear mutated into a triumph, too. That’s great.

Mary: I was also afraid that people would assume that because it was self-published, it wasn’t any good. But people don’t “get” that it is self-published. They just know it IS published.

Anne: That fascinates me, because we’re so often heard the opposite asserted at writers’ conferences. But then, I suppose agents and editors at traditional publishing houses don’t often have much contact with self-published authors — or at any rate, didn’t until fairly recently. I’ve keep meeting authors who published their own first books and were picked up on their next because the first sold so well.

Okay, I’ve been holding off on this next question, because I try not to deal in superlatives; life’s all about the gray areas, after all. But here it goes anyway: so far, what has been the best thing about the self-publishing
process for you?

Mary: It’s been fun! I’ve heard from people I’ve lost touch with—like I hadn’t spoken to them in 12 or 13 years, and they’d write and call and thank me for writing the book and say that they could totally relate to it.

Beren: The best thing was that it was fast, and I learned a lot about book creation and publishing. The more I know about the artistic and business aspects of writing, the better I will be (I trust), and no effort was wasted.

Anne: What has been the worst part?

Mary: The worst — sorry, N/A.

Anne: I’m really pleased to hear that.

Mary: My own worry, my own bruised ego.

Anne: Which are endemic to the querying and submission process, too. What do you think, Beren?

Beren: The worst part is that there are limitations to a self-published book in terms of wider wholesale distribution unless you self-publish yourself as a small press, or sell a certain amount of copies already (as in the case of iUniverse). Getting books in bookstores on a big scale is challenging.

Anne: I already asked Mary this last time, but if you had only a minute to give advice to someone who was thinking of self-publishing, what would you say?

Beren: Do your research, know your goals for publication and work very very hard at making your manuscript the best it can possibly be. On one writing weekend, after the book was essentially finished, I worked at making it the very best it could be, sentence by sentence, word by word, and in two long days I got forty pages done. But they were much better pages.

Work with the editor at the press or hire an editor, take your work seriously. It is important work.

Mary: Yes, invest in a manuscript editor so that you will have the confidence that your work is ready and deserving of being in print.

Anne: To sound like an agent for a moment, congratulations on your current success — what’s your next project?

Beren: I am currently gathering a collection of humorous stories about life in the lesbian mom trenches, reworking some old favorites and putting them together as a book I’m calling Maggots Before Breakfast, and other Interesting Adventures in a Cozy Liberal Enclave.

Anne: Literal maggots or figurative ones?

Beren: There is a story about maggots, and the original piece is on my website. I plan on pitching it to traditional publishers, using the kudos The Brides of March has garnered, as well as the platform I’m building through appearances, blogging, and articles.

Mary: I have a shopping bag full of novels. My most recent was a short-list finalist for the William Wisdom/William Faulkner Prize, and I am actively looking for an agent for that one. I do think it would be harder to self-publish a novel that is “just a literary novel” which is less directed to a particular audience. I would self-publish again, if it comes to that.

My most immediate “next writing project” is the made-for-television version of my musical Fairways, which will require some rewriting for the pilot (to be filmed in April/May), and finishing the script for my next musical, “We’re Cruising Now, Babe!”

Anne: Well, please come back and tell us all about these projects down the line.

I can’t thank you enough for sharing your insights with us — I’ve truly enjoyed hearing aobut your experiences. Best of luck with your books, and as we like to say here at Author! Author!, keep up the good work!

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Beren deMotier has written humor/social commentary for Curve, And Baby, Pride Parenting, Greenlight.com, www.ehow.com, as well as for GLBT newspapers across the nation. She’s written about same-sex marriage for over a decade, and couldn’t resist writing the bride’s eye view after marrying in Multnomah County. She lives in Portland, Oregon, with her spouse of twenty-one years, their three children, and a Labrador the size of a small horse.

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Ever since turning 40 a few years ago, Mary Hutchings Reed Mary has been trying to become harder to introduce, and, at 56, she finds she’s been succeeding. Her conventional resume includes both a bachelor’s and master’s degree from Brown University (both completed within the same four years, and she still graduated Phi Beta Kappa), a law degree from Yale, and thirty-one years of practicing law, first with Sidley & Austin and then with Winston & Strawn, two of the largest firms in Chicago. She was a partner at both in the advertising, trademark, copyright, entertainment and sports law areas, and now is Of counsel to Winston, which gives her time to write, do community service and pursue hobbies such as golf, sailing, tennis, and bridge.

For many years, she has served on the boards of various nonprofit organizations, including American Civil Liberties
Union of Illinois, YWCA of Metropolitan Chicago, Off the Street Club and the Chicago Bar Foundation. She currently serves on the board of the Legal Assistance Foundation of Metropolitan Chicago (and chair of its fundraising committee); Steel Beam Theatre, and her longest-standing service involvement, Lawyers for the Creative Arts.

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Posted on - 4 Comments on So you’re considering self-publishing, part IV: fiction

So you’re considering self-publishing, part IV: fiction

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For the past few days, I’ve been chatting with recently self-published authors Mary Hutchings Reed and Beren deMotier about what prompted their decisions to bring their books out themselves, rather than pursing the traditional agent + publishing house path, and what a writer who was considering such a step might want to know going into the process. Yesterday, I veered off from the roundtable format in order to ask Beren about the challenges particular to private publication of nonfiction.

Today, I shall be speaking one-on-one with Mary about what the publishing industry would regard an even more daring move on an author’s part: self-publishing fiction.

Why more daring? By any standard and at every stage, fiction is significantly harder to sell than nonfiction, whether you’re talking about landing an agent, approaching a major publishing house, or attracting a buyer’s attention in a bookstore. (That’s the reason that the major publishing houses kept looking at unagented nonfiction book proposals for many years after they stopped even considering unagented novels, in case you’re curious. Now, of course, the big five have policies that preclude reading either unless an agent hands it to them.) The prevailing wisdom has always been pretty adamant that novelists who self-published would have, to put it politely, a significantly harder time selling their books.

So from a traditional publishing point of view, Mary’s not just attempting a dive from the highest board; she’s doing a quadruple backflip during the Olympic trials while simultaneously holding lit sparklers in her teeth and playing The Star-Spangled Banner on the Sousaphone.

Which is why I was so eager to hear what she had to say on the subject. Self-publishing today is a very different thing than it was ten or even five years ago: author-financed books sell side-by-side with those produced by major publishers on Amazon and on bookstore shelves alike. Since it’s now possible to do short runs at very high quality for relatively low cost, the purchaser of a privately published book may not even be able to tell the difference between it and any other well put-together trade paper book.

And that, my friends, may mean a whole new ballgame for those of us who write.

But enough of my ruminations on the subject — let’s welcome back the pro.Mary Hutchings Reed, if you’ll recall, is the author of the fascinating COURTING KATHLEEN HANNIGAN:

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Courting Kathleen Hannigan tells the story of an ambitious woman lawyer, one of the first to join a male-dominated national law firm in the late seventies, whose rise to the top is threatened by a sex discrimination suit brought against the firm by a junior woman lawyer who is passed over for partnership because she doesn’t wear make-up or jewelry. When Kathleen Hannigan is called to testify, she is faced with a choice between her feminist principles and her own career success. Courting Kathleen Hannigan is a story for women and minorities everywhere who are curious about the social history of women in law, business and the professions, institutional firm cultures, and the sexual politics of businesses and law firms.

Again, in the interest of full disclosure: I should make it clear that Mary is a very good friend of mine– in case my ill-concealed enthusiasm for all things Mary had not already tipped you off — and, as I did with Beren, I offered her a blurb for the back jacket of her book. (I’m not entirely sure that she could have stopped me.)

Anne: Welcome back, Mary! You’re an incredibly prolific writer — musicals, short stories, legal texts, fiction — but Courting Kathleen Hannigan was your first novel, right?

Mary: Yes, it followed on my memoir, CAPTAIN AUNT, about blue water sailing and childlessness.

Anne: You have a tremendous eye for the story that has not been written before. When you first told me about COURTING KATHLEEN HANNIGAN, I couldn’t believe that an insider’s view of sexual discrimination at a major law firm hadn’t already been written. It seems like such a natural.

But when I went looking, there just wasn’t much out there written by anyone who wasn’t just guessing — as your book jacket puts it — what goes on behind those beautifully-veneered doors. What did you say when agents asked you to compare it to the current fiction market?

Mary: I tried, and still try, sometimes, to compare it to ONE L, Scott Turow’s novel about being a first year law student at Harvard.

Anne: But that’s pretty dated, isn’t it? It’s based upon Turow’s own experiences at Harvard Law — and given that he was already quite well established as an attorney before he wrote PRESUMED INNOCENT (1987), I tend to think that he didn’t graduate yesterday. It’s more up-to-date than THE PAPER CHASE (1970), I suppose, but in both novels, the subject is law school, not legal practice at a high-powered firm, and the protagonists are men.

Which is why COURTING KATHLEEN HANNIGAN isn’t like what was already on the market about the best of the best young lawyers.

Mary: And yes, to our minds, it’s a good thing, but to “them,” it’s proof no one is interested. What a strange business!

Anne: And yet it’s hard to imagine that there’s another writer out there who would be better qualified to tell this particular story with authority. As one of the first women to make partner in precisely the kind of fims Scott Turow likes to write about, you have a platform for this book that should have made agents and editors fall to their knees and weep.

Mary: I really detest the whole platform discussion. Makes it sound like all fiction is really just sugarcoating a lesson in something-or-other.

Anne: That’s very true. Fiction writers are asked — no, make that told — all the time that their work MUST be autobiographical, as though none of us had any imaginations at all, or as if every novel were automatically a roman à clef. Last year, an editor at a publishing house who was considering buying a novel of mine asked, in a tone of great trepidation, “Will your mother be angry when the book comes out?” Apparently, it hadn’t even occurred to her that my female protagonist might not be a thinly-disguised me, any mother in the book my mother, and so forth. It made me laugh at the time (and my mother laughed even harder), and of course, it’s a compliment to the realism of the novel, but it did bug me.

Have people been assuming that KATHLEEN is just a fictionalized account of your own life?

Mary: Oh, yes. Of course the book draws on my life experience, but there is no one to one correspondence between me and Kathleen Hannigan or any other character and any of my present or former partners or associates.

Anne : Do you think the autobiographical assumption discourages insiders in your profession from writing about it?

Mary: Because everyone who reads it looks to see if they are in it or if someone they know is in it (they think it’s a “tell-all”), there probably is a disincentive to want to publish a work like this.

I’ve stolen a line from a cartoon I saw, “Be nice to me or I’ll put you in my next novel!”

Anne : I always think: be nice to me or I’ll use you as a negative example in the blog.

But seriously, the autobiographical assumption is something I’ve been dealing with for my entire life: my mother and I regularly meet would-be Philip K. Dick biographers who positively refuse to believe that anything Philip wrote wasn’t completely autobiographical at base. He HATED that question.

Authors get it all the time, though. I read somewhere that long after Mary Wollstonecraft Shelley had established as a major novelist, journalists kept showing up and asking of her first book, “So, who was the REAL Victor Frankenstein?” as if she had just been sitting in a corner while a friend of hers raised people from the dead while she took notes.

Mary: It only so happens that this particular novel derives from my personal experience, which speaks for itself: I’ve been a partner at two of Chicago’s largest firms, and I get some instant credibility because of their names (Sidley Austin LLP and Winston & Strawn LLP) , and I’ve been named a leading lawyer in my field by several publications, and I’ve won some awards like a lifetime achievement award from Lawyers for the Creative Arts. I also have a fairly high profile in the pro bono legal community, including service on the Legal Assistance Foundation Board, the largest provider of civil legal services to the disadvantaged in Cook County.

Anne : (laughing) That’s not just a platform; that’s an entire building. With all you do, I’m continually astonished that you find TIME to write.

Mary: I’ve written one memoir, six novels, two musicals. and one play plus some short stories and essays since I started trying to learn how to do this in 1993. People think I’m terribly prolific.

Anne : (laughing again) I can’t imagine why they’d think that.

Mary: Here’s what I tell them:

1) I write every day, at the same time, first thing because this is my first priority.

2) If you write a page a day, at the end of the year, an agent will say you have 65 pages too many.

3) I like to write a few pages a day if I can and revise something every day. I’m constantly going back as much as I’m going forward in the process of writing any given novel.

Anne : With that schedule, how long did it take you to write COURTING KATHLEEN HANNIGAN?

Mary: It probably took a year and a half to write the first draft — 450 pages, and another year plus to reduce it to 300 and revise, revise, revise it. I’m a fast writer of first drafts and a constant reviser.

Anne : Me, too — and I have to say, it’s been my experience that a willingness to accept that one’s baby SHOULD be examined with an eye to revision tends to be one of the differences between writers who make it and those who end up giving up. Almost nothing we see on bookstore shelves is a first draft, after all, and agents and editors think of a book as a work-in-progress until it’s actually in the hands of the distributors.

With a writing schedule like yours, how do you handle writer’s block? Or are you one of the lucky ones who doesn’t get it?

Mary: Not really. I have times when I get my priorities screwed up and don’t put my butt in the chair first thing in the morning.

But I’m a firm believer that if I show up, so will the muse, even if I have to type
“I don’t know what to write” a hundred times. Something comes. But it doesn’t come if I’m not ready at the computer to receive it.

Anne : I wish more aspiring writers realized that; I know so many really talented people who keep saying, “When I have a month free, I’m going to tackle this.” But in most of our lives, those months don’t happen that often. If you keep putting off starting — or continuing, or finishing, or revising — books tend not to get done all.

At what point did you start to think of yourself as a writer who happened to be a lawyer, rather than a lawyer who also wrote?

Mary: Writing is something I’ve always wanted to do. When we were in my early forties, my husband said one day that we would hate to die without having sailed across the ocean.

That got me thinking — what was it that I could say that about? And the answer to me was real clear: I wanted to write a novel.

Anne : AND you and Bill sailed across an ocean, or at least across quite a bit of one.

Mary: Bill took a year off from working (he’s a doctor) and Winston gave me an unpaid sabbatical — I took 3 months–and in 1992 we sailed from Norfolk, Virginia to St. Thomas in our 32-foot sailboat, just the two of us. We covered 1600 miles and spent 22 days and nights off shore.

We had 3 very bad storms, and it kind of put things in perspective for me. I understood priorities. I was never going to be able to write a novel and do all the other things I wanted to do if I continued to practice full time as a partner at Winston. I left the partnership and became Of counsel.

Writing my first novel was the hardest thing I’ve ever done. There’s so much to learn, craft-wise, even simple things like getting your characters up and showered and fed every day, moving them across the page!

Anne : That’s another trait that authors who are in it for the long haul tend to have: a willingness to keep adding to that writer’s tool bag. You participate in a couple of critique groups, don’t you?

Mary: It’s where I’ve learned the most. Weekly with Enid Powell, an Emmy award-winning writer, and a monthly novel-writing workshop with Fred Shafer of Northwestern University. It is extremely useful to get feedback from other writers, and to have readers tell you what they take away from what you’ve written.

Anne : So you got a great deal of feedback on COURTING KATHLEEN HANNIGAN.

Mary: I had several professional editors and writers comment on it, and I rewrote and rewrote. Finally, Chicago literary agent Jane Jordan Brown accepted me as a client, and she had a year’s worth of revisions, including getting it down to 300 manuscript pages. She died in 2003, about a month after she declared it ready for the marketplace. I then put it aside for a while and began working on other novels.

Anne : That’s so hard, figuring out when to stop revising your first book and move on to the next. Most writers don’t really plan for that possibility, but you and I both know many, many writers who didn’t land agents until the third or fourth book. Which must seem insanely masochistic to non-writers.

Mary: I think people think you write a novel and then it gets published and then you go on Oprah. Truth is, it’s a very long process, and while agents and publishers and publicists consider your work, novelists write. If you do it every day, and if you write a page or half a page a day, every day, at the end of the year, you have a couple hundred pages, at least.

Anne : And in five years, when you have hit the big time, you have a few projects already drafted for future revision. Successful authors seldom have much breathing space between promoting one book and being expected to produce the next.

As someone who did successfully land a very good agent indeed, what would you say was the best advice you ever got on approaching them?

Mary: Probably from you, Anne. (What did you say?)

Anne : Now, now, my readers are constantly inundated with my advice — and in any case, you had already signed with Jane Jordan Brown before we met.

(Readers: obviously, I did not say this to Mary, as that would have been Hollywood narration — if you don’t know what that is or why not to use it your novels, please see the MANUSCRIPT MEGAPROBLEMS category at right — but she and I met at a writers’ conference years ago. It was the very first panel of the very first day, a discussion of great first lines for books, and as often happens with poorly-organized panels, the moderator had asked the panelists each to come up with an example — and then apparently failed to check before the panel began that they didn’t all pick the SAME example. So we in the audience were presented with a half-hour discussion of the first line of A HUNDRED YEARS OF SOLITUDE. After 20 minutes, I couldn’t resist raising my hand and asking, “Do you have any examples that were originally written in English?” Mary was the only person in the room who laughed, so I knew that there was at least one kindred spirit there. The moderator, on the other hand, looked blank and asked me what I meant, so I actually had to explain that the copy of A HUNDRED YEARS OF SOLITUDE she held in her hand was a translation from Spanish. Naturally, during the next break, I tracked Mary down at the coffee table and introduced myself. Here endeth the digression.)

So what do YOU say?

Mary: I’d have to say the best advice I ever got was to send a lot of ‘em and keep trying. Don’t get discouraged.

Anne : At the risk of annoying you by bringing up platform again, what was the best thing you’ve ever done to build up your writing resume?

Mary: The actual production (12 sell-outs) of my musical, Fairways, at the Steel Beam Theatre, St. Charles, Illinois, on February 24, 2006.

Anne : I love the idea of a musical about golf — again, once you told me about it, it seemed like a natural. You’re reworking it for television, right?

Mary: Yes, as a series, which will require some rewriting of the plot. The pilot will be filmed in April/May of 2008.

Anne : You’re a very gratifying friend to have, you know: you give me so many opportunities to boast about you.

Speaking of which, have your writer friends been supportive of your decision to self-publish? What about your non-writer friends and relatives?

Mary: Absolutely. Both groups are truly excited for me. Non-writers really don’t know the difference between Ampersand and Simon & Schuster. They just see the product, love the cover, and are so happy for me. People do seem to be in awe of someone who can actually write a whole book!

Anne : So you haven’t been encountering the stigma one hears about with self-publishing?

Mary: I think non-writers don’t know the difference, especially since they can buy it online.

Anne : If you could give only one piece of advice to a fiction writer considering self-publication, what would it be?

Mary: Okay, here are two:

1) Invest in a manuscript editor so that you will have the confidence that your work is ready and deserving of being in print.

2) Do an honest assessment of all your contacts who can possibly help you and their willingness: prepare your mailing list, all the groups with whom you have a real relationship, all the groups with whom having a relationship would be useful and how you might connect with them. Decide that you can afford to lose your entire investment but that you’ll work like hell to break even and will be thrilled if you do. Don’t do it if you have to do it on the cheap.

Anne : I have a few more practical questions about the self-publishing process, but I’m going to save them until next time. Thanks, Mary, for sharing your insights!

Happy holidays, everyone, and keep up the good work!

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Ever since turning 40 a few years ago, Mary Hutchings Reed Mary has been trying to become harder to introduce, and, at 56, she finds she’s been succeeding. Her conventional resume includes both a bachelor’s and master’s degree from Brown University (both completed within the same four years, and she still graduated Phi Beta Kappa), a law degree from Yale, and thirty-one years of practicing law, first with Sidley & Austin and then with Winston & Strawn, two of the largest firms in Chicago. She was a partner at both in the advertising, trademark, copyright, entertainment and sports law areas, and now is Of counsel to Winston, which gives her time to write, do community service and pursue hobbies such as golf, sailing, tennis, and bridge.

For many years, she has served on the boards of various nonprofit organizations, including American Civil Liberties
Union of Illinois, YWCA of Metropolitan Chicago, Off the Street Club and the Chicago Bar Foundation. She currently serves on the board of the Legal Assistance Foundation of Metropolitan Chicago (and chair of its fundraising committee); Steel Beam Theatre, and her longest-standing service involvement, Lawyers for the Creative Arts.

Her current book, COURTING KATHLEEN HANNIGAN, is available on Amazon or directly from the author herself on her website.

Posted on - 4 Comments on So you’re considering self-publishing, part II: how does one go about it, anyway?

So you’re considering self-publishing, part II: how does one go about it, anyway?

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Yesterday, I began a discussion about self-publishing with two authors who have taken the plunge this year, fellow blogger and memoirist Beren deMotier and novelist Mary Hutchings Reed. Both are prolific, award-winning writers who have been fighting the good fight along with the rest of us for many years, so who better to ask the question that has been on so many writers’ minds over the last couple of years: what precisely is it like to self-publish?

Today, we’re going to discuss the practicalities of self-publishing, particularly how one goes about finding a reputable press. But before we get started, please help me welcome back our panelists. And because they are, after all, doing us a great big favor here, let’s recap what they have published and where one might conceivably go to buy it.

Beren deMotier is the author of THE BRIDES OF MARCH. It’s available on Amazon, of course, but because I always like to plug a good independent bookstore, here’s a link to the book’s page at Powell’s, too.

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The Brides of March: Memoir of a Same-Sex Marriage is a lesbian bride’s eye view of marriage at a moment’s notice, with a bevy of brides, their coterie of children, donuts, newspaper reporters, screaming protesters, mothers of the brides who never thought they’d see the day, white wedding cake, and a houseful of happy heterosexuals toasting the marriage. But that was only the beginning as these private declarations of love became public fodder, fueling social commentary, letters to the editor, and the fires of political debate, when all the brides wanted was the opportunity to say “I do” in this candid, poignant, and frequently funny tale of lesbian moms getting to the church on time in Multnomah County.

In addition to her fine memoir, Beren also has written humor/social commentary for Curve, And Baby, Pride Parenting, Greenlight.com, www.ehow.com, as well as for GLBT newspapers across the nation. She’s written about same-sex marriage for over a decade, and couldn’t resist writing the bride’s eye view after marrying in Multnomah County. She lives in Portland, Oregon, with her spouse of twenty-one years, their three children, and a Labrador the size of a small horse.

Mary Hutchings Reed, if you’ll recall, is the author of COURTING KATHLEEN HANNIGAN, which is being described as ONE L for women lawyers:

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Courting Kathleen Hannigan tells the story of an ambitious woman lawyer, one of the first to join a male-dominated national law firm in the late seventies, whose rise to the top is threatened by a sex discrimination suit brought against the firm by a junior woman lawyer who is passed over for partnership because she doesn’t wear make-up or jewelry. When Kathleen Hannigan is called to testify, she is faced with a choice between her feminist principles and her own career success. Courting Kathleen Hannigan is a story for women and minorities everywhere who are curious about the social history of women in law, business and the professions, institutional firm cultures, and the sexual politics of businesses and law firms.

In addition to a writing schedule that would make most of our heads spin, Mary has spent the last thirty-one years of practicing law, first with Sidley & Austin and then with Winston & Strawn, two of the largest firms in Chicago. She was a partner at both in the advertising, trademark, copyright, entertainment and sports law areas, and now is Of counsel to Winston, which gives her time to write, do community service (BUCKETS of it) and pursue hobbies such as golf, sailing, tennis, and bridge.

In short, in addition to being good writers brave enough to publish their own work, these are two incredibly busy people, so many thanks to both for taking the time to let me pepper them with questions. Let’s leap right into the nitty-gritty:

Anne: Last time, we talked a little bit about why each of you chose to pursue the self-publishing route, and what kinds of specialized obstacles your unusual subject matter placed in your books’ paths. Since so many of our community here at Author! Author! can identify with the experience of sending out query after query, let’s take a moment to talk about how you went about marketing the book to agents before you made the choice to self-publish.

You’re both very experienced, professional-minded writers — is it fair to assume that you went about it in the traditional way? I always like to ask this, just in case some brilliant soul has found a clever way to bypass this often drawn-out process. You’re shaking your heads and laughing — no such luck?

Beren: I used the Guide or Writers Market…

Anne: Ah, the sacred texts.

Beren: …after checking online to see if the information was still accurate. If they wanted a one-page query letter, I sent that; if they wanted a book proposal, I sent that. Often, a query would lead to chapters and chapters to the whole manuscript, but not to a book contract.

Mary: I went to workshops and learned how to meet agents; I sent a lot of queries.

Anne: So you both went about it the right way. Given the original nature of your story and how evident it was that your book was going to stir up some pretty strong emotions in readers, were you were you surprised at the responses you received from agents and editors?

Mary: I was surprised more agents didn’t see right away that career women in book clubs would love Courting Kathleen Hannigan. But I didn’t get much advice from them, and not useful. The comment “in the end I failed to connect to the material” isn’t very helpful.

And don’t forget I did have an agent for Courting Kathleen Hannigan (here in Chicago), who worked with me all of 2002 to get it where she wanted it for publication, and then she died in early 2003.

Anne: I remember when it happened: one day, you had a great agent, and the next day, you didn’t have one at all, and had to start the whole process over again. You bounced back really well, though, as I recall.

Mary: It was a shock, and I put the whole selling thing on hold for a while. I got involved with other projects and only gradually got back into trying to interest an agent in this work, and then moved on to trying to sell my next works.

Anne: That’s one reason I really wanted to interview you here; we writers are so conditioned to believe that once we land an agent, we don’t need a Plan B. But that’s not necessarily the case, no matter how talented a writer you are — so much of this process is out of our control.

Before we talk about Plan B, though, I want to ask a follow-up about submitting to agents. How much feedback did you actually get, and was any of it helpful?

Beren: There was a wonderful agent who gave my book three chances—she looked at and read three incarnations, which is a lot of time to give a project, but ultimately her comment was, ”You’d have a better time selling this project if you were an alcoholic single mother.”

Anne: Oh, that’s very helpful. I know perfectly well that agents usually say things like this not intending them to be taken seriously as revision suggestions, but to excuse their passing on a well-written book, but don’t statements like this just set your mind whirring with the possibilities? Surely, she wasn’t actually suggesting that you add false memories to your memoir to make it easier to sell, any more than she was suggesting that you should look into alcoholism as a career-enhancing move, but I have to say, those comebacks certainly would have occurred to me.

Beren: She felt that there wasn’t a big enough “problem” in the story—no one died, no one went to jail—and so she couldn’t sell it. I had some similar reactions from others, and it was shocking to me that being denied one’s civil rights and getting constitutionally designated as unworthy of marriage (and all the bitter pain that involved) wasn’t a big enough “problem.” I wonder if they had read the whole book, because the ups and downs aren’t apparent in the beginning—perhaps that was a mistake—but I wanted to tell it as it was experienced.

Anne: In other words, as a memoir; as a memoirist myself, I completely get wanting to tell the story from the inside-out, to place the reader inside a world s/he has never experienced before.

What about you, Mary? Any useful feedback?

Mary: The most helpful advice from any agent, of course, was from Jane Jordan Brown before she died. That was to get it down to 300 pages.

I got a ton of feedback from Enid Powell, from my workshop fellows, from a couple different paid services (as I recall) and then from my non-writing, women-lawyer friends. All feedback is helpful, either to confirm your confidence in your own work or to give you insight into what can be done better or more clearly.

Anne: I’m about to ask a totally insensitive question, but one that I’m sure many of my readers are going to be too polite to write in and ask. Did you ever consider just giving up on this project, when it did not receive the response from agents and editors that it deserved?

Beren: Oh yes, I did consider just giving up. Especially since writing about same-sex marriage for a couple of years kept the pain of having the marriage annulled alive, and kept me conscious of every mean letter to the editor or hopeful legislation. Partially what kept me going was a stubborn streak and pride, to give up would have been to admit that I thought the project was unworthy of publication or readership.

There were times I closed up my files and left my desk to collect dust between query waves, but even one positive thing kept me going—a compliment from a friend on the book, a nice note at the end of a rejection letter, the publication of one of my editorials on the subject. Keeping a lot of balls in the air about the book kept it a live project, even when I thought I was done with the actual writing.

Anne: It’s SO important to keep moving forward. If I hadn’t had a novel to revise and a blog to write after my memoir was hit with the lawsuit threats, I can’t imagine how I would have coped. Work can be a positive blessing in the midst of book turmoil. That, and reminding oneself that a setback on the road to publication doesn’t necessarily mean that the book doesn’t have an audience waiting out there to be moved or helped by it.

Mary: What keeps me going is the pure enjoyment and satisfaction I get from writing. It is, for me, soul-making.

Anne: What a nice way to put it. That scratching sound you hear is me writing that down, very possibly to steal it for my next class.

Mary:In a sense, I did give up on finding a commercial publisher. I published it privately because I finally got my own ego out of the way and the time felt right. Some part of me also wanted to be able to give it to my librarian-mother, who was losing her memory. Even though we published it in about a 75-day turnaround, she unfortunately didn’t quite get it, even with my picture on the back. But the nurses in her Alzheimer’s unit loved it!!

Which was a gift—convincing me that there was an audience way beyond just “lady lawyers.”

Anne: Which to my eye, it very clearly does. I don’t understand why it wasn’t obvious to agents in both your cases that people like me — who read a great deal by living writers, but who are neither likely to be practicing law in a high-powered firm or marrying people of the same sex — would be the audience for these books. I already know about people whose experiences are just like mine — I want books that will introduce me to points of view other than my own.

Somehow, I doubt I’m the only habitual book-buyer in North America who fosters that preference.

Let’s talk about your segue into Plan B. What were your feelings about self-publication prior to this project? Had you ever considered it before, and do you think your advance impression of it was accurate?

Beren: I did think of self-publishing as vanity publishing until recently. And to vanity publish would have been a shameful thing to me, an admission that I couldn’t cut it. So yeah, I had baggage.

Mary: My impression was that–as they say in the books—it’s all about the writing, and if the writing is good, you’ll get published—so I thought of self-publishing as a failure. That good writing will always get published commercially just isn’t true. I got lots of compliments on my writing, from lots of highly-regarded agents and publishers—but they didn’t know how they would “sell” my work. They apparently don’t find it all that easy to sell plain old “good writing.“

Anne: There have been plenty of periods in publishing history when it has been pretty darned hard to sell plain old good writing. Just ask anyone who tried to sell a memoir just after the A MILLION LITTLE PIECES scandal. It’s just one of the facts of the business.

Beren: I’ve wanted to be published since I was ten; my grandfather was a successful novelist and screenwriter, so I’ve been aware of the business side of writing from an early age. This wasn’t the first book I queried, and with those others I considered self-publication, but wisely knew it wasn’t the right time or the right project. They weren’t good enough.

Mary: Several friends of mine self-published and had fun with it. One sold 4000 copies by hand in less than two years.

Anne: Wow — that’s practically unheard-of. I’ve always heard that most self-published books sell under 500 copies ever. You’re talking about Erin Goseer Mitchell, right?

Mary: Yes. Her book, Born Colored. is about growing up in Selma before Bloody Sunday—she knew her audience, and wanted to tell the story of the strength and dignity of the black community which made the civil rights movement possible.

In the same way, I thought I knew my audience, and that I should be able to sell a couple thousand copies. If I don’t believe I can, why would a publisher believe they could?

Anne: That’s an interesting way to think of self-publishing.

Mary: I don’t exactly use the words “self-publishing.” While I financed the publication and am primarily responsible for marketing, my publisher, Ampersand, Inc., doesn’t publish everything they are asked to publish. She picks and chooses the products to which she will lend the Ampersand name. We’ve coined the term “privately published.”

Anne: I like that; it sounds very Edwardian.

Let’s talk about how one goes about getting a book privately published, then. How did you go about finding a press to use, and why did you pick your press? What did it offer you that others didn’t?

Beren: I did quite a lot of research on self-publishing before committing. Looking at writing books and online reviews of publishing companies, it was clear there were some that rose to the top of the list, including iUniverse and Infinity Publishing. Amazon.com had just started publishing books, too, through Booksurge, and it had a lot to offer—it was a hard decision between iUniverse and them.

Ultimately, iUniverse offered the chance to have a book distributed on standard wholesale terms basis if you sold 500 copies, and I was pretty sure I could do that, plus the initial cost was much lower. Booksurge is astoundingly expensive compared to some POD publishers, but they have a lot to offer.

Mary: My friend founded Ampersand. She’d been in publishing all her life (as president of an educational publishing company), and had turned out highly professional projects for a couple other people I know. It’s more expensive than publishing on demand, but the product itself and the marketing materials have very high production values. I may have been able to figure out how to put together a book, and go to a printer and get my own ISBN and all that, but the physical product would not have been nearly as professional and classy as the one Ampersand produced. Plus, it’s a better use of my time to do what I do—practice law—and pay her to do what she does.

Anne: It’s great that you had someone you already knew you could trust.

Mary: I’m suggesting it’s not a matter of printing or finding a good press or the right print-on-demand. I think it’s finding a publishing professional, like Susie Isaacs at Ampersand here in Chicago to make the product indistinguishable from a commercially-published book.

Anne: Not having that advantage going in, Beren, what criteria did you use to decide which press to select?

Beren: I looked at how the books were distributed (wholesalers and online stores), author discounts (very important if you plan on selling books at conferences, library events and directly to local bookstores), the “look” of the books that press had produced—did they look professional, could you pick them out as a self-published book?—and the timeline from submission to publication. I needed the book out sooner, and not at an outrageous price.

Anne: It’s SO interesting that you both mention the importance of the end product being indistinguishable from a traditionally published book — it hadn’t occurred to me to think about in those terms, but now that you mention it and I look at the volumes in front of me, I wouldn’t have been able to tell the difference without looking at the press’ name.

Which makes me doubly eager to ask my next question, because you’re both so well-versed in this: What questions should someone thinking about going this route ask a potential press up front?

Beren: I think it is worth finding out how many of their books actually sell more than five hundred copies. I use that number because that is the number by which iUniverse decides it is worth investing its own money in a book, by redesigning the cover, any additional editing services free and by selling it at standard wholesale terms.

Anne: I wasn’t aware that they did that. I’m so glad that I asked.

Beren: Of the thousands of books iUniverse publishes every year, only about twenty sell over five hundred copies. I think that Infinity has returnability, and for a fee, the Amazon company, Booksurge, has returnability, but it doesn’t advertise that fee. Booksurge has the highest royalties for online sales, which might work brilliantly for some kinds of books. Their turnaround is quick, too.

Anne: Are there pitfalls writers looking into it should avoid?

Beren: Beware of editing costs—iUniverse has a reputation for suggesting huge edits before awarding a book Editor’s Choice designation, which it must have to eventually become available at standard wholesale terms.

The recommended services for my book would have cost about $1400, far more than the $695 original price for a publishing package. The edits weren’t that extensive, either (and the recommendations were done very well by a professional who really liked the book) so I did them in a twelve-hour editing spree and was able to get the Editor’s Choice designation after receiving two positive reviews post-publication.

Mary: I know some of the self-publishing or print-on-demand companies have packages that offer listings in ads they place in media like the New York Times. I can’t imagine that most fiction benefits from that. So, I’d say, don’t pay for mass marketing. Do invest in good cover design and bookmarks, but don’t pay for advertising that’s not highly, highly targeted. (I bought ads in my Brown alumni magazine and in the Chicago Bar Record.)

Don’t think that the publisher will do your marketing for you, though. They won’t.

Beren: One thing you must do as a self-published author (if you don’t want to pay big bucks to someone else) is to write your own promotional materials. It is hard enough for most of us to write a query letter or a proposal, writing book jacket copy, getting blurbs, and providing advertising copy is a different type of writing for most of us. I worked really hard on mine, and it was a good education.

Anne: I’m glad you both brought that up. What do you think are the biggest differences in authorial responsibility between a self-published book and one handled by a traditional publisher?

Mary: My responsibility is to turn out the best book I can.

Anne: But isn’t that always the case, no matter who publishes our work?

Mary: I fantasize that I would have more confidence that I’d done that if a traditional publisher gave the book its imprimatur.

Anne: I suppose I have an unusual view on that, having sold a book to a traditional publisher that didn’t come out. I can’t say that experience exactly bathed me in self-confidence.

Let me turn the question around for you, Beren. What did you have responsibility for that you wouldn’t have if you’d gone with a traditional publisher?

Beren: I did a lot in creating the look of the book. My spouse took the photo on the cover, and I was able to influence the design, font, and colors used in the final product. It became a group project when we shared the photo and necessary copy with friends who all had an opinion on how it should look.

Anne: That was a great day, opening my e-mail and finding the photo of the cover there.

Beren: I’m happy with the outcome. The questions iUniverse asked me about the book provided their designers with enough to make it look right. I did pay extra for this option; self-publishing with all your own design work is much less money if you have the expertise, which I do not.

Anne: One hears that a significant advantage of self-publishing lies in not having to revise a book to match — how shall I put this? — the sometimes arbitrary or misguided editorial standards authors sometimes encounter at traditional publishing houses, where the writer doesn’t have much say, if any, over title and book cover design, not to mention issues of content and style. Did you enjoy that freedom? How much control did you have over the final product?

Beren: I had a lot of control over the final product. If it had gone to a traditional house, I would have had to write it as fiction and have an alcoholic single mother as the main character! Or gotten divorced and developed a drinking problem!

I did have a lot of control, and iUniverse provided a lot of information on the book publication process. They send all prospective authors their book, Getting Published, which is a comprehensive guide to traditional publication and getting published through them. I used it a lot.

Mary: I’d be happy to revise if Simon & Schuster or Random House wanted me to. With an advance in hand, I could probably see my way clear to making changes…

Anne: Okay, okay, you have a point — and I don’t think I could hope for a better exit line than that, so let’s stop for today. Thank you both again for being generous enough to share your experiences with us.

Happy holidays, everyone, and keep up the good work!

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Posted on - 4 Comments on A call for submissions — and a nifty talk

A call for submissions — and a nifty talk

I am indeed working on my next post on agent-searching, but I realized today that I had fallen a bit behind on my announcement-making. So here are a couple of opportunities that I wanted to pass along to you.

Today’s first announcement is for all of you genre writers out there. I don’t normally post calls for submissions here, but this one represents a chance to not only to see excerpts of your writing in print — hooray! — but also a query letter-enhancing publication credit. How? By sending in your novel’s best passage to serve as a positive example in a writing how-to book by an award-winning author and editor.

Your work need not be previously published to be eligible. But let me allow the call for submissions to speak for itself:

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CALL FOR SUBMISSIONS
Dynamic dialogue, fresh body language, description that doesn’t stop the action, intriguing hooks that keep going . . . and going . . . These are but a few of the fiction-writing techniques that spell the difference between a manuscript’s rejection and acceptance.

Excerpts that demonstrate the effective use of these and other techniques are being sought from writers at all levels for the next edition of a much-acclaimed guidebook for writers. Up to 145 of the best examples from unpublished as well as published novels, short stories, and screenplays will be featured in DON’T SABOTAGE YOUR SUBMISSIONS: An Editor Tells Writers How to Save a Manuscript from Turning Up D.O.A.

This 2008 release is the expanded, all-genre edition of the original DON’T MURDER YOUR MYSTERY, the small press book that won this year’s Agatha Award for Best Nonfiction Book, was acquired by Writer’s Digest Book Club, and became a finalist for the Macavity Award, Anthony Award, and ForeWord Magazine Reference Book of the Year.

Its author is Chris Roerden, an editor for 43 years and a former instructor of writing at the University of Maine and University of Wisconsin-Milwaukee. Authors she’s edited have been published by St. Martin’s Press, Berkley Prime Crime, Viking, Walker & Co., Midnight Ink, Rodale, and many small presses.

Deadline for submissions: December 1, 2007. Contributors identify which examples in the first edition theirs can replace for the second. Only positive examples will be considered.

Though this means consulting the original 2006 edition, no purchase is required; Don’t Murder Your Mystery can be requested through libraries, which are acquiring the book as they learn of it. No fees or payments are involved.

Writers quoted receive full credit and retain all rights to their work, as in any review. Details and a submission form may be downloaded here or received for a 58¢ SASE sent to Don’t Sabotage Your Submissions, P.O.Box 16024, High Point, NC 27261.

Anne again here. While the last announcement was for genre writers everywhere, this next is for Seattle-area writers, another in the Washington Lawyers for the Arts series designed to demystify the laws that govern our work. This series truly is a boon to local artists of every stripe: the talks are inexpensive; they’re informative, and believe me, you’ll be much, much happier if you learn how copyright law works BEFORE anybody challenges your rights.

I’ve said it before, and I’ll say it again: the more a writer knows about how publishing works BEFORE signing with either an agent or a publishing house, the better off the writer will be at every step of the process.

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Attorney Gary Swearingen will discuss steps you can take on your own to help protect your intellectual property rights. Gary plans for this session to be interactive, based on the situations and questions of those attending. He’ll offer an overview of what (if anything) you need to do to secure your rights to your intellectual property.

He’ll also discuss copyright and trademark registration. For example, do you need to register? Is there an advantage to registering? How do you go about it? And with trademarks, when and how do you register—both with the state and with the federal government?

This discussion will be designed to help you distinguish what you can easily do yourself, and at what point you might want to call in the professionals. Time permitting, he’ll also discuss getting your business license, incorporating your business, and finding form contracts.

Gary Swearingen is an in-house attorney with Washington Mutual Bank. Before joining WaMu, he was an intellectual property attorney at Garvey Schubert Barer, where he represented artists and other creative types as well as companies who buy creative works. He is a past president of WLA and a frequent speaker on arts-related legal issues.

DATE: Thursday, November 15, 2007

TIME: 11:45 am – 2:00 pm (program begins at noon, lunches welcome)

LOCATION:
911 Media Arts Center
402 9th Avenue N
Seattle, Washington 98109

FEE: In advance: $35 Attorneys and Paralegals; $10 Artists and Students. At the door: $40 Attorneys and Paralegals; $15 Artists and Students

REGISTRATION:
To register, visit Brown Paper Tickets or phone 24/7 at 800.838.3006. To pay at the door, RSVP to Washington Lawyers for the Arts at 206.328.7053. Please note that the event is subject to cancellation; visit www.wa-artlaw.org or call 206.328.7053 for more information.

Posted on - No Comments on Interesting legal talk for Seattle-area writers

Interesting legal talk for Seattle-area writers

I’m neither a lawyer nor play one on TV, but I do know that the more that writers know about the legal status of their books, the better off they are, in the long run. The Washington Lawyers for the Arts periodically gives lunchtime talks on issues of interest to writers — I would highly recommend this upcoming talk to Seattle-area writers, particularly those who tread the memoir path:

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INTELLECTUAL PROPERTY BASICS

If you’re an artist, you can never know too much about the laws that protect your rights to your own work. Have upi attemded seminars in the past where the issues were too complex, and you felt lost? This session is designed especially for beginners. Signe Brunstad, a licensed attorney who teaches copyright and other intellectual property classes at the University of Washington and Seattle University law schools, will provide an overview comparing copyright, trademark, patent, trade dress and other forms of intellectual property protection for artists of all disciplines. She will explain how you acquire and register for each right, how long they last, how these rights are involved in the contracts you enter, and how much — or how little — it could all cost you.

Date:
Monday, September 17, 2007

Time:
11:45 am – 2:00 pm (program begins at noon; lunches welcome)

Location:
911 Media Arts Center
402 9th Avenue N
Seattle, Washington 98109

Fee:
In advance: $10 for artists and students
At the door: $15 for artists and students

Tickets may be bought through Brown Paper Tickets. To reserve a seat and pay at the door, RSVP at (206) 328-7053 or visit the Washington Lawyers for the Arts’ website.

Posted on - No Comments on Book marketing 101: the SASE and the politics of recycling

Book marketing 101: the SASE and the politics of recycling

Yesterday, I started to answer a very logical question: why, in these days of growing environmental awareness, is the writer expected to send a SASE (that’s stamped, self-addressed envelope to the rest of the population) in anticipation of a rejected manuscript’s return?

As a writer, freelance editor, and writing teacher, I hear permutations of this question all the time. “I understand why I need to include a SASE for a query,” aspiring authors tell me, “but do I really need it for the submission? It’s not as though I’m going to be able to reuse the manuscript after it’s passed through the mail twice, anyway. Can’t I just ask them to recycle it instead?”

In a word, no. In several words, no, no, no, no, no, no, NO!

Yesterday, I explained the history behind the SASE: part of its original purpose was not just to save agencies the cost of postage, but also to render submissions cheaper for the writer. It was also intended to preserve copyright by allowing the author ostensible control about whose grimy paws were on the manuscript when.

Writers tend to forget this in the cyber age, when huge chunks of writing can be transferred from one end of the planet to the other with the simple push of a button (yes, of course I know that the world is not as flat as that image implies. Don’t stop me now; I’m on a roll), but technically, in order to retain copyright over your own writing, you need to control where and when it is read by others. Writing a post on this blog, for instance, is under my control, since I dictate where people can view it; I could disable RSS feeds, if I wanted. (Oh, the power! The power!) If I sent the same posts out via e-mail, they could end up anywhere, forwarded far beyond my knowledge.

When you send uncopyrighted material off to an agency or publishing house — to a credible one, anyway — you and your readers there are both operating on the tacit assumption that they will not reproduce your work without your permission. You are not, in effect, authorizing them to show it to anyone else until you sign a contract that explicitly grants them the right to do so.

When you send a SASE, you are implicitly asserting your right to control where your work is sent next. It conveys an expectation that if they reject it, they will mail it back to you, rather than forwarding it to the kind of pirate press that is currently cranking out the 8th, 9th, and 10th installments in the Harry Potter series.

As I believe I have mentioned before, this is a tradition-bound industry; it has historically been slow to change. No matter how good the logic against some of its long-held norms, this one did not change at all until there were some very tangible benefits on the agents’ end to altering it.

For example, the anthrax scare convinced some agencies to accept e-mailed queries and submissions. And the post 9/11 requirement to tote heavy packages to the post office prompted some agencies to start recycling rejected manuscripts, rather than having the lowest intern on the totem pole — the one who aspires to Millicent’s job someday — wheel a paper-loaded dolly up out of the building.

But practice, most agencies still adhere to the old norms. Don’t believe me? Thumb through any of the standard agency guides, and count how many agencies mention that they recycle.

Like so many other aspects of the querying and submission process, at one time, the use of the SASE carried greater benefits to the writer than it does now, but time has hardened courtesies into demands, and habits into traditions. Today, if you do not include a SASE with your submission, you are perceived to be thumbing your nose at the traditions of people you are trying to impress.

As satisfying as that may be, it’s not the best way to convince an agent of your Socratic intellect and lamb-like willingness to take direction.

So while my long-standing affection for writers, trees, and the printed pages both work to produce would LOVE to be able to say dispense with the SASE for the manuscript’s return in favor of a simple #10 envelope, it would not be in your best interest to fling away the old norms.

The only alternative that I have seen work in practice is to include a line in the cover letter, POLITELY asking the agency to recycle the manuscript if they decide not to offer representation and mentioning the business-sized SASE enclosed for their reply. Do be aware, however, that this strategy sometimes backfires with screeners trained to check first for a manuscript-sized SASE: it’s not unheard-of for the Millicents of the world to toss aside such a manuscript to be tossed aside without reading the cover letter.

As I believe I may have mentioned before, I don’t make the rules; I only comment upon them. Let’s all pray that when Millicent does engage in summary rejection, she flings that precious ream of paper into a recycling bin.

Knowing the likelihood of that happening, I feel as though I should go off and plant a tree now. Keep sending in those great questions, and keep up the good work!

Posted on - No Comments on Getting the feedback you need, Part IX: on beyond “I hope you like it.”

Getting the feedback you need, Part IX: on beyond “I hope you like it.”

Welcome to the final installment of my ongoing series on steps you can take to improve the feedback you get from non-professional first readers – for those of you just tuning in, that’s any pre-publication reader for your book who is not paid (by you or anyone else) to give you feedback.

In other words, the vast majority of first readers.

Yesterday, Tip #11 advised you to give your first readers a list of questions, preferably in writing, at the same time as giving them the manuscript. That way, the readers will know what to be reading for; you will get your most important questions answered, and less experienced first readers will have the guidance they need to keep from floundering about in the text, desperately searching for something helpful to say. That’s a whole lot of birds with one relatively small stone, isn’t it?

So far, I have presented Tip #11 as requiring merely effort, honesty, and advance planning to pull off, but in practice, it also requires a fair amount of chutzpah. Far more, in fact, than simply shoving a manuscript at a willing friend and murmuring some gentle platitudes about hoping he enjoys reading it. It requires not only taking one’s own writing seriously enough to demand useful feedback, but putting one’s wee foot down and insisting that other people do so as well.

Personally, I find this empowering, but over the years, several of my loyal, intelligent, talented advisees have informed me that they find Tip #11 far and away the most distasteful of the lot. They consider it pushy, if not downright presumptuous: empathetic souls, they feel that creating and handing over such a list implies doubt about the first readers’ reading ability, if not actual intelligence.

If anything beyond “Just tell me what you think” feels overly dictatorial to you, consider this: there is not a literary contest in the world that does not provide written instructions to its judges on how to evaluate contest entries. Screeners at agencies are almost invariably handed lists of desirable traits to seek as they read through submissions, as well as lists of criteria for instantaneous rejection, as are editorial assistants at publishing houses.

Which begs the question: if experienced professional readers work along pre-set guidelines, why should amateur readers be expected to perform the same task without guidance?

To turn the question around, haven’t you ever noticed how first readers new to the task almost always have difficulty giving specific feedback, even if they loved the book? Haven’t you noticed how they tend to freak out a little if they are asked pointed questions? Heck, haven’t you noticed how often this is the case with readers of published books, too? Ask for a detailed analysis of any written material, and most readers will suddenly find it difficult to breathe.

As a former professor, I can tell you exactly what that panicked flash in their eyes means: it’s the fight-or-flight response of a student suddenly tested on material he thought would not be on the test. From the unguided reader’s POV, being grilled by an anxious author is like a pop quiz on material read for fun. Nip this anxiety in the bud: give your first readers a study guide, so they’ll know what’s going to be on the test.

Writers are far less likely to have this response, of course, for obvious reasons: we were the folks who got As in English. Hand us an essay question about a book, and we’ll go on for hours, won’t we?

But just for a moment, try to identify with the huge majority of the population that does not have this instinctive response to being asked to product a book report.

Do you remember that professor in college or that teacher in high school who used to madden you at exam time with vague questions, ones so broad that they essentially invited you to spill out every minor fact you had managed to memorize? “Compare and contrast the Renaissance with the Middle Ages,” for instance, or “Was the League of Nations a good idea?” or “The Emancipation Proclamation: what were the arguments on both sides?” Or the ever-popular ploy of giving you a quote, and asking you to relate it to the reading? Perhaps something along the lines of this little gem:

“There is no ‘objective’ or universal tone in literature, for however long we have been told here is. There is only the white, middle-class male tone.” — Carolyn Heilbrun, WRITING A WOMAN’S LIFE
Relate this quote to the works of Jane Austen, James Baldwin, Dave Barry, Truman Capote, Charles Dickens, Jeffrey Eugenides, Norman Mailer, Yukio Mishima, Anaïs Nin, Philip Roth, Edith Wharton, and Marvel Comics. Make your answer text-based, and use specific examples.

Students look at this sort of question and wish that they would be struck by bolts of lightning on the spot – which, in essence, they have. “What the heck does “relate” mean in this context?” they wonder, surreptitiously sharpening their pencils into weapons of mayhem.

My dissertation advisor used to favor rambling quarter-page ruminations on the nature of life, without out ever articulating a question she desired students to answer. I like to call this the “what color am I thinking?” school of test-giving, because it requires the students to guess, with virtually no guidance, what the teacher wants to see in the essay.

My high school biology teacher, more vague than most, simply walked into class on the day of our big plant life exam, handed each of us a three-foot-long stretch of butcher paper, and told us, “Show me everything you know about plants.” Was it an invitation to draw lilies for an hour, or an entreaty to write haiku? No one knew until after the exams were graded.

It drove you nuts in school, right? Well, first readers given no guidance by the authors who have handed them manuscripts often feel as annoyed and helpless as you felt when faced with those kind of vague exam questions, especially if they’ve never read a manuscript (as opposed to a book) before. The format is substantially different, for one thing (if that’s news to you, please see the FORMATING MANUSCRIPTS category at right), and let’s face it, it’s an intimidating thing to be faced with the task of evaluating the creative output of someone’s soul.

Unless, of course, you are being paid to do it. If it’s any consolation for those of you who were told that your English degrees had no use in the real world, virtually every editorial memo I have ever seen has been a “What color am I thinking?” document: the manuscript is not quite right for these reasons; now go away and show me what the plot would be like with most of the major elements removed. Junior editors at publishing houses took those essay tests, too, and aced ‘em. And now, bless their hearts, they have transformed those bsing compare-and-contrast skills into a life’s work.

For the reader who is not also a writer, the implied obligation not only to point out problems but to suggest viable solutions can be completely overwhelming. Following Tip #11 will decrease everyone’s stress levels – and providing written parameters for criticism at the same time that you hand over your manuscript is an easy way to minimize the potential for future misunderstandings. Even just one or two questions will be helpful to your reader.

There’s no need to turn it into a major research project, or to inundate your readers with ten-page lists of questions. Stick to a simple 1-2 pp. questionnaire about the book, highlighting the areas you feel could use some work. For the sake of your ego, it’s also a dandy idea to include questions about parts that you know you have pulled off well. (For an excellent example of a simple list, check out Mary’s comment on yesterday’s post.)

Be as specific as you can – questions along the lines of “What did you think of my protagonist?” tend to elicit less helpful responses than “Was there any point in the book where you felt the tension lapsed? At what point did you feel most interested in the plot?” I always like to add some offbeat questions, to make the process more amusing for the reader: “Did anything in the book make you laugh out loud?” and “What in the plot surprised you most?” can provoke some revealing responses.

If you are uncomfortable with the idea of a questionnaire, make a few specific requests, either verbally or in writing. Verbally, I have found that coupling very pointed suggestions with compliments works best:

“You’re always so good at foreseeing plot twists in movies – what do you think I could do to make my book’s plot more astonishing?”
“You’re the best cook I know – I would really appreciate it if you would keep an eye out for sensual details that did or did not work. Did I bring in the senses of smell and taste enough?”
“Look, I’ve never done time, and you have, so I would love your feedback on what is and isn’t realistic in my portrayal of prison life.”

Remember, this is an exercise in getting you the feedback YOU need, so the more honest you can be with yourself and your first readers, the better. If you are feeling insecure, it is completely legitimate to say:

“Look, this is my baby, and I’m nervous about it. Yes, I would love it if you flagged all of the typos you saw, but what I think would help me most is if you told me what is GOOD about my book.”

And finally, all throughout the process, observe Tip #12: Be HUGELY grateful for your first readers’ help.

Yes, I know, I sound like your mother (are you sitting up straight?), but honestly, this is a situation where politeness really pays off in both the long and short terms. Here is a wonderful person who has – for reasons of friendship, bribery, or idle curiosity – agreed to devote many, many hours of her time to giving your manuscript a good, hard reading. She has let you blandish her into that most difficult and dangerous of tasks, telling the truth to a friend.

And if that’s not an occasion for sending some flowers, I should like to know what is. Not only to be polite, but to be instrumental: if this first reader turns out to be a good one, won’t you want to use her for your next book, too?

Keep up the good work!

Posted on - No Comments on What if they asked you to e-mail it?

What if they asked you to e-mail it?

Before I begin today’s post: yes, there is a problem with the website at the moment; for reasons that I am tempted to attribute to the sense of humor of a vengeful minor deity, the usual goodies at the right-hand side of the screen aren’t showing up at the moment. So while the links, categories of post, my bio, etc. are still there, technically, it’s not clear how a reader would access them.

Please be patient — we are scrambling around behind the scenes, trying to fix the problem. And to those of you who got a little panicky when my archives disappeared before: rest assured, they are not gone forever. Lots o’ backups.

On to today’s topic. I’ve received quite a few questions privately from writers who have had agents and editors respond to their queries or pitches with requests for e-mailed submissions, rather than paper copies. I have to say, in general, I do not think complying with this request is a good idea from the writer’s point of view, for a variety of reasons.

The first, and the most practical, is that it is MUCH easier to reject someone electronically: one push of a button, and the submission is deleted. This one reason that e-mailed queries are usually answered so quickly: the moment the agent’s eyes fall on something she dislikes, a few simple keystrokes guarantee that query is gone from her life forever.

The same principle, unfortunately, applies to e-mailed submissions.

The second reason — less of an issue with a well-established agency than a new one, but one still worth considering — is the copyright issue. Remember back on the 9th, when I was filling you in on the logic behind the SASE, how I explained that it is vital for a writer to keep control over where and how her work is available to be read? Well, with ANY e-mailed attachment (or any e-mail, for that matter), you have absolutely NO way of controlling, or even knowing, where your work will end up.

While it’s unlikely that the chapter you e-mail to an agent will end up on a printing press in Belize or Outer Mongolia, it’s not entirely unprecedented for entire e-mailed manuscripts to wander to some fairly surprising places. Yes, the same thing COULD conceivably happen with a hard copy, too, but it would require more effort on the sender’s part.

Again, part of the charm of electronic communication is its speed.

Also, it’s been my experience that people in the publishing industry like to pretend that it’s normal and sensible to place an entire book into a single Word document, as though that did not render the manuscript both infinitely harder to edit and significantly more likely to have technical problems. If a document is difficult to open, or there are computer incompatibility problems (especially likely if you are a Mac user or are running an operating system launched within this decade: I tremble to tell you how many agencies and publishing houses are still running Windows 98 on ten-year-old PCs), I can tell you with absolute assurance: YOU will be blamed.

Do you honestly want to begin your relationship with an agent as the writer whose attachment wouldn’t open? (Yes, I know; it’s unfair, but remember, it’s not as though the publishing world tends to employ in-house computer experts. A surprisingly high percentage of agents and editors have significant love-hate issues with their computers. Don’t stick your thumb in that sore spot.)

Then, too, whenever you send something as an attachment, it is too tempting not to proof it in hard copy before you send it, which can be disastrous. Admit it — you probably have in the past tried to edit e-mailed documents right on screen, when you were in a hurry. An odd illusion most of us have, that reading on screen is faster: actually, the typical reader who is concentrating on content reads 25% MORE SLOWLY on screen than on paper. You’re making your proofing job harder — and less efficient — by doing it this way.

I’ve said it before, I’ll say it again: proof your work in HARD COPY before you send it to ANY agent or editor.

Because it is empirically harder to read on a screen, 79% of on-screen readers scan the page, instead of reading word-for-word — which can have serious implications for your submission over and above proofreading. Ideally, you would like your dream agent to spend MORE time than average reading your sentences, not less, right?

The implication, of course, when an agent or editor asks a writer to e-mail a submission, is that it will be read faster than the same submission sent via regular mail. In my experience, this is usually not true; the submission merely goes into an electronic backlog, rather than a stack of papers. Or it gets forwarded to an assistant, to languish in HER backlog.

And realistically, now many people do you know who would read a 300-page book on screen? If they like the first few pages, they are going to print it out, anyway.

So what would I advise you do if an agent or editor asks you to e-mail your work? Personally, I will not e-mail any writing I intend to sell to anyone with whom I do not have a contractual relationship: agent, editor, editing client. I prefer to have an iron-clad guarantee that my writing is not going to go winging out into the world unbeknownst to me. In cases where there isn’t a pre-existing contractual relationship, I just say that I’m not comfortable sending the material electronically, but assure them it will be in the mail that day.

I have never yet had a soul object to this.

I know that a lot of aspiring writers are too nervous about alienating their potential agents to put their wee feet down on anything major. They want to make sure that they follow the agent or editor’s directions to the letter. If they’re asked for an attachment, they’re going to send an attachment, by gum.

If you fall into that careful category, I have a couple of suggestions. First, are you POSITIVE that the agent or editor DID ask you to e-mail the submission? After all, attachments are how viruses are typically spread. Or did you just make that assumption because the agent or editor responded by e-mail to your query?

Don’t laugh — it is very, very common for writers to send an e-mailed query, then mistake a “fine, send me the first 50 pages” for a direct order to e-mail those pages. However, unless the publishing professional asked SPECIFICALLY that you send your submission as an attachment, feel free to send your pages via regular mail. No excuses necessary.

Second, publishing is a very courtesy-based industry. Generally speaking, most agents and editors will respond well to a prompt, polite return e-mail where the writer explains that she would prefer to send the submission via regular mail. In most cases, they will not care one way or the other, but they will appreciate your consideration.

If the very idea of being that assertive shocks you, close your eyes for a moment and picture the agent or editor who has asked you for your submission. In your mental image, what is that person doing? Scanning the other 700 queries he received this week? Reading over the 20 other requested manuscripts already on his desk? Haggling on the phone, trying to sell a book for an already-signed client? Or is he drumming his fingertips on his barren desktop, muttering, “I asked for Susie Q’s first chapter a week ago. WHERE IS IT?”

Hint: if you said the latter, you may be worrying too much about offending this person.

Agents and editors are really, really busy people. Realistically, yours is almost certainly not the only manuscript any given editor requested at any given conference; yours is definitely not the only query that prompted the agency to ask for pages on the day yours made that agent smile. They receive, at minimum, dozens of packets of requested materials per week.

So what if yours takes an extra few days to get to them? Well, let’s just say that they’re not going to be wandering listlessly around their offices, waiting for your manuscript to show up. They will be keeping occupied, I assure you.

If, even knowing all this, you still find that you are not comfortable saying that you prefer to send your submission via regular mail, consider this: there is an excuse for sending it in hard copy instead that literally no one will question. Particularly someone who is not too computer-savvy.

And what are these magic words? “I’m sorry — my server has been acting funny lately. It’s been mangling attachments. Since I do not want you to have to hassle with it, I am going to send you the chapters you requested by regular mail.”

Simple, clean, unanswerable. And it works every bit as well as a response to an initial request for the first five pages as it does as to send a hard copy of the entire manuscript to an agent who has already seen the first chapter as an attachment.

Piece o’ proverbial cake. Keep up the good work!